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市场调查报告书
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1336671

全球营养补充剂市场 - 2023-2030

Global Nutritional Supplements Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 190 Pages | 商品交期: 约2个工作天内

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简介目录

市场概况

全球营养补充剂市场在 2022 年达到 3655 亿美元，预计到 2030 年将达到 5954 亿美元，2023-2030 年预测期间年复合成长率为 6.2%。对天然和植物补充剂的需求不断增长是营养补充剂市场的一个重要趋势。客户正在寻找含有健康环保成分的产品。例如，人们越来越接受来自藻类等来源的纯素 omega-3 补充剂。

由于健康意识的提高和积极主动的保健方法，营养补充剂市场正在经历大幅增长。消费者正在寻求维生素、矿物质、草药补充剂和特色产品来支持他们的健康目标并填补潜在的营养缺口。对预防性医疗保健和个性化饮食解决方案不断增长的需求推动了市场的扩张，反映出营养对整体健康和生活质量日益重要。

营养补充剂中的叶黄素和锌对健康有益。将 β-胡萝卜素与维生素补充剂和矿物质补充剂（例如维生素 C、E 和锌）结合使用，可将黄斑变性导致视力丧失的风险降低 27%。叶黄素摄入，尤其是通过饮食摄入，可以降低黄斑变性的风险。每天服用 10 毫克叶黄素，连续 12 个月可能会改善黄斑变性症状。

市场动态

营养补充剂市场趋势是由不断增长的具有健康意识的消费者群体推动的

日益增长的健康意识消费者群体是营养补充剂市场的主要推动力。随着人们对预防保健和整体健康意识的不断提高，消费者正在积极寻求饮食解决方案来补充他们的生活方式。只要人们养成更健康的习惯，对维生素和矿物质产品等营养补充剂的需求就会激增。

人口老龄化的加剧以及保持活力和长寿的愿望进一步推动了这一趋势。此外，个性化和针对特定情况的补充剂的供应不断扩大也推动了营养补充剂市场的发展。企业不断创新以满足个人需求，针对各种健康问题提供有针对性的解决方案，引起了消费者的强烈共鸣。

营养补充剂市场因电子商务和数字营销的进步而蓬勃发展

电子商务行业和数字营销策略极大地推动了营养补充剂行业的发展。由于网络购物的兴起和产品比较的便捷性，消费者开始享受在家中舒适地在线获取补充剂的便利。电子商务可以扩大覆盖范围，消除地理限制并允许企业进入新市场。

此外，影响力营销、社交媒体促销和有用内容等数字营销策略对于吸引客户和培养品牌忠诚度至关重要。随着在线环境的不断变化，营养补充剂市场受益于技术和营销之间的协同作用，提供流畅的购买体验并推动市场增长。

竞争压力和监管障碍影响全球营养补充剂市场

全球营养补充剂市场的主要限制是竞争饱和和监管挑战。营养补充剂市场份额在众多参与者之间高度分散，导致竞争激烈，这可能会限制个别公司的增长前景。此外，市场面临严格的监管审查和不同地区不同的标准，这给製造商确保合规性和一致的质量带来了障碍。

此外，营养补充剂市场规模容易受到经济波动和消费者支出模式的影响，从而影响不确定时期对优质产品的需求。市场参与者还面临原材料成本上涨的问题，影响利润率。应对这些挑战需要战略创新、遵守法规并有效传达补充剂的好处，以维持这个充满活力和不断发展的行业的增长。

COVID-19 影响分析

COVID-19 分析包括新冠疫情前情景、新冠疫情情景和新冠疫情后情景以及定价动态（包括与新冠疫情前情景相比的大流行期间和大流行后的价格变化）、供需谱（需求和供应变化）供应由于贸易限制、封锁和后续问题）、政府倡议（政府机构振兴市场、部门或行业的倡议）和製造商战略倡议（此处将介绍製造商为缓解新冠疫情问题所做的努力）。

目录

第 1 章：方法和范围

  • 研究方法论
  • 报告的研究目的和范围

第 2 章：市场定义和概述

第 3 章：执行摘要

  • 市场片段（按产品类型）
  • 市场片段（按形式）
  • 市场片段（按年龄段）
  • 市场摘要（按分销渠道）
  • 市场摘要（按地区）

第 4 章：市场动态

  • 影响因素
    • 司机
      • 营养补充剂市场趋势是由不断增长的具有健康意识的消费者群体推动的
      • 营养补充剂市场因电子商务和数字营销的进步而蓬勃发展
    • 限制
      • 竞争压力和监管障碍影响全球营养补充剂市场
    • 机会
    • 影响分析

