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封面
市场调查报告书
商品编码
1247419

2023-2030 年全球消费文具零售市场

Global Consumer Stationery Retailing Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 198 Pages | 商品交期: 约2个工作天内

价格

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简介目录

市场概览

在预测期内（2023 年至 2030 年），全球消费文具零售市场的复合年增长率为 3.1%。

消费文具零售是指销售纸质产品（例如钢笔、铅笔、笔记本和信封）的细分市场。 这个市场高度分散，各种零售商、在线商店和专家都在争夺客户。 本简报审视消费文具零售市场的主要趋势、挑战和机遇。

消费文具零售市场的主要驱动力之一是对书写工具和办公用品的需求不断增长。 随着学生、上班族、公司的增多，对文具的需求也越来越大。 人们更喜欢纸质产品而不是数字产品，这种趋势被强化了，人们认为纸质产品不那么值得信赖和个性化。

市场动态

书写工具和办公用品需求的扩大推动了对这些产品的需求

对书写和办公用品的需求不断增长是消费文具零售市场的主要推动力之一。 这种需求是由多种因素驱动的，包括越来越多的学生、专业人士和企业每天都需要这些产品。 许多人也更喜欢纸质产品而不是数字产品，后者被认为不太可靠和个性化。

随着对书写工具和办公用品的需求增长，对供应这些产品的零售商的需求也在增长。竞争。 零售商提供范围广泛的相关产品，例如钢笔、铅笔、笔记本和信封，以满足不同消费者的需求。

来自包括中国在内的亚洲国家的低价进口竞争威胁加剧

消费文具零售市场的增长受到来自中国和其他亚洲国家/地区的低价进口商品的多方面阻碍。

首先，这些低价进口商品充斥市场，造成廉价产品供过于求。 结果，许多本地製造商倒闭，限制了本地生产的文具进入市场的机会。

其次，这些进口商品的质量往往很低，文具普遍具有负面形象。 如果消费者对来自中国和其他亚洲国家的劣质产品有负面体验，他们可能不愿意购买文具产品，这可能会影响消费文具零售市场的增长。

COVID-19 影响分析

除了 COVID 之前、COVID 和 COVID 之后的情况外，COVID-19 分析还包括价格动态（包括大流行期间的价格变化以及相对于 COVID 之前的情况）、供需范围（包括贸易限制和lockdowns），由于后续问题导致的供需变化），政府举措（政府机构为振兴市场，部门和行业所做的努力），以及製造商的战略举措（製造商为缓解 COVID 问题所做的努力）。我正在解释。

内容

第 1 章研究方法和范围

  • 调查方法
  • 调查目的和范围

第 2 章市场定义和概述

第 3 章执行摘要

  • 按产品细分的市场
  • 按分销渠道细分的市场
  • 最终用户的市场细分
  • 按地区划分的市场细分

第四章市场动态

  • 市场影响因素
    • 司机
      • 对书写工具和办公用品的需求不断扩大，推动了对该产品的需求
    • 约束因素
      • 来自包括中国在内的亚洲国家的低价进口竞争威胁日益加剧
    • 机会
    • 影响分析

第五章行业分析

  • 波特的五力分析
  • 供应链分析
  • 价格分析
  • 监管分析

第 6 章 COVID-19 分析

  • 关于 COVID-19 的市场分析
    • 在 COVID-19 市场情景之前
    • 当前的 COVID-19 市场情景
    • COVID-19 后或未来情景
  • COVID-19 期间的价格动态
  • 供需范围
  • 大流行期间与市场相关的政府举措
  • 製造商的战略举措
  • 结论

第 7 章副产品

  • 文具
  • 纸製品
  • 案头组织
  • 工艺品用品
  • 其他

第 8 章分销渠道

  • 电子商务
  • 超市和大卖场
  • 专卖店
  • 其他

第 9 章最终用户

  • 学生
  • 上班族
  • 创意
  • 其他

第10章按地区

  • 北美
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 俄罗斯
    • 其他欧洲
  • 南美洲
    • 巴西
    • 阿根廷
    • 其他南美洲
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 其他亚太地区
  • 中东和非洲

