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市场调查报告书

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1372577

全球麵包市场 - 2023-2030

Global Flatbread Market - 2023-2030

出版日期: 2023年10月18日 | 出版商:

DataM Intelligence | 英文 230 Pages | 商品交期: 最快1-2个工作天内

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简介目录

概述

2022年，全球扁麵包市场规模达437亿美元，预计2030年将达到707亿美元，2023-2030年预测期间复合年增长率为6.2%。

大饼在世界各地被用作主食。由于大饼营养价值高，健康饮食的日益普及正在增加对大饼的需求。小麵包用于各种食品应用，包括披萨和三明治。对这些方便食品的需求不断增长也促进了新产品的推出。 2020年10月，美国烘焙咖啡连锁速食休閒餐厅Panera Bread宣布推出扁麵包披萨新产品线。

大饼生产和加工的新发展正在积极推动市场成长。例如，2021 年 6 月，麵粉处理专家 Muhlenchemie 开发了一个扁麵包工具包。开发了一系列新的酵素系统，可改善烘焙小麵包的麵粉。工具包中提供了各种类型的改良剂，有助于製备更高品质的麵包。

对清洁标籤产品的需求不断增加，推动了清洁标籤扁麵包的推出。例如，2022 年 9 月，加拿大植物性食品产业 Daiya 宣布推出首款植物性且无过敏原的大饼。这款美味又方便的植物性产品有三种不同的口味可供选择，包括蘑菇、焦糖洋葱和无花果、无肉意大利香肠式碎块、烤辣椒、羽衣甘蓝和番茄、葵花籽香蒜酱和芝麻菜。

范围

指标详细信息

复合年增长率 6.2%
2021-2030 年可用尺寸
预测期 2023-2030
数据可用性价值（美元）
细分市场涵盖的产品、类型、配销通路、应用和地区
地区涵盖北美、欧洲、亚太、南美、中东及非洲
亚太地区成长最快的地区
北美最大地区

报告见解涵盖竞争格局分析、公司概况分析、市场规模、份额、成长、需求、最新动态、併购、新产品发布、成长策略、收入分析、波特分析、定价分析、监管分析、供应链分析以及其他关键见解。

动力学

新推出健康美味的小麵包

小麵包广泛用于製备即食食品的各种应用，例如披萨和三明治。消费者广泛讚赏新推出的创新扁麵包用于快速膳食准备。随着消费者对健康和美味产品的渴望不断增加，製造商正在推出多种口味的健康成分扁麵包，以满足消费者的需求。

2022 年 6 月，Kontos 宣布在其 Greek Lifestyle 品牌大饼中推出首款风味品种——大蒜，减少碳水化合物并提高蛋白质含量。该公司还推出了 Rustics Collection，这是一种椭圆形馕饼，有两种口味：坦杜里烤饼、坦杜里大蒜烤饼和披萨饼皮。

2023 年 5 月，印度食品品牌 Geeta's 推出了新系列 Roti Flatbreads，扩大了产品范围。全新柔软有弹性的 Roti Flatbreads 可即食或加热，有两种口味可供选择，例如甜洋葱、辣椒粉和五种种子。

对方便食品的需求不断增加

全球人口忙碌的生活方式和忙碌的日程增加了对方便快速膳食的需求。小麵包是製备各种快餐的主要产品。随着对快餐和方便食品的需求不断增加，产品製造商正在向市场推出新产品，以满足最终用户不断增长的需求。

2022 年 7 月，地中海食品供应商 Dina Foods 扩大了大饼系列，推出了包括 Tannour 大饼在内的新产品。产品以正宗石炉烘烤，质地轻盈细緻。该产品在家庭和食品服务领域与咖哩或塔吉锅一起用作快餐。

2023 年 6 月，全球家族食品服务公司 Rich Products 宣布推出 Cheesy Pull Apart Flatbread。大饼上舖有马苏里拉起司、切达起司等，并撒上义大利香草。由于其省力省时的特性，该产品在各种食品服务和餐厅中越来越受欢迎。快餐店和便利商店经营者正在积极购买该产品，增加了市场销售。

竞争激烈

麵包市场是一个竞争激烈的市场，全球有许多市场参与者。除了规模庞大的现有市场参与者外，许多新参与者正在进入市场。大型竞争对手的存在降低了公司的个别市场销售。

为了在竞争激烈的市场中生存，主要市场不断进行研发，以推出更好和改进的产品以吸引更多消费者。杂粮、低碳水化合物和无麸质麵包等创新健康产品的推出导致最终产品的增加。高成本会减少价格敏感消费者的市场需求，阻碍市场成长。

Flatbread is used as a staple food in various regions of the world. The increasing adoption of a healthy diet is improving the demand for flatbread due to its high nutritional benefits. Flatbread is used in various food applications including pizza and sandwiches. Rising demand for these convenient foods also improves the launch of new products. In October 2020, Panera Bread, an American chain store of bakery-cafe fast-casual restaurants, announced the launch of a new product line offering flatbread pizzas.