第 5 章：行业分析

  • 波特五力分析
  • 供应链分析
  • 定价分析
  • 监管分析

第 6 章：COVID-19 分析

  • COVID-19 分析
    • 新冠疫情爆发前的情景
    • 新冠疫情期间的情景
    • 新冠疫情后的情景
  • COVID-19 期间的定价动态
  • 供需谱
  • 疫情期间政府与市场相关的倡议
  • 製造商的战略倡议
  • 结论

第 7 章：按产品类型

  • 膳食补充剂
  • 运动补品
  • 美容补品
  • 其他的

第 8 章：按形式

  • 胶囊
  • 粉末
  • 药片
  • 液体
  • 其他的

第 9 章：按年龄组

  • 孩子们
  • 成年人
  • 老年科

第 10 章：按分销渠道

  • 超市/大卖场
  • 药房和药店
  • 专卖店
  • 网上商店
  • 其他的

第 11 章：按地区

  • 北美
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地区
  • 亚太
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第 12 章：竞争格局

  • 竞争场景
  • 市场定位/份额分析
  • 併购分析

第 13 章：公司简介

  • Abbott Nutrition
    • 公司简介
    • 产品组合和描述
    • 财务概览
    • 主要进展
  • Amway
  • Nestle
  • Glanbia Plc
  • Herbalife International of America
  • Archer Daniels Midland
  • PepsiCo
  • Nature's Bounty Co.
  • DuPont
  • American Health, Inc.

第 14 章：附录

简介目录
Product Code: FB6678

Market Overview

Global Nutritional Supplements Market reached US$ 365.5 billion in 2022 and is expected to reach US$ 595.4 billion by 2030 growing with a CAGR of 6.2% during the forecast period 2023-2030. The rising demand for natural and plant-based supplements is one significant trend in the nutritional supplements market. Customers are looking for products with healthy and environmentally friendly components. For instance the growing acceptance of vegan omega-3 supplements derived from sources like algae.

The nutritional supplements market is experiencing substantial growth due to rising health consciousness and a proactive approach to well-being. Consumers are seeking vitamins, minerals, herbal supplements, and specialty products to support their health goals and fill potential nutrient gaps. The market's expansion is fueled by the growing demand for preventive healthcare and personalized dietary solutions, reflecting the increasing significance of nutrition in overall health and quality of life.

Lutein and zinc in nutritional supplements offer health benefits. Combining beta-carotene with vitamin supplements and mineral supplements, such as vitamins C, E, and zinc reduces the risk of visual loss from macular degeneration by 27%. Lutein intake, especially through diet, lowers macular degeneration risk. Taking 10 mg of lutein daily for 12 months may improve macular degeneration symptoms.

Market Dynamics

Nutritional Supplements Market Trend is Driven by Growing Health-Conscious Consumer Base

The increasing health-conscious consumer base is a major driver of the nutritional supplements market. With rising awareness of preventive healthcare and overall well-being, consumers are actively seeking dietary solutions to complement their lifestyles. As long as people adopt healthier habits, the demand for nutritional supplements, such as vitamin and mineral products, has surged.

This trend is further fueled by the growing aging population and the desire to maintain vitality and longevity. Moreover, the nutritional supplements market is also driven by the expanding availability of personalized and condition-specific supplements. Companies are innovating to cater to individual needs, offering targeted solutions for various health concerns, which resonate strongly with consumers.

Nutritional Supplements Market Thrives on E-Commerce and Digital Marketing Advancements

The e-commerce industry and digital marketing strategies have greatly advanced the nutritional supplement industry. Due to the rise of internet shopping and the ease of product comparison, consumers are embracing the convenience of obtaining supplements online from the comfort of their homes. E-commerce enables a greater reach, removing geographical restrictions and allowing businesses to enter new markets.

Additionally, digital marketing strategies like influencer marketing, social media promotions, and useful content are essential for attracting customers and fostering brand loyalty. The nutritional supplements market benefits from the synergy between technology and marketing as the online environment continues to change, offering a smooth purchasing experience and driving market growth.

Competitive Pressure and Regulatory Hurdles Impact the Global Nutritional Supplements Market

the key restraints of the global nutritional supplements market are competition saturation and regulatory challenges. Nutritional supplements market share is highly distributed among numerous players, leading to intense competition, which can limit the growth prospects for individual companies. Additionally, the market faces stringent regulatory scrutiny and varying standards across different regions, posing hurdles for manufacturers to ensure compliance and consistent quality.

