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虚拟实境 (VR) 市场规模、份额和趋势分析报告：2023-2030 年按技术、设备、组件、用途、地区和细分市场分類的趋势
市场调查报告书
商品编码
1321403

虚拟实境 (VR) 市场规模、份额和趋势分析报告：2023-2030 年按技术、设备、组件、用途、地区和细分市场分類的趋势

Virtual Reality (VR) Market Size, Share & Trends Analysis Report By Technology (Semi & Fully Immersive, Non-immersive), By Device (HMD, GTD), By Component (Hardware, Software), By Application, By Region, And Segment Forecasts, 2023 - 2030
出版日期: | 出版商: Grand View Research | 英文 300 Pages | 商品交期: 2-10个工作天内

价格

虚拟实境 (VR) 市场成长与趋势

Grand View Research, Inc.最新报告显示，预计到2030年，全球虚拟实境（VR）市场规模将达到4,353.6亿美元，2023年至2030年年复合成长率为27.5%。

教育、工业培训和医疗保健等行业越来越多地采用用户沉浸式技术预计将推动市场成长。此外，由于高速、低延迟的互联网连接，互联网透过高速 5G 网路的普及正在对 VR 技术的采用产生积极影响。教育、航太和国防以及汽车等产业对培训和研究的需求不断增长也推动了市场的成长。例如，2022年10月，Meta Platforms, Inc.推出了搭载Snapdragon Qualcomm XR2+晶片组的Meta Quest Pro VR耳机。

据该公司称，这款耳机面向寻求高端 VR 耳机的专业人士和创作者。 VR技术让电子商务公司可以让使用者进行虚拟购物。该技术有助于创建互动环境并改善用户的整体购物体验。教育领域对 VR 的需求也在增长，因为教师可以在基于 VR 的线上平台上进行互动学术课程并促进更好的协作。由于科技公司在该地区的主导地位，预计到 2030 年，北美将占据很大的市场份额。该地区新 VR 产品的技术渗透和可用性预计将进一步推动该地区的成长。此外，各种虚拟实境相关新兴企业的出现预计将有助于为市场创造成长机会。

虚拟实境 (VR) 市场报告亮点

  • 按设备划分，由于手势追踪增强沉浸感的趋势，预计手势追踪设备 (GTD) 领域在预测期内将以 29.9% 的年复合成长率实现最高增长。
  • 从技术来看，由于忠实模拟现实场景的技术提供了真实的体验，半沉浸式和全沉浸式细分市场在 2022 年占据了最大的收入份额，达到 82.7%。
  • 从组成部分来看，由于游戏和娱乐领域对 VR 应用的需求不断增长，预计从 2023 年到 2030 年，软体领域的年复合成长率将达到 29.7%。
  • 由于主要 VR 设备製造商的存在以及政府鼓励使用先进技术的努力，亚太地区在 2022 年占据了最大的收入份额，超过 39%。

目录

第1章调查方法与范围

  • 市场区隔和范围
  • 市场定义
  • 资讯采购
  • 调查范围和先决条件

第2章执行摘要

第3章产业预测

  • 市场体系预测
  • 产业价值链分析
  • 市场动态
    • 市场促进因素分析
    • 市场问题分析
  • 产业机会与挑战
  • 产业分析工具
    • 波特的分析
    • 宏观经济分析

第4章虚拟实境（VR）市场设备预测

  • 2018-2030 年虚拟实境 (VR) 设备市场份额
  • 2022年及2030年设备波动分析及市场份额
  • 按设备
    • 头戴式显示器 (HMD)
    • 手势追踪设备 (GTD)
    • 投影显示墙（PDW）

第5章虚拟实境（VR）市场技术预测

  • 2018-2030 年虚拟实境 (VR) 技术市场份额
  • 2022年和2030年技术波动分析和市场份额
  • 依技术
    • 半沉浸式/全沉浸式
    • 非沉浸式

第6章虚拟实境（VR）市场组件预测

  • 2018-2030 年虚拟实境 (VR) 市场占有率（按组件）
  • 2022 年和 2030 年组件变化分析和市场份额
  • 按成分
    • 硬体
    • 软体

第7章虚拟实境（VR）市场用途预测

  • 2018-2030 年虚拟实境 (VR)用途市场份额
  • 2022 年和 2030 年用途变化分析和市场份额
  • 按用途
    • 航太/国防
    • 消费者
    • 商业的
    • 公司
    • 卫生保健
    • 其他的

第8章虚拟实境（VR）区域预测

  • 2022 年和 2030 年虚拟实境 (VR) 市场份额（按地区）
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 英国
    • 德国
    • 义大利
    • 法国
  • 亚太地区
    • 中国
    • 日本
    • 韩国
    • 印度
  • 南美洲
    • 巴西
    • 阿根廷
  • 中东/非洲
    • 沙乌地阿拉伯
    • 南非

第9章竞争形势

  • 主要市场参与企业
    • Alphabet Inc.
    • Barco NV
    • CyberGlove Systems Inc.
    • Meta Platforms, Inc.
    • HTC Corporation
    • Microsoft Corporation
    • Samsung Electronics Co., Ltd
    • Sensics, Inc.
    • Sixense Enterprises Inc.（Penumbra, Inc.）
    • Ultraleap Limited
  • 主要市场参与企业的最新趋势和影响分析
  • 公司分类
  • 参与企业概况
  • 财务绩效
  • 产品基准评效
  • 企业热力图分析
  • 2022 年公司市占率分析
  • 策略规划
    • 扩张
    • 併购
    • 合作
    • 新产品发布
    • 研究与开发
Product Code: GVR-1-68038-831-2

