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市场调查报告书
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1577312

婴儿护理产品市场、机会、成长动力、产业趋势分析与预测，2024-2032

Baby Care Products Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
出版日期: | 出版商: Global Market Insights Inc. | 英文 150 Pages | 商品交期: 2-3个工作天内

价格
简介目录

由于可支配收入增加和生活水准提高，对优质婴儿护理产品的需求增加，2024年至2032年全球婴儿护理产品市场复合年增长率将达到4.8%。

美国经济分析局报告称，2023 年个人可支配收入将增加 6.1%，直接影响婴儿护理用品支出的增加。注重健康的父母越来越多地转向有机和不含化学物质的替代品。有机贸易协会强调，2023 年有机婴儿产品的销售量将增加 10%。

婴儿护理用品行业面临挑战，尤其是激烈的竞争和市场饱和。老牌品牌和新兴品牌争夺市场份额，使产品差异化和培养客户忠诚度的努力变得更加复杂。婴儿用品协会指出，这种激烈的竞争往往会导致价格战，压缩利润率并改变市场动态。

整个婴儿护理产品产业根据产品类型、年龄层、价格范围、配销通路和地区进行分类。

按年龄组别分類的市场包括新生儿（0-2 个月）、婴儿（3-6 个月）、爬行者（7-12 个月）和幼儿（1-3 岁）。 2023 年，爬虫类产品引领市场，创造了超过386 亿美元的收入，预计到2032 年将达到608 亿美元。的产品的需求。此外，父母也在寻找能够支持孩子发展里程碑的物品。

依价格范围分類的市场细分将婴儿护理产品分为低、中、高。 2023 年，中等价格区间的收入引领市场，收入超过 557 亿美元，预计到 2032 年将增至 874 亿美元。这些家庭倾向于更高品质的婴儿护理产品，在成本与先进功能之间取得平衡。随着对健康的高度关注，父母优先考虑安全性、舒适性和功效，而这些通常出现在中檔产品中。享有财务弹性的双收入家庭的崛起进一步推动了市场。这些家庭倾向于在婴儿护理上花钱，青睐含有有机成分、低过敏特性和创新设计以增加便利性和可靠性的产品。

美国引领婴儿护理产品市场，2023 年收入约255 亿美元，预计2024 年至2032 年复合年增长率为4.6%。护理产品优先考虑安全、舒适和健康。这种经济实力促进了对有机、天然和技术先进产品的强劲需求。此外，美国市场明显的健康意识使得父母倾向于购买不含有害化学物质和过敏原的产品，进一步扩大了对顶级婴儿护理产品的需求。

目录

第 1 章：方法与范围

第 2 章：执行摘要

第 3 章：产业洞察

  • 产业生态系统分析
    • 影响价值链的因素
    • 利润率分析
    • 干扰
    • 未来展望
    • 製造商
    • 经销商
    • 零售商
  • 衝击力
    • 成长动力
      • 增加可支配收入
      • 增强健康意识
      • 电子商务的成长
      • 技术进步
    • 产业陷阱与挑战
      • 竞争激烈
      • 严格的监管环境
  • 技术与创新格局
  • 消费者购买行为分析
    • 人口趋势
    • 影响购买决策的因素
    • 消费品采用
    • 首选配销通路
  • 成长潜力分析
  • 监管环境
  • 定价分析
  • 波特的分析
  • PESTEL分析

第 4 章：竞争格局

  • 介绍
  • 公司市占率分析
  • 竞争定位矩阵
  • 战略展望矩阵

第 5 章：市场估计与预测：按产品类型，2021 - 2032

  • 主要趋势
  • 婴儿尿布和湿纸巾
    • 婴儿尿布
      • 免洗尿布
      • 可重复使用的尿布
    • 婴儿湿纸巾
      • 湿纸巾
      • 干湿纸巾
  • 婴儿食品和配方奶粉
    • 婴儿配方奶粉
    • 婴儿食品
  • 婴儿保养品和沐浴用品
    • 婴儿乳液和乳霜
    • 婴儿洗髮精和洗液
    • 其他配件
  • 婴儿服饰和服饰
    • 上衣
    • 底穿
    • 连身裤
    • 其他的
  • 餵食和护理产品
    • 婴儿奶瓶
    • 安抚奶嘴
    • 餵食配件
  • 玩具及教育产品
  • 安全及安保产品
    • 婴儿监视器
    • 婴儿车
    • 安全门
    • 其他的
  • 家具及寝具
  • 其他的

