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市场调查报告书
商品编码
1882981
犬类护理服务市场规模、占有率、成长及全球产业分析:依类型、应用和地区划分的洞察与预测(2024-2032 年)Dog Services Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032 |
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全球犬类护理服务市场正经历显着成长,这主要得益于宠物拥有率的上升、宠物人性化趋势的日益增长以及对专业犬类护理服务需求的不断增长。预计 2024 年市场规模将达到 191.2 亿美元,2025 年将成长至 201 亿美元,2032 年将达到 293.7 亿美元。北美地区在 2024 年占市场主导地位,市场占有率高达 33.94%,这反映了该地区高端犬类护理服务的高渗透率和强劲的消费支出。
市场动态
市场成长的主要驱动因素是犬主对高品质宠物照护和健康服务的需求不断增长。宠物主人越来越重视爱犬的健康和幸福,因此在兽医服务、美容、寄养、训练和特殊餵食等方面投入更多。例如,预计欧洲的养狗人数将从2021年的9,290万增加到2022年的1.04亿,这表明犬类服务提供者的群体正在不断扩大。同样,保加利亚、义大利和乌克兰的调查也证实了较高的养狗率,凸显了全球对犬隻服务日益增长的需求。 宠物医疗基础设施的扩建,包括兽医诊所、诊断中心和宠物保险,进一步推动了市场的发展。宠物主人越来越愿意选择涵盖医疗保健需求的保险,这促使他们选择全面的犬类护理服务。 然而,犬类护理服务成本的上涨可能会抑制市场成长。寄养、美容和医疗服务的费用,以及人工和场地租赁等营运成本,可能会限制中低收入家庭的需求。此外,在犬类服务业保持盈利需要持续投资于高品质的护理和基础设施,这对小型企业来说可能是一个障碍。
市场机会
针对特定犬类行为问题的服务需求不断增长,创造了新的成长机会。采用正向强化技术的训练和行为矫正服务越来越受欢迎。此外,智慧犬类产品(例如智慧项圈、自动餵食器和健康监测设备)的广泛使用,也推动了犬类服务在全球的扩张。
市场趋势
预防性护理在宠物主人中日益普及。定期兽医检查、健康管理计划和专业营养方案的普及,正在推动该行业的收入成长。提供特定犬种饮食、运动计画和社交机会(尤其是针对黄金寻回犬)的豪华犬种寄养设施,在北美和欧洲越来越普遍。
依类别划分,订阅制区隔市场预计将在 2025 年至 2032 年间增长最快,这主要得益于便捷的线上访问和优质的个人化犬隻护理服务。同时,非订阅制区隔市场仍占相当大的占有率,这主要得益于消费者对价格合理的美容和医疗保健解决方案的需求。
依服务划分,寄养和寄宿服务是市场的主要驱动力,这主要得益于宠物主人越来越愿意为宠物提供全面的护理。美容服务的成长得益于行动和个人化美容解决方案的普及,而训练服务的成长也得益于人道且有效的训练方法的日益普及。其他区隔市场,包括兽医和诊断护理,也因全球犬隻护理解决方案的多样化而成长。
以最终用户划分,家庭仍然是最大的区隔市场,这主要得益于智慧家庭的普及和人们对宠物健康意识的提高。餐厅和其他商业机构,尤其是在城市地区,正在创造新的成长机会。
依分销管道划分,专卖店和超市/大型超市提供直接服务,但由于其便利性、数位化支付选项和基于平台的预约服务,线上通路是成长最快的区隔市场。
2024年,北美市场规模将达到64.9亿美元,位居榜首,这主要得益于较高的宠物拥有率、高额消费以及先进的犬类护理设施。欧洲位居第二,预计将稳步增长,这主要得益于保险覆盖范围的扩大和专业犬类护理项目的普及。亚太地区预计将成为成长最快的地区,这主要得益于宠物人性化趋势的日益增强以及新型兽医设施的建设。南美和中东/非洲地区由于可支配收入的增加、城市化进程的加快以及人们对犬类福利意识的提高,正经历着温和增长。
The global dog services market has demonstrated significant growth, driven by rising pet ownership, increasing humanization of pets, and expanding demand for specialized dog care services. The market was valued at USD 19.12 billion in 2024 and is projected to grow to USD 20.10 billion in 2025, eventually reaching USD 29.37 billion by 2032. North America dominated the market in 2024, holding a 33.94% share, reflecting the high adoption of premium dog care services and strong consumer spending in the region.
