泰国消费食品服务市场

泰国消费食品服务业的整体状况正受到生活成本上涨和价格敏感度增强的严重影响。随着通膨持续影响日常开支，许多消费者对自己的消费习惯变得更加谨慎，尤其是在外出用餐时。这些经济压力导致人们明显转向更实惠的餐饮选择，包括独立的全方位服务餐厅和食品摊位/摊位。

本报告研究了泰国消费者餐饮服务市场，确定了各行业的食品服务销售额、门市数量、交易数量、成长推动要素、主要企业和主要品牌，并对影响市场的关键因素进行了策略分析，包括饮食习惯、生活方式的变化、旅游支出和法律问题。到 2029 年的预测将显示市场将如何变化。

目录

目录及表格

执行摘要

市场资料

免责声明

资讯来源

泰国的限量服务餐厅

关键资料发现

2024 年的发展

• 成本上升和消费者偏好变化导致有限服务餐厅的销售放缓
• 经济挑战和不断变化的消费趋势导致竞争激烈
• 消费者偏好的改变推动网路配送成为主流

前景与机会

• 由于价格敏感性的增加和新市场进入者，竞争持续激烈
• 不断变化的消费趋势推动餐饮服务履约的创新和竞争
• 随着消费者寻求环保行为，永续性应运而生

分类资料

泰国咖啡馆/酒吧

关键资料发现

2024 年的发展

• 泰国消费者越来越青睐健康养生趋势，果汁和冰沙吧蓬勃发展
• 消费者更挑剔，导致咖啡和茶专卖店之间的竞争加剧
• 随着消费者涌向特色咖啡和茶饮店，连锁咖啡馆失去了竞争优势

前景与机会

• 来自中国的新进业者加剧了竞争
• 内用和外带推动咖啡馆/酒吧的成长
• 健康和保健趋势将进一步影响消费者的选择

分类资料

泰国全方位服务餐厅

关键资料发现

2024 年的发展

• 全服务餐厅面临生活成本上升和激烈的市场竞争
• 中国品牌的涌现改变了泰国的全服务餐厅
• 消费者追求体验，内用推动成长

前景与机会

• 全方位服务餐厅注重顾客体验
• 堂食将继续成为全方位服务餐厅的主导
• 对更健康替代品的需求变得至关重要

分类资料

泰国的自助咖啡简餐店

关键资料发现

2024 年的发展

• 自助咖啡简餐店在蓬勃发展的餐饮业中找到了商机
• 宜家餐厅成为健康快餐的替代品

前景与机会

• 健康和保健趋势将继续推动消费者餐饮服务的选择
• 透过整合科技提升您的用餐体验

分类资料

泰国食品摊位/售货亭

关键资料发现

2024 年的发展

• 价格实惠和方便是吸引消费者光顾食品摊和售货亭的原因
• 中国品牌改变泰国街头饮品市场
• 配送在履约领域变得更加普遍

前景与机会

• 来自中国当地的竞争迫使当地小吃摊和售货亭进行创新
• 网上外带：泰国餐饮业尚未开发的市场

分类资料

泰国消费餐饮服务区域分布

关键资料发现

2024 年的发展

• 独立餐厅将主导疫情后的餐饮服务模式
• 零售成长放缓
• 独立商店加强外送和外带服务

前景与机会

• 通货膨胀和生活成本上涨继续给零售和旅游网点带来压力
• 独立食品服务的扩张创造了更广泛的消费者参与机会
• 消费行为的改变和人口结构的多样化将有助于推动零售餐饮服务

分类资料

The overall consumer foodservice landscape in Thailand is significantly influenced by the rising cost of living and heightened price-sensitivity. As inflation continues to impact daily expenses, many consumers are becoming increasingly cautious about their spending habits, particularly in terms of dining out. This economic pressure has led to a noticeable shift towards more affordable dining options, such as independent full-service restaurants and street stalls/kiosks. These foodservice channel...

Euromonitor International's Consumer Foodservice in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Consumer Foodservice by Fulfillment, Consumer Foodservice by Location, Consumer Foodservice by Ordering Platform, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Consumer foodservice in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Independent foodservice developments
• What next for consumer foodservice?

