市场调查报告书
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1500682
广播和媒体技术系统市场:按组件、按託管模式、按最终用户、按地区Broadcast and Media Technology System Market, By Component; By Hosting Model; By End User; By Region |
全球广播和媒体技术系统市场规模以9.17%的复合年增长率快速扩张,2030年将达到860亿美元
由于技术进步的迅速采用、对高品质内容的需求不断增长、互联网普及的加深以及数位媒体平台的扩展,全球广播和媒体技术系统市场正在迅速扩大。
领先的策略咨询和市场研究公司 BlueWeave Consulting 在最近的一项研究中估计,2023 年全球广播和媒体技术系统市场规模将以金额为准482.6 亿美元。 BlueWeave预测,在2024-2030年的预测期内,全球广播和媒体技术系统市场规模将以9.17%的复合年增长率成长,到2030年将达到859.1亿美元。全球广播和媒体技术系统市场主要由数位广播技术的进步、对高品质内容的需求不断增长以及OTT(Over-The-Top)服务的普及。此外,从传统广播转向基于 IP 的广播解决方案的转变以及云端基础的媒体服务的日益采用也正在推动市场成长。此外,5G 网路等数位基础设施的扩展促进了无缝内容传送,而视讯点播平台和直播串流服务的日益重要性也推动了市场机会。此外,虚拟实境(VR)和扩增实境(AR)的融合等新趋势也有助于市场扩张。
机会-串流平台优势
随着串流媒体服务不断重新定义娱乐消费,全球广播和媒体技术系统市场正在经历快速成长。 Netflix、Disney+ 和 Amazon Prime Video 等串流平台推动了高品质视讯内容传送需求的快速成长,正在推动市场扩张。基于云端基础的解决方案、高效的内容管理系统和强大的串流媒体基础设施的趋势正在进一步加速这一趋势。随着消费者越来越喜欢按需、个人化的内容体验,市场正在拥抱内容传递网路(CDN)、编码技术和自我调整位元率串流解决方案的创新,以巩固和促进市场成长。
地缘政治紧张局势加剧对全球广播和媒体技术系统市场的影响
地缘政治紧张局势的加剧可能会对全球广播和媒体技术系统市场产生重大影响。首先,对媒体内容的审查和监管可能会加强,影响言论自由和观点多样性。此外,贸易制裁和禁运可能会扰乱重要硬体组件和软体的供应链,导致广播所需设备的延误或短缺。此外,紧张局势加剧可能导致针对媒体基础设施的网路攻击,威胁广播系统的完整性和安全性。此外,媒体技术开发的国际合作和伙伴关係可能会受到破坏,创新和技术进步可能会受到阻碍。总体而言,不断升级的地缘政治紧张局势对全球广播和媒体技术系统市场的稳定性、可及性和功能构成了重大挑战。
全球广播与媒体技术系统市场
按细分市场分類的覆盖范围
全球广播和媒体技术系统市场 - 按组成部分
全球广播和媒体技术系统市场按组件分为软体(本地、云端)和服务(咨询、支援和维护、託管服务)部分。软体领域在市场上占据主导地位,包括本地解决方案和云端解决方案。该细分市场包括各种专为满足广播和媒体行业需求而量身定制的软体,以促进营运、内容管理和分发。在软体领域,云端子类别由于其扩充性和可访问性优势,可能会经历显着增长。此外,提供咨询、支援和维护以及託管服务的服务部门发挥着重要作用,并对整个生态系统的功能和效率做出了重大贡献。
全球广播和媒体技术系统市场 - 按解决方案
按解决方案划分,全球广播和媒体技术系统市场已细分为网路内容管理、内容储存解决方案、编辑和印刷工作流程、媒体/数位资产管理、收益管理、广告和资料管理以及使用者管理等领域。媒体/数位资产管理领域是全球广播和媒体技术系统市场中最大的领域。该部分重点关注组织、储存、搜寻和分发数位资产,例如影片、图像和音讯檔案。随着各种平台上数位内容的指数级增长,有效管理这些资产已成为媒体公司简化工作流程和提高生产力的关键。媒体和数位资产管理解决方案在现代媒体产业中发挥着至关重要的作用,提供用于编目、索引和保护数位资产的综合工具。
竞争格局
全球广播和媒体技术系统市场竞争激烈。市场主要企业包括:戴尔公司、昆腾公司、IBM公司、哈雷公司、Video Stream Networks SL (VSN)、WideOrbit Inc.、Grass Valley USA, LLC、AVI Systems、Evertz Technologies Limited、Rohde &Schwarz GmbH &Co .KG 、Eletec Broadcast Telecom SARL、Clyde Broadcast、Sencore、EVS Broadcast Equipment、ACORDE Technologies SA、ETL Systems Ltd、Ateme、Sony Corporation、Imagine Communications 和Cisco Systems Inc.这些公司正在增加对研发活动、併购、联盟、授权协议、新产品和服务发布等方面的投资,以进一步巩固其在全球广播和媒体技术系统市场的地位。
该报告的详细分析提供了有关全球广播和媒体技术系统市场的成长潜力、未来趋势和统计数据的资讯。它还涵盖了推动市场总规模预测的因素。该报告致力于提供全球广播和媒体技术系统市场的最新技术趋势以及行业见解,以帮助决策者做出战略决策。它还分析了市场成长驱动因素、挑战和竞争动态。
Global Broadcast and Media Technology System Market Size Booming at CAGR of 9.17% to Touch USD 86 Billion by 2030
Global Broadcast and Media Technology System Market is expanding rapidly due to rapid adoption of technological advancements, a spurring demand for high quality content, deepening internet penetration, and expanding digital media platforms.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the Global Broadcast and Media Technology System Market size by value at USD 48.26 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the Global Broadcast and Media Technology System Market size to expand at a CAGR of 9.17% reaching a value of USD 85.91 billion by 2030. The Global Broadcast and Media Technology System Market is primarily driven by advancements in digital broadcasting technologies, increasing demand for high-definition content, and the proliferation of Over-The-Top (OTT) services. Additionally, the transition from traditional broadcasting to IP-based broadcasting solutions, coupled with the rising adoption of cloud-based media services, fuels market growth. Further, the expansion of digital infrastructure, such as 5G networks, facilitates seamless content delivery, while the growing significance of video-on-demand platforms and live-streaming services amplifies market opportunities. Moreover, emerging trends like virtual reality (VR) and augmented reality (AR) integration contribute to the market expansion.
