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市场调查报告书
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1517382

全球活动管理即服务市场规模研究,按服务类型、组织规模、活动类型、最终用途和区域预测 2022-2032

Global Event Management as a Service Market Size study, by Service Type, by Organization Size, by Event Type, by End-use and Regional Forecasts 2022-2032

出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

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简介目录

2023 年,全球活动管理即服务 (EMAaS) 市场价值约为 48.8 亿美元,预计在 2024-2032 年预测期内将以超过 9.87% 的健康成长率成长。事件管理即服务 (EMAaS) 包括透过云端託管平台提供一整套与事件相关的服务,使客户能够有效地规划、执行和分析事件。 EMaaS 包括按需向企业和活动组织者提供的活动註册、票务、物流管理、分析和行销工具。 EMaaS 解决方案专为活动管理生态系统中的各种利害关係人而设计,包括企业活动策划者、行销机构、非营利组织、政府机构和独立活动协调员。这些服务专为满足虚拟和实体活动的需求而量身定制,提供高效处理端到端活动管理任务的灵活性。由于企业部门的全球扩张,对简化活动策划和管理流程的需求不断增长,正在推动活动管理即服务市场的成长。此外,全球健康问题加速了虚拟和混合活动的日益普及,推动了对远端活动管理解决方案的需求。与社交媒体和行销自动化工具的整合也促进了市场扩张。对资料安全和隐私的担忧以及对网路连接的日益依赖阻碍了市场的成长。用于预测分析、个人化活动体验和增强的客户参与策略的分析和人工智慧 (AI) 技术进步预计将为市场成长创造机会。

活动管理即服务市场包含满足活动管理不同面向的各种服务。与会者管理和参与服务对于组织参与者资讯、简化註册流程和增强整体参与体验至关重要。通讯和物流服务确保组织者、与会者、赞助商和供应商之间有效的资讯交换,并顺利管理活动物流。活动餐饮服务提供量身订製的食品和饮料,这对于宾客满意度至关重要。场地租赁涉及寻找和确保符合活动目标和观众规模的场地。虚拟/混合活动推动者提供用于举办线上和组合活动的技术工具,满足对虚拟/混合活动功能不断增长的需求。

全球铁电材料市场研究考虑的关键区域包括亚太地区、北美、欧洲、拉丁美洲、中东和非洲。北美地区凭藉其强大的娱乐产业和企业活动文化,利用先进技术增强活动体验,在 EMaaS 市场中展现出巨大的吸引力。该地区投资于大型活动和数位转型,而在快速工业化和数位化的推动下,亚太地区预计将实现最快的成长,对先进活动管理解决方案的需求很高。

目录

第 1 章:全球活动管理即服务 (EMAaS) 市场执行摘要

  • 全球活动管理即服务 (EMAaS) 市场规模及预测 (2022-2032)
  • 区域概要
  • 分部摘要
    • 按服务类型
    • 按组织规模
    • 按事件类型
    • 按最终用途
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章:全球活动管理即服务 (EMAaS) 市场定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包含与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性(消费者的角度)
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章:全球活动管理即服务 (EMAaS) 市场动态

  • 市场驱动因素
    • 简化活动规划和管理流程的需求不断增长
    • 虚拟和混合活动越来越受欢迎
    • 与社交媒体和行销自动化工具集成
  • 市场挑战
    • 对资料安全和隐私的担忧
    • 对网路连线的依赖日益增加
  • 市场机会
    • 分析和人工智慧 (AI) 领域的技术进步
    • 发展应对复杂监管环境的解决方案

第 4 章:全球活动管理即服务 (EMAaS) 市场产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的五力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章:2022-2032 年全球活动管理即服务 (EMAaS) 市场规模与服务类型预测

  • 细分仪表板
  • 全球活动管理即服务 (EMAaS) 市场:按服务类型分類的收入趋势分析,2022 年和 2032 年
    • 与会者管理和参与
    • 通讯与物流
    • 活动餐饮
    • 场地租赁
    • 虚拟/混合事件推动者

第 6 章:2022-2032 年全球活动管理即服务 (EMAaS) 市场规模及组织规模预测

  • 细分仪表板
  • 全球活动管理即服务 (EMAaS) 市场:按组织规模划分收入趋势分析,2022 年和 2032 年
    • 大型企业
    • 中小企业

