市场调查报告书
商品编码
1336704
全球纯素化妆品市场 - 2023-2030Global Vegan Cosmetics Market - 2023-2030 |
※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。
全球纯素化妆品市场在 2022 年达到 117 亿美元,预计到 2030 年将达到 189 亿美元,2023-2030 年预测期间年复合成长率为 6.2%。
由于消费者对个人护理和美容产品的需求不断增长,全球纯素化妆品市场正在迅速扩张。推动全球身体护理行业扩张的主要因素之一是各年龄段人们对个人护理意识的不断提高。随着顾客越来越意识到良好个人卫生的价值以及身体护理产品对维持身体健康的贡献,他们更有可能经常使用这些物品。
例如,2022 年 9 月,科蒂和 Cruelty Free International 扩大了战略联盟。美国化妆品巨头 Rimmel、Manhattan 和 Risque 品牌现已加入 CoverGirl,成为 Leaping Bunny 认可的稳定伙伴。因此,此类战略合作推动了美国纯素化妆品市场的增长,该市场占地区份额超过 34%,预计在预测期内将以最高年复合成长率增长。
绿色化妆品的崛起趋势
消费者对健康和保健的关注日益增加,影响了对清洁、天然美容产品的需求。纯素化妆品通常采用植物成分配製而成,这些成分被认为是合成化学品的更安全、更健康的替代品。这种对注重健康的消费者的吸引力促进了纯素化妆品市场的增长。
例如,H&M BEAUTY于2022年2月23日发布了The VEGAN & NATURAL NAILPOLISH。 H&M 的春季宣传活动提供 30 种全新、充满活力的指甲油颜色,为您的造型打下基础,鼓励您随心所欲地着装。指甲油具有高光泽度,由 75% 天然成分製成。
不断增加的产品推出和改进促进了市场增长
不断增长的产品推出和进步在推动全球纯素化妆品市场的增长中发挥着至关重要的作用。新产品的不断推出以及配方、成分和技术的进步有助于市场的扩张。
例如,2023 年 6 月 14 日,不含任何动物生产物质的纯素化妆品的流行,促使韩国企业推出自己的纯素美容品牌,以吸引那些意识到这一点的消费者。环境。纯素认证和服务机构週二报告称,从 2013 年到 2018 年,韩国纯素化妆品市场规模翻了一番,从 1600 亿韩元增长到 5700 亿韩元(4.4955 亿美元)。到2025年,预计将达到1万亿韩元。因此,此类发展推动了全球和区域纯素化妆品市场的增长。
假冒产品的可用性
假冒产品的出现对全球纯素化妆品市场的增长构成了重大挑战。假冒产品是未经授权的正品品牌的复製品或仿製品,通常在不遵守质量和安全标准的情况下生产。假冒产品损害了正品纯素化妆品品牌的声誉和信任。当消费者在不知情的情况下购买假冒产品时,可能会因质量差或有害成分而遭受不良影响。这削弱了消费者对市场的信心,并可能阻止他们将来购买纯素化妆品。
全球纯素化妆品市场受到了 COVID-19 疫情的积极和消极影响。疫情增加了消费者对自身健康和安全的担忧,从而推动了对天然和清洁产品的需求增加。担心传统化妆品潜在危害的顾客对纯素化妆品表现出了更大的兴趣,因为纯素化妆品被视为更安全、更健康的替代品。
由于封锁和社会隔离政策,消费者诉诸网上购买来满足他们的美容需求。疫情期间,在线零售商和电商平台的销售额有所增长。已经拥有强大互联网影响力和分销网络的纯素化妆品公司吸引了更大的消费者基础。
Global Vegen Cosmetics Market reached US$ 11.7 billion in 2022 and is expected to reach US$ 18.9 billion by 2030, growing with a CAGR of 6.2% during the forecast period 2023-2030.
Due to rising consumer demand for personal care and grooming goods, the worldwide vegan cosmetics market is an industry that is expanding quickly. One of the main factors fueling the expansion of the global body care industry is the rising awareness of personal grooming among people of all ages. Customers are more likely to use these items frequently as they become more aware of the value of good personal hygiene and the contribution of body care products to sustaining good health.
For instance, in September 2022, Coty and Cruelty Free International have expanded their strategic alliance. The Rimmel, Manhattan and Risque brands of the US cosmetics behemoth have now joined CoverGirl as Leaping Bunny Approved stablemates. Therefore, strategic collaboration like these drives the growth of the U.S. vegan cosmetics market, which accounts for more than 34th of the regional shares and is expected to grow at a highest CAGR during the forecasted period.
