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全球有机饮料市场 - 2023-2030Global Organic Beverages Market - 2023-2030 |
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全球有机饮料市场在 2022 年达到 443 亿美元,预计到 2030 年将达到 630 亿美元,2023-2030 年预测期间复合年增长率为 4.5%。有机食品消费趋势的增加有助于推动预测期内的市场成长。
主要关键参与者增加产品推出有助于推动预测期内的市场成长。例如,2023 年 6 月 28 日,Kokomio 宣布推出有机椰子汁。这些优质椰子均经过手工采摘,并直接发送至 Kokomio 位于墨西哥城的 SQF 认证工厂。该公司推出了11.8盎司椰子原味全压果汁和椰子番石榴全压果汁。
新的有机标准和法规的不断采用、全球有机农田的扩大、世界大多数地区人均收入的增加、人们生活方式的持续变化以及由于高血压等健康问题的增加对有机食品的需求不断增长肥胖和糖尿病都是推动有机成分市场成长的重要因素。
现在,消费者更加重视健康,并推荐对健康有益的产品。有机饮料被认为是更健康的饮料选择,因为它们不含合成除草剂和杀虫剂。根据百乐嘉利宝公司给出的资料,到2022年,25%的千禧世代已为人父母,未来10-15年这一比例将增至80%,转变为有机消费者并向孩子推荐有机食品。
有机农业有助于改善生物多样性、土壤健康并减少化学径流,并使有机饮料更受环保消费者的欢迎。有机趋势在世界范围内迅速增长。消费者更有可能支持优先考虑道德和永续采购实践的品牌,包括公平的劳动条件和环保的耕作方法。
许多消费者将包括饮料在内的有机产品与整体幸福感连结在一起。他们相信选择有机食品是一种积极的生活方式选择,有助于他们和家人的健康。有机饮料,特别是那些低糖或低热量的饮料,是那些希望在享受美味和营养饮料的同时控制体重的消费者的选择。
有机饮料含有有益于肠道健康的益生菌成分。对肠道健康重要性的认识导致人们对富含益生菌的有机饮料(例如康普茶)越来越感兴趣。一些对食物过敏或敏感的人选择有机饮料以尽量减少过敏原污染的风险,因为有机生产通常需要更严格的过敏原控制措施。
有机饮料生产通常更具挑战性,需要遵守特定的标准和认证,例如美国农业部有机或欧盟有机。这些认证对有机农业有严格的指导方针,例如有机农药和肥料的使用。有机饮料的稀缺为满足不断增长的需求和限制市场成长带来了挑战。
由于农业所需的高成本,与传统饮料相比,有机饮料的生产通常涉及更高的成本。有机农业实践通常需要更多劳动密集的方法,例如手动杂草控制和害虫管理。此外,有机认证流程和审核可能会为农民带来额外的费用。这些较高的生产成本可能会使有机饮料对一些农民来说在经济上不太可行,限制了整体供应,并可能导致消费者价格上涨。
Global Organic Beverages Market reached US$ 44.3 billion in 2022 and is expected to reach US$ 63 billion by 2030, growing with a CAGR of 4.5% during the forecast period 2023-2030. An increase in the trend of consuming organic food helps to boost market growth over the forecast period.
An increase in product launches by major key players helps to boost market growth over the forecast period. For instance, on June 28, 2023, Kokomio announced launch of Organic Coconut Juices. These superior coconuts are hand-picked and send directly to Kokomio's SQF-certified facility in Mexico City. The company launched 11.8 oz coconut original whole-pressed juice and coconut with guava whole-pressed juice.
Growing adoption of new organic standards and regulations, expansion of organic farmland globally, rising per capita income in majority regions of the world, ongoing changes in people's lifestyles, and growing demand for organic foods due to the rise in health issues like high blood pressure, obesity, and diabetes are all important factors driving the organic ingredient market growth.
Consumers are now more health-conscious and recommended products that have health benefits. Organic beverages are considered healthier beverage options because they are free from synthetic herbicides and pesticides. According to the data given by Barry Callebaut company, in 2022, 25% of Millennials are parents and this percentage will increase to 80% in the upcoming 10-15 years that transform into organic consumers and recommend organic food to their children.
Organic farming helps to improve biodiversity, soil health and reduces chemical runoff, and makes organic beverages more popular with environmentally conscious consumers. The organic trend growing rapidly across the world. Consumers are more likely to support brands that prioritize ethical and sustainable sourcing practices, including fair labor conditions and environmentally friendly farming methods.
Many consumers associate organic products, including beverages, with a sense of overall well-being. They believe that choosing organic is a positive lifestyle choice that contributes to their health and that of their families. Organic beverages, particularly those with reduced sugar or lower-calorie options, are chosen by consumers looking to manage their weight while still enjoying flavorful and nutritious beverages.
