防灰髮与鬍鬚产品市场、机会、成长动力、产业趋势分析与预测，2024-2032

2023 年，全球防灰髮和鬍鬚产品市场价值为1.58 亿美元，预计2024 年至2032 年复合年增长率为3.9%。天然和天然产品。作为回应，品牌正在将重点转向富含天然萃取物、精油和草药成分的配方。

一个显着的趋势是人们越来越偏好多功能产品。这些不仅能解决白髮问题，还能提供强化头髮、保湿和防止环境伤害等功效。这种全面的解决方案吸引了优先考虑便利性和附加优势的消费者。此外，对环保包装和永续来源成分的需求激增，凸显了消费者环保意识的不断增强。

整个防灰髮和鬍鬚产品行业根据产品类型、成分、价格范围、消费群体、配销通路和地区进行分类。

该市场按产品类型分类，包括防灰霜、洗髮精、护髮素、油等。 2023 年，防灰霜的收入约为 4,500 万美元，预计到 2032 年将达到 6,600 万美元。此类创新吸引了寻求可靠解决方案的消费者，推动了细分市场的成长。此外，注重品质、愿意投入更多资金的消费者对采用优质成分和客製化解决方案製成的优质防灰霜的需求不断增加。这一趋势极大地推动了市场扩张。

按消费群细分，市场涵盖男性、女性和男女皆宜的产品。 2023 年，男性以约57% 的份额主导市场，预计到2032 年复合年增长率将升至58%。美化自己的外表。这一趋势包括抗衰老产品的显着增加，例如专门的头髮护理和鬍鬚乳液。这些产品也解决了男性的独特问题，例如通常与老化相关的粗糙、浓密的头髮，吸引男性采用这些有针对性的解决方案。

北美在 2023 年占据 34% 的市场份额，预计 2024 年至 2032 年复合年增长率将达到 4.2%。对防灰解决方案的需求源于对衰老迹象的敏锐认识和对外观维护的承诺。北美公司在技术进步和产品创新方面处于领先地位，擅长製作独特的混合物并将尖端成分融入其产品中，从而推动区域市场的成长。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

• 产业生态系统分析
  • 影响价值链的因素
  • 利润率分析
  • 干扰
  • 未来展望
  • 製造商
  • 经销商
  • 零售商
• 重要新闻和倡议
• 监管环境
• 衝击力
  • 成长动力
    • 个人仪容意识不断提高
    • 专注于美容和抗衰老解决方案
  • 产业陷阱与挑战
    • 成本限制
• 成长潜力分析
• 波特的分析
• PESTEL分析

第 4 章：竞争格局

• 介绍
• 公司市占率分析
• 竞争定位矩阵
• 战略展望矩阵

第 5 章：市场估计与预测：按产品类型，2021-2032 年

• 主要趋势
• 防灰霜
• 防灰洗髮精
• 防灰护髮素
• 防灰油
• 其他（抗灰髮精华液等）

第 6 章：市场估计与预测：按成分划分，2021-2032 年

• 主要趋势
• 天然/有机防灰霜
• 合成防灰霜

第 7 章：市场估计与预测：按价格范围，2021-2032

• 主要趋势
• 低的
• 中等的
• 高的

第 8 章：市场估计与预测：按类型，2021-2032

• 主要趋势
• 头髮
• 鬍鬚

第 9 章：市场估计与预测：按消费者群体划分，2021-2032 年

• 主要趋势
• 男士
• 女性
• 男女通用的

第 10 章：市场估计与预测：按配销通路划分，2021-2032 年

• 主要趋势
• 在线的
  • 电子商务
  • 公司网站
• 离线
  • 超市/大卖场
  • 专卖店
  • 其他零售店

第 11 章：市场估计与预测：按地区划分，2021-2032 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 法国
  • 义大利
  • 西班牙
  • 欧洲其他地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 印尼
  • 马来西亚
  • 亚太地区其他地区
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 拉丁美洲其他地区
• MEA
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • MEA 的其余部分

第 12 章：公司简介

• Avimee Herbal
• Bioayurveda
• Indus Cosmeceuticals Pvt. Ltd.
• Ivory Natural
• Lakshmi Krishna Naturals
• Pilgrim India
• Raw Beauty Wellness
• Renee Cosmetics
• Sephora USA, Inc.
• The Man Company

The Global Anti-Graying Hair and Beard Products Market was valued at USD 158 million in 2023 and is projected to grow at 3.9% CAGR from 2024 to 2032. Driven by heightened awareness of the drawbacks of synthetic components, consumers are increasingly gravitating towards natural and organic anti-graying products. In response, brands are shifting their focus to formulations enriched with natural extracts, essential oils, and herbal ingredients.

A notable trend is the growing preference for multi-functional products. These not only address graying but also provide benefits like hair strengthening, moisturizing, and protection from environmental damages. Such comprehensive solutions appeal to consumers who prioritize convenience and added advantages. Additionally, a surge in demand for eco-friendly packaging and sustainably sourced ingredients underscores the rising environmental consciousness among consumers.

