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市场调查报告书
商品编码
1392060
幽灵厨房市场：按厨房类型、按部署、按最终用户、按地区Ghost Kitchen Market, By Kitchen Type, By Deployment, By End Users, By Geography |
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2023年，全球幽灵厨房市场规模为703.7亿美元，预计2023年至2030年复合年增长率为12.1%，到2030年将达到1566亿美元。
| 报告范围 | 报告详情 | ||
|---|---|---|---|
| 基准年 | 2022年 | 2023年市场规模 | 703.7亿美元 |
| 实绩资料 | 2018-2021 | 预测期 | 2023-2030 |
| 预测期复合年增长率 | 12.10% | 2030年市场规模预测 | 1566亿美元 |
近年来，由于线上食品配送平台的扩张以及对配送和外带食品的需求不断增长，全球「幽灵厨房」市场经历了显着增长。幽灵厨房，也称为虚拟厨房或黑暗厨房，是指专用用于送货或外带烹饪且没有商店或工作人员的商业厨房空间。幽灵厨房消除了建立和维护用餐区的费用，使餐厅能够降低营运成本。幽灵厨房可让您在一个厨房空间中部署多个品牌和概念，并迎合不同的客户群。随着大流行期间线上送餐占据主导地位，对于因用餐区关闭而遭受损失的餐厅来说，「幽灵厨房」已成为一个可行的选择。随着企业意识到高效生产模式在以交付为中心的业务营运中的重要性，全球幽灵厨房市场规模预计在未来几年将大幅成长。
市场动态：
COVID-19 大流行期间，食品配送平台和应用程式的渗透率不断提高，推动了全球幽灵厨房市场的发展。消费者对线上食品配送的偏好不断变化，以及对方便的外卖和用餐选择的需求不断增长，特别是在封锁期间，正在推动对幽灵厨房的需求。与传统餐厅相比，幽灵厨房的启动成本更低，能够专注于外送/外带业务模式，集中简化生产，远离堂食服务，并且能够在单一设施下运营。餐厅业主，包括推出多个虚拟品牌的机会。然而，对第三方配送平台的高度依赖、来自其他鬼厨房和餐厅的激烈竞争以及缺乏与顾客的直接互动是这个市场参与者面临的主要挑战，也是挑战的一部分。对国际美食的需求不断增长、线上套件的普及以及云端厨房新创公司的崛起预计将为未来几年的幽灵厨房市场提供潜在的成长机会。
本研究的主要特点
- 本报告对全球幽灵厨房市场进行了详细分析，并提供了以2022年为基准年的预测期（2023-2030）的市场规模和年复合成长率（CAGR%）。
- 它还揭示了各个细分市场的潜在商机，并为该市场说明了一系列有吸引力的投资提案。
- 它还提供了有关市场驱动因素、抑制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的主要考察。
- 它根据公司亮点、产品系列、主要亮点、财务实绩和策略等参数，介绍了全球幽灵厨房市场的主要企业。
- 该报告的见解使行销人员和公司负责人能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的资讯。
- 全球幽灵厨房市场报告迎合了该行业的各种相关人员，如投资者、供应商、产品製造商、经销商、新进业者和财务分析师。
- 相关人员可以透过用于分析全球幽灵厨房市场的各种策略矩阵来促进他们的决策。
目录
第一章 研究目的与前提
- 研究目标
- 假设
- 简称
第二章 市场展望
- 报告说明
- 市场定义和范围
- 执行摘要
- Coherent Opportunity Map（COM）
第三章市场动态、法规及趋势分析
- 市场动态
- 促进因素
- 增加食品宅配服务
- 成本效率和管理费用减少
- 提高弹性和敏捷性
- 技术进步和数数位集成
- 抑制因素
- 客户体验有限
- 操作复杂性
- 对第三方交付平台的依赖
- 机会
- 扩展到服务不足的市场
- 发展您的品牌并测试您的概念
- 与历史悠久的品牌合作
- 垂直整合和直接面向消费者的模式
- 影响分析
- 主要亮点
- 监管场景
- 产品发布/核准
- PEST分析
- 波特的分析
- 併购场景
第四章全球幽灵厨房市场，依厨房类型，2018-2030
- 独立厨房
- 弹出式厨房
- 厨房吊舱
第五章全球幽灵厨房市场，依发展划分，2018-2030
- 基于网路的
- 基于应用程式
第六章 全球幽灵厨房市场，依最终用户划分，2018-2030 年
- 餐厅
- 餐饮承办商
- 用餐准备公司
- 加工过的食品
第七章全球幽灵厨房市场，按地区，2018-2030
- 北美洲
- 欧洲
- 亚太地区
- 拉丁美洲
- 中东和非洲
第八章竞争形势
- CloudKitchens
- Kitchen United
- REEF Technology
- Virtual Kitchen Co.
- Zuul Kitchens
- Deliveroo Editions
- Kitopi
- DoorDash Kitchens
- Grubhub/Seamless
- Swiggy Access
- Uber Eats Kitchens
- Rebel Foods
- Ghost Kitchen Brands
- JustKitchen
- Keatz
第9章 章节
- 调查方法
- 关于出版商
The Global Ghost Kitchen Market size was valued at US$ 70.37 billion in 2023 and is expected to reach US$ 156.60 billion by 2030, growing at a compound annual growth rate (CAGR) of 12.1% from 2023 to 2030.