Organic beverages include probiotic ingredients that are beneficial for gut health. Awareness of the importance of gut health has led to increased interest in probiotic-rich organic beverages, such as kombucha. Some individuals with food allergies or sensitivities choose organic beverages to minimize the risk of allergen contamination, as organic production often involves stricter allergen control measures.
Organic beverage production is often more challenging and requires adherence to specific standards and certifications, such as USDA Organic or EU Organic. These certifications have strict guidelines for organic farming such as the use of organic pesticides and fertilizers. The scarcity of organic beverages poses challenges for meeting the increasing demand and restraining the market's growth.
Organic beverage production typically involves higher costs compared to conventional beverages due to the high cost required for farming. Organic farming practices often require more labor-intensive methods, such as manual weed control and pest management. Additionally, organic certification processes and audits can incur additional expenses for farmers. These higher production costs can make organic beverages less economically viable for some farmers, limiting the overall supply and potentially leading to higher prices for consumers.
The global organic beverages market is segmented based on type, distribution channel and region.
Increasing health consciousness and demand for healthier alternatives are driving the market. Key product categories include carbonated soft drinks, bottled water, fruit juices, and ready-to-drink teas and coffees. Functional and wellness beverages are gaining popularity, offering added benefits like vitamins, antioxidants, and natural ingredients. According to the non-alcoholic beverages market analysis, carbonated soft drinks offer a range of refreshing beverages. Cola drinks holds a significant market share, accounting for approximately 40% of carbonated soft drink sales. Lemon-lime sodas capture around 20% of the market. Orange and citrus-flavored drinks, including variations like grapefruit soda, hold a share of approximately 15%.
An increase in the product launches by major key players helps to boost market growth over the forecast period. For instance, on October 03,2022, Kayco launched new WONDER LEMON a 100 % organic cold-pressed juice. It is 100% natural and sugar free. The newly launched product is available for the sales at Natural Products Expo West 2022 in Anaheim. Wonder Lemon is crafted with 100 % cold-pressed fruits and vegetables.
The North American organic beverage market has rapid growth due to increasing consumer demand for organic products like organic beverages. United States and Canada are major share-holding countries in the region due to an increase in the disposable income of the consumers and an increase in health benefits awareness of the consuming organic beverages. Consumers in the United States and Canada are becoming more health-conscious and searching for healthier beverage options like organic beverages. Organic beverages are healthier beverage option because it is free from synthetic herbicides and pesticides.
An increase in beverage product launches by major key players in the region helps to boost market growth over the forecast period. For instance, on March 27, 2023, GURU Organic Energy, Canada's organic energy drink brand launched GURU Theanine Fruit Punch in the market. The newly launched product is available for sale on the online and offline sales channels. Also, an increase in the demand for alcoholic beverages in the region helps to boost regional growth over the forecast period. For instance, on September 21, 2023, The Spanish winery Vallformosa launched a red wine from the prestigious Spanish region.
The major global players in the market include: Anheuser-Busch InBev, Nestle SA, PepsiCo, Danone SA, Parkers Organic Juices, Whitewave Foods Company, Bison Organic Beer, Lacorata Beverage LLC., SYSTM Foods Inc., Organic Valley.
The pandemic disrupted supply chains worldwide, affecting the availability of organic ingredients used in beverage production. Lockdowns, transportation restrictions, and labor shortages led to delays and supply shortages. Consumer behavior changed significantly during the pandemic. With many people staying home, there was a shift from on-the-go and food service consumption to at-home consumption. This impacted the types of organic beverages consumers purchased.
E-commerce sales of organic beverages saw substantial growth as consumers turned to online shopping for convenience and safety. Many organic beverage brands expanded their online presence to reach consumers directly. Consumers prioritized shelf-stable organic beverages, such as bottled juices and non-dairy milk alternatives, over fresh, perishable products like organic juices. An increase in the volatility of the prices of the raw material required for the organic beverage due to the supply chain disturbance also hampers the market growth.
The conflict between Russia and Ukraine has had several indirect and direct impacts on various industries, including the organic beverage market. The conflict disrupts supply chains, including the sourcing of organic ingredients for beverages. Ukraine, in particular, is known for its organic agriculture, and any disruptions in its agricultural sector affect the availability and cost of organic ingredients.
Trade restrictions, sanctions, and border disruptions can impact the import and export of organic beverages and ingredients. This can affect the cross-border trade of organic beverages between Russia, Ukraine, and Other neighboring countries. The conflict between the countries affects the production and transportation of organic ingredients, it may lead to shortages of the raw material or increased prices of certain organic beverages, impacting both domestic and international markets.
The global organic beverages market report would provide approximately 53 tables, 48 figures and 190 Pages.
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