MARKET DATA

• Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2019-2024
• Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2019-2024
• Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2024
• Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2019-2024
• Table 5 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2019-2024
• Table 6 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2024
• Table 7 Sales in Consumer Foodservice by Location: % Foodservice Value 2019-2024
• Table 8 Sales in Consumer Foodservice by Fulfillment: % Foodservice Value 2019-2024
• Table 9 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2024
• Table 10 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2021-2024
• Table 11 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2024
• Table 12 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2024-2029
• Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

LIMITED-SERVICE RESTAURANTS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Slowdown for limited-service restaurants amid rising costs and shifting consumer preferences
• Intense competition arises from economic challenges and evolving consumer trends
• Online delivery leads as consumer preferences shift

PROSPECTS AND OPPORTUNITIES

• Intense competition continues amid rising price sensitivity and new market entrants
• Evolving consumer trends drive innovation and competition in foodservice fulfilment
• Sustainability emerges as consumers demand eco-conscious practices

CATEGORY DATA

• Table 14 Limited-Service Restaurants by Category: Units/Outlets 2019-2024
• Table 15 Sales in Limited-Service Restaurants by Category: Number of Transactions 2019-2024
• Table 16 Sales in Limited-Service Restaurants by Category: Foodservice Value 2019-2024
• Table 17 Limited-Service Restaurants by Category: % Units/Outlets Growth 2019-2024
• Table 18 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2019-2024
• Table 19 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
• Table 20 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2020-2024
• Table 21 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2021-2024
• Table 22 Forecast Limited-Service Restaurants by Category: Units/Outlets 2024-2029
• Table 23 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2024-2029
• Table 24 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2024-2029
• Table 25 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2024-2029
• Table 26 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2024-2029
• Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2024-2029

CAFES/BARS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Juice/smoothie bars surge as health and wellness trend captivates Thai consumers
• Intense competition shapes specialist coffee and tea shops amid rise in discerning consumers
• Chained cafes lose competitive edge as consumers shift to specialist coffee and tea shops

PROSPECTS AND OPPORTUNITIES

• New wave of Chinese entrants set to intensify competition
• Eat-in and takeaway options to drive growth of cafes/bars
• Health and wellness trend will further shape consumer choices

CATEGORY DATA

• Table 142 Cafes/Bars by Category: Units/Outlets 2019-2024
• Table 143 Sales in Cafes/Bars by Category: Number of Transactions 2019-2024
• Table 144 Sales in Cafes/Bars by Category: Foodservice Value 2019-2024
• Table 145 Cafes/Bars by Category: % Units/Outlets Growth 2019-2024
• Table 146 Sales in Cafes/Bars by Category: % Transaction Growth 2019-2024
• Table 147 Sales in Cafes/Bars by Category: % Foodservice Value Growth 2019-2024
• Table 148 GBO Company Shares in Chained Cafes/Bars: % Foodservice Value 2020-2024
• Table 149 GBN Brand Shares in Chained Cafes/Bars: % Foodservice Value 2021-2024
• Table 150 Forecast Cafes/Bars by Category: Units/Outlets 2024-2029
• Table 151 Forecast Sales in Cafes/Bars by Category: Number of Transactions 2024-2029
• Table 152 Forecast Sales in Cafes/Bars by Category: Foodservice Value 2024-2029
• Table 153 Forecast Cafes/Bars by Category: % Units/Outlets Growth 2024-2029
• Table 154 Forecast Sales in Cafes/Bars by Category: % Transaction Growth 2024-2029
• Table 155 Forecast Sales in Cafes/Bars by Category: % Foodservice Value Growth 2024-2029

FULL-SERVICE RESTAURANTS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Full-service restaurants challenged by rising cost of living and fierce market competition
• Surge of Chinese brands transforms full-service restaurants in Thailand
• Eat-in is primary growth driver as consumers seek experiences

PROSPECTS AND OPPORTUNITIES

• Customer experience as the focus for full-service restaurants
• Eat-in will continue to dominate full-service restaurants
• Demand for healthier alternatives becomes essential

