市场调查报告书
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1262713
2022-2029 年按产品(三角裤、比基尼、男孩短裤、高腰、其他)、分销渠道(线下、线上)、地区划分的全球卫生短裤市场规模研究与预测Global Period Panties Market Size study & Forecast, by Product (Brief, Bikini, Boyshort, Hi-waist, Others), by Distribution Channel (Offline, Online) and Regional Analysis, 2022-2029 |
2021 年全球月经内裤市场价值约为 8848 万美元,预计从 2022 年到 2029 年将以超过 17.40% 的健康增长率增长。
卫生短裤主要由带有细丝的吸湿排汗面料製成。 经期短裤也有助于控制经血。 推动经期短裤全球市场的一个主要因素是经期卫生意识的增强。 例如,联合国儿童基金会正在与地方政府、社区和教育机构合作,开展研究并传播有关月经的信息,以促进良好的卫生习惯并打破社会禁忌。
根据美国劳工部的数据,2015 年美国有 1.282 亿职业女性,预计到 2026 年将达到 1.648 亿。 与此同时,几家製造商还发起了宣传活动,以吸引更多消费者并推动经期内衣市场的发展。 例如,领先的经期内衣公司之一 Thinx 于 2022 年 5 月宣布推出“湿内裤”活动,旨在从比喻和字面的角度根除“湿内裤”。 通过此次活动,该公司将扩大其 Air 系列,提供超薄微网眼内衣,在经期和经期期间透气、排汗、干爽。 越来越多的职业女性也推动了市场增长。 此外,在 2022-2029 年的预测期内,越来越多的活动正在为市场创造有利可图的增长机会。 然而,这些短裤不环保,阻碍了整个 2022-2029 年预测期内的市场增长。
经期内裤全球市场研究考虑的主要区域是:亚太地区、北美、欧洲、拉丁美洲和拉丁美洲其他地区。 由于 Thinx, Inc.、Saalt, LLC 和 Knix Wear, Inc. 等主要市场参与者的存在,北美在收入方面占据了市场主导地位。 该地区对经期内衣的需求正在增加,经期卫生用品的高认可度也是一个推动因素。 由于对卫浴产品的认识不断提高和生活方式的改变,亚太地区在预测期内也以最快的复合年增长率增长。
这项研究的目的是揭示近年来各个细分市场和国家/地区的市场规模,并预测未来几年的市场规模。 该报告旨在捕捉被调查国家中该行业的定性和定量方面的情况。
它还提供了关键方面的详细信息,例如决定市场未来增长的驱动因素和挑战。 此外,它还包含供利益相关者投资的潜在微观市场机会,以及对主要参与者的竞争格局和产品供应的深入分析。 .
Global Period Panties Market is valued at approximately USD 88.48 million in 2021 and is anticipated to grow with a healthy growth rate of more than 17.40% over the forecast period 2022-2029. Period panties are majorly made of absorbent material which containsmoisture -wicking fabric that is made of small filaments. Along with this, period panties help in trapping menstrual blood. The major driving factor for the Global Period Panties Market is rising awareness regarding menstruation hygiene. For instance, by working together with local authorities, communities, and educational institutions to conduct research and disseminate knowledge about menstruation, UNICEF has promoted good hygiene practises and helped to eliminate societal taboos.
According to the United States Department of Labor, there were 128.2 million working women in the United States in 2015, with 164.8 million predicted by 2026. Along with this, several manufacturers are starting the campaign, reaching out to more consumers, and boosting the market for period underwear. For instance, in May 2022, one of the top period underwear companies, Thinx, announced the beginning of the "Wet Panties" campaign, which aimed to eradicate "moist panties" from both a figurative and literal standpoint. Through this campaign, the company expanded their air collection, providing ultra-thin, micromesh underwear that is breathable, sweat-wicking, and built for dry, moisture-free days both during and between menstrual cycles. Along with this, growing population of working women is driving the growth of the market. Moreover, rising number of campaigns is creating lucrative growth opportunities for the market over the forecast period 2022-2029. However, these panties are not environment friendly which stifles market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Period Panties Market study include: Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America dominated the market in terms of revenue, owing to the presence of key market players such as Thinx, Inc., Saalt, LLC and Knix Wear, Inc. Along with this, strong demand for menstruation underwear is rising in the region which is further fueled by the high awareness of menstrual hygiene products in the area. Along with this, Asia Pacific is growing with the fastest CAGR over the forecast period owing to rising awareness for menstrual hygiene products and changing lifestyles.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below.
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable