二维条码阅读器市场机会、成长动力、产业趋势分析及 2025 - 2034 年预测

2024 年全球二维条码阅读器市场价值为 85 亿美元，预计到 2034 年将以 9.2% 的复合年增长率成长，达到 204 亿美元。这一上升趋势反映了多个行业对高效资料采集技术的日益依赖。企业越来越多地采用自动化和数位化，导致对快速、准确和用户友好的条码扫描解决方案的需求不断增加。随着零售、电子商务、物流、食品饮料和医疗保健等行业扩大营运规模，对即时产品追踪、减少物流错误以及与供应链系统无缝整合的需求变得更加明显。由于人工智慧设备正在将传统的扫描系统转变为智慧决策工具，公司不仅利用先进的条码阅读器进行库存跟踪，还将其用于营运智慧。与企业系统和分析软体的整合使企业能够简化仓库工作流程、加快订单履行速度并提高整体生产力。对非接触式操作和数位支付基础设施的日益重视进一步推动了其采用，特别是在速度和准确性至关重要的领域。

在产品类型中，手持二维条码阅读器占据市场主导地位，2024 年的收入为 39.5 亿美元。这些便携式扫描器已成为仓库设施和物流网路中的重要工具，其中行动性、灵活性和快速扫描功能至关重要。随着二维码的兴起，它们的用途大大扩展，实现了无缝的订单处理和交易处理。在医疗保健领域，手持式条码阅读器可以追踪患者身份、验证药物并确保正确实施治疗，从而最大限度地减少错误。它们的可靠性、易于整合和用户友好性使其成为各行各业首选的扫描解决方案。

零售和电子商务领域成为领先的应用领域，到 2024 年将为市场贡献 23.1 亿美元。随着网上购物的激增和全通路零售模式的发展，条码阅读器已成为库存和订单管理系统不可或缺的一部分。零售商在收银台、自助服务亭和销售点终端广泛使用它们，以确保交易的顺利和安全。行动和非接触式支付方式的普及加强了二维条码阅读器在增强客户体验、支援更快结帐和减少人工错误方面的作用。

美国在该区域处于领先地位，2024 年创造了 25.3 亿美元的市场规模。医疗保健、物流和商业领域自动化的快速应用持续推动市场成长。随着企业优先考虑即时视觉性和操作准确性，条码扫描器被广泛部署以支援库存追踪、仓库自动化和安全支付系统。

全球市场的主要参与者包括瞻博网路系统、Datalogic、松下、Unitech Electronics、佐藤控股、CipherLab、Code Corporation、Marson Technology、Zebra Technologies、霍尼韦尔国际、Socket Mobile、康耐视公司、JADAK、欧姆龙、基恩士和 Denso Wave。这些公司正在大力投资人工智慧驱动的条码阅读器技术，以提供更快的扫描速度、更高的准确性和无缝的系统整合。与物流公司和电子商务巨头的策略合作，加上持续的研发和全球分销扩张，正在加强他们的市场地位。

目录

第一章：方法论与范围

第二章：执行摘要

第三章：行业洞察

• 产业生态系统分析
• 产业衝击力
  • 成长动力
    • 零售和电子商务领域采用率不断上升
    • 自动化仓储和物流的成长
    • 数位支付和金融科技的扩张
    • 条码阅读器技术的进步
    • 扩大食品饮料产业的用途
  • 产业陷阱与挑战
    • 相容性和标准化问题
    • 初始投资和整合成本高
• 成长潜力分析
• 监管格局
• 技术格局
• 未来市场趋势
• 差距分析
• 波特的分析
• PESTEL分析

第四章：竞争格局

• 介绍
• 公司市占率分析
• 主要市场参与者的竞争分析
• 竞争定位矩阵
• 策略仪表板

第五章：市场估计与预测：按类型，2021 年至 2034 年

• 主要趋势
• 手持阅读器
• 固定阅读器
• 移动（安装式）阅读器

第六章：市场估计与预测：按技术，2021 年至 2034 年

• 主要趋势
• 影像扫描仪
  • 电荷耦合元件（CCD）扫描仪
  • 互补金属氧化物半导体 (CMOS) 扫描仪
• 全向扫描仪

第七章：市场估计与预测：依最终用途产业，2021 年至 2034 年

• 主要趋势
• 教育
• 政府
• 卫生保健
• 物流与运输
• 製造业
• 零售与电子商务
• 其他的

第八章：市场估计与预测：按地区，2021 年至 2034 年

• 主要趋势
• 北美洲
  • 我们
  • 加拿大
• 欧洲
  • 德国
  • 英国
  • 法国
  • 西班牙
  • 义大利
  • 荷兰
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 澳洲
  • 韩国
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中东和非洲
  • 沙乌地阿拉伯
  • 南非
  • 阿联酋

第九章：公司简介

• CipherLab
• Code Corporation
• Cognex Corporation
• Datalogic
• Denso Wave
• Honeywell International
• JADAK
• Juniper Systems
• Keyence
• Marson Technology
• Omron
• Panasonic
• Sato Holdings
• Socket Mobile
• Unitech Electronics
• Zebra Technologies

