2023年的F1商务:属性简介，赞助商，媒体形势

一级方程式是一项令人难以置信的丰富运动，仅该系列赛就能够产生约10.5亿美元的门票销售额。赞助仍然是这项赛事每年的主要收入来源，在2023赛季的20项活跃交易中，估计将产生3.605亿美元的收入。

本报告以2023年季节的赞助商收入和媒体收入为焦点，提供在世界最有成长受欢迎运动比赛之一的专家考察与分析。还有参战的10队与竞争世界冠军头衔的20个驾驶者相关主要商业相关交易解说。

目录

第1章 摘要整理

第2章 2023年概要

第3章 社群媒体

第4章 F1赞助商

第5章 媒体形势

第6章 队伍简介

第7章 队伍赞助商概要

第8章 驾驶者及最高奖概要

第9章 附录

Abstract

Formula One is an incredibly rich sport to get involved in and the series is able to generate an estimated $1.05 billion in tickets sales alone. Sponsorship remains a key source of revenue for the competition each year, and across its 20 active deals for the 2023 season, its is estimated to generate $360.5 million. Red Bull as defending world champions have emerged as the biggest earners from sponsorship deals this season with its sister brand, AlphaTauri respectively the lowest earners.

GlobalData explores the commercial landscape of the Formula One automotive racing world championships. The competition has grown in popularity over the past few years thanks to the Netflix production 'Drive to Survive' and this report looks to highlight the key commercial operations of the competition and illustrate how that success has impacted them financially and commercially.

Key Highlights

A clear and in-depth look at the key commercial entities linked to the teams, drivers and the competition itself, including social media, TV figures, and key sponsorship deals. Key breakdowns made throughout each section of the report which offers key understanding and analysis of the sports ecosystem.

Scope

• The report is has been produced to offer expert insight and analysis around one of the most growing popular sports competitions around the world, with a particular focus on the sponsorship and media revenue generated for the 2023 season. The team also breaks down the main commercial deals around each of the ten competing teams as well as the 20 drivers which compete for the world championship title. The reports offers a comprehensive overview of the championship which is well regarded as the pinnacle of motor racing.

Reasons to Buy

• The report provides an in-depth look at one of the fastest growing sports in terms of popularity which brands are keen to associate themselves with. It offers a strong understanding of the current market, highlights key trends and insights which are crucial to understand moving forward in the space.

Table of Contents

Table of Contents

• 1, Executive Summary

2. 2023 Overview

3. Social Media

4. Formula One Sponsorship

5. Media Landscape

6. Team Profiles

7. Team Sponsorship Overview

8. Driver & Grand Prix Overview

9. Appendix

List of Tables

List of Tables

• New Rules Table
• New Circuits Table
• Ticket Revenue Tables
• Social Media Graphs
• Sponsorship Values Graph
• Broadcasters Table
• Team Title Partners Table & Graphs
• Team Sponsorship Landscape Tables
• Industry Breakdown Tables
• Location Breakdown Tables
• Engine Suppliers Graph
• Grand Prix Title Sponsors Graph
• Hosting Fees Graph