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市场调查报告书
商品编码
1768976

全球影响力行销平台市场

Influencer Marketing Platform
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 149 Pages | 商品交期: 最快1-2个工作天内

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简介目录

到 2030 年，全球影响力行销平台市场规模将达到 1,638 亿美元

全球网红行销平台市场规模预计在2024年为386亿美元，预计到2030年将达到1,638亿美元，2024年至2030年的复合年增长率为27.2%。搜寻与发现是本报告分析的细分市场之一，预计其复合年增长率为27.5%，到分析期结束时规模将达到631亿美元。分析与彙报细分市场在分析期间内的复合年增长率预计为29.1%。

美国市场预计将达到 114 亿美元，中国市场复合年增长率将达到 26.2%

美国红行销平台市场规模预计在2024年达到114亿美元。预计到2030年，作为世界第二大经济体的中国市场规模将达到246亿美元，在2024-2030年的分析期内，复合年增长率为26.2%。其他值得关注的区域市场包括日本和加拿大，预计在分析期间内，这两个市场的复合年增长率分别为24.2%和23.0%。在欧洲，预计德国市场的复合年增长率约为18.8%。

全球影响力行销平台市场－主要趋势与驱动因素摘要

为什么影响者行销平台将彻底改变数位广告

影响者行销平台已成为现代数位广告生态系统中的关键工具，使品牌能够利用社群媒体影响者来推广其产品和服务。影响者行销利用拥有大量粉丝的个人的信誉和影响力，使企业能够以真实且引人入胜的方式与高度针对性的受众建立联繫。这些平台简化了识别影响者、管理合作、追踪绩效指标和衡量投资收益(ROI) 的过程。时尚、美容、健身和游戏等行业在影响者行销中尤其活跃，因为社群媒体用户倾向于关注这些主题。将人工智慧 (AI) 和数据分析整合到影响者行销平台中，使品牌能够做出数据驱动的决策，以推动影响者宣传活动的成功并提高参与率。

技术进步如何影响影响力行销平台市场？

技术进步正在改变网红行销平台，使其更有效率、用户友善。透过分析受众属性、参与率和内容相关性等指标，人工智慧工具可以增强网红的选择，帮助品牌找到最适合宣传活动的影响者。此外，人工智慧也用于侦测虚假粉丝和参与诈骗，确保品牌与能够带来真正价值的合法网红合作。平台还整合了机器学习演算法，以推广、合约管理和内容核准等重复性任务，从而简化协作流程。此外，数据分析工具可以提供宣传活动效果的详细洞察，使品牌能够即时优化策略并实现更好的投资报酬率。这些技术创新使网红行销平台更加健壮、更具可扩展性，可满足各种规模品牌的需求。

市场区隔如何定义影响者行销平台市场的成长？

类型包括宣传活动管理、网红发掘、关係管理以及分析和报告工具。宣传活动管理工具应用最为广泛，因为它们允许品牌在单一介面中创建、执行和监控网红宣传活动。网红行销平台广泛应用于社交媒体、影片共用平台和博客，其中社交媒体是主要用例，因为 Instagram、YouTube 和 TikTok 等平台的使用非常广泛。最终用户包括大型企业、中小型企业 (SMB) 和个人行销人员，其中大型企业引领市场，因为它们正在大力投资网红行销以覆盖全球受众。在北美和欧洲等社群媒体使用率高且数位行销预算不断增加的地区，市场也在快速成长。

哪些因素推动了影响力行销平台市场的成长？

网红行销平台市场的成长受到多种因素的推动，包括社群媒体的日益普及、向数位行销的转变以及人工智慧和数据分析的进步。随着社群媒体继续主导线上互动，品牌正在利用网红以更真实、更个人化的方式触达目标受众。数位行销的兴起，尤其是新冠疫情，进一步加速了网红行销平台的普及，企业正在寻求创新的方式与消费者在线上建立联繫。人工智慧主导的工具增强了网红发现、宣传活动管理和效果追踪能力，也使各行各业的品牌更容易获得、更有效地进行网红行销，从而促进了市场扩张。

部分

用途（搜寻与发现、分析与彙报、宣传活动管理、影响者管理）、最终用途（时尚与生活方式、食品与娱乐、旅游与度假、运动与健身、其他最终用途）

受访公司范例

  • AspireIQ
  • HYPR
  • Influence4you
  • InfluencerDB
  • IZEA
  • Julius
  • Klear
  • Launchmetrics
  • Lefty
  • Linqia
  • Lumanu
  • Mavrck
  • Onalytica
  • Social Beat
  • Traackr
  • Upfluence

