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市场调查报告书
商品编码
1858842
以营养基因体学为基础的个人化补充剂市场机会、成长驱动因素、产业趋势分析及预测(2025-2034年)Nutrigenomics-Based Personalized Supplements Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
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2024 年全球基于营养基因组学的个人化补充剂市场价值为 16 亿美元,预计到 2034 年将以 15.8% 的复合年增长率增长至 67 亿美元。

这一显着增长得益于基因组学的突破、人工智慧诊断技术的日益普及以及预防性健康解决方案的兴起。在DNA分析和数位健康平台的支持下,个人化营养正日益成为主流,因为注重健康的消费者正在寻求量身定制的健康策略。定序成本的降低和家用基因检测的日益普及正在加速这些个人化解决方案的推广。随着基因素养的提高和意识的增强,消费者越来越倾向于使用基于个人基因图谱提供客製化营养补充剂的平台。这种转变正在推动对直接面向消费者的营养基因组学服务的需求,并为以数位化为先导的营养补充剂公司创造新的商机。此外,利用人工智慧和机器学习技术解读DNA标记的创新倡议,使企业能够提供精准的营养配方,并透过行动整合和即时分析提升用户体验。
| 市场范围 | |
|---|---|
| 起始年份 | 2024 |
| 预测年份 | 2025-2034 |
| 起始值 | 16亿美元 |
| 预测值 | 67亿美元 |
| 复合年增长率 | 15.8% |
到2024年,基因检测试剂盒和试剂市场将占据35%的份额。这一主导地位源自于基因资料在实现精准个人化方面所扮演的核心角色。如果没有基因组资讯的收集和分析,就无法设计个人化的营养干预措施。微阵列平台、唾液检测试剂盒和SNP特异性检测板的改进,使得这些工具更容易取得,也更方便使用者在家中使用。这些进步正在推动更广泛的消费群体接受这些检测方法,并为高度客製化的健康策略奠定基础。
2024年,肥胖和体重管理领域占了24.2%的市场份额,成为该领域的主要应用方向。这主要受全球肥胖症盛行率不断上升的影响,全球已有超过10亿成年人受到肥胖症的困扰。随着越来越多的消费者转向以科学为依据的解决方案,营养基因组学因其能够透过基因标记精准识别代谢效率低下问题而备受关注。透过评估与脂肪储存、能量利用和食慾调节相关的关键变异,营养补充品品牌能够提供高度针对性的干预措施,帮助使用者根据自身独特的生理特征更好地管理体重。
预计到2024年,美国基于营养基因体学的个人化营养补充品市场规模将达到4.976亿美元。美国在该领域处于领先地位,这得益于其对消费者基因学的早期应用、先进的医疗保健基础设施以及蓬勃发展的健康文化。无论是老牌企业还是新兴新创公司,都在透过将基因科学与数位营养平台结合来推动创新。竞争激烈的市场环境以及消费者对科技驱动型健康解决方案日益增长的兴趣,正助力美国成为全球个人化营养补充品领域的领导者。
全球营养基因组学个人化营养补充品市场的主要参与者包括GenoPalate、Rootine、myDNA、Nutrigenomix、Persona Nutrition、Zoe、InsideTracker、Elysium Health、DNAfit和Sun Genomics。为了在营养基因组学个人化营养补充品市场站稳脚跟,各公司正致力于将先进的基因解读工具与人工智慧和机器学习技术结合。许多公司正透过数位化平台和订阅模式拓展产品线,提供持续的健康监测和个人化营养方案。与基因检测公司和数位健康公司的策略合作,有助于营养补充品品牌提升个人化方案的精准度。此外,各公司还在投资开发用户友好的应用程式和平台,用于追踪生物特征数据、饮食习惯和补充剂服用情况,从而提高用户的长期参与度。
(註:贸易统计仅针对重点国家提供)
The Global Nutrigenomics-Based Personalized Supplements Market was valued at USD 1.6 billion in 2024 and is estimated to grow at a CAGR of 15.8% to reach USD 6.7 billion by 2034.

This significant growth is driven by breakthroughs in genomic science, the increasing use of AI-based diagnostics, and the rising shift toward preventive health solutions. Personalized nutrition, supported by DNA analysis and digital health platforms, is becoming increasingly mainstream as health-conscious consumers seek tailored wellness strategies. The reduced cost of sequencing and growing availability of at-home genetic testing are accelerating the adoption of these personalized solutions. As genetic literacy improves and awareness spreads, consumers are becoming more engaged with platforms that offer customized supplements based on individual genetic profiles. This shift is fueling demand for direct-to-consumer nutrigenomics services and creating new business opportunities for digital-first supplement companies. Additionally, innovation across platforms using AI and machine learning for interpreting DNA markers is enabling companies to deliver precise nutritional formulas while also enhancing the user experience through mobile integration and real-time analytics.
| Market Scope | |
|---|---|
| Start Year | 2024 |
| Forecast Year | 2025-2034 |
| Start Value | $1.6 Billion |
| Forecast Value | $6.7 Billion |
| CAGR | 15.8% |
The genetic testing kits and reagents segment held a 35% share in 2024. This dominance stems from the central role genetic data plays in enabling accurate personalization. Without collecting and analyzing genomic information, personalized nutrition interventions cannot be designed. Improvements in microarray platforms, saliva-based test kits, and SNP-specific panels are making these tools more accessible and user-friendly for home use. These advancements are pushing wider adoption across a broader consumer base, laying the groundwork for highly tailored health strategies.
The obesity and weight management segment held a 24.2% share in 2024, emerging as the leading application area within the space. This is largely influenced by the rising global prevalence of obesity, which affects more than a billion adults worldwide. As more consumers turn to science-backed solutions, nutrigenomics is gaining attention for its ability to pinpoint metabolic inefficiencies through genetic markers. By evaluating key variants linked to fat storage, energy usage, and appetite regulation, supplement brands are offering highly targeted interventions to help users better manage weight based on their unique biology.
U.S. Nutrigenomics-Based Personalized Supplements Market generated USD 497.6 million in 2024. The United States leads this space due to its early embrace of consumer genetics, advanced healthcare infrastructure, and a thriving wellness culture. Both established players and emerging startups are driving innovation by merging genetic science with digital nutrition platforms. The competitive ecosystem and growing consumer interest in tech-driven health solutions are helping shape the U.S. as a global leader in personalized supplementation.
Key companies operating in the Global Nutrigenomics-Based Personalized Supplements Market include GenoPalate, Rootine, myDNA, Nutrigenomix, Persona Nutrition, Zoe, InsideTracker, Elysium Health, DNAfit, and Sun Genomics. To establish a strong foothold in the nutrigenomics-based personalized supplements market, companies are focusing on integrating advanced genetic interpretation tools with AI and machine learning technologies. Many are expanding their product offerings through digital platforms and subscription-based models that provide continuous health monitoring and tailored nutrition. Strategic collaborations with genetic testing firms and digital health companies allow supplement brands to enhance personalization accuracy. Companies are also investing in user-friendly apps and platforms that track biometrics, dietary habits, and supplement adherence, improving long-term engagement.
( Note: the trade statistics will be provided for key countries only)