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市场调查报告书
商品编码
1741080
硬苏打水市场按酒精浓度、包装、分销管道和地区划分Hard Seltzer Market, By ABV Content, By Packaging, By Distribution Channel, and By Geography |
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价格
简介目录
预计 2025 年硬苏打水市场规模将达到 84.8 亿美元，到 2032 年将达到 199.5 亿美元，2025 年至 2032 年的年复合成长率（CAGR）为 13%。
| 报告范围 | 报告详细信息 | ||
|---|---|---|---|
| 基准年 | 2024 | 2025年的市场规模 | 84.8亿美元 |
| 效能数据 | 从2020年到2024年 | 预测期 | 2025年至2032年 |
| 预测期：2025-2032年复合年增长率： | 13.00% | 2032年价值预测 | 199.5亿美元 |
硬苏打水是一种含少量酒精（通常为5%）的碳酸饮料。它通常由糖基直接发酵製成酒精溶液，然后与其他成分（例如天然香料和柠檬酸）混合而成。最终製成一种低卡路里饮品，适合在任何场合与朋友共享。这种饮料在千禧世代消费者中广受欢迎，并已成为年轻一代的身份象征。这种饮料日益增长的受欢迎程度促使许多公司推出不同类型的硬苏打水。
市场动态：
由于快速的都市化和生活方式的改变，全球消费者对碳酸饮料的需求日益增长。千禧世代及更年轻一代人口的成长正推动着全球硬苏打水市场的成长。此外，酒精消费率的上升以及商家积极向千禧世代推销产品的趋势，也进一步促进了全球软性饮料市场的成长。此外，消费者对低卡路里和无麸质风味饮料的强劲需求也促进了全球硬苏打水市场的成长。
然而，替代品的可用性预计会阻碍市场的成长。
本研究的主要特点
- 本报告对全球硬苏打水市场进行了详细分析，并以 2024 年为基准年，展示了预测期 2025 年至 2032 年的市场规模和年复合成长率（CAGR%）。
- 它还揭示了不同领域的潜在商机，并说明了该市场的有吸引力的投资提案矩阵。
- 它还提供了有关市场驱动因素、限制因素、机会、新产品发布和核准、市场趋势、区域前景和主要企业采用的竞争策略的重要见解。
- 它根据公司亮点、产品系列、关键亮点、财务表现和策略等参数，概述了全球 Hard Seltzer 市场的主要企业。
- 本报告的见解将使负责人和公司经营团队能够就未来的产品发布、类型升级、市场扩张和行销策略做出明智的决策。
- 全球硬苏打水市场报告涉及该行业的各个相关人员，包括投资者、供应商、产品製造商、经销商、新进业者和金融分析师。
- 相关人员将透过用于分析全球 Hard Seltzer 市场的各种策略矩阵更轻鬆地做出决策。
目录
第一章 调查目的与前提条件
- 研究目标
- 先决条件
- 简称
第二章 市场展望
- 报告描述
- 市场定义和范围
- 执行摘要
- Coherent Opportunity Map（COM）
第三章市场动态、法规与趋势分析
- 市场动态
- 千禧世代人口成长
- 更换零件容易取得
- 越来越多的消费者註重健康
- 影响分析
- 主要亮点
- 监管情景
- 产品发布/核准
- PEST分析
- 波特分析
- 併购场景
4. 全球硬苏打水市场-冠状病毒（COVID-19）大流行的影响
- COVID-19流行病学
- 供需侧分析
- 经济影响
5. 全球硬苏打水市场（以酒精浓度），2020-2032 年
- 酒精浓度低于5%
- 酒精浓度5%以上
6. 2020-2032 年全球硬苏打水市场（按包装）
- 金属罐
- 玻璃瓶
- 宝特瓶
7. 全球硬苏打水市场（依通路划分），2020-2032 年
- Off-Trade
- On-Trade
8. 2020-2032 年全球硬苏打水市场（按地区）
- 北美洲
- 欧洲
- 亚太地区
- 拉丁美洲
- 中东和非洲
第九章 竞争态势
- BAREFOOT
- BON V!V SPIKED SELTZER
- BUD LIGHT
- FICKS BEVERAGE CO
- FUTURE PROOF BRANDS LLC
- HARD SELTZER BEVERAGE COMPANY LLC
- KONA
- LIFT BRIDGE BREWING CO
- NUDE BEVERAGES
- WHITE CLAW
第 10 章 章节
- 调查方法
- 关于出版商
简介目录
Product Code: CMI5794
Hard Seltzer Market is estimated to be valued at USD 8.48 Bn in 2025 and is expected to reach USD 19.95 Bn by 2032, growing at a compound annual growth rate (CAGR) of 13% from 2025 to 2032.
