全球化妆品市场增长分析：地区、国家、品牌、分销渠道、竞争格局、包装、创新、预测（-2027）

全球化妆品行业的市场规模将从2022年的536亿美元增至2027年的685亿美元，预计2022-2027年復合年增长率为5%。

本报告对全球化妆品市场进行研究和分析，并提供各地区的市场规模、增长因素、未来挑战和竞争状况等信息。

内容

第一章部门概述

• 当前情况和未来展望
• 全球化妆品行业概览 – 增长动力、最新发展和未来限制是什么？
• 该地区的构成概览 - 增长动力、最新发展和未来限制是什么
• 全球化妆品行业的主要问题

第二章：健康与美容消费占比格局变化

• 健康和美容行业货币消费水平的变化（2022-2027 年）
• 消费模式发生变化的原因

第 3 章识别潜在国家

• 基于风险回报分析对 10 个国家进行的分析（市场估值、经济发展、社会人口因素、治理指标、技术基础设施）

第 4 章详细国家分析

• 高潜力国家分析
• 未来展望

第 5 章竞争环境

• 主要公司（数量）- 世界
• 全球领先公司和品牌的市场份额分析
• 主要公司和品牌的份额分析：按地区划分

第 6 章竞争格局 - 市场分析

第 7 章自有品牌市场份额

• 自有品牌份额分析：按地区
• 自有品牌份额分析：按类别

第 8 章主要分销渠道

• 主要分销渠道的份额 - 全球/区域层面

第九章主要包装形式

• 增长分析：按主要包装材料和包装类型划分
• 增长分析：按主要封闭类型和主要外部类型

第十章行业指标

• 全球专利申请
• 全球业务分析
• 全球贸易

附录

Abstract

This report provides an overview of current make-up scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview across five regions - Asia-Pacific, Middle East and Africa, Americas, Western Europe, and Eastern Europe - highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

The global make-up sector was valued at $53.6 billion in 2022 and is forecast to record a CAGR of 5% during 2022-27, to reach $68.5 billion in 2027. Asia-Pacific represented the largest region in the industry in 2022, with a value share of 36.4%, followed by the Americas with 35.9%. In 2022, face make-up was the largest category, accounting for 37.4% of overall global value sales, followed by eye make-up (26.8%). Among all the categories, nail make-up is set to record the fastest CAGR at 5.4%, during 2022-27. The make-up sector in Middle East and Africa is forecast to record the fastest value CAGR over the forecast period at 13%. The top five companies in the global make-up sector together accounted for a value share of 41.5% in 2022. L'Oreal was the leading company with a value share of 20.9%, followed by Estee Lauder and Shiseido Company with 9.5% and 4%, respectively. In 2022, other leading companies, Coty, and Natura & Co, accounted for value shares of 4% and 3.1%, respectively.

With growing concerns around skin and body health among consumers, there has been an increase in demand for natural and clean ingredients in make-up products. Consumers are looking for toxin-free ingredients and are avoiding harmful chemicals such as parabens, polyethylene, and butylated hydroxyanisole. As a result, manufacturers are formulating make-up products using naturally sourced and safer ingredients. The make-up industry is highly regulated in terms of labeling, while manufacturers are expected to produce clean-label items with good-quality formulations. Consumers are increasingly opting for products that provide clear information. Therefore, brands are focusing on strengthening their communication on pack labels, to increase safety in product usage.

