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市场调查报告书
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1514821

全球变色包装市场规模研究（按材料、技术、最终用途和 2022-2032 年区域预测）

Global Colour Changing Packaging Market Size Study, by Material, by Technology, by End-Use, and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

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简介目录

2023年全球变色包装市场价值约为13.8亿美元，预计在2024-2032年预测期内将以超过4.2%的健康成长率成长。变色包装，也称为显色包装，代表了消费品领域的一项令人着迷的创新。该技术允许包装根据温度、光、压力或化学反应等各种刺激而改变颜色。随着公司寻求透过独特的互动式包装解决方案增强消费者参与度、提供产品差异化并提高品牌认知度，变色包装市场一直在稳步成长。

变色包装流行的关键驱动力之一是它能够创造互动且令人难忘的消费者体验。这些包装解决方案吸引了消费者，并鼓励他们以新颖的方式与产品互动。这种参与增强了品牌忠诚度，也提高了感知的产品价值。此外，变色包装除了美观之外还有实际用途。例如，在食品和饮料行业，它可以指示温度变化，确保消费者了解他们的产品是否处于最佳消费状态。在药品中，它可以发出篡改或过期的信号，为消费者安全提供重要资讯。

变色包装为品牌提供了独特的讲故事的机会。它使他们能够直接透过包装本身传达产品属性，例如新鲜度、纯度或创新。这种感官吸引力对于吸引年轻族群和重视互动性和视觉吸引力的精通技术的消费者的注意力特别有效。

技术进步进一步推动了变色包装市场的成长。材料科学的创新，例如热致变色和光致变色油墨和染料的开发，使品牌能够更轻鬆且更具成本效益地将变色元素融入其包装设计中。此外，印刷技术的进步允许更复杂和可客製化的设计，使品牌能够创造出真正独特的包装解决方案，在商店货架上脱颖而出。

因此，随着品牌认识到有吸引力和创新的包装解决方案的价值，变色包装市场不断发展和扩大。随着消费者对个人化和互动体验的期望不断增长，变色包装为品牌提供了一种引人注目的方式，使其在竞争激烈的市场中脱颖而出，并与目标受众建立更深入的联繫。随着不断的技术创新以及消费者对永续性和功能性需求的不断增长，变色包装作为各行业产品包装策略的动态和不可或缺的一部分，前景一片光明。随着变色包装市场的兴起，食品和饮料行业正在见证技术与实用性的创新融合。这种创新方法将为製造商和消费者带来巨大的好处，从而确保动态生态系统中的安全。然而，发展中地区的高营运成本和缺乏意识，以及製造技术困难正在阻碍估计期间的市场成长。

全球变色包装市场研究考虑的关键区域包括亚太地区、北美、欧洲、拉丁美洲和世界其他地区。就收入而言，北美是变色包装市场的主导地区。该地区市场的成长归因于对个人化包装解决方案的需求增加以及对便利性和行动包装的高需求等因素。然而，由于消费者对互动体验的兴趣不断增长、对产品真实性的日益重视以及该地区对优质包装的需求激增，预计亚太地区的市场将在预测期内以最快的速度增长。

目录

第 1 章：全球变色包装市场执行摘要

  • 全球变色包装市场规模及预测（2022-2032）
  • 区域概要
  • 分部摘要
    • 按材质
    • 依技术
    • 按最终用途
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章：全球变色包装市场定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包含与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性（消费者的角度）
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章：全球动态

  • 市场驱动因素
    • 新鲜度指标的需求不断增加
    • 包装技术进步
    • 互动包装提高消费者参与度
  • 市场挑战
    • 营运成本高
    • 製造技术难度
  • 市场机会
    • 新兴市场的扩张
    • 智慧感测器技术的创新
    • 更重视永续发展

第 4 章：全球变色包装市场产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的 5 力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章：2022-2032 年全球变色包装市场规模及材料预测

  • 细分仪表板
  • 全球变色包装市场：2022 年和 2032 年材料收入趋势分析
    • 塑胶
    • 纸
    • 金属
    • 玻璃
    • 生物降解材料

第 6 章：2022-2032 年全球变色包装市场规模及技术预测

  • 细分仪表板
  • 全球变色包装市场：2022 年和 2032 年技术收入趋势分析
    • 热敏
    • 湿度敏感
    • 化学敏感
    • 紫外线敏感

第 7 章：2022-2032 年全球变色包装市场规模及最终用途预测

  • 细分仪表板
  • 全球变色包装市场：2022 年和 2032 年最终用途收入趋势分析
    • 食物
    • 饮料
    • 製药
    • 化妆品
    • 农业
    • 卫生保健
    • 工业化学品

