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市场调查报告书

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1638871

滑雪装备和设备市场机会、成长动力、产业趋势分析与预测 2024 - 2032

Ski Gear and Equipment Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032

出版日期: 2024年11月12日 | 出版商:

Global Market Insights Inc. | 英文 220 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2023年，全球滑雪装备和设备市场价值为17.9亿美元，预计2024年至2032年复合年增长率为3.6%。滑雪装备的需求不断增加。全球旅游业的成长，尤其是欧洲和北美顶级滑雪地区的旅游业的成长，再加上可支配收入的增加，鼓励了更多的人从事滑雪运动，从而推动了滑雪装备和设备行业的成长。

根据产品类型，市场分为护具、滑雪装备和滑雪服装，其中滑雪装备占据主导地位。该领域的价值到2023 年将达到9.71 亿美元，预计到2032 年将以3.8% 的复合年增长率增长。管理和更具吸引力适合初学者和经验丰富的滑雪者。可客製化设备的趋势，包括可调式固定器和客製化滑雪靴，提高了舒适度和性能，提高了消费者满意度，并促进了品牌忠诚度和重复购买。这种对个人化的需求反映了更广泛的行业向个人化体验的转变，并促进了整个滑雪装备市场的销售。

就最终用户而言，市场分为男性、女性和儿童，其中男性细分市场到 2023 年将占据 52% 的份额，预计 2024-2032 年复合年增长率为 3.8%。男性滑雪者尤其热衷于在滑雪装备中采用新技术，例如智慧头盔、追踪设备和高性能可自订装备。该细分市场对创新的浓厚兴趣使得对技术先进的滑雪设备的需求保持旺盛，从而激励製造商继续开发尖端产品。

市场范围
开始年份	2023年
预测年份	2024-2032
起始值	17.9 亿美元
预测值	24.5 亿美元
复合年增长率	3.6%

美国在北美滑雪装备市场中处于领先地位，到2023年将占85%的份额。文化。随着冬季旅游业的蓬勃发展，人们对滑雪、单板滑雪和其他雪上运动的兴趣日益浓厚，这反过来又增加了对满足游客和当地人需求的滑雪装备和设备的需求。冬季旅游的上升趋势不仅促进了滑雪装备的销售，而且还促进了租赁市场，因为游客在逗留期间寻求方便的选择。

产业生态系统分析
- 影响价值链的因素
- 利润率分析
- 干扰
- 未来展望
- 製造商
- 经销商
供应商格局
利润率分析
重要新闻和倡议
监管环境
衝击力
- 成长动力
  - 冬季运动越来越受欢迎
  - 扩大滑雪基础设施
- 产业陷阱与挑战
  - 滑雪的季节性
成长潜力分析
波特的分析
PESTEL分析

第 4 章：竞争格局

介绍
公司市占率分析
竞争定位矩阵
战略展望矩阵

第 5 章：市场估计与预测：依产品类型，2021-2032

主要趋势
滑雪装备
- 滑雪固定器
- 滑雪靴
- 滑雪杖
- 滑雪头盔
- 滑雪镜
- 滑雪手套和连指手套
- 其他（滑雪包和背袋等）
防护装备
- 头盔
- 面罩
- 护膝
- 其他（护背等）
滑雪服装
- 夹克
- 裤子
- 底层
- 滑雪袜
- 其他（绝缘手套、连指手套等）

第 6 章：市场估计与预测：依运动类型，2021-2032

主要趋势
高山滑雪
越野滑雪
自由式滑雪
滑雪旅游
其他（泰勒马克滑雪等）

第 7 章：市场估计与预测：依最终用途，2021-2032 年

主要趋势
男士
女性
孩子们

第 8 章：市场估计与预测：按配销通路，2021-2032 年

主要趋势
在线的
- 电商平台
- 公司网站
离线
- 百货公司
- 专业运动用品店
- 运动用品零售商

第 9 章：市场估计与预测：按地区，2021-2032 年

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 英国
- 德国
- 法国
- 义大利
- 西班牙
- 俄罗斯
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 澳洲
拉丁美洲
- 巴西
- 墨西哥
MEA
- 阿联酋
- 沙乌地阿拉伯
- 南非

