线上航空预订平台市场规模- 按平台（线上旅行社(OTA)、元搜寻引擎、航空公司网站和行动应用程式）、按旅行者（休閒旅行者、商务旅行者）、按应用程式、按产品和预测， 2024 年- 2032 年

由于消费者对便利性和即时取得旅游服务的偏好不断增加，网路航空预订平台市场规模预计在 2024 年至 2032 年间复合年增长率将超过 7.5%。随着数位技术的进步，越来越多的旅客转向线上平台预订航班，因为线上平台可以轻鬆比较价格、阅读评论和在舒适的家中预订机票。智慧型手机和行动应用程式的激增也促进了行动预订，因为旅客正在寻求灵活、即时的解决方案来满足他们的旅行需求。

人工智慧和机器学习等先进技术日益融入线上预订平台也将影响市场成长。这些技术可实现个人化推荐、动态定价和自动化客户支持，从而提高预订流程的整体效率和吸引力。例如，2024 年 3 月，Bag2Bag Hotels and Homes 推出了生成式 AI-Bano，彻底改变了旅客在线上饭店预订的体验方式。

整个产业分为平台、产品、旅行者、应用程式和区域。

从平台来看，元搜寻引擎领域的线上航空预订平台市场规模预计在 2024 年至 2032 年期间将显着成长。这是因为强烈需要汇总和比较多个来源的航班选择，以提高消费者的透明度和便利性。元搜寻引擎还使用户能够同时搜寻各个航空公司网站和旅行社，以便在一个地方提供可用航班和价格的全面视图。

对于旅客而言，由于频繁的企业旅行对高效、灵活和经济高效的旅行解决方案的需求不断增加，预计到 2032 年，商务旅客细分市场的线上航空预订平台产业价值将大幅增长。商务旅客需要简化的预订流程、即时行程管理以及广泛的航班选择以适应其动态的日程安排。

由于中产阶级人口的迅速扩大和可支配收入的增加，推动了旅行需求的激增，预计亚太地区线上航空预订平台产业将在 2024 年至 2032 年期间大幅增长。不断增长的经济发展、城市化以及提供价格实惠的航班选择的廉价航空公司的激增进一步支持了亚太地区国内和国际旅行的增长。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
• 供应商格局
  • 线上平台
  • 技术提供者
  • 航空
  • 终端用户
• 利润率分析
• 技术与创新格局
• 专利分析
• 2023 年航空旅客人数
• 重要新闻和倡议
• 监管环境
• 衝击力
  • 成长动力
    • 增加消费者可支配所得与旅游支出能力
    • 优化行动平台并增加人们对智慧型手机的使用
    • 预订平台的数位转型和技术进步
    • 数位支付方式和电子钱包的兴起，带来便利性并节省时间
  • 产业陷阱与挑战
    • 资料隐私和安全问题
    • 客户服务问题
• 成长潜力分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：按平台划分，2021 - 2032 年

• 主要趋势
• 线上旅行社 (OTA)
• 元搜寻引擎
• 航空公司网站和行动应用程式

第 6 章：市场估计与预测：依产品划分，2021 - 2032 年

• 主要趋势
• 基于行动装置
• 基于网路

第 7 章：市场估计与预测：依旅客分类，2021 - 2032 年

• 主要趋势
• 休閒旅客
• 商务旅客

第 8 章：市场估计与预测：依应用分类，2021 - 2032

• 主要趋势
• 国际预订
• 国内预订

第 9 章：市场估计与预测：按地区，2021 - 2032

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 法国
  • 义大利
  • 西班牙
  • 俄罗斯
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳新银行
  • 东南亚
  • 亚太地区其他地区
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
  • 拉丁美洲其他地区
• MEA
  • 阿联酋
  • 南非
  • 沙乌地阿拉伯
  • MEA 的其余部分

第 10 章：公司简介

• Amadeus IT Group
• American Express Travel
• Booking Holdings
• CheapOair
• CheapTickets
• EaseMyTrip
• eDreams ODIGEO
• eTraveli Group
• Expedia Group
• Flighthub
• Hipmunk
• Hopper
• itilite
• JustFly
• Kiwi.com
• Orbitz
• Sabre Corporation
• Trip.com Group
• Webjet Limited
• Wego

Online airline booking platform market size is anticipated to witness over 7.5% CAGR between 2024 and 2032 driven by the increasing consumer preference for convenience and instant access to travel services. As digital technologies advance, more travelers are turning to online platforms for their flight reservations due to the ease of comparing prices, reading reviews, and booking tickets from the comfort of their homes. The proliferation of smartphones and mobile apps has also facilitated on-the-go bookings as travelers are seeking flexible and immediate solutions for their travel needs.

