市场调查报告书
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1448018
以芦荟为基础的皮肤和头髮产品市场 -2023-2030Aloe Vera-based Skin and Hair Products Market -2023-2030 |
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概述
2022年,全球芦荟皮肤和护髮产品市场规模达到12亿美元,预计2030年将达到19亿美元,2023-2030年预测期间CAGR为6.5%。
消费者对芦荟皮肤和头髮产品的需求正在增加。这些产品旨在提供多种功效,包括保湿、保湿、舒缓效果以及促进皮肤和头髮健康。这导致芦荟产品市场的扩大。
此外,随着对芦荟产品的需求不断增加,製造商在其产品组合中提供了各种基于芦荟的皮肤和头髮产品。例如,2022年3月,Clensta International推出了红芦荟系列保养品。 SPF乳液、护髮精华、脸部精华和眼霜适合女性,私密亮白磨砂膏、脸部提亮磨砂膏和去角质磨砂膏适合男性。
芦荟凝胶产品占据最大份额。亚太地区在全球芦荟皮肤和头髮产品中占据主导地位,该地区的製造商正在推出各种芦荟产品以满足该地区消费者的需求,这有助于推动市场成长。
动力学
对天然化妆品的需求不断增加
化妆品产业正在见证消费者偏好从合成产品向天然化妆品的深刻转变,这显着增加了对芦荟皮肤和护髮产品的需求。由于芦荟含有维生素、矿物质、酵素和抗氧化剂,有助于其滋养和治疗特性,使其成为寻求天然有效的护肤和护髮解决方案的消费者的热门选择。
此外,製造公司目前正在优先开发各种以芦荟为基础的产品。例如,2021年8月,Forever Living推出了一款新的轻量配方芦荟身体乳液,它可以快速为密集型干性皮肤提供纯芦荟和其他保湿成分的功效。
增加产品开发
芦荟成分的多功能性使其能够开发多种产品,包括乳霜、乳液、凝胶、洗髮精、护髮素、面膜等。这种适应性迎合了不同的消费群体,并在推动全球芦荟皮肤和护髮产品市场的成长方面发挥着至关重要的作用。
此外,公司正在投资研发,以创造创新配方,并提高芦荟产品的功效。例如,2023年10月,Ulta Beauty推出了含有天然成分的芦荟凝胶护髮素。新系列包括丰盈洗髮精和丰盈护髮素、保湿洗髮精和保湿护髮素。
产品的品质和纯度
芦荟具有许多好处,但与产品品质和纯度相关的问题确实会限制市场成长。製造过程中品质控制措施不佳可能导致芦荟产品污染或掺假,进而影响产品品质、消费者的信任和采用率。
Overview
Global Aloe Vera-based Skin and Hair Products Market reached US$ 1.2 billion in 2022 and is expected to reach US$ 1.9 billion by 2030, growing with a CAGR of 6.5% during the forecast period 2023-2030.
The demand for aloe vera-based skin and hair products is increasing among consumers. These products are designed to offer multiple benefits, including moisturization, hydration, soothing effects, and promoting healthy skin and hair. This has resulted in the expansion of the market for aloe vera-based products.
In addition, as the demand for aloe vera-based products is increasing, manufacturers are offering a wide range of aloe vera-based skin and hair products in their portfolios. For instance, in March 2022, Clensta International launched the Red Aloe Vera range of skincare products. The SPF lotion, hair serum, face serum, and under eye cream are for women, and intimate brightening scrub, face brightening, and detan scrub are for men.
The aloe vera gel products account for the largest share. Asia-Pacific region shows the dominance in global aloe vera-based skin and hair products, as the manufacturers in this region are launching various aloe vera products to reach the consumer's demand in this region, which help in driving the market growth.
Dynamics
Increasing Demand for Natural-Based Cosmetic Products
The cosmetic industries are witnessing a profound shift of consumer preferences from synthetic products to natural cosmetics which significantly increases the demand for aloe vera-based skin and hair products. As aloe vera contains vitamins, minerals, enzymes, and antioxidants that contribute to its nourishing and healing properties, making it a popular choice among consumers seeking natural and effective skincare and haircare solutions.
Furthermore, manufacturing companies are currently prioritizing the development of a diverse range of products that are based on aloe vera. For instance, in August 2021, Forever Living launched a new lightweight formula Aloe Body Lotion, it quickly delivers the benefits of pure aloe vera and other moisturizing ingredients for Intensive dry skin.
Increase in Product Development
The versatility of aloe vera as an ingredient allows for the development of a wide range of products, including creams, lotions, gels, shampoos, conditioners, masks and more. This adaptability caters to diverse consumer bases and plays a crucial role in propelling the growth of the global market for aloe vera-based skin and hair products.
Furthermore, companies are investing in research and development to create innovative formulations that enhance the efficacy of aloe vera-based products. For instance, in October 2023, Ulta Beauty launched Aloe Vera Gel Hair Care with natural ingredients. The new range includes a volume shampoo and volume conditioner, moisture shampoo and moisture conditioner.
Quality and Purity of the Products
Aloe Vera offers numerous benefits, but issues related to product quality and purity can indeed act as restraints on the market growth. Poor quality control measures during the manufacturing process may lead to contamination or adulteration of aloe vera products, which could affect the product quality, consumers' trust and adoption rate.
The global aloe vera-based skin and hair products market is segmented based on product type, distribution channel, end-user, and region.
Increasing Demand for Aloe Vera Gel Products
The aloe vera gel segment accounts for the largest share of global aloe vera-based skin and hair products. Consumers and cosmetic industries are highly opting for aloe vera gel in various products as a natural ingredient, as it is water-rich and has excellent moisturizing properties, anti-fungal properties, and others making it effective in hydrating the skin and hair, also helps control dandruff and promoting health skin and hair growth.
In addition, many cosmetic companies are developing and introducing aloe vera-based products in their portfolios. For instance, in June 2020, Emami launched two varieties of organic aloe vera gel under the Boro Plus brand, which are BoroPlus 100% Organic Aloe Vera Gel and BoroPlus 100% Organic Aloe Vera Gel Haldi Chandan Kesar.
Product Launches in Asia-Pacific
The Asia-Pacific region shows dominance in global aloe vera-based skin and hair products, as the consumers in this region are highly adopting aloe vera-based products as natural and organic skin and hair care practices, which helps in propelling the growth of the global aloe vera-based skin and hair products market.
Furthermore, as the demand for natural skin care products increases among consumers, major market players have launched new products in the region. For instance, in November 2022, FLP India launched aloe body wash and cleansers aloe liquid soap in the market. Aloe Body Wash helps to clean skin and promote hydration.
The major global players in the market include Himalaya Wellness Company, Terry Laboratories, JASON Natural Products, Inc., COOLA LLC., Sun Bum LLC., Avalon Natural Products, Inc., Desert Essence, Sundial Brands LLC., Pacifica Beauty LLC, and Lily of The Desert
During the pandemic, people become more conscious about skin and hair care. Aloe vera products have gained popularity due to their potential health benefits, leading to an increased demand for aloe vera supplements and juices. Also, the growth of e-commerce has been accelerated by the pandemic, which has also benefited the aloe vera products market. Consumers now have easy access to a wide range of aloe vera-based items online.
Russia-Ukraine War Impact
The war has resulted in instability in currency exchange rates. As a result, the cost of importing or exporting aloe vera products may be affected, which can impact pricing and profitability for companies operating in the market. The war has also led to trade restrictions, sanctions, and logistical issues, which have affected the import and export of goods.
The global aloe vera-based skin and hair products market report would provide approximately 62 tables, 56 figures, and 210 Pages.
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