| Report Coverage | Report Details | ||
|---|---|---|---|
| Base Year: | 2024 | Market Size in 2025: | USD 8.48 Bn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: | 13.00% | 2032 Value Projection: | USD 19.95 Bn |
A hard seltzer is a carbonated drink with a small amount of alcohol (usually 5%). It's typically made by directly fermenting a sugar base to create the alcoholic solution, which is then mixed with other ingredients such as natural flavors and citric acid. The result is a low-calorie drink that can be enjoyed with friends at any occasion. The beverage has become popular among millennial consumers and has emerged as a status symbol for the young generation. The rising popularity of the drink has triggered many companies to launch different varieties of hard seltzer.
Market Dynamics:
The demand for carbonated soft beverages has been increasing among consumers worldwide due to rapid urbanization and changing lifestyles. The growing population of millennials and younger generations has driven growth of the global hard seltzer market. Besides, the rising rate of alcohol consumption and the tendency of energetic vendors to sell their product to millennials has further contributed to growth of the global soft drinks market. Other factors contributing to growth of the global hard seltzer market, including strong consumer demand for flavored beverages with low calories and gluten-free contents.
On the other hand, availability of substitute is expected to hamper the market growth.
Key features of the study:
- This report provides in-depth analysis of the global hard seltzer market, and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period 2025-2032, considering 2024 as the base year
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global hard seltzer market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include BAREFOOT, BON V!V SPIKED SELTZER, BUD LIGHT, FICKS BEVERAGE CO, FUTURE PROOF BRANDS LLC, HARD SELTZER BEVERAGE COMPANY LLC, KONA, LIFT BRIDGE BREWING CO, NUDE BEVERAGES, and WHITE CLAW
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global hard seltzer market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global hard seltzer market
Detailed Segmentation:
- Global Hard Seltzer Market, By ABV Content
- ABV Less Than 5%
- ABV More Than 5%
- Global Hard Seltzer Market, By Packaging
- Metal Cans
- Glass Bottles
- Plastic Bottles
- Global Hard Seltzer Market, By Distribution Channel
- Off-trade
- On-trade
- Global Hard Seltzer Market, By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Company Profiles
- BAREFOOT
- BON V!V SPIKED SELTZER
- BUD LIGHT
- FICKS BEVERAGE CO
- FUTURE PROOF BRANDS LLC
- HARD SELTZER BEVERAGE COMPANY LLC
- KONA
- LIFT BRIDGE BREWING CO
- NUDE BEVERAGES
- WHITE CLAW
Table of Contents
1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Snapshot, By ABV Content
- Market Snapshot, By Packaging
- Market Snapshot, By Distribution Channel
- Market Snapshot, By Region
- Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Growing millennial population
- Easy availability of substitute products
- Growing number health conscious consumers
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product launch/Approvals
- PEST Analysis
- PORTER's Analysis
- Merger and Acquisition Scenario
4. Global Hard Seltzer Market - Impact of Coronavirus (COVID-19) Pandemic
- COVID-19 Epidemiology
- Supply Side and Demand Side Analysis
- Economic Impact
5. Global Hard Seltzer Market, By ABV Content, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- ABV Less Than 5%
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
- ABV More Than 5%
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Bn)
6. Global Hard Seltzer Market, By Packaging, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Metal Cans
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Billion)
- Glass Bottles
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Billion)
- Plastic Bottles
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Billion)
7. Global Hard Seltzer Market, By Distribution Channel, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Off-trade
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Billion)
- On-trade
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Billion)
8. Global Hard Seltzer Market, By Region, 2020-2032, (US$ Bn)
- Introduction
- Market Share Analysis, By Country, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, For Country 2021 -2032
- Country Trends
- North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By ABV Content, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032,(US$ Bn)
- Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By ABV Content, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032,(US$ Bn)
- Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By ABV Content, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032,(US$ Bn)
- Latin America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By ABV Content, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032,(US$ Bn)
- Middle East & Africa
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By ABV Content, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging, 2020-2032,(US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Distribution Channel, 2020-2032,(US$ Bn)
9. Competitive Landscape
- BAREFOOT
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- BON V!V SPIKED SELTZER
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- BUD LIGHT
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- FICKS BEVERAGE CO
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- FUTURE PROOF BRANDS LLC
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- HARD SELTZER BEVERAGE COMPANY LLC
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- KONA
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- LIFT BRIDGE BREWING CO
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- NUDE BEVERAGES
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- WHITE CLAW
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- Analyst Views
10. Section
- Research Methodology
- About us
