高级视讯编码 (AVC) 市场类型、应用和地区

2025 年全球高阶视讯编码 (AVC) 市场规模估计为 40.2 亿美元，预计到 2032 年将达到 56.6 亿美元，2025 年至 2032 年的年复合成长率（CAGR）为 5.0%。

数字。 2025 年高级视讯编码 (AVC)市场占有率（按地区）

AVC（高级视讯编码）是一种使用运动补偿、以区块为导向的编码的视讯压缩标准。它使用帧内和帧间预测技术，透过对帧之间的差异进行编码而不是单独对每个帧进行编码来降低视讯位元率。该过程的压缩效率比 MPEG-2 更高，但可能会导致影像品质略有下降。在建立串流媒体体验时，选择正确的视讯转码器、编码设定和檔案格式是一个重要的考虑因素。这种选择直接影响频宽消费量和影片的视觉品质。

市场动态

由于视讯串流日益普及、云端服务在资料储存方面的应用日益广泛以及云端视讯编码技术等因素，全球高阶视讯编码 (AVC) 市场预计将在未来几年内出现强劲成长。目前有几种常见的视频转码器用于压缩数位视频，以减少储存和传输的檔案大小。由于上述因素，全球对该技术的需求持续增加。推动高阶视讯编码 (AVC) 市场成长的关键因素是各个平台对高画质和超高清视讯内容的需求不断增长，以及全球 OTT 视讯服务的日益普及。 5G网路的开通和HEVC标准的整合预计将在未来几年为高级视讯编码（AVC）市场参与企业创造巨大的机会。

然而，硬体视讯编码的高成本以及提供 4k 串流媒体和广播服务的能力有限可能会在预测期内阻碍全球高级视讯编码 (AVC) 市场的成长。

本研究的主要特点

• 本报告对全球高级视讯编码 (AVC) 市场进行了详细分析，并以 2024 年为基准年，展示了预测期 (2024-2030) 的市场规模和年复合成长率（CAGR%）。
• 它还强调了各个领域的潜在商机，并说明了该市场的有吸引力的投资提案矩阵。
• 它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的重要见解。
• 该报告根据公司亮点、产品系列、关键亮点、财务表现和策略等参数，概述了全球高级视讯编码 (AVC) 市场的主要企业。
• 本报告的见解将使负责人和企业经营团队能够就未来的产品发布、新兴趋势、市场扩张和行销策略做出明智的决策。
• 本研究报告针对该产业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进业者和财务分析师。
• 相关人员可以透过全球高阶视讯编码 (AVC) 市场分析中使用的各种策略矩阵更轻鬆地做出决策。

目录

第一章 调查目的与前提条件

• 研究目标
• 先决条件
• 简称

第二章 市场展望

• 报告描述
  • 市场定义和范围
• 执行摘要
• 一致的机会图（COM）

第三章市场动态、法规与趋势分析

• 市场动态
  • 驱动程式
• 对高品质视讯内容的需求不断增加
• 串流媒体平台越来越受欢迎
• 网路普及率和频宽增加
• 广泛应用于各种应用
  • 限制因素
• 免版税视讯压缩格式的采用率不断提高
• 新视讯压缩技术的出现
• 相容性问题
  • 机会
• 5G技术的出现
• 虚拟实境 (VR) 和扩增实境(AR) 的普及率不断提高
• 医学影像的普及率不断提高
• 直播视讯串流需求不断成长
• 影响分析
• 监管情景
• 产品发布/核准
• PEST分析
• 波特分析
• 併购场景

第四章 高阶视讯编码 (AVC) 市场-冠状病毒 (COVID-19) 大流行的影响

• COVID-19流行病学
• 供需侧分析
• 经济影响

5. 高级视讯编码 (AVC) 市场（按类型），2020 年至 2032 年

• 介绍
• 8Mbps
• 12Mbps
• 16Mbps
• 其他的

6. 高级视讯编码 (AVC) 市场（按应用划分），2020 年至 2032 年

• 介绍
• pod送
• 监控
• 其他的

7. 2020 年至 2032 年高级视讯编码 (AVC) 市场（按地区）

• 介绍
• 北美洲
• 欧洲
• 亚太地区
• 拉丁美洲
• 中东和非洲

第八章 竞争态势

• Apple Inc.
• Cisco Systems Inc.
• Google LLC
• Microsoft Corporation
• Intel Corporation
• NVIDIA Corporation
• Amazon.com Inc.
• Sony Corporation
• Samsung Electronics Co. Ltd.
• Huawei Technologies Co. Ltd.
• Broadcom Inc.
• ZTE Corporation
• Panasonic Corporation
• Ericsson AB
• Qualcomm Incorporated

第九章 章节

• 调查方法
• 关于出版商

Global Advanced Video Coding (AVC) Market is estimated to be valued at USD 4.02 Bn in 2025 and is expected to reach USD 5.66 Bn by 2032, growing at a compound annual growth rate (CAGR) of 5.0% from 2025 to 2032.

Figure. Advanced Video Coding (AVC) Market Share (%), By Region 2025

Advanced video coding (AVC) is a standard of video compression based on motion-compensated, block-oriented coding. It uses intra-frame and inter-frame prediction techniques to reduce video bitrates by encoding differences between frames instead of encoding each frame individually. The process can result in higher compression efficiency than MPEG-2, however, it may also slightly decrease visual quality. Choosing the right video codecs, encoding settings, and file formats is an important consideration when building a streaming media experience. This choice has a direct impact on how much bandwidth is consumed and the visual quality of the videos.

