拉伸和收缩套标市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

2024 年全球拉伸和收缩套标市场价值为 165 亿美元，预计 2025 年至 2034 年期间的复合年增长率为 5.9%。这一成长主要得益于食品和饮料行业的扩张、製药业的崛起以及对标籤和安全法规的日益重视。随着多个领域的品牌努力吸引消费者的注意力，对高效且外观吸引人的包装解决方案的需求持续增加。拉伸和收缩套标提供了一种多功能的包装选择，具有防潮、耐用和防篡改等优点，使其成为各种产品的理想选择。这些套管不仅确保产品安全，而且还透过生动细緻的设计增强了货架吸引力。此外，随着消费者偏好转向高端和创新包装，拉伸和收缩套标的采用预计将加速。

食品和饮料行业仍然是最大的终端用户领域，品牌之间的激烈竞争推动了对视觉衝击力强的包装的需求。拉伸和收缩套标是有效的行销工具，使公司能够在拥挤的零售货架上脱颖而出。它们能够在展示复杂设计的同时保持产品完整性，这对于希望打造有影响力的品牌形象的製造商来说极具吸引力。此外，製药和个人护理行业也越来越多地采用这些包装解决方案，以遵守严格的标籤规定，同时提高品牌知名度。随着人们对产品安全性和真实性的担忧日益加剧，这些行业的製造商正在利用拉伸和收缩套管来满足合规标准并增强客户信任。

市场也受益于对装饰技术日益增长的需求，其中热箔和冷箔选项变得越来越突出。预计到 2034 年，烫金装饰领域将创造 214 亿美元的市场价值，这得益于其高端的美学吸引力以及让产品在货架上脱颖而出的能力。该技术利用热量和压力将金属或颜料箔应用于包装，创造出与奢侈品牌产生共鸣的视觉吸引力。随着对高端产品的需求激增，尤其是在化妆品、食品和饮料等行业，烫金包装解决方案变得越来越受欢迎。

在材料偏好方面，PVC 凭藉其成本效益和优异的收缩性能在全球拉伸和收缩套管市场处于领先地位。 2024 年，PVC 占据了相当大的市场份额，这归功于其耐用性、易于印刷以及清晰展示图形和徽标的能力。它的经济性和灵活性使其成为寻求增强客户参与度和有效提升品牌形象的品牌的首选。

预计到 2034 年，美国拉伸和收缩套标市场规模将达到 85 亿美元，这得益于食品、饮料和个人护理等行业对外观吸引力和功能性包装的日益偏好。收缩套标的转变在饮料行业尤其明显，功能性饮料、精酿饮料和创新饮料配方已获得广泛欢迎。随着越来越多的品牌认识到拉伸和收缩套标在提高产品知名度和消费者吸引力方面的潜力，预计市场在预测期内将稳步成长。

目录

第一章：方法论与范围

第二章：执行摘要

第三章：行业洞察

• 产业生态系统分析
• 产业衝击力
  • 成长动力
    • 食品饮料业的成长
    • 製药业的成长
    • 电子商务和直接面向消费者 (DTC) 品牌的崛起
    • 印刷技术的进步
    • 政府对标籤和安全的严格规定
  • 产业陷阱与挑战
    • 环境问题与回收挑战
    • 生产和应用成本高
• 成长潜力分析
• 监管格局
• 技术格局
• 未来市场趋势
• 差距分析
• 波特的分析
• PESTEL分析

第四章：竞争格局

• 介绍
• 公司市占率分析
• 主要市场参与者的竞争分析
• 竞争定位矩阵
• 策略仪表板

第五章：市场估计与预测：按聚合物薄膜，2021 - 2034 年

• 主要趋势
• PVC
• 聚对苯二甲酸乙二酯
• 操作
• 聚乙烯
• 其他的

第六章：市场估计与预测：按装饰类型，2021 - 2034 年

• 主要趋势
• 烫金装饰
• 冷箔装饰

第七章：市场估计与预测：按印刷技术，2021 - 2034 年

• 主要趋势
• 柔版印刷
• 轮转凹版印刷/凹版印刷
• 数位印刷
• 胶印
• 混合印刷

第八章：市场估计与预测：按应用，2021 - 2034 年

• 主要趋势
• 美容与个人护理
• 食物
• 卫生保健
• 软性饮料
• 葡萄酒和烈酒
• 其他的

第九章：市场估计与预测：按地区，2021 - 2034 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 德国
  • 英国
  • 法国
  • 西班牙
  • 义大利
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国
• 拉丁美洲
  • 巴西
  • 墨西哥
• 中东和非洲
  • 沙乌地阿拉伯
  • 南非
  • 阿联酋

第十章：公司简介

• Amcor PLC
• Bemis Company
• Berry Global Inc.
• Bonset America Corporation
• CCL Industries Inc.
• Clondalkin Group Holdings BV
• D&L Packaging
• Edwards Label, Inc.
• Fuji Seal International
• Huhtamaki Oyj
• Klockner Pentaplast
• Polysack Flexible Packaging Ltd.
• SleeveCo (Fort Dearborn Company)
• Taghleef Industries
• The Dow Chemical Company
• Westrock Company