Rising Trend for Green Cosmetics
The rising consumer focus on health and wellness has influenced the demand for clean, natural beauty products. Vegan cosmetics are often formulated with plant-based ingredients that are perceived as safer and healthier alternatives to synthetic chemicals. This appeal to health-conscious consumers has bolstered the growth of the vegan cosmetics market.
For instance, In February 23, 2022, The VEGAN & NATURAL NAILPOLISH has been released by H&M BEAUTY. With a palette of 30 brand-new, vibrant nail polish colours to base your look on, H&M's spring campaign encourages you to dress to your fingertips. The nail polish has a high gloss and is made of 75% natural ingredients.
Growing Product Launches and Advencement Thrives the Market Growth
Growing product launches and advancements play a crucial role in driving the growth of the global vegan cosmetics market. The continuous introduction of new products and advancements in formulations, ingredients and technologies contribute to the market's expansion.
For instance, in June 14, 2023, the popularity of vegan makeup products, which do not include any substances produced from animals, has prompted South Korean businesses to introduce their own vegan beauty brands in an effort to appeal to consumers who are conscious of the environment. The Vegan Certification and Services reported on Tuesday that the market for vegan cosmetics in Korea doubled in size from 2013 to 2018, growing from 160 billion won to 570 billion won (US$ 449.55 million). By 2025, it's anticipated to reach 1 trillion won. Therefore, developments like these drives the growth of the global and regional vegan cosmteics market growth.
Availability of Counterfeit Products
The availability of counterfeit products poses a significant challenge to the growth of the global vegan cosmetics market. Counterfeit products are unauthorized replicas or imitations of genuine brands, often produced without adherence to quality and safety standards. Counterfeit products undermine the reputation and trust of genuine vegan cosmetics brands. When consumers unknowingly purchase counterfeit products, they may experience adverse effects due to poor quality or harmful ingredients. This erodes consumer confidence in the market and can deter them from purchasing vegan cosmetics in the future.
The global market for vegan cosmetics was impacted by the COVID-19 epidemic in both positive and negative ways. The epidemic increased customer concern for their health and safety, which fueled an increase in the demand for natural and clean products. Customers worried about the potential hazards of conventional cosmetics have shown greater interest in vegan cosmetics, which are seen as safer and healthier alternatives.
Consumers resorted to online purchasing for their beauty needs due to lockdowns and social isolation policies. During the pandemic, online retailers and e-commerce platforms saw an increase in sales. A bigger consumer base was reached by vegan cosmetics companies that already had a strong internet presence and distribution networks.
The global vegan cosmetics market is segmented based on type, distribution channeland region.
Rapid Boom in E-Commerce Drives the Segmental Growth
The rapid boom in e-commerce has significantly driven the segmental growth in the global vegan cosmetics market. E-commerce refers to the buying and selling of goods and services over the internet and its growth has transformed the way consumers shop for beauty products.
E-commerce platforms give vegan cosmetics companies an international demographic to reach outside of their local markets. With the use of e-commerce, businesses can reach consumers all over the world with their products. Brands of vegan cosmetics, particularly those with distinctive offerings and specialised target audiences, have additional chances for growth as a result of this extended market reach.
Due to the Presence of a Large Millennial Population, The Asia Pacific Dominates the Market
The Asia Pacific region is home to a substantial population and a significant proportion of this population comprises millennials. This demographic cohort, typically defined as individuals born between the early 1980s and mid-1990s to early 2000s, forms a substantial consumer base. The sheer size of the millennial population in the Asia Pacific drives market demand and influences consumer trends.
Chinese millennials are well renowned for utilising e-commerce platforms extensively. China's e-commerce industry is highly established, with major players like JD.com and Alibaba's Tmall. The dominance of the Asia Pacific market has been attributed to the simplicity of online buying and the availability of a large selection of vegan cosmetics items on these platforms. Therefore, China accounts for more than half of the regional shares and is expected to dominate the regional market with a significant margin during the forecasted period.
The major global players include: GABRIEL COSMETICS, PHB Ethical Beauty Ltd., Natur'Alley Ltd, GoNature Sp. z.o.o, Seraphine Botanicals, Nutriglow Cosmetics, Plum, Disguise Cosmetics, COTY Inc. and G&M Cosmetics.
The global vegan cosmetics market report would provide approximately 53 tables, 50 figures and 181 Pages.
Application 2023
LIST NOT EXHAUSTIVE