CATEGORY DATA

• Table 28 Full-Service Restaurants by Category: Units/Outlets 2019-2024
• Table 29 Sales in Full-Service Restaurants by Category: Number of Transactions 2019-2024
• Table 30 Sales in Full-Service Restaurants by Category: Foodservice Value 2019-2024
• Table 31 Full-Service Restaurants by Category: % Units/Outlets Growth 2019-2024
• Table 32 Sales in Full-Service Restaurants by Category: % Transaction Growth 2019-2024
• Table 33 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2019-2024
• Table 34 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2020-2024
• Table 35 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2021-2024
• Table 36 Forecast Full-Service Restaurants by Category: Units/Outlets 2024-2029
• Table 37 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2024-2029
• Table 38 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2024-2029
• Table 39 Forecast Full-Service Restaurants by Category: % Units/Outlets Growth 2024-2029
• Table 40 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2024-2029
• Table 41 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2024-2029

SELF-SERVICE CAFETERIAS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Self-service cafeterias finds niche amid thriving foodservice industry
• Ikea Restaurant becomes healthy quick-service alternative

PROSPECTS AND OPPORTUNITIES

• Health and wellness trend will continue to drive consumers' foodservice choices
• Enhancing dining experience with technology integration

CATEGORY DATA

• Table 42 Self-Service Cafeterias: Units/Outlets 2019-2024
• Table 43 Sales in Self-Service Cafeterias: Number of Transactions 2019-2024
• Table 44 Sales in Self-Service Cafeterias: Foodservice Value 2019-2024
• Table 45 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2019-2024
• Table 46 Sales in Self-Service Cafeterias: % Transaction Growth 2019-2024
• Table 47 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2019-2024
• Table 48 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2020-2024
• Table 49 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2021-2024
• Table 50 Forecast Self-Service Cafeterias: Units/Outlets 2024-2029
• Table 51 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2024-2029
• Table 52 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2024-2029
• Table 53 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2024-2029
• Table 54 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2024-2029
• Table 55 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2024-2029

STREET STALLS/KIOSKS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Affordability and convenience encourage consumers to visit street stalls/kiosks
• Chinese brands transform street stall beverage scene in Thailand
• Delivery increasingly gains ground in the fulfilment space

PROSPECTS AND OPPORTUNITIES

• Competition from mainland China will push local street stalls/kiosks to innovate
• Untapped market of online takeaway in Thailand's foodservice landscape

CATEGORY DATA

• Table 56 Street Stalls/Kiosks: Units/Outlets 2019-2024
• Table 57 Sales in Street Stalls/Kiosks: Number of Transactions 2019-2024
• Table 58 Sales in Street Stalls/Kiosks: Foodservice Value 2019-2024
• Table 59 Street Stalls/Kiosks: % Units/Outlets Growth 2019-2024
• Table 60 Sales in Street Stalls/Kiosks: % Transaction Growth 2019-2024
• Table 61 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2019-2024
• Table 62 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2020-2024
• Table 63 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2021-2024
• Table 64 Forecast Street Stalls/Kiosks: Units/Outlets 2024-2029
• Table 65 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2024-2029
• Table 66 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2024-2029
• Table 67 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2024-2029
• Table 68 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2024-2029
• Table 69 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2024-2029

CONSUMER FOODSERVICE BY LOCATION IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Standalone is dominant location in post-pandemic foodservice landscape
• Slowdown in growth for retail locations
• Standalone outlets enhance delivery and takeaway services

PROSPECTS AND OPPORTUNITIES

• Inflation and high cost of living to continue challenging retail and travel locations
• Expanding standalone foodservice unlocks opportunities for broader consumer engagement
• Shift in consumer behaviour and diverse demographics to drive retail foodservice

