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市场调查报告书

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全球电视市场规模研究和预测：按类型（智能电视、液晶/等离子/LED 电视、CRT/背投电视）、分销渠道（线下、线上）、地区2022-2029

Global Television Market Size study & Forecast, by Type (Smart TV, LCD, Plasma, & LED TVs, Cathode-Ray Tube (CRT) & Rear-Projection TVs), by Distribution Channel (Offline, Online) and Regional Analysis, 2022-2029

出版日期: 2023年01月25日 | 出版商:

Bizwit Research & Consulting LLP | 英文 | 商品交期: 2-3个工作天内

价格

简介目录图表

预计 2021 年全球电视市场规模约为 2591.6 亿美元，在 2022 年至 2029 年的预测期内以超过 10.10% 的健康增长率增长。

市场的主要驱动力是智能电视的普及、城市化进程的加快和可支配收入的增加，这些都在预测期内推动了市场的增长。世界上许多政府已发布封锁令，以阻止 COVID-19 的传播。

根据 Statista 的数据，英国的智能电视普及率显着提高，而且百分比也在增加。 2014年渗透率仅为11%，到2021年将增至67%。结果，世界的人均收入在增加。根据世界银行的数据，2016 年全球国民净收入为 8,423 美元，2019 年上升至 9,276 美元。然而，电视原材料价格的波动将阻碍整个 2022-2029 年预测期内的市场增长。

全球电视市场研究考虑的主要区域包括亚太地区、北美、欧洲、拉丁美洲和世界其他地区。亚太地区将在 2021 年主导全球市场，并预计将保持其地位，因为它将在整个预测期内以最快的复合年增长率增长。这种扩张是中国、日本和印度等发展中国家对智能电视需求不断增长的结果。影响电视市场的其他重要变量包括中产阶级人口的增加和可支配收入的增加。由于越来越多地采用智能电视，中东和非洲地区预计从 2022 年到 2029 年将出现显着增长。客户对高清在线内容和高速互联网的偏好不断增长，推动了对智能高清的需求增加，推动了该地区的市场扩张。

本研究的目的是阐明近年来各个细分市场和国家/地区的市场规模，并预测未来几年的市场规模。本报告旨在捕捉被调查国家行业的定性和定量方面的情况。

它还提供了关键方面的详细信息，例如决定市场未来增长的驱动因素和挑战。此外，它还包含供利益相关者投资的微观市场潜在机会，以及对主要参与者的竞争格局和产品供应的深入分析。

内容

第 1 章执行摘要

市场概况
2019-2029 年各细分市场的全球市场估计和预测
- 2019-2029 年各地区电视市场
- 电视市场：按类型分类，2019-2029 年
- 电视市场：按分销渠道分类，2019-2029 年
主要趋势
调查方法
调查先决条件

第 2 章全球电视市场定义和范围

调查的目的
市场定义和范围
- 调查范围
- 工业发展
调查年份
货币兑换率

第 3 章全球电视市场动态

电视市场影响分析（2019-2029 年）
- 市场驱动力
  - 智能电视普及率上升
  - 可支配收入增加
- 市场挑战
  - 原材料价格波动
- 市场机会
  - 采用智能电视

第四章全球电视市场行业分析

波特 5 力模型
- 供应商的议价能力
- 买家的议价能力
- 新进入者的威胁
- 替代品的威胁
- 竞争公司之间的敌对关係
波特 5 力模型的未来方法 (2019-2029)
害虫分析
- 政治
- 经济的
- 社交
- 技术
投资招聘模式
分析师的结论和建议
顶级投资机会
关键成功策略

第 5 章风险评估 COVID-19 影响

评估 COVID-19 对行业的总体影响
COVID-19 之前和 COVID-19 之后的市场情景

第 6 章全球电视市场：按类型

市场概况
全球电视市场：按类型划分的表现 - 潜力分析
按全球电视市场类型估算和预测（2019 年至 2029 年）
电视市场，按细分市场分析
- 智能电视
- 液晶电视、等离子电视、LED 电视
- 阴极射线管 (CRT) 和背投电视

第 7 章全球电视市场：按分销渠道

市场概况
全球电视市场：按分销渠道分类的绩效和潜力分析
全球电视市场，按分销渠道估算和预测（2019 年至 2029 年）
电视市场，按细分市场分析
- 在线
- 离线

第 8 章全球电视市场：区域分析

电视市场、区域市场概况
北美
- 美国
  - 按类型估算和预测，2019-2029 年
  - 2019-2029 年各分销渠道的估计和预测
- 加拿大
欧洲电视市场概况
- 英国
- 德国
- 法国
- 西班牙
- 意大利
- 其他欧洲地区
亚太电视市场概况
- 中国
- 印度
- 日本
- 澳大利亚
- 韩国
- 其他亚太地区
拉丁美洲电视市场概况
- 巴西
- 墨西哥
世界其他地区