Opportunity - Dominance of streaming platforms
As streaming services continue to redefine entertainment consumption, the Global Broadcast and Media Technology System Market is witnessing exponential growth. The surge in demand for high-quality video content delivery, driven by streaming platforms like Netflix, Disney+, and Amazon Prime Video, fuels the market expansion. Advancements in cloud-based solutions, efficient content management systems, and robust streaming infrastructure further accelerate the trend. With consumers increasingly favoring on-demand and personalized content experiences, the market embraces innovations in content delivery networks (CDNs), encoding technologies, and adaptive bitrate streaming solutions, solidifying streaming's dominance and propelling market growth.
Impact of Escalating Geopolitical Tensions on Global Broadcast and Media Technology System Market
Escalating geopolitical tensions can significantly impact the Global Broadcast and Media Technology Systems Market. Firstly, it may lead to increased censorship or restrictions on media content, affecting the freedom of expression and diversity of viewpoints. Additionally, supply chains for essential hardware components and software may be disrupted due to trade sanctions or embargoes, causing delays or shortages in equipment necessary for broadcasting. Moreover, heightened tensions could result in cyberattacks targeting media infrastructure, jeopardizing the integrity and security of broadcasting systems. Furthermore, international collaborations and partnerships in media technology development may suffer, hindering innovation and technological advancements. Overall, escalating geopolitical tensions pose substantial challenges to the stability, accessibility, and functionality of Global Broadcast and Media Technology Systems Market.
Global Broadcast and Media Technology System Market
Segmental Coverage
Global Broadcast and Media Technology System Market - By Component
Based on component, Global Broadcast and Media Technology System Market is divided into Software (On-Premises, Cloud) and Services (Consulting, Support & Maintenance, Managed Services) segments. The software segment dominates the market, which encompasses both on-premises and cloud solutions. The segment includes various software offerings tailored to the broadcasting and media industry's needs, facilitating operations, content management, and distribution. Within the software segment, the cloud subcategory may be experiencing notable growth due to its scalability and accessibility advantages. Additionally, the services segment plays a crucial role, offering consulting, support & maintenance, and managed services, contributing significantly to the overall ecosystem's functionality and efficiency.
Global Broadcast and Media Technology System Market - By Solution
Based on solution, Global Broadcast and Media Technology System Market is divided into Web Content Management, Content Storage Solutions, Editorial & Print Workflow, Media/Digital Asset Management, Revenue Management, Ad & Data Management, and User Management segments. The media/digital asset management segment is the largest in the Global Broadcast and Media Technology System Market. The segment focuses on the organization, storage, retrieval, and distribution of digital assets such as videos, images, and audio files. With the exponential growth of digital content across various platforms, efficient management of these assets becomes crucial for media companies to streamline their workflows and enhance productivity. Media/digital asset management solutions offer comprehensive tools for cataloging, indexing, and securing digital assets, thereby playing a pivotal role in the modern media landscape.
Competitive Landscape
Global Broadcast and Media Technology System Market is fiercely competitive. Major companies in the market include Dell Inc., Quantum Corporation, IBM Corporation, Harmonic Inc., Video Stream Networks S.L. (VSN), WideOrbit Inc., Grass Valley USA, LLC, AVI Systems, Evertz Technologies Limited, Rohde & Schwarz GmbH & Co. KG, Eletec Broadcast Telecom S.A.R.L, Clyde Broadcast, Sencore, EVS Broadcast Equipment, ACORDE Technologies S.A, ETL Systems Ltd, Ateme, Sony Corporation, Imagine Communications, and Cisco Systems Inc. These companies use various strategies, including increasing investments in their R&D activities, mergers, and acquisitions, joint ventures, collaborations, licensing agreements, and new product and service releases to further strengthen their position in the Global Broadcast and Media Technology System Market.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Global Broadcast and Media Technology System Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Global Broadcast and Media Technology System Market and industry insights to help decision-makers make sound strategic decisions. Further, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.