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市场调查报告书
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1644043

身临其境型科技的全球市场

Immersive Technology
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 163 Pages | 商品交期: 最快1-2个工作天内

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简介目录

预计 2030 年全球身临其境型技术市场规模将达 1,843 亿美元

2024 年全球身临其境型技术市场规模估计为 441 亿美元，预计到 2030 年将达到 1,843 亿美元，2024-2030 年分析期内的复合年增长率为 26.9%。硬体是身临其境型技术报告中分析的细分市场之一，预计复合年增长率为 26.3%，到分析期结束时将达到 896 亿美元。在分析期内，身临其境型技术软体/平台部分预计将以 29.2% 的复合年增长率成长。

美国市场规模将达到 116 亿美元；中国市场预计以 25.5% 的复合年增长率成长

预计2024年美国身临其境型技术市场规模将达116亿美元。中国是世界第二大经济体，预计到 2030 年市场规模将达到 280 亿美元，2024-2030 年分析期间的复合年增长率为 25.5%。其他值得注意的区域市场包括日本和加拿大，预计在分析期间的复合年增长率分别为 24.5% 和 23.3%。在欧洲，预计德国的复合年增长率约为 18.7%。

全球身临其境型技术市场 - 主要趋势与驱动因素摘要

身临其境型技术将如何改变使用者互动？

身临其境型技术透过虚拟实境 (VR)、扩增实境(AR) 和混合实境(MR) 等技术创建逼真、互动且引人入胜的环境，重新定义个人与数位内容的互动方式。与局限于萤幕的传统数位体验不同，身临其境型技术允许使用者进入虚拟世界或透过数位覆盖扩增实境世界环境。这种转变将推动娱乐、教育、医疗保健和零售等各行业的应用，这些产业的身临其境型解决方案可以实现更有意义、更有影响力的用户互动。

在娱乐领域，身临其境型技术引入了VR游戏、AR音乐会、360度电影等，为观众提供了前所未有的参与度。医疗保健专业人员正在使用 VR 进行疼痛管理、手术模拟和心理健康治疗，从而实现创新且有效的患者照护。在教育领域，身临其境型平台透过提供实践虚拟实验室、历史重演、互动式学习模组等，将复杂的概念变为现实，提高学生的参与度和保留率。随着企业和消费者不断要求更深入、更具互动性的体验，身临其境型技术在实现这一转变中发挥关键作用。

为什么各行业的企业都采用身临其境型技术？

身临其境型技术正被应用于各个领域，包括增强客户参与、改善培训成果和优化业务效率。在零售业，AR 应用可让消费者虚拟试用产品、直观查看家中的家具以及探索数位商店，从而增强购物体验。同样，在房地产行业，VR 游览可以让潜在买家远端探索房产，扩大市场范围，同时节省时间和资源。

企业培训计画也采用身临其境型技术，为紧急应变、机器操作和软性技能训练等场景提供虚拟实境模拟。这些应用程式为技能开发提供了一个安全、可管理且经济高效的环境。製造业和工业部门正在使用身临其境型技术来优化设计流程、视觉化原型并透过数位双胞胎简化供应链管理。身临其境型技术的多功能性使其成为企业在快速发展的市场中寻求创新和保持竞争力的必备工具。

硬体和软体的进步如何加速身临其境型技术的应用？

硬体和软体的快速进步正在推动身临其境型技术的广泛应用。 VR 和 AR 头戴装置的进步，例如更高的解析度、更轻的重量和更宽的视野，正在提高使用者的舒适度和体验。触觉回馈系统现在提供触觉，让使用者感受到虚拟物体，为沉浸感增加了新的维度。空间音讯的创新创造了逼真的音景，增强了虚拟环境的沉浸感。

在软体方面，人工智慧和机器学习的进步使得沉浸式体验的即时个人化成为可能。例如，人工智慧内容调整可根据个人偏好自订体验，先进的 3D 建模工具有助于创建高度详细和逼真的虚拟世界。云端运算和 5G 连接也将发挥重要作用，促进身临其境型解决方案的无缝和可扩展部署。这些技术进步使得身临其境型技术更容易被企业和消费者所接受，并且越来越多地融入许多应用程式中。

哪些因素推动了身临其境型科技市场的成长？

身临其境型技术市场的成长受到多种因素的推动，包括消费者对互动式和个人化体验的需求不断增长、AR 和 VR 设备的技术进步以及各行各业的日益采用。游戏和娱乐产业是早期采用者，利用身临其境型解决方案创造引人入胜的体验，从而提高用户保留率和收益。医疗保健产业也是一个关键的驱动力，身临其境型技术可以在治疗、培训和患者照护方面实现创新应用。

在零售和电子商务领域，身临其境型技术正在透过支援 AR 的购物工具和 VR展示室帮助企业改善客户体验并提高转换率。企业培训和教育部门正在采用身临其境型平台来实现具有成本效益且影响深远的技能发展。此外，政府推动数位转型的倡议和对 5G 基础设施的投资为身临其境型技术的应用创造了有利的环境。随着消费者对参与和沈浸式体验的期望不断增长，市场将迅速扩张，为企业提供创新和发展的新机会。

