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全球 2D 显示市场 - 2023-2030Global 2D Display Market - 2023-2030 |
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全球 2D 显示市场将于 2022 年达到 25 亿美元,预计到 2030 年将达到 42 亿美元,2023-2030 年预测期间CAGR为 6.2%。
随着消费者在游戏、媒体消费和专业工作等活动中寻求增强和详细的视觉体验,对高解析度显示器的需求不断增长,这鼓励製造商开发和提供更高像素密度、色彩准确度和对比度的先进显示技术。
采用柔性和可弯曲显示技术,可以开发出可用于智慧型手机、平板电脑和可穿戴设备等各种设备的弯曲和适应性强的显示器,这为 2D 显示市场提供了机会,彻底改变了用户体验并增加2D显示器的潜在应用。
预计到2022年,北美将占据全球市场的约1/4。航空业的快速成长有助于推动国防和航太2D显示器的市场成长。例如,2022年3月8日,美国国务院批准向日本出售E-2D先进鹰眼飞机。美国批准向日本购买约 14 亿美元的鹰眼飞机。
消费者对智慧型手机、平板电脑、笔记型电脑和电视等消费性电子产品中高解析度显示器的需求是全球 2D 显示器市场的主要推动力。在这种竞争格局中,製造商已采取策略方法来满足这些需求。它还专注于不断创新以提高显示质量,提供 OLED 和 MicroLED 技术等功能,以实现更好的色彩精度、对比度和能源效率。
此外,製造商还透过高刷新率、低输入延迟和针对游戏和内容创建等专业应用的客製化显示器来优先考虑产品差异化。以客户为中心的方法,加上遵守环境法规和能源效率标准,使製造商能够保持竞争力并推动动态 2D 显示市场的成长。
例如,2022 年11 月8 日,LG Display 推出了全球最大的12 吋高解析度显示器,透过提供20% 的拉伸特性并采用卓越的自由形状技术,使其能够展开、折迭和折迭,从而树立了新标准。扭转时不会受到任何扭曲或伤害。
对互动式广告和行销资料的需求不断增长是推动全球 2D 显示市场的关键因素。製造商正在对显示技术进行策略性投资,重点关注提高解析度、鲜艳的色彩再现和互动性。这使企业能够开展引人注目且引人入胜的行销活动。透过采用这种需求驱动的方法,製造商可以满足广告和行销行业的需求,从而推动市场成长。
由于 3D 显示器和扩增实境 (AR) 或虚拟实境 (VR) 解决方案等竞争技术的兴起,2D 显示器市场正面临挑战。新兴技术透过为用户提供身临其境的体验而越来越受欢迎。
人们对 3D 显示器和 AR/VR 解决方案的兴趣的转变可能会减少娱乐、游戏和专业设定等应用中对 2D 显示器的需求。为了克服这项挑战,2D 显示市场的製造商必须让他们的产品与众不同,以便在不断发展的技术领域中保持领先地位。
Global 2D Display Market reached US$ 2.5 billion in 2022 and is expected to reach US$ 4.2 billion by 2030, growing with a CAGR of 6.2% during the forecast period 2023-2030.
The rising demand for high-resolution displays, as consumers seek enhanced and detailed visual experiences for activities such as gaming, media consumption and professional work, encourages manufacturers to develop and offer advanced display technologies with higher pixel densities, colour accuracy and contrast ratios.
The adoption of flexible and bendable display technology, which allows for the development of curved and adaptable displays that can be used on a wide range of devices, in smartphones, tablets and wearable gadgets, serves an opportunity in the 2D display market, revolutionising user experiences and increasing the potential applications of 2D displays.
North America is expected to hold about 1/4th of the global market in 2022. Rapid growth in the aviation industry helps to boost the market growth of 2D Displays for Defense and Aerospace. For instance, on March 08, 2022, U.S. State Department approved foreign military sales to Japan for E-2D Advanced Hawkeye aircraft. U.S. approve around US$ 1.4 billion in Hawkeye aircraft to Japan.
Consumer demand for high-resolution displays in consumer electronics, such as smartphones, tablets, laptops and televisions, is primary driving the global 2D display market. Manufacturers in this competitive landscape have responded with strategic approaches to meet these demands. It are also focusing on continuous innovation to improve display quality, offering features like OLED and MicroLED technology for better color accuracy, contrast ratios and energy efficiency.
Additionally, manufacturers prioritize product differentiation through high refresh rates, low input lag and customized displays for specialized applications like gaming and content creation. The customer-centric approach, combined with adherence to environmental regulations and energy efficiency standards, allows manufacturers to stay competitive and drive growth in the dynamic 2D display market.