第 9 章衝突信息

顶级市场策略
公司简介
- 三星电子有限公司
  - 主要信息
  - 概览
  - 财务信息（取决于数据可用性）
  - 产品概述
  - 近期趋势
- Sony Corp.
- LG Electronics Inc.
- Toshiba Corp.
- Haier Electronics Group Co., Ltd.
- VIZIO, Inc.
- Videocon Industries Ltd.
- Sansui Electric Co. Ltd.
- Xiaomi
- Hisense

第 10 章研究过程

研究过程
- 数据挖掘
- 分析
- 市场评估
- 验证
- 出版
调查属性
调查先决条件

简介目录图表

Global Television Market is valued approximately USD 259.16 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 10.10% over the forecast period 2022-2029.

The major driving factors for the market are penetration of smart TVs, increasing urbanization, and rise in disposable incomes is driving the growth for the market over the forecast period. Lockdown orders were enacted by numerous governments throughout the world to halt the spread of COVID-19.

According to Statista, The penetration of smart TVs has increased significantly and with the increasing rate in the United Kingdom. As the penetration percentage in 2014 was only 11% and the number has increased up to 67% in the years 2021. Along with this, the rise in world's net national income per capita. According to the World Bank, in 2016, the World's Net National Income was calculated to USD 8,423 which has increased up to USD 9,276 in 2019. However, fluctuation in prices of raw material of Television stifles market growth throughout the forecast period of 2022-2029.

The key regions considered for the Global Television Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. Asia Pacific was in charge of the global market in 2021 and is anticipated to keep that position as it grows at the quickest CAGR throughout the projected period. This expansion is the result of growing demand for smart TVs coming from developing nations like China, Japan, and India. Other significant variables influencing the market for televisions are the growing middle-class population and increased disposable income. Middle East and Africa are anticipated to have significant growth between 2022 and 2029 as a result of the region's increasing adoption of smart TVs. Growing customer preference for online content with high-quality graphics combined with high-speed internet is fueling an increase in demand for smart HD, which is propelling market expansion in this area.

Major market players included in this report are:

Samsung Electronics Co. Ltd.

Sony Corp.

LG Electronics Inc.

Toshiba Corp.

Haier Electronics Group Co., Ltd.

VIZIO, Inc.

Videocon Industries Ltd.

Sansui Electric Co. Ltd.

Xiaomi

Hisense

Recent Developments in the Market:

In August 2022, Sony has launched a smart TV for India with a cognitive processor XR technology.
In January 2022, One Plus has launched smart TV in India with new series Y1S-TV.

Global Television Market Report Scope:

Historical Data: 2019-2020-2021

Base Year for Estimation: 2021

Forecast period: 2022-2029

Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends

Segments Covered: Type, Distribution Channel, Region

Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World

Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Type:

Smart TV

LCD, Plasma, & LED TVs

Cathode-Ray Tube (CRT) & Rear-Projection TVs

By Distribution Channel:

Offline

Online

By Region:

North America

U.S.

Canada

Europe

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Chapter 1. Executive Summary

1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Billion)
- 1.2.1. Television Market, by Region, 2019-2029 (USD Billion)
- 1.2.2. Television Market, by Type, 2019-2029 (USD Billion)
- 1.2.3. Television Market, by Distribution Channel, 2019-2029 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption

Chapter 2. Global Television Market Definition and Scope

2.1. Objective of the Study
2.2. Market Definition & Scope
- 2.2.1. Scope of the Study
- 2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates

Chapter 3. Global Television Market Dynamics

3.1. Television Market Impact Analysis (2019-2029)
- 3.1.1. Market Drivers
  - 3.1.1.1. Increasing penetration of smart TVs
  - 3.1.1.2. Rising disposable income
- 3.1.2. Market Challenges
  - 3.1.2.1. Fluctuation in price of raw material
- 3.1.3. Market Opportunities
  - 3.1.3.1. Adoption of smart TV

Chapter 4. Global Television Market Industry Analysis

4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Futuristic Approach to Porter's 5 Force Model (2019-2029)
4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economical
- 4.3.3. Social
- 4.3.4. Technological
4.4. Investment Adoption Model
4.5. Analyst Recommendation & Conclusion
4.6. Top investment opportunity
4.7. Top winning strategies

Chapter 5. Risk Assessment: COVID-19 Impact

5.1. Assessment of the overall impact of COVID-19 on the industry
5.2. Pre COVID-19 and post COVID-19 Market scenario

Chapter 6. Global Television Market, by Type

6.1. Market Snapshot
6.2. Global Television Market by Type, Performance - Potential Analysis
6.3. Global Television Market Estimates & Forecasts by Type 2019-2029 (USD Billion)
6.4. Television Market, Sub Segment Analysis
- 6.4.1. Smart TV
- 6.4.2. LCD, Plasma, & LED TVs
- 6.4.3. Cathode-Ray Tube (CRT) & Rear-Projection TVs

