市场调查报告书
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1217619
2023-2030 年全球身体护理市场Global Body Care Market - 2023-2030 |
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在预测期内 (2023-2030),全球身体护理市场预计将以 4.8% 的复合年增长率增长。
身体护理是指对身体,尤其是皮肤、指甲和头髮的日常保养和护理。 身体护理包括清洁、保湿、去角质和保护皮肤免受晒伤和其他环境因素的影响。 它还包括指甲和头髮护理(修剪、造型和调理)。 身体护理的目的是保持健康迷人的外表并改善整体健康状况。
受消费者对个人护理和美容产品需求不断增长的推动,全球身体护理市场是一个快速发展的行业。 所有年龄段的个人美容意识不断增强是全球身体护理市场增长的一个主要因素。 随着消费者越来越意识到个人卫生的重要性以及身体护理产品在保持身体健康方面的作用,他们越来越倾向于定期使用这些产品。
此外,随着社交媒体使用的增加,人们越来越注意自己的外表。 社交媒体平台让人们更容易分享与美容和美容相关的信息和趋势,提高了所有年龄段人群对美容重要性的认识。
对天然和有机产品不断增长的需求推动了全球市场的增长
对天然和有机产品的需求不断增长是身体护理市场全球增长的一个主要因素。 消费者越来越关注其产品中的成分,并且越来越需要不含有害化学物质的天然和有机产品。 消费者越来越意识到合成成分的潜在健康危害,并转向天然和有机身体护理产品作为更安全的替代品。 这包括使用天然和有机成分製成的产品,例如精油、草药和植物。
许多消费者认为天然和有机的身体护理产品对他们的健康和环境都有好处,并愿意为此支付更多费用。 因此,越来越多的公司正在开发和营销这些产品以满足不断变化的消费者需求,从而导致对天然和有机身体护理产品的需求增加。
此外,许多人想要对皮肤和环境都有益的身体护理产品。 天然和有机的身体护理产品,通常含有可生物降解和环保的成分,越来越受到消费者的关注。 此外,全球身体护理市场受到对有机和天然身体护理产品需求的推动。
自有品牌竞争加剧阻碍市场增长
来自自有品牌的竞争加剧可能会阻碍全球身体护理市场的增长。 自有品牌通常可以以低于品牌产品的价格出售,因为它们不需要在营销和广告上花钱。 这迫使製造商降低价格以进行竞争,从而导致利润率降低。 因此,来自自有品牌的竞争加剧可能导致价格压力和製造商的利润率下降。
如果自有品牌流行起来,它们可能会从现有品牌手中抢走市场份额。 这可能导致製造商的销售额减少和利润减少。 自有品牌产品的激增会降低消费者对特定品牌的忠诚度,从而导致品牌忠诚度降低和品牌资产减少。 因此,来自自有品牌的竞争加剧将使製造商难以实现产品差异化并保持盈利能力,这可能会阻碍全球身体护理市场的增长。
COVID-19 影响分析
疫情扰乱了全球供应链,许多製造商在获得生产身体护理产品所需的原材料和组件方面面临困难。 大流行使许多人面临财务不安全和失业,减少了消费者在身体护理产品等非必需品上的支出。
此外,由于民族隔离和社会疏远,许多国家的生产製造都受到影响,一些身体护理产品出现供不应求的情况。 大流行增加了对消毒剂和肥皂等卫生和个人护理产品的需求,同时减少了对香水和化妆品等其他身体护理产品的需求。 由于大流行,人们正在避开实体店并将他们的消费行为转移到网上购物。 此外,COVID-19 大流行对全球身体护理市场产生了重大影响,消费者支出减少和供应链中断导致製造商的销售和收入减少。
The global body care market reached US$ XX million in 2022 and is projected to record significant growth by reaching up to US$ XX million by 2030 and growing at a CAGR of 4.8% during the forecast period (2023-2030).
Body care refers to the routine maintenance and upkeep of the body, particularly the skin, nails and hair. This can include cleaning, moisturizing, exfoliating and protecting the skin from the sun and other environmental factors. It can also include caring for the nails and hair by trimming, styling and conditioning. The goal of body care is to maintain a healthy and attractive appearance, as well as to promote overall well-being.
The global body care market is a rapidly growing industry driven by increasing consumer demand for personal care and grooming products. Increasing awareness of personal grooming among all ages is a major driver of the growth of the global body care market. As consumer's become more aware of the importance of personal hygiene and the role of body care products in maintaining good health, they are more likely to use these products regularly.
The rise in social media usage has also increased awareness of personal grooming. Social media platforms have made it easier for people to share information and trends about personal grooming and beauty, which has led to a greater awareness of the importance of personal grooming among all ages.
Rising demand for natural and organic products drives the growth of the global market
Rising demand for natural and organic products is a major driver of the growth of the global body care market. Consumers are becoming more conscious of the ingredients in their products and are increasingly looking for natural and organic products that are free from harmful chemicals. As consumers become more aware of the potential health risks associated with synthetic ingredients, they are turning to natural and organic body care products as safer alternatives. This includes products made with natural and organic ingredients such as essential oils, herbs and botanicals.
Many consumers believe that natural and organic body care products are better for their health and the environment and are willing to pay a premium. This has led to a rise in demand for natural and organic body care products, as more companies are developing and marketing these products to meet the changing consumer needs.
In addition, many people are looking for body care products that are good for their skin and the environment. Natural and organic body care products are often made with biodegradable and eco-friendly ingredients, which is a growing concern among consumers. Furthermore, the global body care market is driving due to the demand for organic and natural body care products.