The Global Stretch & Shrink Sleeves Market was valued at USD 16.5 billion in 2024 and is projected to grow at a CAGR of 5.9% from 2025 to 2034. This growth is primarily driven by the expanding food and beverage industry, the rising pharmaceutical sector, and the growing emphasis on labeling and safety regulations. As brands in multiple sectors work to capture consumer attention, the demand for efficient and visually appealing packaging solutions continues to increase. Stretch and shrink sleeves offer a versatile packaging option that provides benefits such as moisture resistance, durability, and tamper evidence, making them ideal for a variety of products. These sleeves not only ensure product safety but also enhance shelf appeal by allowing vibrant and detailed designs. Moreover, as consumer preferences shift toward premium and innovative packaging, the adoption of stretch and shrink sleeves is expected to accelerate.

The food and beverage industry remains the largest end-user segment, where intense competition among brands has driven the need for visually striking packaging. Stretch and shrink sleeves serve as effective marketing tools, allowing companies to differentiate their products on crowded retail shelves. Their ability to maintain product integrity while showcasing intricate designs makes them highly attractive to manufacturers looking to create an impactful brand presence. Furthermore, the pharmaceutical and personal care industries are increasingly adopting these packaging solutions to comply with stringent labeling regulations while enhancing brand recognition. With rising concerns about product safety and authenticity, manufacturers in these sectors are leveraging stretch and shrink sleeves to meet compliance standards and enhance customer trust.

The market also benefits from the growing demand for embellishment techniques, with hot and cold foil options gaining prominence. The hot foil embellishing segment is expected to generate USD 21.4 billion by 2034, driven by its high-end aesthetic appeal and ability to make products stand out on the shelf. This technique uses heat and pressure to apply metallic or pigmented foils to packaging, creating a visually appealing finish that resonates with luxury brands. As demand for premium products surges, especially in industries such as cosmetics, food, and beverages, hot foil packaging solutions are becoming increasingly popular.

In terms of material preference, PVC leads the global stretch and shrink sleeves market due to its cost-effectiveness and superior shrink properties. In 2024, PVC accounted for a significant market share, attributed to its durability, ease of printing, and ability to showcase graphics and logos clearly. Its affordability and flexibility make it a preferred choice for brands seeking to enhance customer engagement and promote brand identity effectively.

The U.S. stretch & shrink sleeves market is set to reach USD 8.5 billion by 2034, fueled by a rising preference for visually appealing and functional packaging across industries such as food, beverages, and personal care. The shift toward shrink sleeves is particularly evident in the beverage sector, where functional drinks, craft beverages, and innovative drink formulations have gained significant popularity. As more brands recognize the potential of stretch and shrink sleeves to improve product visibility and consumer appeal, the market is expected to witness steady growth over the forecast period.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growth in the food & beverage industry
    • 3.2.1.2 Growth in the pharmaceutical industry
    • 3.2.1.3 Rise in e-commerce & direct-to-consumer (DTC) brands
    • 3.2.1.4 Advancements in printing technologies
    • 3.2.1.5 Stringent government regulations on labelling & safety
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Environmental concerns and recycling challenges
    • 3.2.2.2 High production and application costs
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Polymer film, 2021 - 2034 ($ Mn)

• 5.1 Key trends
• 5.2 PVC
• 5.3 PETG
• 5.4 OPS
• 5.5 PEs
• 5.6 Others

Chapter 6 Market Estimates and Forecast, By Embellishing Type, 2021 - 2034 ($ Mn)

• 6.1 Key trends
• 6.2 Hot foil embellishing
• 6.3 Cold foil embellishing

Chapter 7 Market Estimates and Forecast, By Printing Technology, 2021 - 2034 ($ Mn)

• 7.1 Key trends
• 7.2 Flexographic
• 7.3 Rotogravure/gravure
• 7.4 Digital printing
• 7.5 Offset printing
• 7.6 Hybrid printing

Chapter 8 Market Estimates and Forecast, By Application, 2021 - 2034 ($ Mn)

• 8.1 Key trends
• 8.2 Beauty & personal care
• 8.3 Food
• 8.4 Healthcare
• 8.5 Soft drinks
• 8.6 Wine & spirit
• 8.7 Others

Chapter 9 Market Estimates and Forecast, By Region, 2021 - 2034 ($ Mn)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 Australia
  • 9.4.5 South Korea
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
• 9.6 Middle East and Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 South Africa
  • 9.6.3 UAE

Chapter 10 Company Profiles

• 10.1 Amcor PLC
• 10.2 Bemis Company
• 10.3 Berry Global Inc.
• 10.4 Bonset America Corporation
• 10.5 CCL Industries Inc.
• 10.6 Clondalkin Group Holdings BV
• 10.7 D&L Packaging
• 10.8 Edwards Label, Inc.
• 10.9 Fuji Seal International
• 10.10 Huhtamaki Oyj
• 10.11 Klockner Pentaplast
• 10.12 Polysack Flexible Packaging Ltd.
• 10.13 SleeveCo (Fort Dearborn Company)
• 10.14 Taghleef Industries
• 10.15 The Dow Chemical Company
• 10.16 Westrock Company