第11章竞争格局

  • 竞争场景
  • 市场分析/份额分析
  • 併购分析

第12章公司简介

  • ITC Limited
    • 公司简介
    • 产品组合和说明
    • 财务摘要
    • 主要发展
  • Staples
  • Office Depot
  • Ryman
  • Muji
  • WHSmith
  • Smiggle
  • Paper Mate
  • Zebra Stationery
  • Royal Talens

第13章 附录

简介目录
Product Code: FMCG2158

Market Overview

The global consumer stationery retailing market reached US$ XX million in 2022 and is projected to witness lucrative growth by reaching up to US$ XX million by 2030. The market is growing at a CAGR of 3.1% during the forecast period (2023-2030).

Consumer stationery retailing refers to the market segment that deals with selling paper-based products, such as pens, pencils, notebooks, envelopes and other related items. The market is highly fragmented, with a variety of brick-and-mortar stores, online retailers and specialist suppliers competing for customers. In this brief, we will examine the key trends, challenges and opportunities in the consumer stationery retailing market

One of the key drivers of the consumer stationery retailing market is the growing demand for writing and office supplies. As the number of students, professionals and businesses increases, the need for stationery products also rises. The trend is further bolstered by the growing preference for paper-based products over digital alternatives, which are seen as less reliable and personal.

Market Dynamics

Growing demand for writing and office supplies boosts the product's demand

The growing demand for writing and office supplies is one of the key drivers of the consumer stationery retailing market. The demand is fueled by several factors, including a growing number of students, professionals and businesses requiring these products for everyday use. Additionally, many people prefer paper-based products over digital alternatives, which are seen as less reliable and personal.

As the demand for writing and office supplies increases, so does the demand for retailers who can supply these products; this has led to the market's growth, with a variety of brick-and-mortar stores, online retailers and specialist suppliers competing for customers. Retailers can offer a wide range of products, including pens, pencils, notebooks, envelopes and other related items, to meet the needs of different consumers.

The rising threat of competition from low-cost imports from China and other Asian countries

The growth of the consumer stationery retailing market has been hindered by low-cost imports from China and other Asian countries in several ways.

Firstly, these low-cost imports flood the market, creating an oversupply of cheap products; this makes it difficult for local manufacturers to compete, as they cannot match the low prices of these imported goods. As a result, many local manufacturers have been forced out of business, which limits the availability of locally-produced stationery products in the market.

Secondly, the quality of these imported products is often low, which has created a negative perception of stationery products in general. Consumers may be reluctant to purchase stationery products if they have had negative experiences with low-quality products from China and other Asian countries; this impacts the growth of the consumer stationery retailing market.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global consumer stationery retailing market is segmented by product, distribution channel, end-user and region.

The rising popularity of specialty writing instruments among students and professionals boots the segmental growth

Writing instruments, a type segment of global consumer stationery retailing, is expected to hold a significant share of the global market. Writing instruments are a staple product in the consumer stationery retailing market and demand for them remains strong. Writing instruments include pens, pencils, markers, highlighters and similar products used for writing or drawing.

A variety of factors drive the demand for writing instruments. For one, writing instruments are essential tools for students, professionals and anyone who needs to write or draw regularly. As a result, there is a steady demand for these products from consumers across different age groups.

Geographical Analysis

North America rules the market as a result of an increasing shift towards online and mobile purchasing, with a booming e-commerce sector

North America's consumer stationery retailing market is a well-established industry comprising a wide range of products, including writing instruments, paper products, office supplies and art supplies.

In recent years, the North American market has shifted towards online and mobile purchasing, with e-commerce becoming an increasingly popular option for consumers; this has led to the emergence of new online retailers and the expansion of existing brick-and-mortar stores into the digital space.

The COVID-19 pandemic has also impacted the North American consumer stationery retailing market, with many consumers turning to online retailers to purchase stationery products while working from home or engaging in remote learning; this has accelerated the shift towards e-commerce in the industry and is likely to have a lasting impact on consumer behavior.