Scope

• This report brings together multiple data sources to provide a comprehensive overview of the global make-up sector. It includes analysis of the following -
• Sector overview: Provides an overview of current sector scenarios in terms of ingredients, manufacturer claims, labeling, and packaging. The analysis also provides a regional overview across five regions-Asia-Pacific, the Middle East and Africa, the Americas, Western Europe, and Eastern Europe-highlighting sector size, growth influences, latest developments, and future challenges for each region. This data includes both on-trade and off-trade data.
• Change in consumption: Provides an overview of shifts in the consumption of the overall health and beauty industry, including make-up products, over 2017-27 at global and regional levels.
• High-potential countries*: Provides risk-reward analysis of the top 10 high-potential countries in each region based on market assessment, economic development, governance indicators, sociodemographic factors, and technological infrastructure.
• Country and regional analysis: Provides a deep-dive analysis of the top 10 high-potential countries, covering value growth during 2022-27, consumer demographics, and key trends. It also includes the future outlook for each region. Market size includes both on-trade and off-trade data, while only off-trade data is used in company and brand analysis, distribution analysis, and packaging analysis.
• Competitive landscape: Provides an overview of leading brands at global and regional levels. This section is followed by an analysis of the product profile, country-level presence, market share, and growth/decline of private labels in each region.
• Key distribution channels: Provides analysis of the leading distribution channels in the make-up sector in 2022. It covers "dollar stores", variety stores & general merchandise retailers, cash & carries and warehouse clubs, parapharmacies/drugstores, chemists/pharmacies, convenience stores, department stores, e-retailers, health & beauty stores, hypermarkets & supermarkets, and other retailers.
• Packaging analysis: The report provides an analysis of the percentage share (in 2022) and growth (during 2017-27) of various pack materials, pack types, closures, and primary outer types based on volume sales of make-up products.

Reasons to Buy

• Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates

Table of Contents

Table of Contents

• Executive Summary

Part 1: Sector Overview

• Current Scenario and Future Outlook
• Global Make-up Sector Overview - What Are the Growth Factors, Latest Developments, and Future Inhibitors?
• Regional Make-up Overview - What Are the Growth Factors, Latest Developments, and Future Inhibitors?
• Key Challenges in the Global Make-up Sector

Part 2: Shift in Health & Beauty Value Share Patterns

• Change in Value Consumption Levels in the Overall Health & Beauty Industry, 2022-27
• Reasons for Shift in Consumption Patterns

Part 3: Identifying High-Potential Countries

• Analysis of 10 Countries on the Basis of Risk-Reward Analysis (Market Assessment, Economic Development,
• Sociodemographic factors, Governance Indicators, and Technological Infrastructure)

Part 4: Country Deep-Dive Analysis

• High-Potential Country Analysis
• Future Outlook

Part 5: Competitive Environment

• Leading Companies by Value - Global
• Leading Companies and Brands Share Analysis - Global
• Leading Companies and Brands Share Analysis by Region

Part 6: Competitive Landscape - Market Analysis

Part 7: Market Share of Private Label

• Private Labels' Share Analysis by Region
• Private Labels' Share Analysis by Category

Part 8: Key Distribution Channels

• Share of Key Distribution Channels - Global and Regional Level

Part 9: Key Packaging Formats

• Growth Analysis by Key Pack Material and Pack Type
• Growth Analysis by Closure Type and Primary Outer Type

