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市场调查报告书
商品编码
1573934

须后护理产品市场、机会、成长动力、产业趋势分析与预测,2024-2032

Post Shave Care Products Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

出版日期: | 出版商: Global Market Insights Inc. | 英文 135 Pages | 商品交期: 2-3个工作天内

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简介目录

2023 年,全球须后护理产品市场规模将达到 33 亿美元,由于人们对个人护理的日益关注以及皮肤健康意识的不断增强,2024 年至 2032 年间的复合年增长率将达到 5.7%。随着男性越来越注重自己的外表,他们寻求高品质的产品来增强他们的日常护理。此外,人们对护肤功效的认识不断提高,鼓励消费者购买能够舒缓刺激、促进皮肤健康的须后产品。这些趋势的结合促进了对有效须后膏、乳液和乳霜的更大需求,为市场的强劲成长奠定了基础。

须后护理产品产业分为产品类型、最终用户、消费群体、价格范围、配销通路和地区。

乳液细分市场在2023 年创造了10 亿美元的收入,并且从2024 年到2032 年将以6.1% 的复合年增长率增长,这要归功于其多功能配方,可有效滋润和舒缓剃须后的皮肤。消费者青睐乳液的原因是质地轻盈、不油腻且易于使用,适合各种皮肤类型。它们通常富含保湿成分,非常适合日常使用。此外,乳液吸收迅速,可快速缓解刺激和干燥,进一步增强其吸引力。它们的广泛使用和亲肤特性使乳液在市场上占有重要地位。

线下配销通路将在2023 年占据65.5% 的份额,并将以4.3% 的复合年增长率扩展至2032 年。用品(例如术后护理)尤其重要。此外,这些零售地点提供即时的满足感,因为客户可以立即购买产品并将其带回家,而不是等待线上送货。这些商店提供的个人化服务和专家建议进一步增强了客户的信心和满意度。

亚太地区须后护理产品市场到 2023 年将达到 10 亿美元,到 2032 年将以 5.8% 的复合年增长率增长,这主要得益于人们对个人护理的日益关注和可支配收入的增加。随着男士美容趋势在整个地区受到关注,对有效须后产品的需求持续增长。此外,社群媒体和名人代言的影响力正在提高消费者对这些产品的认识和兴趣。亚太地区拥有多元化的消费者基础和不断变化的美容习惯,并有望成为剃须后护理产品行业整体成长的显着贡献者。

目录

第 1 章:方法与范围

第 2 章:执行摘要

第 3 章:产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 衝击力
    • 成长动力
      • 注重健康和自我保健
      • 美容意识不断增强
      • 可支配所得增加
    • 产业陷阱与挑战
      • 存在仿冒品
      • 消费者对有机产品偏好的转变
  • 技术和创新格局
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
  • 成长潜力分析
  • 监管环境
  • 定价分析
  • 波特的分析
  • PESTEL分析

第 4 章:竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章:市场估计与预测:按产品类型,2021 - 2032 年

  • 主要趋势
  • 洗剂
  • 凝胶
  • 奶油
  • 香脂
  • 其他(油、喷雾)

第 6 章:市场估计与预测:按最终用户划分,2021 - 2032 年

  • 主要趋势
  • 个人
  • 商业的

第 7 章:市场估计与预测:按消费者群体划分,2021 - 2032 年

  • 主要趋势
  • 男士
  • 女性

第 8 章:市场估计与预测:按价格范围,2021 - 2032

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第 9 章:市场估计与预测:按配销通路,2021 - 2032

  • 主要趋势
  • 在线的
    • 电子商务网站
    • 公司网站
  • 离线
    • 超级市场和大卖场
    • 专卖店
    • 其他零售店

第 10 章:市场估计与预测:按地区划分,2021 - 2032 年

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 马来西亚
    • 印尼
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 拉丁美洲其他地区
  • MEA
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非
    • MEA 的其余部分

第 11 章:公司简介

  • 加州巴克斯特
  • 拜尔斯多夫
  • 比利嫉妒
  • 高露洁棕榄公司
  • 科蒂公司
  • 埃奇韦尔个人护理
  • 雅诗兰黛公司
  • 赫巴辛化妆品有限公司
  • 普罗旺斯欧舒丹
  • 欧莱雅
  • 宝洁公司
  • 资生堂有限公司
  • 剃鬚的艺术
  • 联合利华
简介目录
Product Code: 11161

The Global Post Shave Care Products Market USD 3.3 billion in 2023 and will register a CAGR of 5.7% between 2024 and 2032, owing to increasing focus on personal grooming along with growing awareness of skin health. As men become more conscious of their appearance, they seek high-quality products that enhance their grooming routines. Additionally, heightened awareness of skincare benefits encourages consumers to invest in post-shave items that soothe irritation and promote skin health. This combination of trends fosters a greater demand for effective aftershave balms, lotions, and creams, positioning the market for robust growth.