人工智慧集成

全球产业分析师正在利用可操作的专家内容和人工智慧工具改变市场和竞争情报。

Global Industry Analysts 没有查询通用的 LLM 或特定产业的SLM，而是建立了一个从全球专家收集的内容库，其中包括视讯录影、部落格、搜寻引擎研究以及大量的公司、产品/服务和市场数据。

关税影响係数

全球产业分析师根据公司总部所在国家、製造地、进出口状况（成品和原始OEM）预测其竞争态势的变化。这种复杂且多面向的市场动态预计将以多种方式影响竞争对手，包括销货成本成本 (COGS) 上升、盈利下降、供应链重组以及其他微观和宏观市场动态。

目录

第一章调查方法

第二章执行摘要

  • 市场概览
  • 主要企业
  • 市场趋势和驱动因素
  • 全球市场展望

第三章市场分析

  • 美国
  • 加拿大
  • 日本
  • 中国
  • 欧洲
  • 法国
  • 德国
  • 义大利
  • 英国
  • 其他欧洲国家
  • 亚太地区
  • 其他地区

第四章 比赛

简介目录
Product Code: MCP22051

Global Influencer Marketing Platform Market to Reach US$163.8 Billion by 2030

The global market for Influencer Marketing Platform estimated at US$38.6 Billion in the year 2024, is expected to reach US$163.8 Billion by 2030, growing at a CAGR of 27.2% over the analysis period 2024-2030. Search & Discovery, one of the segments analyzed in the report, is expected to record a 27.5% CAGR and reach US$63.1 Billion by the end of the analysis period. Growth in the Analytics & Reporting segment is estimated at 29.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$11.4 Billion While China is Forecast to Grow at 26.2% CAGR

The Influencer Marketing Platform market in the U.S. is estimated at US$11.4 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$24.6 Billion by the year 2030 trailing a CAGR of 26.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 24.2% and 23.0% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.8% CAGR.

Global Influencer Marketing Platform Market - Key Trends and Drivers Summarized

Why Is the Influencer Marketing Platform Revolutionizing Digital Advertising?

The influencer marketing platform has emerged as a critical tool in the modern digital advertising ecosystem, enabling brands to leverage social media influencers to promote products and services. Influencer marketing, which capitalizes on the credibility and reach of individuals with a significant following, allows businesses to connect with highly targeted audiences in an authentic and engaging way. These platforms simplify the process of identifying influencers, managing collaborations, tracking performance metrics, and measuring return on investment (ROI). Industries such as fashion, beauty, fitness, and gaming are particularly active in influencer marketing, as social media users tend to engage with these topics. The integration of artificial intelligence (AI) and data analytics in influencer marketing platforms helps brands make data-driven decisions, improving the success of influencer campaigns and boosting engagement rates.

How Are Technological Advancements Shaping the Influencer Marketing Platform Market?

Technological advancements are transforming influencer marketing platforms, making them more efficient and user-friendly. AI-powered tools are enhancing influencer selection by analyzing metrics such as audience demographics, engagement rates, and content relevance, helping brands identify the most suitable influencers for their campaigns. Additionally, AI is being used to detect fake followers and engagement fraud, ensuring that brands work with legitimate influencers who can deliver real value. Platforms are also integrating machine learning algorithms to automate repetitive tasks like outreach, contract management, and content approval, streamlining the collaboration process. Furthermore, data analytics tools are providing in-depth insights into campaign performance, allowing brands to optimize their strategies in real-time and achieve better ROI. These technological innovations are making influencer marketing platforms more robust and scalable, catering to brands of all sizes.

How Do Market Segments Define the Growth of the Influencer Marketing Platform Market?

Types include campaign management, influencer discovery, relationship management, and analytics & reporting tools. Campaign management tools are the most widely used, as they allow brands to create, execute, and monitor influencer campaigns in a single interface. Applications of influencer marketing platforms span across social media, video sharing platforms, and blogs, with social media being the dominant application due to the widespread use of platforms like Instagram, YouTube, and TikTok. End-users include large enterprises, small and medium-sized businesses (SMBs), and individual marketers, with large enterprises leading the market as they invest heavily in influencer marketing to reach global audiences. The market is also expanding rapidly in regions such as North America and Europe, where social media usage is high and digital marketing budgets are growing.

What Factors Are Driving the Growth in the Influencer Marketing Platform Market?