部分

组件（身临其境型科技硬体、身临其境型技术软体/平台、身临其境型技术服务）、技术（虚拟实境 (VR) 技术、扩增实境(AR) 技术、混合实境(MR) 技术、其他技术）、应用（培训和学习应用、紧急服务应用、产品开发应用、销售和行销应用、其他应用）

受访公司范例（25家值得关注的公司）

  • Barco NV
  • Google Cloud
  • HTC Corporation
  • IBM Corporation
  • Magic Leap, Inc.
  • Microsoft Corporation
  • Samsung Electronics Co., Ltd.
  • Sony Group Corporation
  • Ultrahaptics IP Limited

目录

第一章调查方法

第 2 章执行摘要

  • 市场概况
  • 主要企业
  • 市场趋势和驱动因素
  • 全球市场展望

第三章 市场分析

  • 美国
  • 加拿大
  • 日本
  • 中国
  • 欧洲
  • 法国
  • 德国
  • 义大利
  • 英国
  • 其他欧洲国家
  • 亚太地区
  • 其他地区

第四章 竞赛

简介目录
Product Code: MCP31536

Global Immersive Technology Market to Reach US$184.3 Billion by 2030

The global market for Immersive Technology estimated at US$44.1 Billion in the year 2024, is expected to reach US$184.3 Billion by 2030, growing at a CAGR of 26.9% over the analysis period 2024-2030. Immersive Technology Hardware, one of the segments analyzed in the report, is expected to record a 26.3% CAGR and reach US$89.6 Billion by the end of the analysis period. Growth in the Immersive Technology Software / Platform segment is estimated at 29.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$11.6 Billion While China is Forecast to Grow at 25.5% CAGR

The Immersive Technology market in the U.S. is estimated at US$11.6 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$28.0 Billion by the year 2030 trailing a CAGR of 25.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 24.5% and 23.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.7% CAGR.

Global Immersive Technology Market – Key Trends & Drivers Summarized

How Is Immersive Technology Transforming User Interaction?

Immersive technology is redefining how individuals interact with digital content by creating realistic, interactive, and engaging environments through technologies like virtual reality (VR), augmented reality (AR), and mixed reality (MR). Unlike traditional digital experiences confined to screens, immersive technology allows users to step into a virtual world or enhance their real-world surroundings with digital overlays. This transformation is driving applications across industries, including entertainment, education, healthcare, and retail, where immersive solutions enable more meaningful and impactful user interactions.

In entertainment, immersive technology has introduced VR gaming, AR-enhanced concerts, and 360-degree films, offering audiences a level of engagement previously unattainable. Healthcare professionals are leveraging VR for pain management, surgical simulations, and mental health therapies, allowing for innovative and effective patient care. In education, immersive platforms bring complex concepts to life, offering hands-on virtual labs, historical reconstructions, and interactive learning modules that boost student engagement and retention. As businesses and consumers continue to seek deeper, more interactive experiences, immersive technology is positioned as a key enabler of this transformation.

Why Are Businesses Adopting Immersive Technology Across Sectors?

The growing adoption of immersive technology by businesses across sectors is driven by its ability to enhance customer engagement, improve training outcomes, and optimize operational efficiency. In retail, AR applications allow consumers to virtually try on products, visualize furniture in their homes, or explore digital storefronts, elevating the shopping experience. Similarly, in real estate, VR tours enable potential buyers to explore properties remotely, saving time and resources while broadening market reach.

Corporate training programs have also embraced immersive technology, offering VR simulations for scenarios like emergency response, machinery operation, and soft skills training. These applications provide a safe, controlled, and cost-effective environment for skill development. Manufacturing and industrial sectors are using immersive technology to optimize design processes, visualize prototypes, and streamline supply chain management through digital twins. The versatility of immersive technology across multiple domains has made it an indispensable tool for businesses aiming to innovate and remain competitive in a rapidly evolving market.

How Are Advancements in Hardware and Software Accelerating Immersive Technology Adoption?

The rapid evolution of both hardware and software is driving the widespread adoption of immersive technology. Advances in VR and AR headsets, such as improved resolution, lighter designs, and better field of view, have enhanced user comfort and experience. Haptic feedback systems now provide tactile sensations, adding a new dimension to immersion by allowing users to feel virtual objects. Innovations in spatial audio create realistic soundscapes that deepen the sense of presence in virtual environments.

On the software side, improvements in AI and machine learning have enabled real-time personalization of immersive experiences. For instance, AI-driven content adaptation tailors experiences to individual preferences, while advanced 3D modeling tools make it easier to create highly detailed and realistic virtual worlds. Cloud computing and 5G connectivity have also contributed significantly by facilitating seamless and scalable deployment of immersive solutions. These technological advancements have made immersive technology more accessible to businesses and consumers alike, driving its integration into a growing number of applications.

What Factors Are Driving the Growth of the Immersive Technology Market?

