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全球冷榨果汁市场 - 2023-2030年Global Cold Pressed Juice Market - 2023-2030 |
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全球冷榨果汁市场在2022年达到16亿美元,预计到2030年将见证有利可图的增长,达到25亿美元。在2023-2030年的预测期间,该市场的复合年增长率为6.2%。
近年来,全球冷榨果汁市场一直在激增,部分原因是液压和原汁机的日益普及。这些榨汁方法可以最大限度地保留营养物质和味道,使冷压果汁成为注重健康的消费者高度追求的饮料。
冷压果汁混合物和鲜榨果汁也促进了冷压果汁市场的增长。公司正在投资开发新的和创新的果汁混合物以及营销和分销策略,以跟上不断变化的消费者偏好,并在冷压果汁市场保持竞争力。
随着消费者的生活方式越来越繁忙,他们正在寻找既能快速方便地消费,又能提供他们所期望的健康益处的食品和饮料选择。这一趋势为冷压果汁行业的企业创造了巨大的冷压果汁市场机会。
制造商也在投资通过分销渠道扩大他们的产品,使冷压果汁在便利店和自动售货机中更广泛地供应。例如,2023年3月13日,总部位于美国的冷压果汁和植物性食品品牌Pressed扩大了其饮料产品的范围,推出了Beauty Shot。这一新产品在网上和Pressed的分店都有销售。
消费者越来越多地寻求天然和有机的选择,因为他们变得更加注重健康,并意识到食品和饮料中的人工添加剂和防腐剂可能带来的健康风险。冷压果汁市场的制造商正在通过强调其产品中使用的天然和有机成分来应对这一趋势。他们还投资于研究和开发,创造创新的新果汁混合物和口味,以迎合不断变化的消费者偏好。
这种大流行病扰乱了全世界的供应链,影响了用于冷压果汁生产的水果和蔬菜的采购和供应。封锁措施、运输限制和劳动力短缺导致原材料采购困难,从而导致生产和供应的潜在中断。
然而,这场大流行带来了消费者行为的明显变化,包括对健康和保健的更多关注。随着个人努力提高他们的免疫系统和保持健康的生活方式,对冷压果汁等产品的需求越来越大,这些产品以其天然和营养丰富的特性而闻名。
人工智能(AI)也增强了果汁保存技术,如高压处理(HPP)。通过分析压力水平、持续时间和温度数据,人工智能算法可以优化HPP工艺,延长冷压果汁的保质期,同时保持其营养价值和新鲜度。
这有助于制造商在不影响质量的情况下满足消费者对更持久产品的需求。此外,人工智能使公司能够通过分析关于消费者偏好、口味特征和成分组合的大量数据,开发出创新的冷压果汁混合物。
The Global Cold Pressed Juice Market reached US$ 1.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 2.5 billion by 2030. The market is growing at a CAGR of 6.2% during the forecast period 2023-2030.
The Global Cold Pressed Juice Market has been proliferating in recent years, driven partly by the increasing popularity of hydraulic and raw juice presses. These methods of juice extraction allow for the maximum retention of nutrients and flavors, making cold-pressed juice a highly sought-after beverage for health-conscious consumers.
Cold-pressed juice blends and fresh-pressed juice are also contributing to the growth of the cold-pressed juice market. Companies are investing in developing new and innovative juice blends and marketing and distribution strategies to keep up with evolving consumer preferences and stay competitive in the cold-pressed juice market.
As consumers increasingly lead busy and hectic lifestyles, they are looking for food and beverage options that are quick and easy to consume while still providing the health benefits they desire. This trend has created significant cold-pressed juice market opportunities for businesses in the cold-pressed juice industry.
Manufacturers are also investing in expanding their products through distribution channels to make cold-pressed juice more widely available in convenience stores and vending machines. For instance, on March 13, 2023, Pressed, a US-based cold-pressed juice and plant-based treats brand, expanded its range of shot offerings and launched the Beauty Shot. This new addition was made available online and at Pressed locations.
Consumers increasingly seek natural and organic options as they become more health conscious and aware of the potential health risks associated with artificial additives and preservatives in food and beverages. Manufacturers in the cold-pressed juice market are responding to this trend by emphasizing the natural and organic ingredients used in their products. They also invest in research and development to create innovative new juice blends and flavors that cater to changing consumer preferences.
The pandemic has disrupted supply chains worldwide, affecting the sourcing and availability of fruits and vegetables used in cold-pressed juice production. Lockdown measures, transportation restrictions, and labor shortages have resulted in difficulties in procuring raw materials, leading to potential disruptions in production and supply.
However, the pandemic has brought about notable changes in consumer behavior, including an increased focus on health and wellness. As individuals strive to boost their immune systems and maintain a healthy lifestyle, there has been a growing demand for products like cold-pressed juice, known for their natural and nutrient-rich properties.
Artificial intelligence (AI) also enhances juice preservation techniques such as high-pressure processing (HPP). By analyzing pressure levels, duration, and temperature data, AI algorithms can optimize the HPP process to extend the shelf-life of cold-pressed juices while maintaining their nutritional value and freshness.
This helps manufacturers meet consumer demands for longer-lasting products without compromising on quality. Furthermore, AI enables companies to develop innovative cold-pressed juice blends by analyzing vast amounts of data on consumer preferences, flavor profiles, and ingredient combinations.
The Global Cold Pressed Juice Market is segmented based on type, nature, distribution channel, and region.
The fruit juices segment has emerged as the largest and most prominent segment in the Global Cold-Pressed Juice Market, capturing a significant market share. Fruit juices are known for their natural sweetness and refreshing taste, making them popular among consumers seeking healthier alternatives to sugary beverages. To meet consumer demands, manufacturers are also developing innovative products, which has driven the fruit juice segment revenue in the global market. For instance, on October 1, 2021, Better Plant Sciences Inc. announced the addition of five 355 ml cold-pressed juices and two 60 ml juice shots to the Jusu brand's product lineup. This expansion marked an important milestone for Jusu, as it offered 14 cold-pressed juices based on proprietary blends.
The Asia Pacific region has emerged as the dominant player in the Global Cold Pressed Juice Market, experiencing significant growth and a substantial market share of about 32% in 2022. The Asia Pacific region has witnessed a surge in health-conscious consumers seeking nutritious and natural food and beverage options.
Manufacturers in the area have embraced innovation and implemented effective marketing strategies to promote cold-pressed juices. For instance, on January 3, 2023, OMJOOS expanded its range of fresh and 100% natural cold-pressed juices by introducing two new cold-pressed juices that provided a refreshing and delightful experience in their purest natural. Introducing these new cold-pressed juices showcased OMJOOS' commitment to meeting health-conscious consumers' diverse needs and preferences.
The major Global Cold Pressed Juice Market players include: PepsiCo, Starbucks, Hain Celestial, Suja Life, Evergreen Juices Inc., Pressed Juicery, Liquiteria, Evolution Press, JustPressed, and Juice Generation.
The Global Cold Pressed Juice Market Report Would Provide Approximately 61 Tables, 57 Figures And 118 pages.
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