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市场调查报告书

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1699533

全球线上杂货市场按产品类型、购买类型和地区划分

Online Grocery Market, By Product Type, By Purchase Type, By Geography

出版日期: 2025年03月24日 | 出版商:

Coherent Market Insights | 英文 167 Pages | 商品交期: 2-3个工作天内

价格

简介目录

预计 2025 年全球线上杂货市场规模为 3,997.4 亿美元，到 2032 年将达到 11,261 亿美元，2025 年至 2032 年的年复合成长率（CAGR）为 14.2%。

报告范围		报告详细信息
基准年	2024	2025年的市场规模	3997.4亿美元
效能数据	2020-2024	预测期	2025-2032
预测期：2025-2032年复合年增长率	14.20%	2032年价值预测	11261亿美元

数字。 2025 年各地区线上食品杂货市场占有率（%）

过去几年，受电子商务平台广泛应用、互联网普及率不断提高以及人们对便利购物的偏好日益增长的推动，网上杂货市场大幅扩张。线上杂货平台让消费者可以舒适地在家中购买生鲜食品、包装食品和日常必需品，无需前往实体店。市场领导者正在利用人工智慧建议、非接触式交付解决方案和强大的供应链管理来改善客户体验。然而，物流效率低下、生鲜产品处理以及法规的地区差异等挑战继续影响着市场运作。

市场动态：

全球线上杂货市场的主要驱动力是消费者购物行为的改变、智慧型手机普及率的提高以及对快速商务解决方案的需求的不断增长。随着消费者转向非接触式配送和数位付款方式，COVID-19 疫情进一步加速了网路购物的普及。然而，关键挑战包括最后一哩交付的复杂性、供应链中断以及不同地区消费者偏好。有关食品安全、网路交易和跨境电子商务的监管政策也在塑造市场成长方面发挥关键作用。儘管存在这些障碍，但人工智慧主导的个人化购物体验、无人机送货以及区块链整合以提高供应链透明度方面仍然存在机会。此外，基于订阅的杂货模式的出现以及传统零售商和线上平台之间的合作预计将推动市场的进一步扩张。

本研究的主要特点

本报告对全球线上杂货市场进行了详细分析，并以 2024 年为基准年，展示了预测期（2025-2032 年）的市场规模和复合年增长率。

它还揭示了各个领域的潜在商机，并解释了该市场的有吸引力的投资提案矩阵。

它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的重要见解。

根据公司亮点、产品系列、主要亮点、业绩和策略等参数列出了全球线上杂货市场的主要企业简介。

研究涉及的主要企业包括亚马逊公司 (Amazon.com, Inc.)、沃尔玛公司 (Walmart Inc.)、克罗格公司 (The Kroger Co.)、艾伯森公司 (Albertsons Companies, Inc.)、乐购公司 (Tesco PLC)、伍尔沃斯集团有限公司 (Woolworths Group Limited)、J Sainsbury plc. Retail. Limited、Aldi、Coles Group Limited、好市多批发公司 (Costco Wholesale Corporation)、家乐福公司 (Carrefour SA) 和利德尔基金会 (Lidl Stiftung &Co.KG)。

本报告的见解可以帮助负责人和公司经营团队就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。

全球线上杂货市场报告迎合了该行业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进入者和金融分析师。

Report Coverage	Report Details
Base Year:	2024	Market Size in 2025:	USD 399.74 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	14.20%	2032 Value Projection:	USD 1,012.61 Bn

The market has witnessed significant expansion over the past few years, driven by the increasing adoption of e-commerce platforms, rising internet penetration, and the growing preference for convenience-based shopping. Online grocery platforms allow consumers to purchase fresh produce, packaged foods, and household essentials from the comfort of their homes, eliminating the need for physical store visits. Leading market players are leveraging AI-driven recommendations, contactless delivery solutions, and robust supply chain management to enhance customer experience. However, challenges such as logistics inefficiencies, perishable goods handling, and regional regulatory differences continue to impact market operations.