第 6 章：市场估计与预测：按年龄划分，2021 - 2032

  • 主要趋势
  • 新生儿（0-2个月）
  • 婴儿（3-6个月）
  • 爬行者（7-12 个月）
  • 幼儿（1-3岁）

第 7 章：市场估计与预测：按价格，2021 - 2032

  • 主要趋势
  • 低的
  • 中等的
  • 高的

第 8 章：市场估计与预测：按配销通路，2021 - 2032 年

  • 主要趋势
  • 在线的
    • 电子商务
    • 公司自有网站
  • 离线
    • 超市/大卖场
    • 专卖店
    • 药局和药局
    • 其他零售业态

第 9 章：市场估计与预测：按地区，2021 - 2032

  • 主要趋势
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 马来西亚
    • 印尼
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 阿根廷
    • 拉丁美洲其他地区
  • MEA
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非
    • 埃及
    • MEA 的其余部分

第 10 章：公司简介

  • Abbott Laboratories
  • Artsana Group
  • Babyganics LLC
  • Burt's Bees (Clorox Company)
  • Carter's, Inc.
  • Graco (Newell Brands)
  • Johnson and Johnson
  • Kimberly-Clark Corporation
  • Laboratoires Expanscience
  • Munchkin, Inc.
  • Nestle SA
  • Pigeon Corporation
  • Procter and Gamble (P and G)
  • Seventh Generation Inc.
  • The Honest Company
简介目录
Product Code: 7250

The Global Baby Care Products Market will experience a 4.8% CAGR from 2024 to 2032, thrusted by rising disposable incomes and improved living standards, which are increasing the demand for premium baby care products.

The U.S. Bureau of Economic Analysis reported a 6.1% increase in disposable personal income in 2023, directly influencing higher spending on baby care items. Health-conscious parents are increasingly turning to organic and chemical-free alternatives. The Organic Trade Association highlighted a 10% growth in sales of organic baby products in 2023. Concurrently, heightened awareness of infant hygiene and well-being is driving demand for products that emphasize safety and comfort.

The baby care products sector faces challenges, notably fierce competition and market saturation. Established and emerging brands vie for market share, complicating efforts for product differentiation and fostering customer loyalty. The Baby Products Association notes that this intense competition often leads to price wars, compressing profit margins and altering market dynamics.

The overall baby care products industry is sorted based on product type, age group, price range, distribution channel, and region.

Market segmentation by age group includes newborns (0-2 months), infants (3-6 months), crawlers (7-12 months), and toddlers (1-3 years). In 2023, products for crawlers led the market, generating over USD 38.6 billion in revenue, with projections reaching USD 60.8 billion by 2032. As infants transition through developmental stages, their evolving needs drive demand for products tailored to their mobility and sensory growth. Furthermore, parents are on the lookout for items that support their child's developmental milestones.

Market segmentation by price range categorizes baby care products into low, medium, and high. In 2023, the medium price range led the market with revenues surpassing USD 55.7 billion, and projections suggest a rise to USD 87.4 billion by 2032. A significant driver is the increasing purchasing power of middle-class families, especially in emerging markets. These families are leaning towards higher-quality baby care products, balancing cost with advanced features. With a heightened focus on health, parents prioritize safety, comfort, and efficacy, often found in mid-range items. The rise of dual-income households, enjoying financial flexibility, further propels the market. These families are inclined to spend on baby care, favoring products with organic ingredients, hypoallergenic traits, and innovative designs for added convenience and reliability.

The U.S. led the baby care products market with revenues of approximately USD 25.5 billion in 2023, projecting a CAGR of 4.6% from 2024 to 2032. A primary driver is the substantial disposable income of American consumers, empowering parents to invest in premium baby care products that prioritize safety, comfort, and health. This economic strength fosters a robust demand for organic, natural, and technologically advanced items. Moreover, the U.S. market's pronounced health consciousness sees parents gravitating towards products devoid of harmful chemicals and allergens, further amplifying the demand for top-tier baby care products.