Chapter 7. Global Television Market, by Distribution Channel

7.1. Market Snapshot
7.2. Global Television Market by Distribution Channel, Performance - Potential Analysis
7.3. Global Television Market Estimates & Forecasts by Distribution Channel 2019-2029 (USD Billion)
7.4. Television Market, Sub Segment Analysis
- 7.4.1. Online
- 7.4.2. Offline

Chapter 8. Global Television Market, Regional Analysis

8.1. Television Market, Regional Market Snapshot
8.2. North America Television Market
- 8.2.1. U.S. Television Market
  - 8.2.1.1. Type breakdown estimates & forecasts, 2019-2029
  - 8.2.1.2. Distribution Channel breakdown estimates & forecasts, 2019-2029
- 8.2.2. Canada Television Market
8.3. Europe Television Market Snapshot
- 8.3.1. U.K. Television Market
- 8.3.2. Germany Television Market
- 8.3.3. France Television Market
- 8.3.4. Spain Television Market
- 8.3.5. Italy Television Market
- 8.3.6. Rest of Europe Television Market
8.4. Asia-Pacific Television Market Snapshot
- 8.4.1. China Television Market
- 8.4.2. India Television Market
- 8.4.3. Japan Television Market
- 8.4.4. Australia Television Market
- 8.4.5. South Korea Television Market
- 8.4.6. Rest of Asia Pacific Television Market
8.5. Latin America Television Market Snapshot
- 8.5.1. Brazil Television Market
- 8.5.2. Mexico Television Market
8.6. Rest of The World Television Market

Chapter 9. Competitive Intelligence

9.1. Top Market Strategies
9.2. Company Profiles
- 9.2.1. Samsung Electronics Co. Ltd.
  - 9.2.1.1. Key Information
  - 9.2.1.2. Overview
  - 9.2.1.3. Financial (Subject to Data Availability)
  - 9.2.1.4. Product Summary
  - 9.2.1.5. Recent Developments
- 9.2.2. Sony Corp.
- 9.2.3. LG Electronics Inc.
- 9.2.4. Toshiba Corp.
- 9.2.5. Haier Electronics Group Co., Ltd.
- 9.2.6. VIZIO, Inc.
- 9.2.7. Videocon Industries Ltd.
- 9.2.8. Sansui Electric Co. Ltd.
- 9.2.9. Xiaomi
- 9.2.10. Hisense

Chapter 10. Research Process

10.1. Research Process
- 10.1.1. Data Mining
- 10.1.2. Analysis
- 10.1.3. Market Estimation
- 10.1.4. Validation
- 10.1.5. Publishing
10.2. Research Attributes
10.3. Research Assumption

简介目录图表

LIST OF TABLES

TABLE 1. Global Television Market, report scope
TABLE 2. Global Television Market estimates & forecasts by Region 2019-2029 (USD Billion)
TABLE 3. Global Television Market estimates & forecasts by Type 2019-2029 (USD Billion)
TABLE 4. Global Television Market estimates & forecasts by Distribution Channel 2019-2029 (USD Billion)
TABLE 5. Global Television Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 6. Global Television Market by region, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 7. Global Television Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 8. Global Television Market by region, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 9. Global Television Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 10. Global Television Market by region, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 11. Global Television Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 12. Global Television Market by region, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 13. Global Television Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 14. Global Television Market by region, estimates & forecasts, 2019-2029 (USD Billion)
TABLE 15. U.S. Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 16. U.S. Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 17. U.S. Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 18. Canada Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 19. Canada Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 20. Canada Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 21. UK Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 22. UK Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 23. UK Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 24. Germany Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 25. Germany Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 26. Germany Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 27. France Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 28. France Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 29. France Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 30. Italy Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 31. Italy Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 32. Italy Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 33. Spain Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 34. Spain Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 35. Spain Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 36. RoE Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 37. RoE Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 38. RoE Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 39. China Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 40. China Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 41. China Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 42. India Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 43. India Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 44. India Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 45. Japan Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 46. Japan Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 47. Japan Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 48. South Korea Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 49. South Korea Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 50. South Korea Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 51. Australia Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 52. Australia Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 53. Australia Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 54. RoAPAC Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 55. RoAPAC Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 56. RoAPAC Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 57. Brazil Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 58. Brazil Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 59. Brazil Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 60. Mexico Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 61. Mexico Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 62. Mexico Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 63. RoLA Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 64. RoLA Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 65. RoLA Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 66. Row Television Market estimates & forecasts, 2019-2029 (USD Billion)
TABLE 67. Row Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 68. Row Television Market estimates & forecasts by segment 2019-2029 (USD Billion)
TABLE 69. List of secondary sources, used in the study of global Television Market
TABLE 70. List of primary sources, used in the study of global Television Market
TABLE 71. Years considered for the study
TABLE 72. Exchange rates considered