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市场调查报告书

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1359935

全球人类营养市场 - 2023-2030

Global Human Nutrition Market - 2023-2030

出版日期: 2023年10月11日 | 出版商:

DataM Intelligence | 英文 212 Pages | 商品交期: 最快1-2个工作天内

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简介目录

概述：

全球人类营养市场2022年达到1,074亿美元，预计2030年将达到1,872亿美元，2023-2030年预测期间复合年增长率为7.2%。

人们日益增强的健康意识和对增强福祉的追求极大地影响了市场。消费者积极寻找能够解决特定健康问题的产品，例如心臟健康、消化健康、体重管理和认知功能。因此，市场以量身定制的营养解决方案做出回应。

消费者越来越意识到久坐生活的不利影响。在这方面，对植物化学物质、功能性食品、膳食补充剂、营养保健品和促进免疫力的补充剂的需求增加，这对全球人类营养市场的成长产生了积极影响。

同样，北美在人类营养市场上占据主导地位，占据了最大的市场份额，超过 1/3。根据国际食品资讯理事会的数据，出于口味原因，超过一半 (52%) 的美国人更喜欢绿色食品而不是动物性蛋白质。这种理由的比例高于其他理由，例如对环境（13%）、动物保护（11%）和食品（10%）的担忧。

动态：

营养不良的发生率不断上升

医疗保健专业人员越来越认识到营养在预防和控制疾病方面的关键作用。这种认识导致营养治疗纳入医疗实践，进一步促进市场扩张。各国政府和非营利组织也透过公共卫生运动积极参与对抗营养不良的斗争，通常涉及提供膳食补充剂。

根据联合国人道事务协调厅预测，到2023年，预计将有约165万公民儿童、7万名新移民儿童和600亿难民儿童出现严重营养不良。其中，414,000 人可能处于极度饥饿状态。

预计急性营养不良也将影响约 27 万名孕妇和哺乳期妇女，其中包括约 16,000 名流离失所者和难民。这些数字较 IPC 2021 年急性营养不良 (AMN) 报告略有增加，而且营养状况总体呈现恶化趋势。

提高消费者的意识

人类营养市场的成长受到消费者意识不断上升的影响，他们认识到适当营养对促进整体健康和保健的根本意义。这种意识的增强促使人们采取积极主动的措施来改善饮食习惯和营养摄入，从而刺激对各种营养产品和服务的需求激增。

YouTube 和 Instagram 等各种线上管道拥有众多有影响力的人士和专家，他们提供饮食建议、分享食谱和认可营养产品，有效地向广泛而多样化的受众传播有价值的营养相关知识。

加强监管审查

为了维护营养产品领域的消费者安全，加强监管审查势在必行。随着可取得的补充剂和功能性食品种类的增加，监管组织有义务减少与可能被污染、贴错标籤或包含未申报过敏的物品相关的可能风险。

就饮食中包含的食物而言，消费者变得更加谨慎和挑剔。他们现在期望产品标籤上的透明度和准确资讯。因此，监管机构正在透过对标籤和广告实施更严格的监管来回应这种问责要求，旨在减少误导性声明和欺骗性行销行为。

各国政府对市场有许多规定的限制。例如，在澳大利亚，治疗用品管理局 (TGA) 负责监管治疗用品的标籤和促销，其中包括膳食补充剂和补充药物。製造商必须提供产品品质、安全性和有效性的文件。

消费者的怀疑和错误讯息

消费者的怀疑有多种来源，包括相互矛盾的营养指导、欺骗性的营销主张以及对产品安全的担忧。在资讯充足的时代，消费者经常会遇到关于什么是健康饮食以及哪些补充剂能提供真正益处的相互矛盾的建议。当消费者做出有关营养的选择时，这些相互矛盾的讯息会助长怀疑和犹豫。

错误讯息进一步加剧了问题。在资讯饱和的时代，有关营养产品的错误或欺骗性声明在线上平台和社交媒体上激增。消费者经常遇到可疑的评价、未经证实的健康主张、缺乏科学依据的认可。这些情况可能会误导消费者，导致他们做出不知情的决定。

The market is heavily influenced by the growing consciousness about health and the pursuit of enhanced well-being. Consumers actively seek out products that address specific health concerns, such as heart health, digestive wellness, weight management, and cognitive function. Consequently, the market responds with tailored nutritional solutions.