Part 10: Select Industry Metrics

• Global Patent Filings
• Global Job Analytics
• Global Deals

Appendix

• Definitions
• About GlobalData

List of Tables

List of Tables

• Key categories by value and volume, 2022-27 - Global
• Key categories by value and volume, 2022-27 - Asia-Pacific
• Key categories by value and volume, 2022-27 - Middle East and Africa
• Key categories by value and volume, 2022-27 - The Americas
• Key categories by value and volume, 2022-27 - Western Europe
• Key categories by value and volume, 2022-27 - Eastern Europe
• Canada: Category share
• Canada: Consumption by gender
• Canada: Consumption by age group
• Canada: Consumption by education
• Canada: Consumption by degree of urbanization
• Canada: Volume share analysis of top 10 cities (%), 2017-22
• Peru: Category share
• Peru: Consumption by gender
• Peru: Consumption by age group
• Peru: Consumption by education
• Peru: Consumption by degree of urbanization
• Peru: Volume share analysis of top nine cities (%), 2017-22
• UK: Category share
• UK: Consumption by gender
• UK: Consumption by age group
• UK: Consumption by education
• UK: Consumption by degree of urbanization
• UK: Volume share analysis of top 10 cities (%), 2017-22
• Spain: Category share
• Spain: Consumption by gender
• Spain: Consumption by age group
• Spain: Consumption by education
• Spain: Consumption by degree of urbanization
• Spain: Volume share analysis of top 10 cities (%), 2017-22
• Belgium: Category share
• Belgium: Consumption by gender
• Belgium: Consumption by age group
• Belgium: Consumption by education
• Belgium: Consumption by degree of urbanization
• Belgium: Volume share analysis of top five cities (%), 2017-22
• Poland: Category share
• Poland: Consumption by gender
• Poland: Consumption by age group
• Poland: Consumption by education
• Poland: Consumption by degree of urbanization
• Poland: Volume share analysis of top 10 cities (%), 2017-22
• Turkiye: Category share
• Turkiye: Consumption by gender
• Turkiye: Consumption by age group
• Turkiye: Consumption by education
• Turkiye: Consumption by degree of urbanization
• Turkiye: Volume share analysis of top 10 cities (%), 2017-22
• China: Category share
• China: Consumption by gender
• China: Consumption by age group
• China: Consumption by education
• China: Consumption by degree of urbanization
• China: Volume share analysis of top 10 cities (%), 2017-22
• Indonesia: Category share
• Indonesia: Consumption by gender
• Indonesia: Consumption by age group
• Indonesia: Consumption by education
• Indonesia: Consumption by degree of urbanization
• Indonesia: Volume share analysis of top 10 cities (%), 2017-22
• Saudi Arabia: Category share
• Saudi Arabia: Consumption by gender
• Saudi Arabia: Consumption by age group
• Saudi Arabia: Consumption by education
• Saudi Arabia: Consumption by degree of urbanization
• Leading companies in the global make-up sector (% share by value), 2022
• Key pack material volume share (%), 2022
• Annual volume growth by pack material (%), 2017-27
• Key pack type volume share (%), 2022
• Annual volume growth by pack type (%), 2017-27
• Key closure type volume share (%), 2022
• Annual volume growth by closure type (%), 2017-27
• Key primary outer type volume share (%), 2022
• Annual volume growth by primary outer type (%), 2017-27
• Global health & beauty industry patent filings, 2022
• Health & beauty industry patent filings by leading companies, 2022
• Total health & beauty industry patent filings for key markets, 2022
• Total job postings in health & beauty industry by company, 2022
• Job postings in health & beauty industry by theme, 2022
• Deals in health & beauty industry by geography, 2022

List of Figures

List of Figures

• Change in value consumption levels in the overall health & beauty industry, 2017-27
• Change in consumption levels - Asia-Pacific, 2017-27
• Change in consumption levels - Middle East and Africa, 2017-27
• Change in consumption levels - The Americas, 2017-27
• Change in consumption levels - Western Europe, 2017-27
• Change in consumption levels - Eastern Europe, 2017-27
• Identifying high-potential countries, risk-reward analysis - Asia-Pacific
• Identifying high-potential countries, risk-reward analysis - Middle East and Africa
• Identifying high-potential countries, risk-reward analysis - The Americas
• Identifying high-potential countries, risk-reward analysis - Western Europe
• Identifying high-potential countries, risk-reward analysis - Eastern Europe
• Canada: Volume share analysis of top 10 cities by category (%), 2022
• Peru: Volume share analysis of top nine cities by category (%), 2022
• UK: Volume share analysis of top 10 cities by category (%), 2022
• Spain: Volume share analysis of top 10 cities by category (%), 2022
• Belgium: Volume share analysis of top four cities by category (%), 2022
• Poland: Volume share analysis of top 10 cities by category (%), 2022
• Turkiye: Volume share analysis of top 10 cities by category (%), 2022
• China: Volume share analysis of top 10 cities by category (%), 2022
• Indonesia: Volume share analysis of top 10 cities by category (%), 2022
• Top five companies' shares by brand (in value terms) in global make-up sector, 2022
• Top five companies' shares by brand (in value terms) in Asia-Pacific make-up sector, 2022
• Top five companies' shares by brand (in value terms) in Middle East and Africa make-up sector, 2022
• Top five companies' shares by brand (in value terms) in the Americas make-up sector, 2022
• Top five companies' shares by brand (in value terms) in Western Europe make-up sector, 2022
• Top five companies' shares by brand (in value terms) in Eastern Europe make-up sector, 2022
• Key brands - face make-up, 2022
• Key brands - eye make-up, 2022
• Key brands - lip make-up, 2022
• Key brands - nail make-up, 2022
• Private label's value and share by region, 2017-22
• Private label's value and share by category, 2022
• Leading distribution channels by region (% share by value), 2022