美国草坪和花园用品市场

预计到 2027 年，美国对包装草坪和花园用品的需求将达到 123 亿美元，年增率为 2.0%。与消费终端用户相比，商业终端用户的成长也出现在住宅市场，反映出一些草坪和业务活动从 DIY（Do It Yourself）向 DIFM（Do It For Me）的转变预计将加速。儘管如此，预测期仍提供了一段机会来维持在大流行期间从事的园艺爱好者的活动，并引导他们进行更频繁或更困难的活动，这些活动需要更大数量或更多种供应品，包括更昂贵的特色产品。这将是。

本报告提供了美国草坪和花园用品市场的研究和分析，包括关键应用/产品/市场趋势、历史需求资料和预测，以及主要企业及其市场占有率的分析。

目录

第一章执行摘要

第二章 短期分析

• 经济预测
• 草坪和花园消耗品的短期趋势

第三章概述

• 调查范围
• 草坪和花园整体消费趋势
• 过去的市场模式
• 打包销售与大量销售
• 需求：依产品
• 需求：最终用户
• 价格趋势
• 国际活动/对外贸易

第四章影响草坪和庭园耗材需求的因素

• 人口趋势
• 都市化趋势
• 住宅所有权趋势
• 自有与租赁
• 家庭收入
• 户主年龄
• 平均用地面积和室外空间的趋势
• 监管问题
• 农药
• 肥料
• 永续发展趋势与挑战
• 节水
• 有机园艺
• 野生动物保护、授粉昆虫友善的花园和本土植物
• 气候/季节性
• 城市绿地和公园投资
• 新产品开发
• 原料要求

第五章市场

• 需求：依市场
• 住宅
• 高尔夫球场
• 政府机关
• 工业
• 其他市场

第 6 章 消费者/DIY

• 需求：依产品
• 谁在家里负责草坪和花园工作？
• 消费者对草坪和花园护理的态度
• 认识可用于草坪和花园维护的时间
• 有机或环保产品和实践的重要性
• 草坪园林耗材特点优先
• 有关草坪和花园用品的主要资讯来源

第七章业务/DIFM

• 范围
• 需求：依产品
• 需求：最终用户
• 草坪管理及园林绿化服务公司
• 消费者对园林绿化服务的考量因素
• 其他业务最终用户

第8章 肥料

• 范围和产品描述
• 需求：依市场
• 需求：依用途
• 需求：依媒介
• 有机肥
• 供应商

第9章 农药

• 范围和产品描述
• 需求：依市场
• 需求：依用途
• 需求：依类型
• 除草剂
• 产品描述
• 需求：依市场
• 杀虫剂
• 其他农药（杀菌剂、杀鼠剂、驱虫剂）
• 需求：依类型
• 需求：依市场
• 有机农药
• 供应商

第10章媒体

• 范围和产品描述
• 需求：依市场
• 需求：依用途
• 需求：依类型
• 包装土
• 土壤改良材料
• 需求：依类型
• 堆肥
• 泥炭
• 其他土壤改良剂（珍珠岩、聚合物、椰壳纤维、肥料、沙）
• 供应商

第11章种子

• 产品描述
• 需求：依市场
• 需求：依用途
• 需求：依类型（草、草坪、观赏植物、其他种子）
• 供应商

第十二章覆盖物和其他地面覆盖物

• 范围和产品描述
• 需求：依市场
• 需求：依用途
• 需求：依类型
• 供应商

第十三章其他草坪和花园消耗品

• 范围和产品描述
• 需求：依市场
• 需求：依用途
• 供应商

第14章分销/零售

• 通路概览
• 最终用户销售：依产品分类
• 零售通路
• 零售：依产品分类
• 家居中心
• 量贩店
• 园艺中心
• 邮购/网际网路
• 其他零售分销
• 消费者对零售通路的洞察
• 商务用分销管道
• 分销：按经销店
• 直销
• 园艺产品经销商
• 农药经销商

第十五章产业结构

• 主要调查结果及产业组成
• 市场占有率
• 併购
• 产业参与企业名单

第十六章附录

US demand for packaged lawn and garden consumables is expected to grow 2.0% per year to $12.3 billion in 2027. Professional end users are expected to post faster growth compared to consumer end users, even in the residential market, reflecting the ongoing shift of some lawn and garden care activities from do-it-yourself (DIY) to do-it-for-me (DIFM). Still, the forecast period will be a time of opportunity for retaining gardeners who began in the pandemic era and ushering them into more frequent or challenging activities that require more volume or greater variety of consumables, including higher value specialty products.