Consumers are increasingly becoming more conscious of the adverse effects of leading a sedentary life. In this regard, the demand for phytochemicals, functional foods, dietary supplements, nutraceuticals, and supplements that promote immunity has increased, which has positively impacted the growth of the worldwide human nutrition market.

Similarly, North America dominates the human nutrition market, capturing the largest market share of over 1/3rd. According to the International Food Information Council, for reasons of taste, more than half (52%) of Americans prefer greens over animal protein. This justification rates higher than others, such as concerns about the environment (13%), animal protection (11%) and food (10%).

Dynamics:

Increasing Prevalence of Malnutrition

The healthcare professionals are increasingly acknowledging the crucial role of nutrition in preventing and managing diseases. This recognition has led to the incorporation of nutrition therapy into medical practices, further contributing to market expansion. Governments and nonprofit groups are also actively involved in the fight against malnutrition through public health campaigns, frequently involving the provision of dietary supplements.

Approximately 1.65 million children in the citizen populace, 70,000 children from newly arrived households, and 60,000 million refugee children are anticipated to be severely malnourished in 2023, according to the United Nations Office for the Coordination of Humanitarian Affairs. Of them, 414,000 are likely to be extremely starved.

Acute malnutrition is also anticipated to affect about 270,000 pregnant and nursing women, including roughly 16,000 within the population of displaced people and refugees. These numbers show a modest increase from the IPC's 2021 Acute Malnutrition (AMN) report, and there is a general tendency of deterioration in the nutritional situation.

Increasing Awareness among Consumers

The growth of the human nutrition market is strongly influenced by the upward trajectory of consumer awareness regarding the fundamental significance of proper nutrition in advancing overall health and wellness. This heightened consciousness is motivating individuals to adopt proactive measures to enhance their dietary habits and nutritional intake, consequently spurring a surge in demand for a diverse array of nutritional products and services.

Various online channels, such as YouTube and Instagram, feature a multitude of influencers and experts who provide dietary counsel, share recipes, and endorse nutritional products, effectively disseminating valuable nutrition-related knowledge to a broad and diverse audience.

Increasing Regulatory Scrutiny

The heightened regulatory scrutiny is imperative to uphold consumer safety in the realm of nutrition products. Regulatory organisations are obligated to reduce possible risks connected with items that could be contaminated, mislabeled, or include undeclared allergies as the variety of supplements and functional foods accessible increases.

In terms of the items they include in their diets, consumers are becoming more watchful and picky. They now expect transparency and accurate information on product labels. Consequently, regulatory agencies are responding to this demand for accountability by imposing more stringent regulations on labeling and advertising, aiming to curtail misleading claims and deceptive marketing practices.

Governments from various countries restrict with many regulations in the market. In Australia, for instance, the Therapeutic Goods Administration (TGA) regulates the labelling and promotion of therapeutic goods, which include dietary supplements and complementary medications. Manufacturers are required to provide documentation of product quality, safety, and effectiveness.

Consumer Skepticism and Misinformation

Consumer skepticism originates from various sources, including conflicting nutritional guidance, deceptive marketing assertions, and concerns over product safety. In an era of plenty information, consumers regularly encounter contradictory advice on what constitutes a healthy diet and which supplements provide genuine benefits. This barrage of conflicting information fosters doubt and hesitancy when consumers make choices regarding nutrition.

Misinformation exacerbates the issue further. In an age of information saturation, erroneous or deceptive claims regarding nutrition products proliferate across online platforms and social media. Consumers frequently encounter dubious testimonials, unsubstantiated health assertions, and endorsements devoid of scientific basis. These instances can mislead consumers, leading them to make uninformed decisions.

Segment Analysis:

The global human nutrition market is segmented based on Type, distribution channel, application, end-user and region.

Whey Protein Demand Fuel Surge in Human Nutrition Market

The athletes segment held 34.1% in the global market share. Athletes seek nutrition products that can elevate their performance levels, encompassing aspects such as increased endurance, greater strength, and improved post-exercise recovery. They have a high demand for supplements that provide the essential nutrients necessary to maximize their training and competitive outcomes.

Professional athletes frequently incorporate branched-chain amino acid (BCAA) supplements into their regimen to facilitate muscle recovery and diminish post-workout muscle soreness. The pursuit of muscle growth and efficient muscle repair drives athletes to prioritize protein intake. This demographic exhibits a strong demand for supplements and amino acids to meet their protein needs optimally.