The new developments in the production and processing of flatbread are positively driving the market growth. For instance, in June 2021, Muhlenchemie, a flour treatment specialist, developed a toolkit for flatbread. A new series of enzyme systems was developed that improve flours for baking flatbreads. Various type of improvers that help in the preparation of better quality flatbread is present in the toolkit.

Increasing demand for clean-label products is improving the launch of clean-labelled flatbreads. For instance, in September 2022, Daiya, a Canadian plant-based food industry announced the launch of its first-ever plant-based and allergen-friendly flatbread. The tasty and convenient plant-based product is available in three different flavours including mushroom, caramelized onion and fig, meatless Italian sausage style crumbles, roasted pepper and kale and tomato, sunflower seed pesto and arugula.

Scope

Metrics Details

CAGR 6.2%

Size Available for Years 2021-2030

Forecast Period 2023-2030

Data Availability Value (US$)

Segments Covered Product, Type, Distribution Channel, Application and Region

Regions Covered North America, Europe, Asia-Pacific, South America, and Middle East & Africa

Fastest Growing Region Asia-Pacific

Largest Region North America

Report Insights Covered Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and Acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, Porter's Analysis, Pricing Analysis, Regulatory Analysis, Supply-Chain Analysis and Other key Insights.

Dynamics

New Launch of Healthy and Flavorful Flatbreads

Flatbreads are widely used in various applications to prepare ready-to-eat food products such as pizza and sandwiches. Consumers are widely appreciating the new and innovative flatbread launches for their use in quick meal preparations. With the increased consumer craving for healthy and tasty products, manufacturers are introducing flatbreads with healthy ingredients in numerous flavours to meet the consumer demand.

In June 2022, Kontos, announced the launch of the first flavoured variety - garlic - in its Greek Lifestyle brand of flatbreads, with reduced carbs and improved protein content. The company also introduced Rustics Collection, an oval-shaped naan flatbread with two flavours, tandoori naan, tandoori garlic naan and pizza crust.

In May 2023, Geeta's, an Indian food brand, expanded its product offering with the launch of a new range of Roti Flatbreads. The new soft and flexible Roti Flatbreads, are ready to eat or can be heated and are presented in two flavour varieties, such as sweet onion and paprika and five seeds.

Increasing Demand for Convenience Food Products

Hectic lifestyles and the busy schedules of the global population are increasing the demand for convenient and quick meals. Flatbreads are used as major products in the preparation of various quick meals. With the increasing demand for quick and convenient food, product manufacturers are launching new products into the market to satisfy the rising demand among end-users.

In July 2022, Dina Foods, a Mediterranean foods supplier, expanded its flatbread range with the introduction of new products including Tannour flatbread. The product is baked in an authentic stone oven for a light and delicate texture. The product is being used as a quick meal alongside curries or tagines at the household level and food service sectors.

In June 2023, Rich Products, a global, family-owned food service company announced the launch of Cheesy Pull Apart Flatbread. The flatbread is topped with mozzarella, cheddar and others and sprinkled with Italian herbs. The product is gaining popularity in various food services and restaurants due to its labour and time-saving nature. Quick-service restaurants and convenience store operators are actively buying this product, increasing the market sales.

High Competition

The flatbread market is a highly competitive market with the presence of numerous market players on a global basis. In addition to the large scale of excisting market players, many new players are entering the market. The presence of large competitors decreases the individual market sales of the companies.

To sustain in the highly competitive market, there is a continuous R&D taking place among the major markets to release better and improved products to attract more consumers. The launch of innovative and healthy products such as multigrain, low carbs and gluten-free flatbreads is resulting in an increase in the final product. The high cost can decrease the market demand among price sensitive consumers, hindering market growth.

Segment Analysis

The global flatbread market is segmented based on product, type, distribution channel, application and region.

Increasing Prevalence of Gluten Intolerance

The global flatbread market is segmented based on type into gluten flatbread and gluten-free flatbread. The increasing gluten intolerance cases worldwide are increasing the demand for gluten-free flatbreads. According to the Celiac Disease Foundation 2023, it is estimated that celiac disease affects 1 in 100 people worldwide. The increasing prevalence of gluten allergy is driving the demand for gluten-free products, including flatbreads.

The new product launches boost the segment growth. For instance, in January 2023, Nairn's, a preserved bakery goods manufacturer, announced the launch of Gluten-Free Sourdough Flatbread. The product is made with gluten-free wholegrain oats. These flatbreads are high in fibre and free from artificial additives making it a healthier option.

Geographical Penetration

Increased Demand for Convenient Food Products

North America dominated the global flatbread market. Developed countries such as U.S. and Canada have an increased demand for the fast-food industry with high consumption rates. Busy lifestyles and tight schedules in this region result in high demand for convenient food that is ready-to-eat. The region has a high demand for pizza, sandwiches and other food products that use flatbread in their preparations.