The post shave care products industry is classified into product type, end-user, consumer group, price range, distribution channel, and region.

The lotion segment generated USD 1 billion in 2023 and will grow at a 6.1% CAGR from 2024 to 2032, attributed to its versatile formulation, which effectively moisturizes and soothes the skin after shaving. Consumers favor lotions for their lightweight, non-greasy texture and ease of application, making them suitable for various skin types. Often enriched with hydrating ingredients, they are ideal for daily use. Also, lotions absorb quickly, providing rapid relief from irritation and dryness, further enhancing their appeal. Their widespread use and skin-friendly attributes have established lotions as a significant presence in the market.

The offline distribution channel captured 65.5% share in 2023 and will expand at a 4.3% CAGR through 2032. Pharmacies, supermarkets, and specialty grooming shops allow customers to see and test products before purchase, which is especially important for personal care items like post-shave products, where consumers often look for reassurance regarding texture, scent, and effectiveness. Furthermore, these retail locations provide immediate gratification, as customers can buy and take products home right away unlike waiting for online deliveries. The personalized service and expert advice available in these stores further enhance customer confidence and satisfaction.

Asia Pacific post shave care products market held USD 1 billion in 2023 and will grow at a 5.8% CAGR through 2032, driven by a rising focus on personal grooming and increasing disposable incomes. As men's grooming trends gain traction across the region, the demand for effective post-shave products continues to grow. Moreover, the influence of social media and celebrity endorsements is boosting consumer awareness and interest in these products. With a diverse consumer base and evolving grooming habits, Asia Pacific is poised to be a notable contributor to the overall growth of the post shave care products industry.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definition
  • 1.2 Base estimates and calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2018 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Focus on wellness and self-care
      • 3.2.1.2 Rising grooming consciousness
      • 3.2.1.3 Increased disposable income
    • 3.2.2 Industry pitfalls and challenges
      • 3.2.2.1 Presence of counterfeit products
      • 3.2.2.2 Shifting consumer preferences for organic products
  • 3.3 Technology and innovation landscape
  • 3.4 Consumer buying behavior analysis
    • 3.4.1 Demographic trends
    • 3.4.2 Factors affecting buying decision
    • 3.4.3 Consumer product adoption
    • 3.4.4 Preferred distribution channel
  • 3.5 Growth potential analysis
  • 3.6 Regulatory landscape
  • 3.7 Pricing analysis
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Lotion
  • 5.3 Gel
  • 5.4 Cream
  • 5.5 Balm
  • 5.6 Others (oil, spray)

Chapter 6 Market Estimates and Forecast, By End User, 2021 - 2032, (USD Billion) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Individual
  • 6.3 Commercial

Chapter 7 Market Estimates and Forecast, By Consumer Group, 2021 - 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Men
  • 7.3 Women

Chapter 8 Market Estimates and Forecast, By Price Range, 2021 - 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Low
  • 8.3 Medium
  • 8.4 High

Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021 - 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
    • 9.2.1 E-Commerce sites
    • 9.2.2 Company website
  • 9.3 Offline
    • 9.3.1 Supermarkets and hypermarkets
    • 9.3.2 Specialty stores
    • 9.3.3 Other retail stores

Chapter 10 Market Estimates and Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
    • 10.4.6 Malaysia
    • 10.4.7 Indonesia
    • 10.4.8 Rest of Asia Pacific
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
    • 10.5.3 Rest of Latin America
  • 10.6 MEA
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 South Africa
    • 10.6.4 Rest of MEA

Chapter 11 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 11.1 Baxter of California
  • 11.2 Beiersdorf
  • 11.3 Billy Jealousy
  • 11.4 Colgate-Palmolive Company
  • 11.5 Coty Inc.
  • 11.6 Edgewell Personal Care
  • 11.7 Estee Lauder Companies Inc.
  • 11.8 Herbacin Cosmetic GmbH
  • 11.9 L'Occitane en Provence
  • 11.10 L'Oreal
  • 11.11 Procter and Gamble
  • 11.12 Shiseido Company, Limited
  • 11.13 The Art of Shaving
  • 11.14 Unilever