市场调查报告书
商品编码
1513590
纯素牛排市场规模 - 按来源(大豆、杏仁、小麦)、最终用户(包装食品工业、酒店和餐厅、零售食品商店、国内消费者)、按配销通路和预测,2024 - 2032 年Vegan Steak Market Size - By Source (Soy, Almond, Wheat), By End User (Packaged Food Industries, Hotels and Restaurants, Retail Food Shops, Domestic Consumers), By Distribution Channel & Forecast, 2024 - 2032 |
由于消费者偏好转向植物性饮食,加上对环境永续性和动物福利的日益关注,纯素牛排市场规模预计在 2024 年至 2032 年间复合年增长率将超过 6.7%。随着越来越多的消费者寻找传统肉类的替代品,纯素肉越来越受欢迎,它提供了一种零残忍且环保的替代品,同时又不影响风味或质地。例如,2024 年 1 月,Continental Greenbird 推出了由鹰嘴豆和优质豌豆蛋白製成的植物性产品。食品技术的创新使製造商能够生产出模仿传统牛排味道、外观和口感的纯素牛排,让纯素食者和那些希望减少肉类摄入量的人也能享受。
人们越来越认识到植物性饮食对健康的益处,例如降低胆固醇和降低慢性病风险,也刺激了对纯素牛排产品的需求。餐厅、超市和线上平台的供应量不断增加,正在扩大其市场范围,让更多人能够接触到它们。政府和非营利组织为促进永续食品选择而采取的措施正在推动消费者对更永续和道德的食品体系的兴趣,从而促进市场成长。
纯素牛排产业分为来源、最终用户、配销通路和地区。
消息人士称,由于杏仁的多功能性、营养价值和丰富的质地,可以用来创造类似肉类的替代品,预计到 2032 年,杏仁产业的市场份额将大幅增长。杏仁是纯素牛排製作者中很受欢迎的成分,因为它能够提供蛋白质、健康脂肪和传统肉类的令人满意的风味。杏仁不会引起过敏,并且因其健康益处而被广泛认可,这使得杏仁成为寻求不影响口味或营养的植物性产品的消费者的有吸引力的选择。
线上平台配销通路领域的纯素牛排市场预计在2024 年至2032 年期间将出现显着的复合年增长率,因为消费者强烈需要方便地获得各种植物性肉类替代品(包括纯素牛排) 。线上平台提供来自全球小众品牌的各种产品,让消费者更容易找到并购买适合自己饮食偏好和口味的纯素牛排。比较产品、阅读评论和在线查找促销活动以极大提高消费者参与度的能力将有利于该细分市场的成长。
由于该地区对更健康和永续食品选择的饮食偏好不断变化,亚太地区纯素牛排产业将在 2024 年至 2032 年实现令人印象深刻的成长。随着消费者的健康意识和环保意识越来越强,对传统肉类和其他肉製品的植物替代品的需求不断增加。西方饮食习惯的强烈采用和全球饮食文化对城市的影响也导致纯素肉类选择的快速采用和供应,刺激了区域市场的成长。
Vegan Steak Market size is estimated to register over 6.7% CAGR between 2024 and 2032, driven by shifting consumer preferences towards plant-based diets coupled with increasing concerns about environmental sustainability and animal welfare. As more consumers look for alternatives to traditional meat, vegan meat has grown popular to offer a cruelty-free and eco-friendly alternative without compromising flavor or texture. For instance, in January 2024, Continental Greenbird launched plant-based products made from chickpeas and superior pea protein. Innovations in food technology have enabled manufacturers to create vegan steaks that mimic the taste, look and mouthfeel of a traditional steak, making it accessible to vegans and those looking to reduce their meat intake.
The rising awareness of health benefits associated with plant-based diets, such as reduced cholesterol and lower risk of chronic diseases, is also fueling the demand for vegan steak products. The increasing availability in restaurants, supermarkets and online platforms is expanding their market reach, turning them accessible to more people. Initiatives by government and non-profit organizations to promote sustainable food choices are driving the consumer interest towards more sustainable and ethical food system, adding to the market growth.
The vegan steak industry is classified into source, end-user, distribution channel and region.
Based on source, the industry share from the almond segment is anticipated to witness substantial growth through 2032 due to its versatility, nutritional benefits, and rich texture that can be harnessed to create meat-like substitutes. Almonds are a popular ingredient among vegan steakmakers for their ability to provide protein, healthy fats, and the satisfying flavor of traditional meat. Almonds are non-allergenic and widely recognized for their health benefits, making them an attractive choice for consumers looking for plant-based products that do not compromise taste or nutrition.
Vegan steak market from the online platform distribution channel segment is anticipated to observe a significant CAGR during 2024-2032, favored by the strong need for providing consumers with convenient access to a wide variety of plant-based meat alternatives, including vegan steaks. Online platforms offer a variety of products from global niche brands, making it easier for consumers to find and purchase a vegan steak that suits their dietary preferences and tastes. The ability to compare products, read reviews, and find promotions online for greatly driving consumer engagement will favor the segment growth.
Asia Pacific vegan steak industry will record impressive growth over 2024-2032, attributed to the evolving dietary preferences towards healthier and sustainable food options across the region. As consumers become more health conscious and environmentally conscious, the need for plant-based alternatives to traditional meat and other meat products is increasing. The strong adoption of Western food habits and the urban impact of global food culture has also led to the rapid adoption and availability of vegan meat options, stimulating the regional market growth.