CATEGORY DATA

• Table 70 Consumer Foodservice by Location: Units/Outlets 2019-2024
• Table 71 Sales in Consumer Foodservice by Location: Number of Transactions 2019-2024
• Table 72 Sales in Consumer Foodservice by Location: Foodservice Value 2019-2024
• Table 73 Consumer Foodservice by Location: % Units/Outlets Growth 2019-2024
• Table 74 Sales in Consumer Foodservice by Location: % Transaction Growth 2019-2024
• Table 75 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2019-2024
• Table 76 Consumer Foodservice through Standalone: Units/Outlets 2019-2024
• Table 77 Sales in Consumer Foodservice through Standalone: Number of Transactions 2019-2024
• Table 78 Sales in Consumer Foodservice through Standalone: Foodservice Value 2019-2024
• Table 79 Consumer Foodservice through Standalone: % Units/Outlets Growth 2019-2024
• Table 80 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2019-2024
• Table 81 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2019-2024
• Table 82 Consumer Foodservice through Leisure: Units/Outlets 2019-2024
• Table 83 Sales in Consumer Foodservice through Leisure: Number of Transactions 2019-2024
• Table 84 Sales in Consumer Foodservice through Leisure: Foodservice Value 2019-2024
• Table 85 Consumer Foodservice through Leisure: % Units/Outlets Growth 2019-2024
• Table 86 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2019-2024
• Table 87 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2019-2024
• Table 88 Consumer Foodservice through Retail: Units/Outlets 2019-2024
• Table 89 Sales in Consumer Foodservice through Retail: Number of Transactions 2019-2024
• Table 90 Sales in Consumer Foodservice through Retail: Foodservice Value 2019-2024
• Table 91 Consumer Foodservice through Retail: % Units/Outlets Growth 2019-2024
• Table 92 Sales in Consumer Foodservice through Retail: % Transaction Growth 2019-2024
• Table 93 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2019-2024
• Table 94 Consumer Foodservice through Lodging: Units/Outlets 2019-2024
• Table 95 Sales in Consumer Foodservice through Lodging: Number of Transactions 2019-2024
• Table 96 Sales in Consumer Foodservice through Lodging: Foodservice Value 2019-2024
• Table 97 Consumer Foodservice through Lodging: % Units/Outlets Growth 2019-2024
• Table 98 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2019-2024
• Table 99 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2019-2024
• Table 100 Consumer Foodservice through Travel: Units/Outlets 2019-2024
• Table 101 Sales in Consumer Foodservice through Travel: Number of Transactions 2019-2024
• Table 102 Sales in Consumer Foodservice through Travel: Foodservice Value 2019-2024
• Table 103 Consumer Foodservice through Travel: % Units/Outlets Growth 2019-2024
• Table 104 Sales in Consumer Foodservice through Travel: % Transaction Growth 2019-2024
• Table 105 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2019-2024
• Table 106 Forecast Consumer Foodservice by Location: Units/Outlets 2024-2029
• Table 107 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2024-2029
• Table 108 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2024-2029
• Table 109 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2024-2029
• Table 110 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2024-2029
• Table 111 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2024-2029
• Table 112 Forecast Consumer Foodservice through Standalone: Units/Outlets 2024-2029
• Table 113 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2024-2029
• Table 114 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2024-2029
• Table 115 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2024-2029
• Table 116 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2024-2029
• Table 117 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2024-2029
• Table 118 Forecast Consumer Foodservice through Leisure: Units/Outlets 2024-2029
• Table 119 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2024-2029
• Table 120 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2024-2029
• Table 121 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2024-2029
• Table 122 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2024-2029
• Table 123 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2024-2029
• Table 124 Forecast Consumer Foodservice through Retail: Units/Outlets 2024-2029
• Table 125 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2024-2029
• Table 126 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2024-2029
• Table 127 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2024-2029
• Table 128 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2024-2029
• Table 129 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2024-2029
• Table 130 Forecast Consumer Foodservice through Lodging: Units/Outlets 2024-2029
• Table 131 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2024-2029
• Table 132 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2024-2029
• Table 133 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2024-2029
• Table 134 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2024-2029
• Table 135 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2024-2029
• Table 136 Forecast Consumer Foodservice through Travel: Units/Outlets 2024-2029
• Table 137 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2024-2029
• Table 138 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2024-2029
• Table 139 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2024-2029
• Table 140 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2024-2029
• Table 141 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2024-2029