Market Dynamics:

The global advanced video coding (AVC) market is expected to witness strong growth in the coming years, owing to factors such as the rise in popularity of video streaming, the growing use of cloud services for storing data, and cloud video encoding technology. Several popular video codecs are used today to compress digital video to reduce the size of a file for storage and transmission. Demand for this technology continues to increase all over the world due to aforementioned factors. The key drivers propelling the advanced video coding (AVC) market growth are the rising demand for HD and ultra HD video content across various platforms, the growing adoption of OTT video services globally. The development of 5G networks and the integration of HEVC standard are expected to generate significant opportunities for advanced video coding (AVC) market players in the coming years.

However, the high cost of hardware video coding and the limited capability of delivering 4k streaming as well as broadcasting services are likely to hinder growth of the global advanced video coding (AVC) market over the forecast period.

Key features of the study:

• This report provides in-depth analysis of the global advanced video coding (AVC) market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2024-2030), considering 2024 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global advanced video coding (AVC) market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Qualcomm Incorporated, Apple Inc., ZTE Corporation, Cisco Systems Inc., Ericsson AB, Google LLC, Panasonic Corporation, Microsoft Corporation, Broadcom Inc., Intel Corporation, Huawei Technologies Co. Ltd., NVIDIA Corporation, Samsung Electronics Co. Ltd., Amazon.com Inc., and Sony Corporation
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global advanced video coding (AVC) market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global advanced video coding (AVC) market

Global Advanced Video Coding (AVC) Market Detailed Segmentation:

• By Type:
  • 8Mbps
  • 12Mbps
  • 16Mbps
  • Other
• By Application:
  • Broadcast
  • Surveillance
  • Others
• By Region:
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
• Company Profile
  • Apple Inc.
  • Cisco Systems Inc.
  • Google LLC
  • Microsoft Corporation
  • Intel Corporation
  • NVIDIA Corporation
  • Amazon.com Inc.
  • Sony Corporation
  • Samsung Electronics Co. Ltd.
  • Huawei Technologies Co. Ltd.
  • Broadcom Inc.
  • Panasonic Corporation
  • Ericsson AB
  • ZTE Corporation
  • Qualcomm Incorporated

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Advanced Video Coding (AVC), By Type
  • Market Advanced Video Coding (AVC), By Application
  • Market Advanced Video Coding (AVC), By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
• Increasing Demand for High-Quality Video Content
• Growing popularity of streaming platform
• Rising Internet Penetration and Bandwidth
• Widespread Adoption in Various Applications
  • Restraints
• Increasing Adoption of Royalty-Free Video Compression Formats
• Emergence of New Video Compression Technologies
• Compatibility Issues
  • Opportunities
• Emergence of 5G Technology
• Growing Adoption of Virtual Reality (VR) and Augmented Reality (AR)
• Rising Adoption of Medical Imaging
• Increasing Demand for Live Video Streaming
• Impact Analysis
• Key Highlights
• Regulatory Scenario
• Product launch/Approvals
• PEST Analysis
• PORTER's Analysis
• Merger and Acquisition Scenario

4. Advanced Video Coding (AVC) Market - Impact of Coronavirus (COVID-19) Pandemic

• COVID-19 Epidemiology
• Supply Side and Demand Side Analysis
• Economic Impact

5. Advanced Video Coding (AVC) Market , By Type, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• 8Mbps
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
• 12Mbps
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
• 16Mbps
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
• Other
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)

6. Advanced Video Coding (AVC) Market , By Application, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, 2025and 2032 (%)
  • Y-o-Y Growth Analysis, 2021- 2032
  • Segment Trends
• Broadcast
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
• Surveillance
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
• Others
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)

7. Advanced Video Coding (AVC) Market , By Region, 2020-2032, (US$ Bn)

• Introduction
  • Market Share Analysis, By Country, 2025and 2032 (%)
  • Y-o-Y Growth Analysis, For Country 2021-2032
  • Country Trends
• North America
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Bn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Bn)
  • Market Share Analysis, By Country, 2020 and 2032(%)
    • U.S.
    • Canada
• Europe
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Bn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Bn)
  • Market Share Analysis, By Country, 2020 and 2032(%)
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Bn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Bn)
  • Market Share Analysis, By Country, 2020 and 2032(%)
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest Of Asia Pacific
• Latin America
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Bn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Bn)
  • Market Share Analysis, By Country, 2020 and 2032(%)
    • Brazil
    • Mexico
    • Rest Of Latin America
• Middle East & Africa
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Bn)
  • Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Bn)
  • Market Share Analysis, By Country, 2020 and 2032(%)
    • South Africa
    • GCC Countries
    • Rest of the Middle East and Africa

8. Competitive Landscape

• Apple Inc.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Cisco Systems Inc.
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Google LLC
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Microsoft Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Intel Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• NVIDIA Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Amazon.com Inc.
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Sony Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Samsung Electronics Co. Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Huawei Technologies Co. Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Broadcom Inc.
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• ZTE Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Panasonic Corporation
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Ericsson AB
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Qualcomm Incorporated
  • Company Highlights
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Strategies
• Analyst Views

9. Section

• Research Methodology
• About us