For instance, on November 8, 2022, LG Display, launched a world's largest 12-inch high-resolution display, setting a new standard by offering a 20% stretchability feature and incorporating remarkable free-form technology, allowing it to expand, fold and twist without experiencing any distortion or harm.
The increasing need, for interactive advertising and marketing materials is a key factor driving the global 2D display market. Manufacturers are strategically investing in display technologies focusing on improving resolutions, vibrant color reproduction and interactivity. The enables businesses to create attention grabbing and engaging marketing campaigns. By adopting this demand driven approach manufacturers can meet the needs of the advertising and marketing industries thereby fueling market growth.
The market, for 2D displays is facing a challenge due to the rise of competing technologies like 3D displays and augmented reality (AR) or virtual reality (VR) solutions. The emerging technologies are gaining popularity by offering users immersive experiences.
The shift in interest towards 3D displays and AR/VR solutions has the potential to decrease the demand for 2D displays across applications, including entertainment, gaming and professional settings. To overcome this challenge manufacturers, in the 2D display market must and distinguishing their products to stay relevant in an evolving technological landscape.
The global 2D display market is segmented based on type, display technology, resolution, panel size, display type, application and region.
Touch segment is expected to hold around 1/3rd of the global market in 2022. The segment's growth is primarily driven by the increasing popularity of touchscreens in consumer electronics and interactive applications, prompting manufacturers to strategically invest in touch display technology, improve touch accuracy and responsiveness, reduce production costs and collaborate with software developers to create tailored applications.
Additionally, the integration of touch displays into emerging sectors like healthcare, retail and automotive presents new growth opportunities, with manufacturers customizing displays to meet industry-specific needs. For instance, on November 23, 2023, New Vision Display, Shenzhen-based company, launched 2D Gesture Touch sensor feature, based on Microchip's patented GestIC technology.
Asia-Pacific is the fastest growing region in the global 2D display market around 1/3rd of the market in 2022. First and foremost are the regions thriving consumer electronics industry with countries like China, South Korea and Japan playing roles in manufacturing a range of devices equipped with 2D displays, including smartphones, tablets, televisions and laptops.
Moreover, the rising population, urbanization and disposable incomes across the region have resulted in increasing demand for the products. Additionally, adoption of the solutions in sectors such as retail and hospitality has also contributed to the growth of the 2D display market in this region. With advancements and innovation taking place here it solidifies Asia-Pacific's position as a major contributor, to the global 2D display market.
The major global players in the market include: Samsung, LG Corporation, Sony Corporation, Panasonic Corporation, Collins Aerospace, Sharp Corporation, FDS Avionics Corp., ScioTeq, Excelitas Technologies Corp and Aspen Avionics, Inc.
The COVID-19 pandemic had a notable impact on the global 2D display market. During the early phases of the pandemic, disruptions in the supply chain led to production slowdowns and shortages of critical components for 2D displays, impacting manufacturers' capabilities. Moreover, economic uncertainties and lockdowns led to reduced consumer spending on consumer electronics, which are significant drivers of the 2D display market.
However, as the pandemic progressed, there was a growing demand for digital communication tools and remote work solutions. The surge in remote work, e-learning and video conferencing drove the demand for monitors and laptops equipped with 2D displays, mitigating some of the initial setbacks.
Additionally, the 2D display market is expected to adapt to the post-pandemic landscape by focusing on innovations that cater to evolving consumer needs. It includes improving display quality for enhanced home entertainment, enhancing touchscreens for interactive displays and optimizing displays for remote collaboration and digital communication. The lessons learned during the pandemic are likely to influence the market's direction in the coming years as it seeks to align with the changing needs of consumers and businesses.
The conflict leads to disruptions in global supply chains, it affects the production and availability of components used in the manufacturing of 2D displays. Manufacturers might face challenges in sourcing essential materials and components from affected regions. International tensions resulting from the conflict could lead to trade restrictions and sanctions that impact the export and import of display components and finished products. It could affect the flow of goods and technologies, potentially leading to shortages or increased costs.
Russia and Ukraine have impacted various sectors. The conflict between the countries leads to disruptions in supply chains and it is affected the production and availability of raw materials used in the manufacturing of 2D displays for various industries. Due to this, delays in the production and delivery of displays. Geopolitical tensions between Russia- Ukraine negatively impacted the import and export of the 2D displays.
The global 2D display market report would provide approximately 85 tables, 90 figures and 206 pages.
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