第 10 章：公司简介

Atomic Austria GmbH
Black Crows Skis
Blizzard SpA
Burton Snowboards
Dynastar
Elan doo
Fischer Sports GmbH
Head Sport GmbH
K2 Sports, LLC
Marker Volkl (part of Tecnica Group)
Nordica SpA
Rossignol Group
Salomon Group
Scott Sports SA
Tecnica Group SpA

简介目录

Product Code: 12248

The Global Ski Gear And Equipment Market, valued at USD 1.79 billion in 2023, is projected to grow at 3.6% CAGR from 2024 to 2032. With winter sports, particularly skiing, gaining popularity worldwide, the demand for quality ski gear is rising. Increased global tourism, especially in top ski regions across Europe and North America, combined with higher disposable incomes, has encouraged more people to engage in skiing, driving growth in the ski gear and equipment sector.

Based on product type, the market is classified into protective gear, ski equipment, and ski apparel, with ski equipment leading the segment. This segment, valued at USD 971 million in 2023, is expected to grow at 3.8% CAGR through 2032. Technological advances have led to the development of lightweight and durable materials, such as carbon fiber and advanced composites, making ski gear more manageable and appealing to beginners and seasoned skiers. The trend towards customizable equipment, including adjustable bindings and bespoke ski boots, enhances comfort and performance, increases consumer satisfaction, and fosters brand loyalty and repeat purchases. This demand for personalization reflects a broader industry shift toward individualized experiences and boosts sales across the ski equipment market.

In terms of end-users, the market is divided into men, women, and kids, with the men segment holding a 52% share in 2023 and projected to grow at 3.8% CAGR during 2024-2032. Male skiers are particularly enthusiastic about adopting new technology in skiing equipment, such as smart helmets, tracking devices, and high-performance customizable gear. This segment's strong interest in innovation keeps demand high for technologically advanced ski equipment, motivating manufacturers to continue developing cutting-edge products.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$1.79 Billion
Forecast Value	$2.45 Billion
CAGR	3.6%

The United States leads the North American ski gear and equipment market, holding an 85% share in 2023. The country's famed ski destinations, especially those in popular states, attract millions of tourists each year, both domestic and international, creating a robust skiing culture. As winter tourism flourishes, interest in skiing, snowboarding, and other snow sports intensifies, which, in turn, increases the demand for ski gear and equipment catering to both tourists and locals. This upward trend in winter tourism has not only boosted sales of ski gear but also the rental market, as visitors look for convenient options during their stay.

Chapter 1 Methodology & Scope

1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Rising popularity of winter sports
  - 3.6.1.2 Expansion of ski infrastructure
- 3.6.2 Industry pitfalls & challenges
  - 3.6.2.1 Seasonality of skiing
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million) (Million Units)

5.1 Key trends
5.2 Ski equipment
- 5.2.1 Ski bindings
- 5.2.2 Ski boots
- 5.2.3 Ski poles
- 5.2.4 Ski helmets
- 5.2.5 Ski goggles
- 5.2.6 Ski gloves & mittens
- 5.2.7 Others (Ski Bags & Carriers, Etc)
5.3 Protective gear
- 5.3.1 Helmets
- 5.3.2 Face guards
- 5.3.3 Knee pads
- 5.3.4 Others (Back Protectors, Etc)
5.4 Ski Apparel
- 5.4.1 Jackets
- 5.4.2 Pants
- 5.4.3 Base layers
- 5.4.4 Ski socks
- 5.4.5 Others (Insulated Gloves and Mittens, Etc)

Chapter 6 Market Estimates & Forecast, By Sport Type, 2021-2032 (USD Million) (Million Units)

6.1 Key trends
6.2 Alpine skiing
6.3 Cross-country skiing
6.4 Freestyle skiing
6.5 Ski touring
6.6 Others (Telemark skiing, Etc.)

Chapter 7 Market Estimates & Forecast, By End Use, 2021-2032 (USD Million) (Million Units)

7.1 Key trends
7.2 Men
7.3 Women
7.4 Kids

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

8.1 Key trends
8.2 Online
- 8.2.1 E-commerce platform
- 8.2.2 Company websites
8.3 Offline
- 8.3.1 Department stores
- 8.3.2 Specialty sports stores
- 8.3.3 Sporting goods retailers

Chapter 9 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Million Units)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Russia
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 Australia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
9.6 MEA
- 9.6.1 UAE
- 9.6.2 Saudi Arabia
- 9.6.3 South Africa