The overall anti-graying hair and beard products industry is categorized based on product type, ingredients, price range, consumer group, distribution channel, and region.

The market, categorized by product type, includes anti-graying creams, shampoos, conditioners, oils, and more. In 2023, anti-graying creams generated approximately USD 45 million in revenue, with projections reaching USD 66 million by 2032. The efficacy of these creams is bolstered by advanced active ingredients, natural extracts, and personalized blends. Such innovations attract consumers seeking reliable solutions, driving segment growth. Moreover, premium anti-graying creams, made with high-quality ingredients and customized solutions, are witnessing increased demand from quality-conscious consumers willing to invest more. This trend significantly propels market expansion.

Segmented by consumer group, the market encompasses men, women, and unisex products. In 2023, men dominated the market with a share of about 57%, projected to rise to 58% CAGR through 2032. The growing emphasis on male grooming and personal care is evident, with men increasingly purchasing products to enhance their appearance. This trend includes a notable uptick in anti-aging products, such as specialized hair treatments and beard lotions. These products also address distinct male concerns, like the coarser, thicker hair often associated with aging, drawing men towards these targeted solutions.

North America, commanding a market share of 34% in 2023, is anticipated to grow at 4.2% CAGR from 2024 to 2032. The North American consumer base is not only informed but also places a premium on personal grooming and anti-aging products. The demand for anti-graying solutions is rooted in a keen awareness of aging signs and a commitment to appearance maintenance. Leading the charge in technological advancements and product innovation, North American companies excel in crafting unique blends and integrating cutting-edge ingredients into their offerings, propelling regional market growth.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
  • 1.4.1 Primary research and validation
  • 1.4.2 Primary sources
  • 1.4.3 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factors affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
  • 3.1.7 Retailers
• 3.2 Key news and initiatives
• 3.3 Regulatory landscape
• 3.4 Impact forces
  • 3.4.1 Growth drivers
    • 3.4.1.1 Rising awareness of personal grooming
    • 3.4.1.2 Focus on aesthetic and anti-aging solutions
  • 3.4.2 Industry pitfalls and challenges
    • 3.4.2.1 Cost constraints
• 3.5 Growth potential analysis
• 3.6 Porter's analysis
• 3.7 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021-2032 (USD Million) (Million Units)

• 5.1 Key trends
• 5.2 Anti-Graying cream
• 5.3 Anti-Graying shampoos
• 5.4 Anti-Graying conditioners
• 5.5 Anti-Graying oils
• 5.6 Others (Anti-Graying Serums, etc)

Chapter 6 Market Estimates and Forecast, By Ingredients, 2021-2032 (USD Million) (Million Units)

• 6.1 Key trends
• 6.2 Natural/Organic Anti-Graying cream
• 6.3 Synthetic Anti-Graying cream

Chapter 7 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Million) (Million Units)

• 7.1 Key trends
• 7.2 Low
• 7.3 Medium
• 7.4 High

Chapter 8 Market Estimates and Forecast, By Type, 2021-2032 (USD Million) (Million Units)

• 8.1 Key trends
• 8.2 Hair
• 8.3 Beard

Chapter 9 Market Estimates and Forecast, By Consumer Group, 2021-2032 (USD Million) (Million Units)

• 9.1 Key trends
• 9.2 Men
• 9.3 Women
• 9.4 Unisex

Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

• 10.1 Key trends
• 10.2 Online
  • 10.2.1 E-Commerce
  • 10.2.2 Company website
• 10.3 Offline
  • 10.3.1 Supermarkets/Hypermarkets
  • 10.3.2 Specialty stores
  • 10.3.3 Other retail stores

Chapter 11 Market Estimates and Forecast, By Region, 2021-2032 (USD Million) (Million Units)

• 11.1 Key trends
• 11.2 North America
  • 11.2.1 U.S.
  • 11.2.2 Canada
• 11.3 Europe
  • 11.3.1 UK
  • 11.3.2 Germany
  • 11.3.3 France
  • 11.3.4 Italy
  • 11.3.5 Spain
  • 11.3.6 Rest of Europe
• 11.4 Asia Pacific
  • 11.4.1 China
  • 11.4.2 India
  • 11.4.3 Japan
  • 11.4.4 South Korea
  • 11.4.5 Indonesia
  • 11.4.6 Malaysia
  • 11.4.7 Rest of Asia Pacific
• 11.5 Latin America
  • 11.5.1 Brazil
  • 11.5.2 Mexico
  • 11.5.3 Rest of Latin America
• 11.6 MEA
  • 11.6.1 South Africa
  • 11.6.2 Saudi Arabia
  • 11.6.3 UAE
  • 11.6.4 Rest of MEA

Chapter 12 Company Profiles

• 12.1 Avimee Herbal
• 12.2 Bioayurveda
• 12.3 Indus Cosmeceuticals Pvt. Ltd.
• 12.4 Ivory Natural
• 12.5 Lakshmi Krishna Naturals
• 12.6 Pilgrim India
• 12.7 Raw Beauty Wellness
• 12.8 Renee Cosmetics
• 12.9 Sephora USA, Inc.
• 12.10 The Man Company