家用擦拭巾的美国市场

美国的家用擦拭巾的需求，2026年达到149亿个，预计以年率1.0％减少。以COVID-19大流行作为契机的家庭清扫严格程度回復预计抑制今后的成长，不过，需求预计超过大流行前的水准。

本报告提供美国的家用擦拭巾市场相关调查分析，各产品和市场的需求资料，及主要企业及其市场占有率分析等资讯。

目录

摘要整理

本报告

概要

过去的市场趋势

需求:各类型

湿 vs. 干

湿擦拭巾

干擦拭巾

价格趋势

永续性

自有品牌的优质化与多样化

原料

供应链

擦拭巾的法规

竞争产品

用途

需求:各用途

通用清洁擦拭巾

需求:各用途

表面消毒擦拭巾

其他的通用清洁擦拭巾

地板用擦拭巾

其他的家用擦拭巾

市场占有率和产业结构

产业结构

市场占有率

合併和收购

竞争策略

新产品的开发

产品线的扩张

低成本地位

产品的配置

製造

包装趋势

行销策略:对环境友善与永续性

流通管道

附录

US demand for household care wipes is projected to decrease 1.0 percent per year to 14.9 billion units in 2026. A return to less stringent household cleaning regimens in the wake of the COVID-19 pandemic will inhibit future growth, but demand will remain above pre-pandemic levels.

This report covers household care wipes demand by Application and Type, along with a discussion of key producers and raw materials used in production. Data are given in dollar value and units.

Household care wipes applications covered in the study include:

• General purpose wipes
• Special purpose wipes
• Floor care wipes
• Dusting & polishing wipes
• Glass wipes
• Other special purpose wipes

Types of household care wipes include:

• Wet
• Dry

Scope of the Report

This report covers the scope, size, and growth of the US household care wipes market including key trends in applications and market segmentation. Historical data are provided for 2011, 2016, and 2021 with forecasts for 2026 and 2031, with year by year historical market volatility also addressed. Data are provided in both unit terms and dollar value. Also included is an analysis of the industry key players and their market shares.

Table of Contents

Executive Summary

Table Figure 1-1. Household Care Wipes Market Outlook

About This Report

Report Details

Market Scope & Product Description

Impact of COVID-19 Pandemic

Table Household Care Wipes Demand by Type, 2019 - 2022

Table Household Care Wipes Demand by Application, 2019 - 2022

Table Figure 2-1. Household Care Wipes Demand, 2019 - 2024

Overview

Historical Market Trends

Table Household Care Wipes Demand, 2011 - 2021

Table Figure 3-1. Household Care Wipes Demand, 2004 - 2021

Demand by Type

Wet vs. Dry

Table Household Care Wipes Demand by Type, 2011 - 2031

Table Figure 3-2. Household Care Wipes Demand by Type, 2011 - 2031

Wet Wipes

Table Household Care Wet Wipes Demand by Application, 2011 - 2031

Dry Wipes

Table Household Care Dry Wipes Demand by Application, 2011 - 2031

Pricing Trends

Table Household Care Wipes Pricing, 2011 - 2031

Table Figure 3-3 | Household Care Wipes Pricing, 2011 - 2031

Sustainability

Private Label Premiumization & Diversification

Raw Materials

Supply Chain

Wipes Regulations

Competitive Products

Applications

Demand by Application

Table Household Care Wipes Demand by Application, 2011 - 2031

Table Figure 4-1. Household Care Wipes Demand by Application, 2011 - 2031

General Purpose Cleaning Wipes

Demand by Application

Table General Purpose Household Care Cleaning Wipes Demand by Application, 2011 - 2031

Table Figure 4-2. General Purpose Household Care Cleaning Wipes Demand by Application, 2011 - 2031

Surface Disinfectant Wipes

Table Household Care Surface Disinfectant Wipes Demand, 2011 - 2031

Table Figure 4-3. Household Care Surface Disinfectant Wipes Demand, 2011 - 2031

Other General Purpose Cleaning Wipes

Table Other General Purpose Household Care Cleaning Wipes Demand, 2011 - 2031

Table Figure 4-4. Other General Purpose Household Care Cleaning Wipes Demand, 2011 - 2031

Floor Care Wipes

Table Household Floor Care Wipes Demand by Type, 2011 - 2031

Table Figure 4-5. Household Floor Care Wipes Demand by Type, 2011 - 2031

Other Household Care Wipes

Table Other Household Care Wipes Demand by Type, 2011 - 2031

Table Figure 4-6. Other Household Care Wipes Demand by Type, 2011 - 2031

Market Share & Industry Structure

Industry Composition

Market Share

Table Figure 5-1. Household Care Wipes Market Share, 2021

Mergers & Acquisitions

Table Selected Mergers & Acquisitions

Competitive Strategies

New Product Development

Product Line Extension

Low-Cost Position

Product Placement

Manufacturing

Packaging Trends

Marketing Strategies: Eco-Friendliness & Sustainability

Distribution Channels

Appendix

Scope

Table Relevant Industry Codes

Table Relevant HS Codes

Definitions

Freedonia Methodology

Study-Specific Methodology

Sources

Associations & Agencies

Related Studies & Reports

Macroeconomic Assumptions

Economic Environment

Table Macroeconomic Indicators, 2011 - 2031

Demographic Trends

Table Population & Households, 2011 - 2031

Housing Stock

Table Housing Stock by Type, 2011 - 2031

Table Figure 6-1. Housing Stock: Share by Year of Construction, 2021

Consumer Spending

Table Personal Consumption Expenditures, 2011 - 2031

Specialty Household Cleaners

Table Specialty Household Cleaner Demand, 2011 - 2031

Manufacturing Outlook

Table Manufacturers' Shipments, 2011 - 2031

Healthcare Providers and Families

Table Selected Healthcare Providers, 2011 - 2031