Market Dynamics:

The global online grocery market is primarily driven by changing consumer shopping behaviors, increasing smartphone penetration, and the rising demand for quick commerce solutions. The COVID-19 pandemic further accelerated the adoption of online grocery shopping, as consumers shifted towards contactless delivery and digital payment options. However, key challenges include last-mile delivery complexities, supply chain disruptions, and varying consumer preferences across regions. Regulatory policies concerning food safety, online transactions, and cross-border e-commerce also play a crucial role in shaping market growth. Despite these hurdles, opportunities exist in AI-driven personalized shopping experiences, drone deliveries, and the integration of Blockchain for enhanced supply chain transparency. Additionally, the emergence of subscription-based grocery models and partnerships between traditional retailers and online platforms is expected to drive further market expansion.

Key Features of the Study:

This report provides in-depth analysis of the global online grocery market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year

It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players

It profiles key players in the global online grocery market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies

Key companies covered as a part of this study include Amazon.com, Inc., Walmart Inc., The Kroger Co., Albertsons Companies, Inc., Tesco PLC, Woolworths Group Limited, J Sainsbury plc., Target Corporation, Rakuten Group, Inc., Reliance Retail Limited, Aldi, Coles Group Limited, Costco Wholesale Corporation, Carrefour S.A., and Lidl Stiftung & Co. KG

Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics

The global online grocery market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Market Segmentation

Product Type Insights (Revenue, USD Bn, 2020 - 2032)
- Staples and Cooking Essentials
- Fresh Produce
- Dairy Products
- Snacks and Beverages
- Meat and Seafood
- Others
Purchase Type Insights (Revenue, USD Bn, 2020 - 2032)
- Subscription
- One-Time
Regional Insights (Revenue, USD Bn, 2020 - 2032)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
Key Players Insights
- Amazon.com, Inc.
- Walmart Inc.
- The Kroger Co.
- Albertsons Companies, Inc.
- Tesco PLC
- Woolworths Group Limited
- J Sainsbury plc.
- Target Corporation
- Rakuten Group, Inc.
- Reliance Retail Limited
- Aldi
- Coles Group Limited
- Costco Wholesale Corporation
- Carrefour S.A.
- Lidl Stiftung & Co. KG

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Global Online Grocery Market, By Product Type
- Global Online Grocery Market, By Purchase Type
- Global Online Grocery Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER's Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trends

4. Global Online Grocery Market, By Product Type, 2020-2032, (USD Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Staples and Cooking Essentials
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Fresh Produce
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Dairy Products
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Snacks and Beverages
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Meat and Seafood
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

5. Global Online Grocery Market, By Purchase Type, 2020-2032, (USD Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Subscription
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
One-Time
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

6. Global Online Grocery Market, By Region, 2020 - 2032, Value (USD Bn)

Introduction
- Market Share (%) Analysis, 2025, 2028 & 2032, Value (USD Bn)
- Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Bn)
- Regional Trends
North America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - Germany
  - U.K.
  - Spain
  - France
  - Italy
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - China
  - India
  - Japan
  - Australia
  - South Korea
  - ASEAN
  - Rest of Asia Pacific
Middle East
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East
Africa
- Introduction
- Market Size and Forecast, By Product Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Purchase Type, 2020 - 2032, Value (USD Bn)
- Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Bn)
  - South Africa
  - North Africa
  - Central Africa

7. Competitive Landscape

Amazon.com,Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Walmart Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
The Kroger Co.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Albertsons Companies, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Tesco PLC
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Woolworths Group Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
J Sainsbury plc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Target Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Rakuten Group, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Reliance Retail Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Aldi
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Coles Group Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Costco Wholesale Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Carrefour S.A.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Lidl Stiftung & Co. KG
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies

8. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

9. References and Research Methodology

References
Research Methodology
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全球线上杂货市场按产品类型、购买类型和地区划分