第 8 章：2022-2032 年全球变色包装市场规模及地区预测

  • 北美变色包装市场
    • 美国变色包装市场
      • 2022-2032 年材料细分尺寸与预测
      • 2022-2032 年技术细分规模与预测
      • 2022-2032 年最终用途细分规模与预测
    • 加拿大变色包装市场
  • 欧洲变色包装市场
    • 英国变色包装市场
    • 德国变色包装市场
    • 法国变色包装市场
    • 西班牙变色包装市场
    • 义大利变色包装市场
    • 欧洲其他地区变色包装市场
  • 亚太地区变色包装市场
    • 中国变色包装市场
    • 印度变色包装市场
    • 日本变色包装市场
    • 澳洲变色包装市场
    • 韩国变色包装市场
    • 亚太地区其他变色包装市场
  • 拉丁美洲变色包装市场
    • 巴西变色包装市场
    • 墨西哥变色包装市场
    • 拉丁美洲其他地区变色包装市场
  • 中东和非洲变色包装市场
    • 沙乌地阿拉伯变色包装市场
    • 南非变色包装市场
    • 中东和非洲其他地区变色包装市场

第 9 章：竞争情报

  • 重点企业SWOT分析
    • 艾利丹尼森
    • 东丽
    • 萨比
  • 顶级市场策略
  • 公司简介
    • Avery Dennison
      • 关键讯息
      • 概述
      • 财务（视数据可用性而定）
      • 产品概要
      • 市场策略
    • Toray
    • Sappi
    • Stora Enso
    • Mondi
    • Graphic Packaging
    • Ball Corporation
    • Crown Holdings
    • Toyo Seikan Group
    • Owens-Illinois
    • Saint-Gobain Containers
    • Verallia
    • Nestle
    • PepsiCo
    • Kraft Heinz

第 10 章：研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

Global Colour Changing Packaging Market is valued at approximately USD 1.38 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 4.2% over the forecast period 2024-2032. Color-changing packaging, also known as chromogenic packaging, represents a fascinating innovation in the realm of consumer goods. This technology allows packaging to change color in response to various stimuli such as temperature, light, pressure, or chemical reactions. The market for color-changing packaging has been steadily growing as companies seek to enhance consumer engagement, provide product differentiation, and improve brand recognition through unique and interactive packaging solutions.

One of the key drivers behind the popularity of color-changing packaging is its ability to create an interactive and memorable consumer experience. These packaging solutions captivate consumers and encourage them to interact with the product in a novel way. This engagement enhances brand loyalty and also increases perceived product value. Moreover, color-changing packaging can serve practical purposes beyond aesthetics. For instance, in the food and beverage industry, it can indicate temperature changes, ensuring that consumers are aware of whether their product is at the optimal condition for consumption. In pharmaceuticals, it can signal tampering or expiry, providing crucial information for consumer safety.

Color-changing packaging offers brands a unique storytelling opportunity. It allows them to communicate product attributes such as freshness, purity, or innovation directly through the packaging itself. This sensory appeal can be particularly effective in capturing the attention of younger demographics and tech-savvy consumers who value interactivity and visual appeal.

Technological advancements have further fueled the growth of the color-changing packaging market. Innovations in materials science, such as the development of thermochromic and photochromic inks and dyes, have made it easier and more cost-effective for brands to incorporate color-changing elements into their packaging designs. Additionally, advancements in printing techniques have allowed for more intricate and customizable designs, enabling brands to create truly unique packaging solutions that stand out on store shelves.

Therefore, the color-changing packaging market continues to evolve and expand as brands recognize the value of engaging and innovative packaging solutions. As consumer expectations for personalized and interactive experiences grow, color-changing packaging offers a compelling way for brands to differentiate themselves in competitive markets and forge deeper connections with their target audiences. With ongoing technological innovation and increasing consumer demand for sustainability and functionality, the future looks bright for color-changing packaging as a dynamic and integral part of product packaging strategies across various industries. The food and beverage industry is witnessing an innovative convergence of technology and practicality with the rise of the colour changing packaging market. This innovative approach promises significant benefits for manufacturers and consumers alike, which is ensuring safety in a dynamic ecosystem. However, high operational costs and lack of awareness in developing regions, along with the technical difficulties in manufacturing are hampering the market growth during the estimated period.

The key regions considered for the global Colour Changing Packaging Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America is a dominating region in the Colour Changing Packaging Market in terms of revenue. The market growth in the region is being attributed to factors including an increase in demand for personalized packaging solutions, along with the high demand for convenience and on-the-go packaging. Whereas, the market in the Asia Pacific is anticipated to grow at the fastest rate over the forecast period fueled by rising consumer interest in interactive experiences, a growing emphasis on product authenticity, and surging demand for premium packaging in this region.

Major market players included in this report are:

  • Avery Dennison
  • Toray
  • Sappi
  • Stora Enso
  • Mondi
  • Graphic Packaging
  • Ball Corporation
  • Crown Holdings
  • Toyo Seikan Group
  • Owens-Illinois
  • Saint-Gobain Containers
  • Verallia
  • Nestle
  • PepsiCo
  • Kraft Heinz

The detailed segments and sub-segment of the market are explained below:

By Material:

  • Plastic
  • Paper
  • Metal
  • Glass
  • Biodegradable Materials

By Technology:

  • Thermal Sensitive
  • Humidity Sensitive
  • Chemical Sensitive
  • UV Sensitive

By End-Use:

  • Food
  • Beverages
  • Pharmaceutical
  • Cosmetics
  • Agriculture
  • Healthcare
  • Industrial Chemical