The growth in the influencer marketing platform market is driven by several factors, including the increasing popularity of social media, the shift toward digital marketing, and advancements in AI and data analytics. As social media continues to dominate online interactions, brands are leveraging influencers to reach engaged audiences in a more authentic and personalized way. The rise of digital marketing, particularly during the COVID-19 pandemic, has further accelerated the adoption of influencer marketing platforms as businesses seek innovative ways to connect with consumers online. AI-driven tools that enhance influencer discovery, campaign management, and performance tracking are also contributing to the market's expansion by making influencer marketing more accessible and effective for brands across industries.

SCOPE OF STUDY:

The report analyzes the Influencer Marketing Platform market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Application (Search & Discovery, Analytics & Reporting, Campaign Management, Influencer Management); End-Use (Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness, Other End-Uses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 43 Featured) -

  • AspireIQ
  • HYPR
  • Influence4you
  • InfluencerDB
  • IZEA
  • Julius
  • Klear
  • Launchmetrics
  • Lefty
  • Linqia
  • Lumanu
  • Mavrck
  • Onalytica
  • Social Beat
  • Traackr
  • Upfluence

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • Global Economic Update
    • Influencer Marketing Platform - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Popularity of Social Media Platforms Propels Growth of Influencer Marketing
    • Technological Advancements in AI-Driven Influencer Analytics Strengthen Business Case for Platforms
    • Increasing Focus on Targeted Advertising Expands Addressable Market for Influencer Marketing Platforms
    • Growing Adoption of Video Content on Platforms like YouTube and TikTok Drives Influencer Marketing Demand
    • Collaborations Between Influencers and Brands Propel Innovation in Sponsored Content
    • Rising Use of Micro-Influencers Expands Opportunities for Niche Marketing
    • Increasing Focus on Data-Driven Campaigns Accelerates Adoption of Influencer Marketing Platforms
    • Technological Innovations in Fraud Detection Strengthen Trust in Influencer Marketing Platforms
    • Expansion of E-Commerce Fuels Demand for Influencer-Driven Product Recommendations
    • Growing Importance of Social Media Metrics and ROI Strengthens Demand for Performance Measurement Tools
    • Focus on Personalized Marketing Campaigns Drives Adoption of AI-Based Influencer Matching
    • Emergence of Virtual Influencers Expands Creative Opportunities for Brands
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Influencer Marketing Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World 6-Year Perspective for Influencer Marketing Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Search & Discovery by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 4: World 6-Year Perspective for Search & Discovery by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Analytics & Reporting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 6: World 6-Year Perspective for Analytics & Reporting by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Campaign Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World 6-Year Perspective for Campaign Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for Influencer Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 10: World 6-Year Perspective for Influencer Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Fashion & Lifestyle by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 12: World 6-Year Perspective for Fashion & Lifestyle by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Food & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World 6-Year Perspective for Food & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 15: World Recent Past, Current & Future Analysis for Travel & Holiday by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 16: World 6-Year Perspective for Travel & Holiday by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 17: World Recent Past, Current & Future Analysis for Sports & Fitness by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 18: World 6-Year Perspective for Sports & Fitness by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World 6-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 21: World Influencer Marketing Platform Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 22: USA Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 23: USA 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 24: USA Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 25: USA 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • CANADA
    • TABLE 26: Canada Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: Canada 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 28: Canada Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: Canada 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • JAPAN
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 30: Japan Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: Japan 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 32: Japan Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: Japan 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • CHINA
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 34: China Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: China 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 36: China Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: China 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • EUROPE
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 38: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 39: Europe 6-Year Perspective for Influencer Marketing Platform by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 40: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Europe 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 42: Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Europe 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • FRANCE
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 44: France Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: France 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 46: France Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: France 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • GERMANY
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 48: Germany Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: Germany 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 50: Germany Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Germany 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • ITALY
    • TABLE 52: Italy Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Italy 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 54: Italy Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Italy 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • UNITED KINGDOM
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 56: UK Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: UK 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 58: UK Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: UK 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 60: Rest of Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: Rest of Europe 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 62: Rest of Europe Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Rest of Europe 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Influencer Marketing Platform Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 64: Asia-Pacific Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Asia-Pacific 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 66: Asia-Pacific Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Asia-Pacific 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 68: Rest of World Recent Past, Current & Future Analysis for Influencer Marketing Platform by Application - Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Rest of World 6-Year Perspective for Influencer Marketing Platform by Application - Percentage Breakdown of Value Sales for Search & Discovery, Analytics & Reporting, Campaign Management and Influencer Management for the Years 2025 & 2030
    • TABLE 70: Rest of World Recent Past, Current & Future Analysis for Influencer Marketing Platform by End-Use - Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Rest of World 6-Year Perspective for Influencer Marketing Platform by End-Use - Percentage Breakdown of Value Sales for Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness and Other End-Uses for the Years 2025 & 2030

IV. COMPETITION