市场调查报告书
商品编码
1620558
运动和减肥应用程式市场机会、成长驱动因素、行业趋势分析和预测 2024 - 2032 年Exercise and Weight Loss Apps Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032 |
2023 年,全球运动和减肥应用市场价值为9.431 亿美元,预计2024 年至2032 年间复合年增长率将达到16.3%。 、技术进步以及对个人化健身解决方案不断增长的需求。这些应用程式使用户能够随着时间的推移监控运动、食物摄取量、体重和其他健康相关指标。透过追踪他们的进度,用户可以保持积极性,可视化改进,并对他们的日常工作做出明智的调整。许多应用程式提供有关健康习惯和表现的宝贵见解,从而提供更量身定制的健身体验。
市场依平台分为 iOS 和 Android。 2023 年,Android 占据领先地位,营收为 4.843 亿美元。 Android 的主导地位源自于其广泛采用,尤其是在新兴市场,它占有重要的市场份额。该平台在全球的受欢迎程度使其成为旨在吸引更多受众的应用程式开发人员的一个有吸引力的选择。
根据设备,市场分为智慧型手机、平板电脑和穿戴式设备。 2023 年,智慧型手机领域引领市场,占 48.6% 的份额。智慧型手机对于全球数十亿用户来说触手可及,并且已成为日常生活不可或缺的一部分,这使其成为健身和体重管理应用程式的首选平台。全球行动用户超过 86 亿,智慧型手机的便利性和便携性对市场的成长做出了重大贡献。
市场范围 | |
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开始年份 | 2023年 |
预测年份 | 2024-2032 |
起始值 | 9.431 亿美元 |
预测值 | 36 亿美元 |
复合年增长率 | 16.3% |
2023 年,北美成为主导地区,收入达 4.206 亿美元,预计到 2032 年将达到 16 亿美元。健身应用程式互动。此外,北美较高的可支配收入允许用户投资这些应用程式的高级版本、数位个人培训和基于订阅的健身服务。
The Global Exercise And Weight Loss Apps Market was valued at USD 943.1 million in 2023 and is projected to grow at a robust CAGR of 16.3% between 2024 and 2032. This growth is driven by several factors, including increasing health awareness, widespread smartphone use, technological advancements, and the growing demand for personalized fitness solutions. These apps enable users to monitor workouts, food intake, weight, and other health-related metrics over time. By tracking their progress, users can stay motivated, visualize improvements, and make informed adjustments to their routines. Many apps provide valuable insights into health habits and performance, allowing for a more tailored fitness experience.
The market is segmented by platform into iOS and Android. In 2023, Android held the leading position, accounting for USD 484.3 million in revenue. Android's dominance stems from its widespread adoption, particularly in emerging markets, where it holds a significant market share. The platform's global popularity makes it an attractive option for app developers aiming to reach a larger audience.
Based on devices, the market is categorized into smartphones, tablets, and wearables. The smartphone segment led the market in 2023, capturing a 48.6% share. Smartphones are highly accessible and integral to everyday life for billions of users worldwide, making them a preferred platform for fitness and weight management apps. With over 8.6 billion mobile subscriptions globally, the convenience and portability of smartphones contribute significantly to the market's growth.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $943.1 Million |
Forecast Value | $3.6 Billion |
CAGR | 16.3% |
North America emerged as the dominant region in 2023, generating USD 420.6 million in revenue, with projections to reach USD 1.6 billion by 2032. The region benefits from high smartphone penetration, a tech-savvy population, and widespread internet access, making it easier for consumers to engage with fitness apps. Additionally, the higher disposable incomes in North America allow users to invest in premium versions of these apps, digital personal training, and subscription-based fitness services.