Market Dynamics
A major driver of market growth is the rising number of dog owners seeking high-quality pet care and wellness services. Pet parents are increasingly investing in veterinary services, grooming, boarding, training, and specialized dietary options to maintain their dogs' health and well-being. For example, the number of dogs in Europe rose from 92.9 million in 2021 to 104 million in 2022, indicating a growing base for dog service providers. Similarly, surveys in Bulgaria, Italy, and Ukraine show significant dog ownership rates, highlighting a widespread global demand for dog services.
The expansion of pet healthcare infrastructure, including veterinary hospitals, diagnostic centers, and pet insurance, further propels the market. Pet parents' willingness to opt for insurance to cover medical and wellness needs is boosting the adoption of comprehensive dog care services.
However, higher costs of dog care services may restrain growth. Boarding, grooming, and medical service fees, along with operational overheads like staff wages and facility rent, can limit demand among middle- and lower-income households. Additionally, maintaining profitability in dog services requires continuous investment in quality care and infrastructure, which may act as a barrier for smaller service providers.
Market Opportunities
The rising demand for services addressing specific behavioral issues in dogs creates new growth opportunities. Training and behavioral modification services, using positive reinforcement techniques, are becoming increasingly popular. Moreover, the adoption of smart canine supplies, including smart collars, automated feeders, and health monitoring devices, supports the expansion of dog services globally.
Market Trends
Preventive healthcare is a growing trend among pet parents. The rising popularity of routine vet check-ups, wellness plans, and specialized nutritional programs has enhanced revenue growth in the sector. Premium dog hostels offering breed-specific diets, exercise routines, and socialization opportunities, particularly for Golden Retrievers and similar breeds, are becoming more widespread across North America and Europe.
By category, the subscription-based segment is expected to grow fastest from 2025 to 2032 due to the convenience of online access and premium, personalized dog care services. The non-subscription-based segment still holds a major share, driven by demand for affordable grooming and healthcare solutions.
By services, boarding/hostel services dominate the market, supported by increasing pet parents' willingness to spend on comprehensive care. Grooming services are growing due to the rising popularity of mobile and personalized grooming solutions, while training services are expanding with increasing adoption of humane and effective methods. The others segment, including veterinary and diagnostic care, is also witnessing growth due to the broader range of dog care solutions offered globally.
By end-user, households remain the largest segment, driven by the rise in smart homes and pet health awareness. Foodservice facilities and other commercial entities represent additional growth avenues, especially in urbanized areas.
By distribution channel, specialty stores and supermarkets & hypermarkets provide direct access to services, but online channels are the fastest-growing segment due to convenience, digital payment options, and platform-based booking services.
North America led the market in 2024 with a size of USD 6.49 billion, supported by high pet ownership, premium spending, and advanced dog care facilities. Europe ranked second and is projected to grow steadily, driven by insurance adoption and specialized dog care programs. Asia Pacific, with increasing pet humanization and new veterinary facilities, is expected to be the fastest-growing region. South America and the Middle East & Africa are experiencing gradual growth due to rising disposable income, urbanization, and awareness of dog welfare.
Competitive Landscape
Key players include Pet Paradise, WorldCare Pet, Pet Resorts Australia, CVS Group, and Camp Bow Wow, which provide holistic dog care solutions, including boarding, grooming, training, and pet travel services. Recent developments include Dog Stop's new franchise in Harrisburg, Pennsylvania in June 2025 and Rover's expansion into Denmark and Ireland in April 2025, reflecting the growing global footprint of leading providers.
Conclusion
The global dog services market, valued at USD 19.12 billion in 2024, is projected to grow to USD 20.10 billion in 2025 and reach USD 29.37 billion by 2032, driven by increasing pet ownership, premium service adoption, preventive healthcare trends, and technological integration in dog care solutions. North America leads the market, while Asia Pacific shows the fastest growth potential, presenting opportunities for innovative and holistic dog care services worldwide.
Segmentation By Category
By Services
By Region