The growth in the Immersive Technology market is driven by several factors, including rising consumer demand for interactive and personalized experiences, technological advancements in AR and VR devices, and increasing adoption across diverse industries. The gaming and entertainment industries have been early adopters, leveraging immersive solutions to create engaging experiences that boost user retention and monetization. The healthcare sector is also a significant driver, with immersive technology enabling innovative applications in therapy, training, and patient care.

In retail and e-commerce, immersive technology is helping businesses enhance customer experiences and improve conversion rates through AR-enabled shopping tools and VR showrooms. Corporate training and education sectors are adopting immersive platforms for cost-effective and impactful skill development. Additionally, government initiatives promoting digital transformation and investments in 5G infrastructure have created a favorable environment for immersive technology adoption. As consumer expectations for engaging, immersive experiences continue to grow, the market is set to expand rapidly, offering new opportunities for businesses to innovate and thrive.

SCOPE OF STUDY:

The report analyzes the Immersive Technology market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Component (Immersive Technology Hardware, Immersive Technology Software / Platform, Immersive Technology Services); Technology (Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology, Other Technologies); Application (Training & Learning Application, Emergency Services Application, Product Development Application, Sales & Marketing Application, Other Applications)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 25 Featured) -

  • Barco NV
  • Google Cloud
  • HTC Corporation
  • IBM Corporation
  • Magic Leap, Inc.
  • Microsoft Corporation
  • Samsung Electronics Co., Ltd.
  • Sony Group Corporation
  • Ultrahaptics IP Limited

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Economic Frontiers: Trends, Trials & Transformations
    • Immersive Technology - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Demand for Experiential Solutions Fuels Growth in Immersive Technology Adoption
    • Integration of AR and VR Expands Opportunities Across Multiple Industries
    • AI-Powered Enhancements Propel Innovations in Immersive Content Creation
    • Focus on Real-Time Interactivity Drives Adoption of Immersive Technologies
    • Metaverse Development Spurs Growth in Fully Immersive Digital Ecosystems
    • Advancements in Wearable Devices Expand Accessibility to Immersive Experiences
    • Growing Use of Immersive Training Solutions Boosts Adoption in Workforce Development
    • Demand for Multi-Sensory Experiences Strengthens Business Case for Immersive Tools
    • Focus on Virtual Collaboration Drives Growth in Immersive Remote Work Solutions
    • Healthcare Applications Propel Adoption of Immersive Technologies in Therapy and Training
    • Immersive Retail Experiences Create New Opportunities in Customer Engagement
    • Expansion of E-Sports and Gaming Drives Innovation in Immersive Platforms
    • Improved Hardware Affordability Accelerates Market Penetration of Immersive Devices
    • Integration with IoT Creates New Use Cases for Immersive Technologies
    • Advances in Haptic and Spatial Audio Technologies Enhance Immersive Experience Quality
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Immersive Technology Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Immersive Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Immersive Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Immersive Technology Hardware by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for Immersive Technology Hardware by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Immersive Technology Software / Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for Immersive Technology Software / Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Immersive Technology Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for Immersive Technology Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Product Development Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Product Development Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Sales & Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Sales & Marketing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Training & Learning Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Training & Learning Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Emergency Services Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Emergency Services Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Virtual Reality (VR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 21: World 6-Year Perspective for Virtual Reality (VR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Augmented Reality (AR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World 6-Year Perspective for Augmented Reality (AR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 24: World Recent Past, Current & Future Analysis for Mixed Reality (MR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 25: World 6-Year Perspective for Mixed Reality (MR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 26: World Recent Past, Current & Future Analysis for Other Technologies by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 27: World 6-Year Perspective for Other Technologies by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 28: USA Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: USA 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 30: USA Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: USA 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 32: USA Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: USA 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • CANADA
    • TABLE 34: Canada Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: Canada 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 36: Canada Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Canada 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 38: Canada Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Canada 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • JAPAN
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 40: Japan Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Japan 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 42: Japan Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Japan 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 44: Japan Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Japan 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • CHINA
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 46: China Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: China 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 48: China Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: China 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 50: China Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: China 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • EUROPE
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 52: Europe Recent Past, Current & Future Analysis for Immersive Technology by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 53: Europe 6-Year Perspective for Immersive Technology by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 54: Europe Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Europe 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 56: Europe Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Europe 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 58: Europe Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Europe 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • FRANCE
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 60: France Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: France 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 62: France Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: France 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 64: France Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: France 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • GERMANY
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 66: Germany Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Germany 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 68: Germany Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Germany 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 70: Germany Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Germany 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • ITALY
    • TABLE 72: Italy Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Italy 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 74: Italy Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Italy 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 76: Italy Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 77: Italy 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • UNITED KINGDOM
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 78: UK Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 79: UK 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 80: UK Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: UK 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 82: UK Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 83: UK 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 84: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 85: Rest of Europe 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 86: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Rest of Europe 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 88: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 89: Rest of Europe 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 90: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 91: Asia-Pacific 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 92: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Asia-Pacific 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 94: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 95: Asia-Pacific 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 96: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 97: Rest of World 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 98: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Rest of World 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 100: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 101: Rest of World 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030

IV. COMPETITION