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健康美容化妆品

市场调查报告书

商品编码

1509235

护髮产品市场：依产品类型、通路和地区划分

Hair Care Products Market, By Product Type (Shampoo, Conditioner & Mask, Hair Oil, Hair Gels, Hair Color, and Others ), By Distribution Channel, By Geography

出版日期: 2024年06月25日 | 出版商:

Coherent Market Insights | 英文 120 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2024年护髮产品市值为994.7亿美元，预计到2031年将达到1,240.1亿美元，2024年至2031年的复合年增长率为3.2%。

图 1. 2024 年护髮产品市场占有率（%），依地区划分

近年来，全球护髮产品市场稳定成长。消费者对外表和整装仪容意识的提高推动了对各种护髮产品的需求，包括洗髮精、护髮素、染髮剂、髮胶喷雾和髮霜。特别是在新兴国家，可支配收入的增加加上中产阶级的壮大，导致个人护理和美容产品（包括护髮产品）的支出增加。此外，由于生活方式的改变、污染和工作压力的增加，脱髮、头皮屑和其他与头髮相关的问题日益普遍，这进一步推动了药用护髮产品的销售。快速都市化、线上零售繁荣、行业主要企业透过创新产品进行积极行销是预计在预测期内推动护髮产品市场的其他主要因素。

市场动态：

全球护髮产品市场主要是由消费者在个人美容方面支出的增加以及对新护髮趋势的认识不断增强所推动的。然而，高端品牌的高价格和化学品密集型主流产品的低品质预计将抑制市场成长。大公司推出使用天然成分和草药生产的护髮产品代表了市场扩张的重大机会。原物料价格的大幅波动是製造商面临的主要挑战。市场开拓公司不断开发新产品，扩大产品组合，并提供创新的包装解决方案，以满足不同地区不同客户群的需求。合併、收购和合作是这个竞争激烈的市场中的其他显着趋势。

本研究的主要特点

该报告对全球护髮产品市场进行了详细分析，并提供了以2023年为基准年的预测期（2024-2031）的市场规模和年复合成长率（CAGR%）。
它还强调了各个细分市场的潜在收益成长机会，并说明了该市场有吸引力的投资提案矩阵。
它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的重要见解。
它根据公司亮点、产品系列、主要亮点、财务表现和策略等参数，介绍了全球护髮产品市场的主要企业。
据信，这份报告的见解将使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
全球护髮产品市场报告迎合了该行业的各种相关人员，如投资者、供应商、产品製造商、经销商、新进业者和财务分析师。

市场占有率分析
公司简介
- L'Oreal SA
- Beiersdorf AG
- Procter &Gamble（P&G）
- Unilever
- Johnson &Johnson Services, Inc.
- Amorepacific
- The Estee Lauder Companies Inc.
- Kanebo Cosmetics Inc.
- Himalaya Global Holdings Ltd.
- Shiseido Co., Ltd.
- Lotus Herbals Pvt. Ltd.
- Natura &Co.
- Moroccanoil
- The Estee Lauder Companies Inc.
- Perse Beauty Inc.
- John Master's Organic
- Vogue International LLC（OGX）
- Real Purity Inc.
- Essential Care（Organics）Ltd.
- Rahua Classics
- Natulique
- Art Naturals

第九章分析师建议

命运之轮
分析师观点
Coherent Opportunity Map

第10章

参考
调查方法

简介目录

Product Code: CMI1396

The hair care products market is estimated to be valued at USD 99.47 Bn in 2024 and is expected to reach USD 124.01 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 3.2% from 2024 to 2031.

Figure 1. Hair Care Products Market Share (%), By Region, 2024

The global hair care products market has been witnessing steady growth over the past few years. Growing consciousness about physical appearance and grooming among consumers has escalated the demand for various hair care products such as shampoos, conditioners, hair colors, hair sprays, and hair creams. Rising disposal incomes coupled with expanding middle-class population particularly in emerging nations have augmented the spending on personal care and grooming products including hair care items. Furthermore, increasing prevalence of hair fall, dandruff, and other hair-related issues owing to changing lifestyles, pollution, and growing work stress are further propelling the sales of medicated hair care goods. Rapid urbanization, online retail boom, and aggressive marketing by key industry players through innovative product offerings are some other key factors anticipated to drive the hair care products market during the forecast period.