The increased demand for these products positively helped in the launch of flatbreads featuring the highly demanded flavors of the product. In February 2023, Tim Hortons, a Canadian multinational coffeehouse and restaurant chain, announced the launch of a new Flatbread Pizza in Calgary with various flavors including Pepperoni, Cheese, and Chicken Parmesan.

The presence of major market players strengthens the regional market growth. Further, the new product launches positively drive market growth. For instance, in September 2020, American Flatbread, announced Meatless Evolution, the launch of a New Line of Plant-Based Pizzas. The product offerings include plant-based pizza products with both traditional and non-dairy cheese options made with organic wheat, pea protein and other ingredients.

Competitive Landscape

The major global players in the market include: Tyson Foods Inc., Gruma, S.A.B. De C.V., Ole Mexican Foods Inc., Atoria's Family Bakery, Evron Foods Ltd., Klosterman Baking Company, Kontos Foods Inc., Signature Flatbreads Ltd, American Flatbread Company and Stonefire.

COVID-19 Impact Analysis:

The outbreak of the COVID-19 pandemic moderately impacted the global flatbread market. The pandemic created challenges for manufacturers in sourcing the raw materials required to produce flatbreads. There was a temporary halt in the processing units due to a reduced workforce and limited material availability.

The disruptions in the distribution channels negatively impacted the market growth due to the reduced reach of product supply to the end-user. In addition, the strict government regulations resulted in the shutdown of multiple food service sectors and restaurants that use high quantities of flatbreads, badly impacting the market growth.

The flatbread has a greater advantage of better shelf-life compared to conventional bread products and can be widely used in the preparation of quick and easy meals. During the pandemic, the shutdown of food outlets increased the food preparations at the household level. The demand for flatbread from the household sector positively impacted the market growth.

Russia- Ukraine War Impact

The Russia-Ukraine war had a negative impact on many industrial sectors, including food and food service sectors. The interrupted supply chain activities and distribution channels due to war conditions created a huge impact on the demand-supply chain conditions, creating challenges in sourcing the raw materials and distributing the final product to the end-users. The war created import and export trade disruptions, resulting in economic disturbances.

By Product

Tortilla
Naan
Pita
Focaccia
Fry bread
Others

By Type

Gluten Flatbread
Gluten-Free Flatbread

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
Bakeries
E-commerce

By Application

Pizza
Sandwich
Others

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In September 2023, Deli Kitchen, the innovative bakery brand of Signature Flatbreads, a global leader in flatbread production, announced the expansion of its product offering with the launch of new products into the market. The new offering includes Deli Kitchen Garlic Tear & Share Flatbread and Deli Kitchen Indian Spiced Wraps.
In May 2023, Gregg's plc, a British bakery chain announced the launch of a new range of flatbreads with various flavours. The launch includes product offerings such as Chicken Shawarma Flatbread, Mexican Chicken Flatbread and Vegan Tandoori Flatbread.
In May 2022, Squeaky Bean, announced the launch of two new ready-to-eat flatbreads including Jerk Chicken Style Folded Flatbread and Madras Chicken Style Folded Flatbread.

Why Purchase the Report?

To visualize the global flatbread market segmentation based on product, type, distribution channel, application and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of flatbread market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global flatbread market report would provide approximately 69 tables, 64 figures and 230 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Product
3.2. Snippet by Type
3.3. Snippet by Distribution Channel
3.4. Snippet by Application
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. New Launch of Healthy and Flavorful Flatbreads
  - 4.1.1.2. Increasing Demand for Convenience Food Products
- 4.1.2. Restraints
  - 4.1.2.1. High Competition
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Product

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 7.1.2. Market Attractiveness Index, By Product
7.2. Tortilla
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Naan
7.4. Pita
7.5. Focaccia
7.6. Fry bread
7.7. Others

8. By Type

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 8.1.2. Market Attractiveness Index, By Type
8.2. Gluten Flatbread
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Gluten-Free Flatbread

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets and Hypermarkets
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Bakeries
9.5. E-commerce

10. By Application

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.1.2. Market Attractiveness Index, By Application
10.2. Pizza
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Sandwich
10.4. Others

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. U.K.
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. Tyson Foods Inc
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Gruma, S.A.B. De C.V.
13.3. Ole Mexican Foods Inc.
13.4. Atoria's Family Bakery
13.5. Evron Foods Ltd.
13.6. Klosterman Baking Company
13.7. Kontos Foods Inc.
13.8. Signature Flatbreads Ltd
13.9. American Flatbread Company
13.10. Stonefire

LIST NOT EXHAUSTIVE

14. Appendix

14.1. About Us and Services
14.2. Contact Us

02-2729-4219

+886-2-2729-4219

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