The growing integration of advanced technologies, such as AI & ML into online booking platforms will also influence the market growth. These technologies are enabling personalized recommendations, dynamic pricing, and automated customer support for enhancing the overall efficiency and appeal of the booking process. For instance, in March 2024, Bag2Bag Hotels and Homes launched its generative AI- Bano to revolutionize the way travelers experience online hotel booking.

The overall industry is segmented into platform, offering, traveler, application, and region.

Based on platform, the online airline booking platform market size from the metasearch engines segment is slated to witness significant growth during 2024-2032. This is driven by the strong need for aggregating and comparing flight options from multiple sources for enhancing transparency and convenience for consumers. Metasearch engines also enable users to search across various airline websites and travel agencies simultaneously for providing a comprehensive view of available flights and pricing in one place.

With respect to traveler, the online airline booking platform industry value from the business traveler segment is anticipated to witness substantial growth through 2032 owing to the increasing need for efficient, flexible, and cost-effective travel solutions for frequent corporate trips. Business travelers require streamlined booking processes, real-time itinerary management, and access to a wide range of flight options to accommodate their dynamic schedules.

Asia Pacific online airline booking platform industry is anticipated to grow at a significant pace over 2024-2032 attributed to the rapidly expanding middle class population and the increasing disposable incomes, which are fueling the surge in travel demand. The rise in domestic and international travel within APAC is further supported by the growing economic development, urbanization, and the proliferation of budget airlines offering affordable flight options.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates & calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Supplier landscape
  • 3.2.1 Online platforms
  • 3.2.2 Technology providers
  • 3.2.3 Airline
  • 3.2.4 End-user
• 3.3 Profit margin analysis
• 3.4 Technology & innovation landscape
• 3.5 Patent analysis
• 3.6 Number of air travelers, 2023
  • 3.6.1 North America
  • 3.6.2 Europe
  • 3.6.3 Asia Pacific
  • 3.6.4 Latin America
  • 3.6.5 MEA
• 3.7 Key news & initiatives
• 3.8 Regulatory landscape
• 3.9 Impact forces
  • 3.9.1 Growth drivers
    • 3.9.1.1 Increasing consumer disposable income and spending capacity on travel
    • 3.9.1.2 Optimization of mobile platform and increased smartphone usage by the people
    • 3.9.1.3 Digital transformation and technological advancements in booking platform
    • 3.9.1.4 Rise of digital payment methods and e-wallets to get convenience and save time
  • 3.9.2 Industry pitfalls & challenges
    • 3.9.2.1 Data privacy and security concerns
    • 3.9.2.2 Customer service issue
• 3.10 Growth potential analysis
• 3.11 Porter's analysis
• 3.12 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Platform, 2021 - 2032 ($Bn)

• 5.1 Key trends
• 5.2 Online travel agencies (OTAs)
• 5.3 Metasearch engines
• 5.4 Airline websites and mobile apps

Chapter 6 Market Estimates & Forecast, By Offering, 2021 - 2032 ($Bn)

• 6.1 Key trends
• 6.2 Mobile-based
• 6.3 Web-based

Chapter 7 Market Estimates & Forecast, By Traveler, 2021 - 2032 ($Bn)

• 7.1 Key trends
• 7.2 Leisure travelers
• 7.3 Business travelers

Chapter 8 Market Estimates & Forecast, By Application, 2021 - 2032 ($Bn)

• 8.1 Key trends
• 8.2 International booking
• 8.3 Domestic booking

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 UK
  • 9.3.2 Germany
  • 9.3.3 France
  • 9.3.4 Italy
  • 9.3.5 Spain
  • 9.3.6 Russia
  • 9.3.7 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 ANZ
  • 9.4.6 Southeast Asia
  • 9.4.7 Rest of Asia Pacific
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
  • 9.5.4 Rest of Latin America
• 9.6 MEA
  • 9.6.1 UAE
  • 9.6.2 South Africa
  • 9.6.3 Saudi Arabia
  • 9.6.4 Rest of MEA

Chapter 10 Company Profiles

• 10.1 Amadeus IT Group
• 10.2 American Express Travel
• 10.3 Booking Holdings
• 10.4 CheapOair
• 10.5 CheapTickets
• 10.6 EaseMyTrip
• 10.7 eDreams ODIGEO
• 10.8 eTraveli Group
• 10.9 Expedia Group
• 10.10 Flighthub
• 10.11 Hipmunk
• 10.12 Hopper
• 10.13 itilite
• 10.14 JustFly
• 10.15 Kiwi.com
• 10.16 Orbitz
• 10.17 Sabre Corporation
• 10.18 Trip.com Group
• 10.19 Webjet Limited
• 10.20 Wego