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Colour Changing Packaging Market Executive Summary

  • 1.1. Global Colour Changing Packaging Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Material
    • 1.3.2. By Technology
    • 1.3.3. By End-Use
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Colour Changing Packaging Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Increasing Demand for Freshness Indicators
    • 3.1.2. Technological Advancements in Packaging
    • 3.1.3. Rising Consumer Engagement with Interactive Packaging
  • 3.2. Market Challenges
    • 3.2.1. High Operational Costs
    • 3.2.2. Technical Difficulties in Manufacturing
  • 3.3. Market Opportunities
    • 3.3.1. Expansion in Emerging Markets
    • 3.3.2. Innovations in Smart Sensor Technology
    • 3.3.3. Increasing Focus on Sustainability

Chapter 4. Global Colour Changing Packaging Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Colour Changing Packaging Market Size & Forecasts by Material 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Colour Changing Packaging Market: Material Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Plastic
    • 5.2.2. Paper
    • 5.2.3. Metal
    • 5.2.4. Glass
    • 5.2.5. Biodegradable Materials

Chapter 6. Global Colour Changing Packaging Market Size & Forecasts by Technology 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Colour Changing Packaging Market: Technology Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Thermal Sensitive
    • 6.2.2. Humidity Sensitive
    • 6.2.3. Chemical Sensitive
    • 6.2.4. UV Sensitive

Chapter 7. Global Colour Changing Packaging Market Size & Forecasts by End-Use 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Colour Changing Packaging Market: End-Use Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Food
    • 7.2.2. Beverages
    • 7.2.3. Pharmaceutical
    • 7.2.4. Cosmetics
    • 7.2.5. Agriculture
    • 7.2.6. Healthcare
    • 7.2.7. Industrial Chemical

Chapter 8. Global Colour Changing Packaging Market Size & Forecasts by Region 2022-2032

  • 8.1. North America Colour Changing Packaging Market
    • 8.1.1. U.S. Colour Changing Packaging Market
      • 8.1.1.1. Material breakdown size & forecasts, 2022-2032
      • 8.1.1.2. Technology breakdown size & forecasts, 2022-2032
      • 8.1.1.3. End-Use breakdown size & forecasts, 2022-2032
    • 8.1.2. Canada Colour Changing Packaging Market
  • 8.2. Europe Colour Changing Packaging Market
    • 8.2.1. U.K. Colour Changing Packaging Market
    • 8.2.2. Germany Colour Changing Packaging Market
    • 8.2.3. France Colour Changing Packaging Market
    • 8.2.4. Spain Colour Changing Packaging Market
    • 8.2.5. Italy Colour Changing Packaging Market
    • 8.2.6. Rest of Europe Colour Changing Packaging Market
  • 8.3. Asia-Pacific Colour Changing Packaging Market
    • 8.3.1. China Colour Changing Packaging Market
    • 8.3.2. India Colour Changing Packaging Market
    • 8.3.3. Japan Colour Changing Packaging Market
    • 8.3.4. Australia Colour Changing Packaging Market
    • 8.3.5. South Korea Colour Changing Packaging Market
    • 8.3.6. Rest of Asia Pacific Colour Changing Packaging Market
  • 8.4. Latin America Colour Changing Packaging Market
    • 8.4.1. Brazil Colour Changing Packaging Market
    • 8.4.2. Mexico Colour Changing Packaging Market
    • 8.4.3. Rest of Latin America Colour Changing Packaging Market
  • 8.5. Middle East & Africa Colour Changing Packaging Market
    • 8.5.1. Saudi Arabia Colour Changing Packaging Market
    • 8.5.2. South Africa Colour Changing Packaging Market
    • 8.5.3. Rest of Middle East & Africa Colour Changing Packaging Market

Chapter 9. Competitive Intelligence

  • 9.1. Key Company SWOT Analysis
    • 9.1.1. Avery Dennison
    • 9.1.2. Toray
    • 9.1.3. Sappi
  • 9.2. Top Market Strategies
  • 9.3. Company Profiles
    • 9.3.1. Avery Dennison
      • 9.3.1.1. Key Information
      • 9.3.1.2. Overview
      • 9.3.1.3. Financial (Subject to Data Availability)
      • 9.3.1.4. Product Summary
      • 9.3.1.5. Market Strategies
    • 9.3.2. Toray
    • 9.3.3. Sappi
    • 9.3.4. Stora Enso
    • 9.3.5. Mondi
    • 9.3.6. Graphic Packaging
    • 9.3.7. Ball Corporation
    • 9.3.8. Crown Holdings
    • 9.3.9. Toyo Seikan Group
    • 9.3.10. Owens-Illinois
    • 9.3.11. Saint-Gobain Containers
    • 9.3.12. Verallia
    • 9.3.13. Nestle
    • 9.3.14. PepsiCo
    • 9.3.15. Kraft Heinz

Chapter 10. Research Process

  • 10.1. Research Process
    • 10.1.1. Data Mining
    • 10.1.2. Analysis
    • 10.1.3. Market Estimation
    • 10.1.4. Validation
    • 10.1.5. Publishing
  • 10.2. Research Attributes