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市场调查报告书
商品编码
1477917
髮圈市场 - 按材质(织物、缎子、水晶、天鹅绒、其他)、按价格范围(低、中、高)、按尺寸(小、中、大)、按颜色类型(单色、多色、印刷版),2024 - 2032 年预测Hair Scrunchies Market - By Material (Fabric, Satin, Crystal, Velvet, Others), By Price Range (Low, Medium, High), By Size (Small, Medium, Large), By Color Type (Single colored, Multi-colored, Printed), Forecast 2024 - 2032 |
由于人们对个人修饰和髮型设计的日益重视、运动休閒服的日益普及以及社交媒体对时尚趋势的影响,全球髮圈市场规模在 2024 年至 2032 年期间将以 5.4% 的复合年增长率增长。
人口向城市中心的迁移导致了现代生活方式的采用,其特征是更注重个人修饰和风格。例如,根据世界银行的统计,目前全球超过50%的人口居住在城市地区。预计到2045年,全球城市人口将激增至60亿,成长1.5倍。
髮圈的便利性和多功能性使其吸引了快节奏生活并需要快速而时尚的髮型解决方案的城市居民。同时,时尚偏好的转变正在推动髮圈的復兴。受名人代言、社群媒体影响者和文化现象的影响,寻求在保持时尚的同时为自己的造型注入復古魅力的消费者对髮圈的需求猛增。城市生活与动态时尚潮流的融合为髮圈的普及创造了肥沃的土壤,使其成为注重时尚的人士衣柜中的必备配件。
髮圈市场根据材料、价格范围、尺寸、颜色类型和地区进行分类。
随着消费者在日常髮型中寻求优雅和魅力,材料领域的水晶装饰髮圈将在 2024 年至 2032 年大幅增长。水晶的加入为传统髮圈增添了奢华美感,使其适合休閒和正式场合。市场参与者正在利用这一趋势,推出各种水晶装饰髮圈,从而促进细分市场的成长。
随着消费者在负担能力和品质之间寻求平衡,到 2032 年,中等价格的髮圈市场份额将迅速扩大。中等价格的髮圈兼具耐用性、舒适性和时尚感,使其能够为广大消费者所接受,同时又不会影响产品性能。随着人们越来越注重以价值为导向的购买,中等价格的髮圈对于精打细算的购物者来说是有吸引力的选择。
在可支配收入增加、城市化和时尚偏好变化的推动下,亚太髮圈产业将在 2024 年至 2032 年期间获得巨大收益。在社群媒体影响力、名人代言以及线上购物平台日益普及的推动下,中国、日本、韩国和印度等国家对髮饰的需求激增。
Global Hair Scrunchies Market Size will grow at 5.4% CAGR during 2024-2032, driven by the increasing emphasis on personal grooming and hairstyling, the rising popularity of athleisure and casual wear, and social media influence on fashion trends.
The migration of populations to urban centers has led to the adoption of modern lifestyles characterized by an increased focus on personal grooming and style. For instance, as per the World Bank, currently, over 50% of the world's population resides in urban areas. Anticipations indicate that by 2045, the global urban population will surge to 6 billion, marking a 1.5-fold increase.
The convenience and versatility of hair scrunchies make them appealing to urban dwellers who lead fast-paced lives and require quick yet fashionable hairstyling solutions. Simultaneously, shifting fashion preferences are driving the resurgence of hair scrunchies. Influenced by celebrity endorsements, social media influencers, and cultural phenomena, the demand for hair scrunchies has soared among consumers seeking to infuse their look with a touch of vintage charm while staying on-trend. The convergence of urban living and dynamic fashion trends creates a fertile ground for the proliferation of hair scrunchies as a staple accessory in the wardrobes of style-conscious individuals.
The Hair Scrunchies Market is classified based on material, price range, size, color type, and region.
Crystal-embellished hair scrunchies from the material segment will grow substantially over 2024-2032 as consumers seek a touch of elegance and glamour in their everyday hairstyles. The incorporation of crystals adds a luxurious aesthetic to traditional scrunchies, making them suitable for both casual and formal occasions. Market players are leveraging this trend by introducing a diverse range of crystal-embellished scrunchies, thereby inducing segment growth.
Medium-priced hair scrunchies market share will expand rapidly through 2032 as consumers seek a balance between affordability and quality. Medium-priced scrunchies offer a blend of durability, comfort, and style, making them accessible to a wide range of consumers without compromising product performance. With an increasing focus on value-driven purchases, medium-priced scrunchies are positioned as attractive options for budget-conscious shoppers.
Asia Pacific Hair Scrunchies Industry will garner tremendous gains during 2024-2032, driven by rising disposable incomes, urbanization, and changing fashion preferences. Countries like China, Japan, South Korea, and India are witnessing a surge in demand for hair accessories, fueled by the influence of social media influencers, celebrity endorsements, and the growing popularity of online shopping platforms.