Moreover, the nutritional supplements market size is susceptible to economic fluctuations and consumer spending patterns, impacting the demand for premium products during uncertain times. Market players also encounter rising raw material costs, affecting profit margins. Addressing these challenges requires strategic innovation, adhering to regulations, and effectively communicating the benefits of supplements to sustain growth in this dynamic and evolving industry.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global nutritional supplements market is segmented based on product type, form, age group, distribution channel, and by region.

Rising Fitness Enthusiasm Boosts Demand for Sports Supplements in the Nutrition Market

The global nutritional supplements market has been segmented by type into dietary supplements, sports supplements, beauty supplements, and others.

Sports supplements are products designed for athletes and fitness lovers. They include protein supplements, amino acids, creatine, multivitamins, and more. These supplements has offers vitamins and minerals to help with muscle growth and performance during workouts. In the nutritional supplements market, Sports Supplements have a market share of about 20%.

This segment is becoming more popular as more people focus on staying fit and active. The demand for Sports Supplements is growing because fitness-conscious individuals are looking for ways to support their workouts and recover faster. As a result, the overall size of the nutritional supplements market for sports products is increasing steadily.

Geographical Analysis

Health Consciousness Propels Asia-Pacific's Nutritional Supplements Market Growth

By region, the nutritional supplements market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

Due to rising health cognizance among individuals, the nutritional supplements market size is increasing speedily in the Asia-Pacific region. currently, Asia-Pacific regions hold a 35% market share in the global nutritional supplements market. The demand for herbal supplements, sports supplements, protein dietary supplements, omega-3 dietary supplements, multivitamin dietary supplements, and antioxidant dietary supplements is growing as consumers are searching to improve their dietary fitness.

Due to urbanization, accelerated disposable earnings, and changing dietary behavior and present-day lifestyles, the nutritional supplement enterprises inside the Asia-Pacific region are expanding considerably. The nutritional supplements market share is significantly increasing because of a sizable and varied consumer base. A broad variety of items are now simple to get because of developments in e-commerce and digital marketing, which have increased market penetration and fueled the sector's growth.

Competitive Landscape

The major global players in the market include: Abbott Nutrition, Amway, Nestle, Glanbia Plc, Herbalife International of America, Archer Daniels Midland, PepsiCo, Nature's Bounty Co., DuPont, and American Health, Inc.

Why Purchase the Report?

  • To visualize the global nutritional supplements market segmentation based on product type, form, age group, distribution channel, and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities in the market by analyzing trends and co-development.
  • Excel data sheet with numerous data points of nutritional supplements market-level with all segments.
  • The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
  • Product mapping is available as Excel consists of key products of all the major market players.

The global nutritional supplements market report would provide approximately 69 tables, 71 figures, and 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet, by Product Type
  • 3.2. Market Snippet, by Form
  • 3.3. Market Snippet, by Age Group
  • 3.4. Market Snippet, by Distribution Channel
  • 3.5. Market Snippet, by Region

4. Market Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Nutritional Supplements Market Trend is Driven by Growing Health-Conscious Consumer Base
      • 4.1.1.2. Nutritional Supplements Market Thrives on E-Commerce and Digital Marketing Advancements
    • 4.1.2. Restraints
      • 4.1.2.1. Competitive Pressure and Regulatory Hurdles Impact the Global Nutritional Supplements Market
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturer's Strategic Initiatives
  • 6.6. Conclusion

7. By Product Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 7.1.2. Market Attractiveness Index, By Product Type
  • 7.2. Dietary Supplements*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Sports Supplements
  • 7.4. Beauty Supplements
  • 7.5. Others

8. By Form

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 8.1.2. Market Attractiveness Index, By Form
  • 8.2. Capsule*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Powder
  • 8.4. Tablet
  • 8.5. Liquid
  • 8.6. Others

9. By Age Group

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 9.1.2. Market Attractiveness Index, By Age Group
  • 9.2. Kids*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Adults
  • 9.4. Geriatric

10. By Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.1.2. Market Attractiveness Index, By Distribution Channel
  • 10.2. Supermarkets/Hypermarkets*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Pharmacy and Drug Stores
  • 10.4. Specialty Stores
  • 10.5. Online Stores
  • 10.6. Others

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America*
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. The U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. The U.K.
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Spain
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Age Group
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. Abbott Nutrition
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. Amway
  • 13.3. Nestle
  • 13.4. Glanbia Plc
  • 13.5. Herbalife International of America
  • 13.6. Archer Daniels Midland
  • 13.7. PepsiCo
  • 13.8. Nature's Bounty Co.
  • 13.9. DuPont
  • 13.10. American Health, Inc.

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us