Whey protein supplements enjoy widespread popularity among athletes due to their rapid absorption rate and rich amino acid profile, which contributes to muscle protein synthesis. In May 2023, Leading nutraceutical business Pure Nutrition has introduced its new sports nutrition line, which includes powders for whey blend, muscle gainer, creatine, BCAA, pre-workout and EAA.

Athletes, particularly those engaged in high-impact sports, seek nutrition products that promote joint health and mitigate injuries related to connective tissues. Supplements containing glucosamine and chondroitin are commonly utilized by athletes to uphold joint functionality and reduce the risk of injuries.

In specific sports with weight categories, some athletes necessitate nutrition products that facilitate weight management while preserving muscle mass and performance capabilities. Meal replacement shakes and weight management supplements are instrumental in aiding athletes in achieving these dual objectives.

Geographical Penetration:

Adoption of Dietary Supplements in North America

The North America human nutrition market held the largest market share of 38.3% in 2022 in the human nutrition market analysis. North America has witnessed a substantial upsurge in health and wellness consciousness among its populace. For example, U.S., where the adoption of dietary supplements reached a remarkable 77% among the populace in 2022, underscoring the robust consumer appetite for nutritional offerings. North American enterprises have consistently led the charge in fostering innovation within the nutrition industry. Pioneering strides in research, development, and manufacturing have culminated in the creation of avant-garde products attuned to the evolving preferences of consumers.

The emergence of personalized nutrition solutions is gaining traction in North America. Firms harness technology and genetic insights to furnish tailored nutritional guidance and products. For instance, nutrigenomics leverages an individual's genetic makeup to proffer personalized dietary recommendations. North America's diverse populace encompasses individuals with multifarious dietary inclinations, lifestyles, and health prerequisites. This diversity has engendered a dynamic and adaptable market that caters to a wide spectrum of nutritional needs.

Competitive Landscape

The major global players in the market include: Medifast Inc., Bayer AG, Abbott, DuPont, Amway, Nature's Bounty Co., GSK plc., Nestle S.A, RiceBran Technologies, and Mead Johnson & Company, LLC.

COVID-19 Impact Analysis

The COVID-19 pandemic has wrought significant changes in the landscape of the human nutrition market. One notable impact has been a heightened awareness of health and immunity among consumers. This awareness has driven increased demand for nutritional products, particularly supplements rich in vitamins, minerals, and immune-supporting ingredients, as individuals actively seek ways to fortify their immune systems. Another transformational aspect has been the surge in e-commerce within the human nutrition market. Lockdowns and social distancing measures prompted consumers to turn to online platforms for convenient and contactless shopping, leading to a notable increase in e-commerce sales.

Russia-Ukraine War Impact Analysis

The war has severely disrupted agricultural supply chains and the production of food within the region. Ukraine, often recognized as the "breadbasket of Europe," plays a pivotal role as a major exporter of agricultural staples such as wheat, corn, and sunflower oil. The conflict has hindered essential processes like planting, harvesting, and the transportation of these critical commodities, resulting in elevated food prices domestically and internationally. Consequently, consumers in affected areas have been grappling with increased expenses for basic foods and cooking oils, thereby affecting their ability to access nutritious and reasonably priced diets.

Additionally, the geopolitical tensions and economic sanctions arising from the conflict have injected uncertainty into global trade, subsequently affecting the human nutrition market on a global scale. Businesses involved in the import and export of nutrition-related products have encountered logistical complications in terms of shipping and distribution. Moreover, the economic pressures experienced by both Russia and Ukraine have cast a shadow on consumer purchasing power, potentially diminishing the demand for premium nutrition items and dietary supplements.

