市场调查报告书
商品编码
1616014
工作场所压力管理市场机会、成长动力、产业趋势分析和 2024 年至 2032 年预测Workplace Stress Management Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032 |
2023 年,全球工作场所压力管理市场估值为106 亿美元,2024 年至2032 年复合年增长率预计为7.7%。 、压力管理技术、和虚拟治疗课程。 Headspace for Work 和 Calm for Business 等平台提供针对工作环境量身打造的冥想和放鬆工具,帮助员工管理日程安排中的压力。市场按服务类型分为压力评估、弹性培训服务和进度追踪指标。復原力培训服务部门在 2023 年创造了 59 亿美元的收入。
计画通常包括工作坊、研讨会和互动会议,旨在培养情绪恢復能力和压力管理技能。市场参与者正在增加工业活动,预计这将促进细分市场的成长。 2024 年 3 月,復原力研究所宣布计划扩大在加拿大和美国的服务范围,提供心理健康和福祉计画。 2023 年,室内细分市场占据主导地位,市占率为 72.8%。
室内活动可能会占据更大的市场份额,因为它们更容易融入现有的工作场所日常活动,并且对方便的现场压力管理解决方案的持续需求。室内压力管理活动包括瑜珈课程、冥想课程和在工作场所进行的放鬆技巧。线上细分市场将在 2023 年占据市场主导地位,预计到预测期结束时将达到 136 亿美元。线上压力管理解决方案包括虚拟咨询、压力评估数位工具和线上健康计划。
市场范围 | |
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开始年份 | 2023年 |
预测年份 | 2024-2032 |
起始值 | 106 亿美元 |
预测值 | 205 亿美元 |
复合年增长率 | 7.7% |
线上模式提供了灵活性和可访问性,允许员工从任何地点使用压力管理资源。该行业正在见证大量个人化产品的推出,预计将在预测期内加速细分市场的成长。 2021 年 10 月,Noom 推出了一个新的数位平台,以解决日常压力和焦虑。新平台采用先进疗法来解决心理问题和行为健康。
2023 年,北美工作场所压力管理市场收入达 39 亿美元。该公司正在投资全面的健康计划,以在竞争激烈的就业市场中吸引和留住顶尖人才。谷歌和微软等大公司提供广泛的健康计划,包括压力管理研讨会、正念培训和復原力建设活动。
The Global Workplace Stress Management Market was valued at USD 10.6 billion in 2023 and is set to grow at 7.7% CAGR from 2024 to 2032. Companies are increasingly using apps and online platforms to provide employees with easy access to mindfulness exercises, stress management techniques, and virtual therapy sessions. Platforms like Headspace for Work and Calm for Business offer meditation and relaxation tools tailored for workplace environments, helping employees manage stress on their schedules. The market is segmented by service type into stress assessment, resilience training services, and progress tracking metrics. The resilience training services segment generated a revenue of USD 5.9 billion in 2023. Resilience training enhances employees' ability to cope with stress and adapt to challenging situations.
Programs often include workshops, seminars, and interactive sessions, designed to build emotional resilience and stress management skills. Market players are increasing industrial activities, which are estimated to boost segment growth. In March 2024, Resilience Institute announced plans to expand its services in Canada and the U.S. to provide mental health and wellbeing programs. The indoor segment dominated the market in 2023 with a market share of 72.8%.
Indoor activities are likely to hold a larger market share due to their easier integration into existing workplace routines and the consistent demand for convenient, on-site stress management solutions. Indoor stress management activities include yoga classes, meditation sessions, and relaxation techniques conducted within the workplace. The online segment dominated the market in 2023 and is anticipated to reach USD 13.6 billion by the end of the forecast period. Online stress management solutions include virtual counseling, digital tools for stress assessment, and online wellness programs.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $10.6 Billion |
Forecast Value | $20.5 Billion |
CAGR | 7.7% |
The online mode offers flexibility and accessibility, allowing employees to engage with stress management resources from any location. The industry is witnessing a substantial number of personalized product launches, which are expected to accelerate segment growth during the forecast period. In October 2021, Noom launched a new digital platform to address daily stress and anxieties. The new platform incorporates advanced therapies to address mental issues and behavioral health.
North America workplace stress management market accounted for USD 3.9 billion in revenue in 2023. The demand for workplace stress management is rising due to increasing awareness of mental health issues and the recognition of their impact on employee productivity. Companies are investing in comprehensive wellness programs to attract and retain top talent in a competitive job market. Major corporations like Google and Microsoft offer extensive wellness initiatives, including stress management workshops, mindfulness training, and resilience-building activities.