The Global 2D Barcode Reader Market was valued at USD 8.5 billion in 2024 and is estimated to grow at a CAGR of 9.2% to reach USD 20.4 billion by 2034. This upward trajectory reflects the growing reliance on efficient data capture technologies across multiple industries. Businesses are increasingly embracing automation and digitization, leading to rising demand for fast, accurate, and user-friendly barcode scanning solutions. As industries like retail, e-commerce, logistics, food and beverage, and healthcare scale their operations, the need for real-time product tracking, error reduction in logistics, and seamless integration with supply chain systems has become more pronounced. Companies are leveraging advanced barcode readers not just for inventory tracking but also for operational intelligence, as AI-powered devices are transforming traditional scanning systems into smart decision-making tools. Integration with enterprise systems and analytics software enables businesses to streamline warehouse workflows, accelerate order fulfillment, and enhance overall productivity. The growing emphasis on contactless operations and digital payment infrastructure is further pushing adoption, especially in sectors where speed and accuracy are critical.

Among product types, handheld 2D barcode readers dominated the market, accounting for USD 3.95 billion in revenue in 2024. These portable scanners have become vital tools in warehouse facilities and logistics networks, where mobility, flexibility, and quick scanning capabilities are essential. Their usage has expanded significantly with the rise of QR codes, enabling seamless order processing and transaction handling. In healthcare, handheld barcode readers are instrumental in minimizing errors by tracking patient IDs, verifying medication, and ensuring the correct administration of treatments. Their reliability, ease of integration, and user-friendliness have made them the preferred scanning solution across a wide range of industries.

The retail and e-commerce sector emerged as the leading application segment, contributing USD 2.31 billion to the market in 2024. With the surge in online shopping and the evolution of omnichannel retail models, barcode readers have become integral to inventory and order management systems. Retailers use them extensively at checkout counters, self-service kiosks, and point-of-sale terminals to ensure smooth and secure transactions. The proliferation of mobile and contactless payment methods has reinforced the role of 2D barcode readers in enhancing customer experiences, supporting faster checkouts, and reducing manual errors.

The United States led the regional landscape, generating USD 2.53 billion in 2024. Rapid adoption of automation in healthcare, logistics, and commerce continues to propel market growth. As businesses prioritize real-time visibility and operational accuracy, barcode scanners are being deployed widely to support inventory tracking, warehouse automation, and secure payment systems.

Key players in the global market include Juniper Systems, Datalogic, Panasonic, Unitech Electronics, Sato Holdings, CipherLab, Code Corporation, Marson Technology, Zebra Technologies, Honeywell International, Socket Mobile, Cognex Corporation, JADAK, Omron, Keyence, and Denso Wave. These companies are investing heavily in AI-driven barcode reader technologies that offer faster scans, greater accuracy, and seamless system integration. Strategic collaborations with logistics firms and e-commerce giants, combined with ongoing R&D and global distribution expansion, are reinforcing their market presence.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Rising adoption in retail & e-commerce
    • 3.2.1.2 Growth of automated warehousing & logistics
    • 3.2.1.3 Expansion of digital payments & fintech
    • 3.2.1.4 Advancements in barcode reader technology
    • 3.2.1.5 Expanding usage in food & beverage industry
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Compatibility & standardization issues
    • 3.2.2.2 High initial investment & integration costs
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter’s analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Type, 2021 – 2034 (USD Million & Units)

• 5.1 Key trends
• 5.2 Handheld readers
• 5.3 Fixed readers
• 5.4 Mobile (Mounted) readers

Chapter 6 Market Estimates and Forecast, By Technology, 2021 – 2034 (USD Million & Units)

• 6.1 Key trends
• 6.2 Imaging scanners
  • 6.2.1 Charge-coupled device (CCD) scanners
  • 6.2.2 Complementary metal-oxide semiconductor (CMOS) scanner
• 6.3 Omnidirectional scanners

Chapter 7 Market Estimates and Forecast, By End Use Industry, 2021 – 2034 (USD Million & Units)

• 7.1 Key trends
• 7.2 Education
• 7.3 Government
• 7.4 Healthcare
• 7.5 Logistics & transportation
• 7.6 Manufacturing
• 7.7 Retail & e-commerce
• 7.8 Others

Chapter 8 Market Estimates and Forecast, By Region, 2021 – 2034 (USD Million & Units)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 France
  • 8.3.4 Spain
  • 8.3.5 Italy
  • 8.3.6 Netherlands
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 Australia
  • 8.4.5 South Korea
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 Middle East and Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 South Africa
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 CipherLab
• 9.2 Code Corporation
• 9.3 Cognex Corporation
• 9.4 Datalogic
• 9.5 Denso Wave
• 9.6 Honeywell International
• 9.7 JADAK
• 9.8 Juniper Systems
• 9.9 Keyence
• 9.10 Marson Technology
• 9.11 Omron
• 9.12 Panasonic
• 9.13 Sato Holdings
• 9.14 Socket Mobile
• 9.15 Unitech Electronics
• 9.16 Zebra Technologies