第 7 章:2022-2032 年全球活动管理即服务 (EMAaS) 市场规模与以活动类型预测

  • 细分仪表板
  • 全球活动管理即服务 (EMAaS) 市场:按活动类型分類的收入趋势分析,2022 年和 2032 年
    • 协会活动
    • 企业活动
    • 非营利活动

第 8 章:2022-2032 年全球活动管理即服务 (EMAaS) 市场规模与最终用途预测

  • 细分仪表板
  • 全球活动管理即服务 (EMAaS) 市场:按最终用途收入趋势分析,2022 年和 2032 年
    • 公司的
    • 教育
    • 娱乐
    • 运动的

第 9 章:2022-2032 年全球活动管理即服务 (EMAaS) 市场规模及地区预测

  • 北美活动管理即服务 (EMAaS) 市场
    • 美国活动管理即服务 (EMAaS) 市场
      • 按服务类型
      • 按组织规模
      • 按事件类型
      • 按最终用途
    • 加拿大活动管理即服务 (EMAaS) 市场
      • 按服务类型
      • 按组织规模
      • 按事件类型
      • 按最终用途
  • 欧洲活动管理即服务 (EMAaS) 市场
    • 英国活动管理即服务 (EMAaS) 市场
    • 德国活动管理即服务 (EMAaS) 市场
    • 法国活动管理即服务 (EMAaS) 市场
    • 西班牙活动管理即服务 (EMAaS) 市场
    • 义大利活动管理即服务 (EMAaS) 市场
    • 欧洲其他地区活动管理即服务 (EMAaS) 市场
  • 亚太地区活动管理即服务 (EMAaS) 市场
    • 中国活动管理即服务(EMAaS)市场
    • 印度活动管理即服务 (EMAaS) 市场
    • 日本活动管理即服务 (EMAaS) 市场
    • 澳洲活动管理即服务 (EMAaS) 市场
    • 韩国活动管理即服务 (EMAaS) 市场
    • 亚太地区其他地区活动管理即服务 (EMAaS) 市场
  • 拉丁美洲活动管理即服务 (EMAaS) 市场
    • 巴西活动管理即服务 (EMAaS) 市场
    • 墨西哥活动管理即服务 (EMAaS) 市场
    • 拉丁美洲其他地区活动管理即服务 (EMAaS) 市场
  • 中东和非洲活动管理即服务 (EMAaS) 市场
    • 沙乌地阿拉伯活动管理即服务 (EMAaS) 市场
    • 南非活动管理即服务 (EMAaS) 市场
    • 中东和非洲其他地区活动管理即服务 (EMAaS) 市场

第 10 章:竞争情报

  • 重点企业SWOT分析
  • 顶级市场策略
  • 公司简介
    • Attendify, Inc.
      • 关键讯息
      • 概述
      • 财务(视数据可用性而定)
      • 产品概要
      • 市场策略
    • Aventri, Inc.
    • Bizzabo, Inc.
    • Boomset, Inc.
    • Certain, Inc.
    • Cvent OnArrival, Inc.
    • Cvent Social Tables, Inc.
    • Cvent, Inc.
    • DoubleDutch, Inc.
    • Eventbrite, Inc.
    • Eventcube, Ltd.
    • EventsAIR Pty Ltd.
    • Eventzilla, Inc.
    • GEVME, Inc.
    • InEvent, Inc.

第 11 章:研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

Global Event Management as a Service (EMaaS) Market is valued approximately at USD 4.88 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 9.87% over the forecast period 2024-2032. Event Management as a Service (EMaaS) includes the provision of a comprehensive suite of event-related services through a cloud-hosted platform, enabling clients to plan, execute, and analyze events effectively. EMaaS includes event registration, ticketing, logistics management, analytics, and marketing tools delivered on-demand to businesses and event organizers. EMaaS solutions are designed for various stakeholders in the event management ecosystem, including corporate event planners, marketing agencies, non-profit organizations, government bodies, and independent event coordinators. These services are tailored to meet the needs of both virtual and physical events, providing the flexibility to handle end-to-end event management tasks efficiently. Rising demand for streamlined event planning and management processes due to the global expansion of the corporate sector is driving the growth of the Event Management as a Service market. Additionally, the increasing popularity of virtual and hybrid events, accelerated by global health concerns, has propelled the demand for remote event management solutions. Integration with social media and marketing automation tools also promotes market expansion. Concerns over data security and privacy and the rising reliance on internet connectivity impede the growth of the market. Technological advancements in analytics and artificial intelligence (AI) for predictive analysis, personalized event experiences, and enhanced customer engagement strategies are expected to create opportunities for market growth.