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market scope and definition
  • 1.2 Base estimates and calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 360° synopsis, 2018 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Increasing disposable income
      • 3.2.1.2 Increasing health consciousness
      • 3.2.1.3 Growth of e-commerce
      • 3.2.1.4 Technological advancements
    • 3.2.2 Industry pitfalls and challenges
      • 3.2.2.1 Intense competition
      • 3.2.2.2 Stringent regulatory environment
  • 3.3 Technology and innovation landscape
  • 3.4 Consumer buying behavior analysis
    • 3.4.1 Demographic trends
    • 3.4.2 Factors affecting buying decision
    • 3.4.3 Consumer product adoption
    • 3.4.4 Preferred distribution channel
  • 3.5 Growth potential analysis
  • 3.6 Regulatory landscape
  • 3.7 Pricing analysis
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Baby diapers and wipes
    • 5.2.1 Baby diapers
      • 5.2.1.1 Disposable diapers
      • 5.2.1.2 Reusable diapers
    • 5.2.2 Baby wipes
      • 5.2.2.1 Wet wipes
      • 5.2.2.2 Dry wipes
  • 5.3 Baby food and formula
    • 5.3.1 Infant formula
    • 5.3.2 Baby food
  • 5.4 Baby skincare and bath products
    • 5.4.1 Baby lotion and creams
    • 5.4.2 Baby shampoo and wash
    • 5.4.3 Other accessories
  • 5.5 Baby clothing and apparel
    • 5.5.1 Top wear
    • 5.5.2 Bottom wear
    • 5.5.3 Rompers
    • 5.5.4 Others
  • 5.6 Feeding and nursing products
    • 5.6.1 Baby bottles
    • 5.6.2 Pacifiers
    • 5.6.3 Feeding accessories
  • 5.7 Toys and educational products
  • 5.8 Safety and security products
    • 5.8.1 Baby monitors
    • 5.8.2 Baby strollers
    • 5.8.3 Safety gates
    • 5.8.4 Others
  • 5.9 Furniture and bedding
  • 5.10 Others

Chapter 6 Market Estimates and Forecast, By Age Group, 2021 - 2032, (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Newborns (0-2 months)
  • 6.3 Infants (3-6 months)
  • 6.4 Crawlers (7-12 months)
  • 6.5 Toddlers (1-3 years)

Chapter 7 Market Estimates and Forecast, By Price, 2021 - 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Low
  • 7.3 Medium
  • 7.4 High

Chapter 8 Market Estimates and Forecast, By Distribution Channel, 2021 - 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Online
    • 8.2.1 Ecommerce
    • 8.2.2 Company owned website
  • 8.3 Offline
    • 8.3.1 Supermarket/hypermarket
    • 8.3.2 Specialty stores
    • 8.3.3 Pharmacies and drugstores
    • 8.3.4 Other retail formats

Chapter 9 Market Estimates and Forecast, By Region, 2021 - 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 France
    • 9.3.4 Italy
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 India
    • 9.4.3 Japan
    • 9.4.4 South Korea
    • 9.4.5 Australia
    • 9.4.6 Malaysia
    • 9.4.7 Indonesia
    • 9.4.8 Rest of Asia Pacific
  • 9.5 Latin America
    • 9.5.1 Brazil
    • 9.5.2 Mexico
    • 9.5.3 Argentina
    • 9.5.4 Rest of Latin America
  • 9.6 MEA
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 South Africa
    • 9.6.4 Egypt
    • 9.6.5 Rest of MEA

Chapter 10 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

  • 10.1 Abbott Laboratories
  • 10.2 Artsana Group
  • 10.3 Babyganics LLC
  • 10.4 Burt's Bees (Clorox Company)
  • 10.5 Carter's, Inc.
  • 10.6 Graco (Newell Brands)
  • 10.7 Johnson and Johnson
  • 10.8 Kimberly-Clark Corporation
  • 10.9 Laboratoires Expanscience
  • 10.10 Munchkin, Inc.
  • 10.11 Nestle S.A.
  • 10.12 Pigeon Corporation
  • 10.13 Procter and Gamble (P and G)
  • 10.14 Seventh Generation Inc.
  • 10.15 The Honest Company