Increasing competition from private-label brands hampers the market growth
Increasing competition from private-label brands can hamper the growth of the global body care market. Private label brands are often able to sell their products at lower prices than branded products, as they do not have the same marketing and advertising costs. This can pressure manufacturers to lower their prices to compete, leading to reduced profit margins. Therefore, increasing competition from private label brands can lead to price pressure and reduced profit margins for manufacturers.
As private label brands gain popularity, they can take market share away from established brands. This can lead to decreased sales and reduced revenue for manufacturers. With more private-label products available, consumers may be less loyal to specific brands, leading to a decline in brand loyalty and reduced brand equity. Therefore, increasing competition from private label brands can make it more difficult for manufacturers to differentiate their products and maintain profitability, hampering global body care market growth.
COVID-19 Impact Analysis
The pandemic has led to disruptions in global supply chains, with many manufacturers facing difficulties obtaining raw materials and components needed to produce body care products. With many people facing financial uncertainty and job loss due to the pandemic, consumer spending on non-essential items such as body care products has decreased.
Due to lockdowns and social distancing measures, production and manufacturing in many countries have been impacted, leading to shortages of some body care products. The pandemic has increased demand for hygiene and personal care products such as sanitizers and soaps, while demand for other body care products such as perfumes and makeup has decreased. The pandemic has shifted consumer behavior towards online shopping, as people avoid physical stores. Furthermore, the COVID-19 pandemic has significantly impacted the global body care market, with reduced consumer spending and supply chain disruptions leading to decreased sales and revenue for manufacturers.
The global body care market is segmented based on type, product, distribution channel and region.
Owing to its wide range of applications and benefits, skin care dominates the global body care market globally
The skin care product segment dominates the global body care market. There is a growing demand for skin care products globally as consumers become more aware of the importance of maintaining healthy skin. With more people becoming aware of the various skin problems such as acne, wrinkles and dryness, the demand for skin care products has increased. Technological advancements have allowed for development of new and more effective skin care products, such as anti-aging creams and serums.
Furthermore, skin care products have a wide range of applications and benefits. The growing demand for them, innovation, and personalization has made them the dominant global body care market segment.
Owing to rapid growth in e-commerce activities in the region contributes to the expansion of the Asia-Pacific body care market
Companies in the region are investing heavily in marketing and advertising campaigns to increase brand awareness and drive sales. The region has seen significant growth in e-commerce, which has made it easier for consumers to purchase body care products. Countries such as India and China contribute the majority of the market shares in the Asia-Pacific. The growth of e-commerce has greatly contributed to the expansion of the Asia-Pacific body care market. Online marketplaces and retailers have made it easier for consumers to access a wide range of body care products, including those from international brands.
According to Invest India, the Indian cosmetics and personal care solutions industry is currently worth $26.8 billion and is anticipated to grow to $37.2 billion by 2025. The CAGR for fragrances, makeup, cosmetics and men's grooming is predicted to be between 12-16%. Due to rising usage, herbal cosmetics items are fueling growth and this market alone is predicted to increase by 15-20%. In India, the oral care market produced about $1.57 billion in revenue in 2021. With a CAGR of 6.6%, the Indian hair care industry is expected to reach $4.89 billion by 2025. The Hair Care segment had $2.55 billion in revenue in 2021. The hair oil segment has the greatest market share in India's cosmetics business and is accountable. Furthermore, the Asia-Pacific dominates the global body care market
The global body care market is highly competitive, with many companies offering a wide range of products. Some of the major players in the market include Unilever, Procter & Gamble, L'Oreal, Johnson & Johnson and Beiersdorf. These major companies have a strong presence in the market and offer a wide range of body care products, such as soap, lotion and deodorant. In addition, many smaller companies and local brands compete in the market. The competition in the market is intense, with companies constantly innovating and launching new products to attract customers. The key players in the market are Procter & Gamble, Unilever, L'Oreal, Johnson & Johnson, Colgate-Palmolive, Estee Lauder, Beiersdorf AG, The Clorox Company, Henkel AG & Co. KGaA and Revlon Inc.
Procter & Gamble
Overview: Procter & Gamble (P&G) is a multinational consumer goods company headquartered in Cincinnati, Ohio, United States. The company was founded in 1837 by William Procter and James Gamble. More than 80 nations are home to P&G businesses. More than 160 nations sell its roughly 300 brands. P&G's product portfolio includes a wide range of consumer goods, including household cleaning, personal and health care products. The company has a global presence across North America, Asia, Central & Eastern Europe, Middle East and Africa (CEEMEA), Western Europe and Latin America.
Facial Treatment Essence: The skin-conditioning product PITERA contains approximately 50 micronutrients, including vitamins, minerals, amino acids and natural acids. An effective treatment to improve visual radiance, even out the appearance of skin tone, significantly soften the texture and reduce the appearance of dryness-related fine lines and dark spots. The cream treats dark spots, pores, dullness and uneven texture. Normal, dry, combo and oily skin types benefit the most from it.
Key Development: On March 3, 2022, Bodewell was reintroduced by P&G ventures, a line of gentle and effective treatments designed specifically for eczema and psoriasis. Bodewell's solutions treat problematic skin conditions like eczema and psoriasis. These solutions are gentle on sensitive skin and powerful in assisting the skin in regulating itself over time. As a consequence, symptoms are relieved and skin gradually appears brighter. Additionally, Bodewell offers eczema and psoriasis products that can aid with symptoms, including itching and irritation. They don't include scents, parabens or steroids. Bodewell also provides a Sensitive Skin Body Wash and a Dry Scalp Daily Shampoo.
The global body care market report would provide approximately 61 tables, 59 figures and 215 Pages.
Target Audience 2023
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