Competitive Landscape

The major global players in the market include Staples, Office Depot, Ryman, Muji, WHSmith, ITC Limited, Smiggle, Paper Mate, Zebra Stationery and Royal Talens.

Why Purchase the Report?

  • To visualize the global consumer stationery retailing market segmentation based on product, distribution channel, end-user and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of consumer stationery retailing market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global consumer stationery retailing market report would provide approximately 61 tables, 61 figures and 198 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging art supplying Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet by Product
  • 3.2. Market Snippet by Distribution Channel
  • 3.3. Market Snippet by End-User
  • 3.4. Market Snippet by Region

4. Market Dynamics

  • 4.1. Market Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Growing demand for writing and office supplies boosts the product's demand
      • 4.1.1.2. XX
    • 4.1.2. Restraints
      • 4.1.2.1. The rising threat of competition from low-cost imports from China and other Asian countries
      • 4.1.2.2. XX
    • 4.1.3. Opportunity
      • 4.1.3.1. XX
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Forces Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19 on the Market
    • 6.1.1. Before COVID-19 Market Scenario
    • 6.1.2. Present COVID-19 Market Scenario
    • 6.1.3. After COVID-19 or Future Scenario
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Product

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 7.1.2. Market Attractiveness Index, By Product
  • 7.2. Writing Instruments *
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Paper Products
  • 7.4. Desk Organization
  • 7.5. Art & Craft Supplies
  • 7.6. Others

8. By Distribution Channel

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 8.1.2. Market Attractiveness Index, By Distribution Channel
  • 8.2. E-Commerce *
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Supermarket & Hypermarket
  • 8.4. Specialty Stores
  • 8.5. Others

9. By End-User

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.1.2. Market Attractiveness Index, By End-User
  • 9.2. Students *
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Office Workers
  • 9.4. Creatives
  • 9.5. Others

10. By Region

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 10.1.2. Market Attractiveness Index, By Region
  • 10.2. North America
    • 10.2.1. Introduction
    • 10.2.2. Key Region-Specific Dynamics
    • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.2.5.1. U.S.
      • 10.2.5.2. Canada
      • 10.2.5.3. Mexico
  • 10.3. Europe
    • 10.3.1. Introduction
    • 10.3.2. Key Region-Specific Dynamics
    • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.3.6.1. Germany
      • 10.3.6.2. UK
      • 10.3.6.3. France
      • 10.3.6.4. Italy
      • 10.3.6.5. Russia
      • 10.3.6.6. Rest of Europe
  • 10.4. South America
    • 10.4.1. Introduction
    • 10.4.2. Key Region-Specific Dynamics
    • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.4.6.1. Brazil
      • 10.4.6.2. Argentina
      • 10.4.6.3. Rest of South America
  • 10.5. Asia-Pacific
    • 10.5.1. Introduction
    • 10.5.2. Key Region-Specific Dynamics
    • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.5.6.1. China
      • 10.5.6.2. India
      • 10.5.6.3. Japan
      • 10.5.6.4. Australia
      • 10.5.6.5. Rest of Asia-Pacific
  • 10.6. Middle East and Africa
    • 10.6.1. Introduction
    • 10.6.2. Key Region-Specific Dynamics
    • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

11. Competitive Landscape

  • 11.1. Competitive Scenario
  • 11.2. Market Positioning/Share Analysis
  • 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

  • 12.1. ITC Limited *
    • 12.1.1. Company Overview
    • 12.1.2. Product Portfolio and Description
    • 12.1.3. Financial Overview
    • 12.1.4. Key Developments
  • 12.2. Staples
  • 12.3. Office Depot
  • 12.4. Ryman
  • 12.5. Muji
  • 12.6. WHSmith
  • 12.7. Smiggle
  • 12.8. Paper Mate
  • 12.9. Zebra Stationery
  • 12.10. Royal Talens

LIST NOT EXHAUSTIVE

13. Appendix

  • 13.1. About Us and Services
  • 13.2. Contact Us