This report covers packaged lawn and garden consumable demand by application, product, market, and end-user, along with a discussion of raw materials and pricing. Data are given in dollar value.

Lawn and garden consumable applications covered in the study include:

• Lawn & Turf
• Gardens & Borders
• Other Applications (sidewalks, houseplants, etc)

Lawn and garden consumable products include:

• Fertilizer
• Pesticides
• Growing media (soil and soil amendments)
• Seeds
• Mulch & other ground coverings

Markets for lawn and garden consumables include:

• Residential
• Golf Courses
• Government & Institutional
• Commercial & Industrial
• Other Markets (e.g., nurseries, sod farms, private sports facilities)

End users for lawn and garden consumables include:

• Consumer
• Professional (service firm and other professional)

Scope of the Report

This report covers the scope, size, and growth of the US packaged lawn and garden consumable market including key trends in applications, products, and market segmentation. It presents historical demand data (2012, 2017, and 2022), forecasts (2027 and 2032), and annual historical and forecast data from 2019 to 2026. Sales data are provided in dollar value throughout and by weight for the main product categories. Also included is an analysis of the industry key players and their market shares.

Table of Contents

1. Executive Summary

2. Short-Term Analysis

Economic Forecast

Short-Term Lawn & Garden Consumables Trends

3. Overview

Study Scope

Overall Lawn & Garden Spending Trends

Historical Market Patterns

Packaged vs. Bulk Sales

Demand by Product

Demand by End User

Pricing Trends

International Activity & Foreign Trade

4. Factors Impacting Lawn & Garden Consumables Demand

Demographic Trends

Urbanization Trends

Homeownership Trends

Ownership vs. Rentals

Annual Household Income

Age of Head of Household

Average Lot Size & Outdoor Space Trends

Regulatory Issues

Pesticides

Fertilizers

Sustainability Trends & Issues

Water Conservation

Organic Gardening

Wildlife Conservation, Pollinator-Friendly Gardens, & Native Plants

Climate & Seasonality

Urban Green Spaces & Park Investment

New Product Development

Raw Material Requirements

5. Markets

Demand by Market

Residential

Golf Courses

Government & Institutional

Commercial & Industrial

Other Markets

6. Consumer/DIY

Demand by Product

Who Performs Lawn & Garden Work at Home?

Consumer Attitudes about Lawn & Garden Care

Perceived Time Available To Do Lawn & Garden Maintenance

Importance of Organic or Environmentally Friendly Products & Practices

Lawn & Garden Consumable Feature Priorities

Key Sources of Information About Lawn & Garden Consumables

7. Professional/DIFM

Scope

Demand by Product

Demand by End User

Lawn Care & Landscaping Service Firms

Landscaping Services Consumer Insights

Other Professional End Users

8. Fertilizers

Scope & Product Description

Demand by Market

Demand by Application

Demand by Media

Organic Fertilizers

Suppliers

9. Pesticides

Scope & Product Description

Demand by Market

Demand by Application

Demand by Type

Herbicides

Product Description

Demand by Market

Insecticides

Other Pesticides (Fungicides, Rodenticides, & Repellants)

Demand by Type

Demand by Market

Organic Pesticides

Suppliers

10. Growing Media

Scope & Product Description

Demand by Market

Demand by Application

Demand by Type

Packaged Soil

Soil Amendments

Demand by Type

Compost

Peat

Other Soil Amendments (Perlite, Polymers, Coir, Manure, & Sand)

Suppliers

11. Seeds

Product Description

Demand by Market

Demand by Application

Demand by Type (Grass, Turf, Ornamental, & Other Seeds)

Suppliers

12. Mulch & Other Ground Coverings

Scope & Product Description

Demand by Market

Demand by Application

Demand by Type

Suppliers

13. Other Lawn & Garden Consumables

Scope & Product Description

Demand by Market

Demand by Application

Suppliers

14. Distribution & Retail Sales

Distribution Channel Overview

End User Sales by Product

Retail Channels

Retail Sales by Product

Home Centers

Mass Merchandisers

Garden Centers

Mail Order/Internet

Other Retail Distribution

Consumer Insights About Retail Channels

Professional Distribution Channels

Distribution by Outlet

Direct Sales

Landscaping Product Distributors

Agricultural Chemical Distributors

15. Industry Structure

Key Findings & Industry Composition

Market Share

Mergers & Acquisitions

List of Industry Participants

16. Appendix

Report Details

Definitions

Abbreviations

Freedonia Methodology

Study-Specific Methodology

Sources

Associations & Agencies

Related Studies & Reports

Macroeconomic Assumptions

Economic Environment

Demographic Trends

Consumer Spending

Housing Stock

Housing Starts

Regional Population