Market Dynamics:

The global hair care products market is primarily driven by rising consumer spending on personal grooming and growing awareness about new hair care trends. However, high costs of premium brands and perceived low quality of chemical-laden mainstream products are expected to restrain the market growth. Advent of natural and herbal hair care product ranges by major players presents tremendous opportunities for market expansion. Significant price fluctuations of raw materials is a key challenge for manufacturers. Market players are continuously engaged in new product development, portfolio expansion, and innovative packaging solutions to target diverse customer segments across regions. Mergers, acquisitions, and partnerships are other notable trends witnessed in this highly competitive marketspace.

Key Features of the Study:

This report provides an in-depth analysis of the global hair care products market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global hair care products market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include L'Oreal S.A., Beiersdorf AG, Procter & Gamble (P&G), Unilever, Johnson & Johnson Services, Inc., Amorepacific, The Estee Lauder Companies Inc., Kanebo Cosmetics Inc., Himalaya Global Holdings Ltd., Shiseido Co., Ltd., Lotus Herbals Pvt. Ltd., Natura & Co., Moroccanoil, The Estee Lauder Companies Inc., Perse Beauty Inc., John Master's Organic, Vogue International LLC (OGX), Real Purity Inc., Essential Care (Organics) Ltd., Rahua Classics, Natulique, and Art Naturals
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global hair care products market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Detailed Segmentation-

By Product Type:
- Shampoo
- Conditioner & Mask
- Hair Oil
- Hair Gels
- Hair Color
- Others (Serum, Comb, etc.)
By Distribution Channel:
- Hypermarket & Supermarket
- Pharmacy & Drug Stores
- Specialty Store
- Online
- Others
By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Company Profiles:
- L'Oreal S.A.
- Beiersdorf AG
- Procter & Gamble (P&G)
- Unilever
- Johnson & Johnson Services, Inc.
- Amorepacific
- The Estee Lauder Companies Inc.
- Kanebo Cosmetics Inc.
- Himalaya Global Holdings Ltd.
- Shiseido Co., Ltd.
- Lotus Herbals Pvt. Ltd.
- Natura & Co.
- Moroccanoil
- The Estee Lauder Companies Inc.
- Perse Beauty Inc.
- John Master's Organic
- Vogue International LLC (OGX)
- Real Purity Inc.
- Essential Care (Organics) Ltd.
- Rahua Classics
- Natulique
- Art Naturals

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Product Type
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- PEST Analysis
- PORTER's Five Forces Analysis
- Market Opportunities
- Regulatory Scenario
- Industry Trend
- Mergers and Acquisitions

4. Global Hair Care Products Market - Impact of Coronavirus (COVID-19) Pandemic

Overview
Factors Affecting the Global Hair Care Products Market
Impact Analysis

5. Global Hair Care Products Market, By Product Type, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Shampoo
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Conditioner & Mask
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Oil
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Gels
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Color
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others (Serum, Comb, etc.)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

6. Global Hair Care Products Market, By Distribution Channel, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Hypermarket & Supermarket
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Pharmacy & Drug Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Specialty Store
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Online
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

7. Global Hair Care Products Market, By Region, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, For Region, 2020-2031
North America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn))
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.K.
  - Germany
  - Italy
  - France
  - Spain
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Middle East & Africa
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031 (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East & Africa

8. Competitive Landscape

Market Share Analysis
Company Profiles
- L'Oreal S.A.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Beiersdorf AG
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Procter & Gamble (P&G)
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Unilever
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Johnson & Johnson Services, Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Amorepacific
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- The Estee Lauder Companies Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Kanebo Cosmetics Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Himalaya Global Holdings Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Shiseido Co., Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Lotus Herbals Pvt. Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Natura & Co.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Moroccanoil
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- The Estee Lauder Companies Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Perse Beauty Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- John Master's Organic
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Vogue International LLC (OGX)
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Real Purity Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Essential Care (Organics) Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Rahua Classics
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Natulique
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Art Naturals
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates

9. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

10. Section

References
Research Methodology
About Us and Sales Contact
- Browse 25 market data tables* and 20 figures* on "Global Hair Care Products Market" - Global forecast to 2031.

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护髮产品市场：依产品类型、通路和地区划分