By Type

Vitamins
- Fat-Soluble Vitamins

Water-Soluble Vitamins
- Probiotics
- Proteins & Amino Acids
- Carbohydrates

Monosaccharides

Oligosaccharides
- Fats & Fatty Acids
  - Omega-3
  - Omega-6
  - Omega-9
  - Palmitic Acid
  - Others

Minerals
- Macro Minerals
- Micro Minerals
- Others

Others

By Distribution channel

Supermarkets/Hypermarkets
Drug Stores
E-Commerce
Others

By Application

Functional Food
- Dairy Products
- Bakery Products
- Snacks
- Confectionery Products
- Infant Food Products
- Others

Functional Beverages
- Energy Drinks
- Sports Drinks
- Fortified Juices
- Dairy-based Beverages
- Others

Dietary Supplements
Others

By End-User

Pediatric
Geriatric
Maternal
Athletes
Others

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In January 2023, at an event that was attended by scientific council members from Fit Council, Superfoods Valley, a nutrition and food-tech firm with headquarters in Bangalore, unveiled its flagship product, Good Monk, a unique nutrition mix. The company also announced a new app that aids in user education and fosters transparency regarding the nutritional content of the food consumers eat.
In March 2023, a pioneer in the plant-based beverage industry, Life Health Foods (India) Pvt. Ltd., introduced their new vegan beverage, So Good Oat Unsweetened beverage, a plant-based milk that is free of dairy. The brand's new delectable So Good Oat beverage fulfills its promise to provide a nutritious and adaptable beverage manufactured right here in India that gives your coffee, tea, baking, and smoothies an outstanding taste and creaminess.
In February 2021, Haldiram's, a provider of food and snacks, entered the market for nourishing and nutritious foods through a collaboration with Futurelife, a producer of wholesome foods in South Africa. These four products-Smart Foods, Smart Oats and Ancient Grains, Crunchy Granola, and High Protein-have been introduced by both companies.

Why Purchase the Report?

To visualize the global human nutrition market segmentation based on type, distribution channel, application, end-user and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of human nutrition market-level with all segments.
The PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of key products of all the major players.

The global Human Nutrition Market Report would provide approximately 69 tables, 73 figures and 212 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet By Type
3.2. Snippet By Distribution Channel
3.3. Snippet By Application
3.4. Snippet By End-User
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Increasing Prevalance of Malnutrition
  - 4.1.1.2. Increasing Demand for Sports Nutrition
- 4.1.2. Restraints
  - 4.1.2.1. Increasing Regulatory Scrutiny
  - 4.1.2.2. Consumer Skepticism and Misinformation
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers' Strategic Initiatives
6.6. Conclusion

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Vitamins*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
- 7.2.3. Fat-Soluble Vitamins
- 7.2.4. Water-Soluble Vitamins
7.3. Probiotics
7.4. Proteins & Amino Acids
7.5. Carbohydrates
- 7.5.1. Monosaccharides
- 7.5.2. Oligosaccharides
7.6. Fats & Fatty Acids
- 7.6.1. Omega-3
- 7.6.2. Omega-6
- 7.6.3. Omega-9
- 7.6.4. Palmitic Acid
- 7.6.5. Others
7.7. Minerals
- 7.7.1. Macro Minerals
- 7.7.2. Micro Minerals
- 7.7.3. Others
- 7.7.4. Others
7.8. Others

8. By Distribution Channel

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
8.2. Market Attractiveness Index, By Distribution Channel
8.3. Supermarkets/Hypermarkets*
- 8.3.1. Introduction
- 8.3.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.4. Drug Stores
8.5. E-Commerce
8.6. Others

9. By Application

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.1.2. Market Attractiveness Index, By Application
9.2. Functional Food*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
- 9.2.3. Dairy Products
- 9.2.4. Bakery Products
- 9.2.5. Snacks
- 9.2.6. Confectionery Products
- 9.2.7. Infant Food Products
- 9.2.8. Others
9.3. Functional Beverages
- 9.3.1. Energy Drinks
- 9.3.2. Sports Drinks
- 9.3.3. Fortified Juices
- 9.3.4. Dairy-based Beverages
- 9.3.5. Others
- 9.3.6. Dietary Supplements
- 9.3.7. Others

10. By End-User

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 10.1.2. Market Attractiveness Index, By End-User
10.2. Pediatric*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Geriatric
10.4. Maternal
10.5. Athletes
10.6. Others

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. UK
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Russia
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. Medifast, Inc.
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Bayer AG
13.3. Abbott
13.4. DuPont
13.5. Amway
13.6. The Nature's Bounty Co.
13.7. GSK plc.
13.8. Nestle S.A
13.9. RiceBran Technologies
13.10. Mead Johnson & Company, LLC.

LIST NOT EXHAUSTIVE

14. Appendix

14.1. About Us and Services
14.2. Contact Us

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