The Event Management as a Service market encompasses various services catering to different aspects of event management. Attendees management & engagement services are critical for organizing participant information, streamlining registration processes, and enhancing the overall participatory experience. Communication & logistics services ensure effective information exchange between organizers, attendees, sponsors, and vendors, along with managing event logistics smoothly. Event catering services provide tailored food and beverages, crucial for guest satisfaction. Location rental involves sourcing and securing venues aligned with the event's objectives and audience size. Virtual/Hybrid event enablers offer technological tools for running online and combined events, catering to the growing demand for virtual/hybrid event capabilities.

The key regions considered for the Global Ferroelectric Materials Market study include Asia Pacific, North America, Europe, Latin America, and Middle East and Africa. The North America region demonstrates significant traction in the EMaaS market due to its robust entertainment industry and corporate event culture, utilizing advanced technologies to enhance event experiences. The region invests in large-scale events and digital transformation, while the Asia Pacific region is projected to registered fastest growth, driven by rapid industrialization and digitalization, sees high demand for advanced event management solutions.

Major market players included in this report are:

  • Attendify, Inc.
  • Aventri, Inc.
  • Bizzabo, Inc.
  • Boomset, Inc.
  • Certain, Inc.
  • Cvent OnArrival, Inc.
  • Cvent Social Tables, Inc.
  • Cvent, Inc.
  • DoubleDutch, Inc.
  • Eventbrite, Inc.
  • Eventcube, Ltd.
  • EventsAIR Pty Ltd.
  • Eventzilla, Inc.
  • GEVME, Inc.
  • InEvent, Inc.

The detailed segments and sub-segment of the market are explained below:

By Service Type:

  • Attendees Management & Engagement
  • Communication & Logistics
  • Event Catering
  • Location Rental
  • Virtual/Hybrid Event Enabler

By Organization Size:

  • Large Enterprises
  • Small & Medium Enterprises

By Event Type:

  • Association Events
  • Corporate Events
  • Non-Profit Events

By End-use:

  • Corporate
  • Education
  • Entertainment
  • Sports

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Event Management as a Service (EMaaS) Market Executive Summary

  • 1.1. Global Event Management as a Service (EMaaS) Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Service Type
    • 1.3.2. By Organization Size
    • 1.3.3. By Event Type
    • 1.3.4. By End-use
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Event Management as a Service (EMaaS) Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Event Management as a Service (EMaaS) Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rising demand for streamlined event planning and management processes
    • 3.1.2. Increasing popularity of virtual and hybrid events
    • 3.1.3. Integration with social media and marketing automation tools
  • 3.2. Market Challenges
    • 3.2.1. Concerns over data security and privacy
    • 3.2.2. Rising reliance on internet connectivity
  • 3.3. Market Opportunities
    • 3.3.1. Technological advancements in analytics and artificial intelligence (AI)
    • 3.3.2. Development of solutions for navigating complex regulatory landscapes

Chapter 4. Global Event Management as a Service (EMaaS) Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Service Type 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Event Management as a Service (EMaaS) Market: By Service Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Attendees Management & Engagement
    • 5.2.2. Communication & Logistics
    • 5.2.3. Event Catering
    • 5.2.4. Location Rental
    • 5.2.5. Virtual/Hybrid Event Enabler

Chapter 6. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Organization Size 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Event Management as a Service (EMaaS) Market: By Organization Size Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Large Enterprises
    • 6.2.2. Small & Medium Enterprises

Chapter 7. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Event Type 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Event Management as a Service (EMaaS) Market: By Event Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 7.2.1. Association Events
    • 7.2.2. Corporate Events
    • 7.2.3. Non-Profit Events