| Report Coverage | Report Details | ||
|---|---|---|---|
| Base Year: | 2022 | Market Size in 2023: | US$ 70.37 Bn |
| Historical Data for: | 2018 to 2021 | Forecast Period: | 2023 - 2030 |
| Forecast Period 2023 to 2030 CAGR: | 12.10% | 2030 Value Projection: | US$ 156.60 Bn |
The global ghost kitchen market has witnessed significant growth in recent years owing to the expansion of online food delivery platforms and rising demand for delivery and takeout food. A ghost kitchen, also known as a virtual kitchen or dark kitchen, refers to a commercial kitchen space that is used exclusively for the preparation of delivery or takeout food and has no storefront or wait staff. Ghost kitchens allow restaurants to reduce operating costs by eliminating expenses related to dining area setup and management. They enable restaurants to operate multiple brands and concepts within a single kitchen space to cater to different customer segments. With the dominance of online food delivery during the pandemic, ghost kitchens have emerged as a viable option for restaurants struggling with losses due to the closure of dining areas. The global ghost kitchen market size is projected to grow substantially in the coming years as companies realize the importance of efficient production models for delivery-centric business operations.
Market Dynamics:
The global ghost kitchen market is driven by the expanding penetration of food delivery platforms and apps during the COVID-19 pandemic. Shifting consumer preference toward online food delivery and rising demand for convenient takeout and meal delivery options especially during lockdowns have fueled the demand for ghost kitchens. Ghost kitchens provide several advantages to restaurant owners such as lower start-up costs compared to traditional restaurants, the ability to focus only on delivery/take-out business model, centralized streamlined production away from dine-in services, and opportunities to launch multiple virtual brands under a single facility. However, high dependence on third-party delivery platforms, intense competition from other ghost kitchens and restaurants, and lack of direct customer interaction are some of the major challenges faced by players in this market. The growing demand for international cuisine, the proliferation of online meal kits, and a rise of cloud kitchen startups are expected to present potential growth opportunities for the ghost kitchen market in coming years.
Key features of the study:
- This report provides an in-depth analysis of the global ghost kitchen market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2023-2030), considering 2022 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global ghost kitchen market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Kitchen United, Kitopi, Cloud Kitchens, Rebel Foods, and Fulton Kitchens
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global ghost kitchen market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global ghost kitchen market.
Global Ghost Kitchen Market Detailed Segmentation:
- By Kitchen Type:
- Independent kitchens
- Pop-up kitchens
- Kitchen pods
- By Deployment:
- Web-based
- App-based
- By End Users:
- Restaurants
- Caterers
- Meal Prep Companies
- Packaged Food Producers
- By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
- Company Profiles:
- CloudKitchens
- Kitchen United
- REEF Technology
- Virtual Kitchen Co.
- Zuul Kitchens
- Deliveroo Editions
- Kitopi
- DoorDash Kitchens
- Grubhub/Seamless
- Swiggy Access
- Uber Eats Kitchens
- Rebel Foods
- Ghost Kitchen Brands
- JustKitchen
- Keatz
Table of Contents
1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Ghost Kitchen, By Kitchen Type
- Market Ghost Kitchen, By Deployment
- Market Ghost Kitchen, By End Users
- Market Ghost Kitchen, By Region
- Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Rise in Food Delivery Services
- Cost Efficiency and Lower Overhead
- Increased Flexibility and Agility
- Technological Advancements and Digital Integration
- Restraints
- Limited Customer Experience
- Operational Complexity
- Dependence on Third-Party Delivery Platforms
- Opportunities
- Expansion into Underserved Markets
- Brand Incubation and Concept Testing
- Collaboration with Established Brands
- Vertical Integration and Direct-to-Consumer Models
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product launch/Approvals
- PEST Analysis
- PORTER's Analysis
- Merger and Acquisition Scenario
4. Global Ghost Kitchen Market, By Kitchen Type, 2018-2030, (US$ Bn)
- Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
- Independent Kitchens
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Bn)
- Pop-up Kitchens
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Bn)
- Kitchens Pods
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Bn)
5. Global Ghost Kitchen Market, By Deployment, 2018-2030, (US$ Bn)
- Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
- Web-based
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
- App-based
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
6. Global Ghost Kitchen Market, By End Users, 2018-2030, (US$ Bn)
- Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
- Restaurants
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
- Caterers
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
- Meal Prep Companies
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
- Packaged Food Procedure
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Billion)
7. Global Ghost Kitchen Market, By Region, 2018-2030, (US$ Bn)
- Introduction
- Market Share Analysis, By Country, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, For Country 2018 -2030
- Country Trends
- North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Kitchen Type, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Deployment, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End Users , 2018-2030, (US$ Bn)
- Market Share Analysis, By Country , 2018-2030, (US$ Bn)
- Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Kitchen Type, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Deployment, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End Users, 2018-2030, (US$ Bn)
- Market Share Analysis, By Country , 2018-2030, (US$ Bn)
- Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Kitchen Type, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Deployment, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End Users, 2018-2030, (US$ Bn)
- Market Share Analysis, By Country , 2018-2030, (US$ Bn)
- Latin America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Kitchen Type, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Deployment, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End Users, 2018-2030, (US$ Bn)
- Market Share Analysis, By Country , 2018-2030, (US$ Bn)
- Middle East & Africa
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Kitchen Type, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Deployment, 2018-2030, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By End Users, 2018-2030, (US$ Bn)
- Market Share Analysis, By Country , 2018-2030, (US$ Bn)
8. Competitive Landscape
- CloudKitchens
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Kitchen United
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- REEF Technology
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Virtual Kitchen Co.
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Zuul Kitchens
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Deliveroo Editions
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Kitopi
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- DoorDash Kitchens
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Grubhub/Seamless
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Swiggy Access
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Uber Eats Kitchens
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Rebel Foods
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Ghost Kitchen Brands
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- JustKitchen
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Keatz
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Analyst Views
9. Section
- Research Methodology
- About us