Chapter 8. Global Event Management as a Service (EMaaS) Market Size & Forecasts by End-use 2022-2032

  • 8.1. Segment Dashboard
  • 8.2. Global Event Management as a Service (EMaaS) Market: By End-use Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 8.2.1. Corporate
    • 8.2.2. Education
    • 8.2.3. Entertainment
    • 8.2.4. Sports

Chapter 9. Global Event Management as a Service (EMaaS) Market Size & Forecasts by Region 2022-2032

  • 9.1. North America Event Management as a Service (EMaaS) Market
    • 9.1.1. U.S. Event Management as a Service (EMaaS) Market
      • 9.1.1.1. By Service Type
      • 9.1.1.2. By Organization Size
      • 9.1.1.3. By Event Type
      • 9.1.1.4. By End-use
    • 9.1.2. Canada Event Management as a Service (EMaaS) Market
      • 9.1.2.1. By Service Type
      • 9.1.2.2. By Organization Size
      • 9.1.2.3. By Event Type
      • 9.1.2.4. By End-use
  • 9.2. Europe Event Management as a Service (EMaaS) Market
    • 9.2.1. U.K. Event Management as a Service (EMaaS) Market
    • 9.2.2. Germany Event Management as a Service (EMaaS) Market
    • 9.2.3. France Event Management as a Service (EMaaS) Market
    • 9.2.4. Spain Event Management as a Service (EMaaS) Market
    • 9.2.5. Italy Event Management as a Service (EMaaS) Market
    • 9.2.6. Rest of Europe Event Management as a Service (EMaaS) Market
  • 9.3. Asia-Pacific Event Management as a Service (EMaaS) Market
    • 9.3.1. China Event Management as a Service (EMaaS) Market
    • 9.3.2. India Event Management as a Service (EMaaS) Market
    • 9.3.3. Japan Event Management as a Service (EMaaS) Market
    • 9.3.4. Australia Event Management as a Service (EMaaS) Market
    • 9.3.5. South Korea Event Management as a Service (EMaaS) Market
    • 9.3.6. Rest of Asia Pacific Event Management as a Service (EMaaS) Market
  • 9.4. Latin America Event Management as a Service (EMaaS) Market
    • 9.4.1. Brazil Event Management as a Service (EMaaS) Market
    • 9.4.2. Mexico Event Management as a Service (EMaaS) Market
    • 9.4.3. Rest of Latin America Event Management as a Service (EMaaS) Market
  • 9.5. Middle East & Africa Event Management as a Service (EMaaS) Market
    • 9.5.1. Saudi Arabia Event Management as a Service (EMaaS) Market
    • 9.5.2. South Africa Event Management as a Service (EMaaS) Market
    • 9.5.3. Rest of Middle East & Africa Event Management as a Service (EMaaS) Market

Chapter 10. Competitive Intelligence

  • 10.1. Key Company SWOT Analysis
  • 10.2. Top Market Strategies
  • 10.3. Company Profiles
    • 10.3.1. Attendify, Inc.
      • 10.3.1.1. Key Information
      • 10.3.1.2. Overview
      • 10.3.1.3. Financial (Subject to Data Availability)
      • 10.3.1.4. Product Summary
      • 10.3.1.5. Market Strategies
    • 10.3.2. Aventri, Inc.
    • 10.3.3. Bizzabo, Inc.
    • 10.3.4. Boomset, Inc.
    • 10.3.5. Certain, Inc.
    • 10.3.6. Cvent OnArrival, Inc.
    • 10.3.7. Cvent Social Tables, Inc.
    • 10.3.8. Cvent, Inc.
    • 10.3.9. DoubleDutch, Inc.
    • 10.3.10. Eventbrite, Inc.
    • 10.3.11. Eventcube, Ltd.
    • 10.3.12. EventsAIR Pty Ltd.
    • 10.3.13. Eventzilla, Inc.
    • 10.3.14. GEVME, Inc.
    • 10.3.15. InEvent, Inc.

Chapter 11. Research Process

  • 11.1. Research Process
    • 11.1.1. Data Mining
    • 11.1.2. Analysis
    • 11.1.3. Market Estimation
    • 11.1.4. Validation
    • 11.1.5. Publishing
  • 11.2. Research Attributes