Virtual Reality Market Growth & Trends

The global virtual reality market size is expected to reach USD 435.36 billion by 2030, growing at a CAGR of 27.5% from 2023 to 2030, according to a new report by Grand View Research, Inc. The increasing adoption of user immersion technology in industries, such as education, industrial training, and healthcare, among others, is expected to drive market growth. In addition, internet penetration in the form of high-speed 5G networks has positively impacted the adoption of Virtual Reality (VR) technology due to fast and low-latency internet connections. The growing demand for training and research across industries, such as education, aerospace & defense, and automotive, is also driving the growth of the market. For instance, in October 2022, Meta Platforms, Inc. launched the Meta Quest Pro VR headset with the Snapdragon Qualcomm XR2+ chipset.

According to the company, the headset is targeted toward professionals and creators looking for high-end VR headsets. VR technology has enabled e-commerce companies to let users shop virtually. This technology creates an interactive environment and helps improve the overall shopping experience for users. The demand for virtual reality in the education sector is also growing as teachers can conduct interactive academic sessions on VR-based online platforms to facilitate better collaboration. North America is anticipated to hold a significant share in the market by 2030 owing to the dominance of technology companies in the region. Technology penetration in the region and the availability of new VR products are expected to boost the region's growth further. Moreover, the emergence of various start-ups related to virtual reality (VR) is expected to help create growth opportunities for the market.

Virtual Reality Market Report Highlights

  • The Gesture Tracking Device (GTD) segment is expected to grow at the highest CAGR of 29.9% over the forecast period due to the trend of gesture tracing for enhanced immersion
  • The semi & fully immersive technology segment held the largest revenue share of 82.7% in 2022 due to the realistic experience provided by the technology that closely simulates real-world scenarios
  • The software component segment is expected to grow at the highest CAGR of 29.7% from 2023 to 2030 due to the growing demand for VR applications in gaming and entertainment
  • Asia Pacific accounted for the largest revenue share of over 39% in 2022 due to the presence of leading VR equipment manufacturers and encouraging initiatives by the governments for the use of advanced technologies

Table of Contents

Chapter 1 Methodology and Scope

  • 1.1 Market Segmentation & Scope
  • 1.2 Market Definitions
  • 1.3 Information Procurement
    • 1.3.1 Information analysis
    • 1.3.2 Market formulation & data visualization
    • 1.3.3 Data validation & publishing
  • 1.4 Research Scope and Assumptions
    • 1.4.1 List of data sources

Chapter 2 Executive Summary

  • 2.1 Market Snapshot
  • 2.2 Segment Snapshot
  • 2.3 Competitive Landscape Snapshot

Chapter 3 Industry Outlook

  • 3.1 Market Lineage Outlook
  • 3.2 Industry Value Chain Analysis
  • 3.3 Market Dynamics
    • 3.3.1 Market driver analysis
      • 3.3.1.1 Evolving applications in the entertainment and medical sectors
      • 3.3.1.2 Growing VR penetration in consumer electronics
    • 3.3.2 Market challenge analysis
      • 3.3.2.1 High initial investments and device compatibility restrictions
      • 3.3.2.2 Spatial discomfort and risk of other ailments
  • 3.4 Industry Opportunities & Challenges
  • 3.5 Industry Analysis Tools
    • 3.5.1 PORTER's Analysis
    • 3.5.2 Macroeconomic Analysis

Chapter 4 Virtual Reality Market Device Outlook

  • 4.1 Virtual Reality Market Share By Device, 2018 - 2030 (USD Million)
  • 4.2 Device Movement Analysis & Market Share, 2022 & 2030
  • 4.3 Virtual Reality Market Estimates & Forecast, By Device (USD Million)
    • 4.3.1 Head-Mounted Display (HMD)
    • 4.3.2 Gesture-Tracking Device (GTD)
    • 4.3.3 Projectors & Display Wall (PDW)

Chapter 5 Virtual Reality Market Technology Outlook

  • 5.1 Virtual Reality Market Share By Technology, 2018 - 2030 (USD Million)
  • 5.2 Technology Movement Analysis & Market Share, 2022 & 2030
  • 5.3 Virtual Reality Market Estimates & Forecast, By Technology (USD Million)
    • 5.3.1 Semi & Fully Immersive
    • 5.3.2 Non-immersive

Chapter 6 Virtual Reality Market Component Outlook

  • 6.1 Virtual Reality Market Share By Component, 2018 - 2030 (USD Million)
  • 6.2 Component Movement Analysis & Market Share, 2022 & 2030
  • 6.3 Virtual Reality Market Estimates & Forecast, By Component (USD Million)
    • 6.3.1 Hardware
    • 6.3.2 Software

Chapter 7 Virtual Reality Market Application Outlook

  • 7.1 Virtual Reality Market Share By Application, 2018 - 2030 (USD Million)
  • 7.2 Application Movement Analysis & Market Share, 2022 & 2030
  • 7.3 Virtual Reality Market Estimates & Forecast, By Application (USD Million)
    • 7.3.1 Aerospace & Defense
    • 7.3.2 Consumer
    • 7.3.3 Commercial
    • 7.3.4 Enterprise
    • 7.3.5 Healthcare
    • 7.3.6 Others

Chapter 8 Virtual Reality Regional Outlook

  • 8.1 Virtual Reality Market Share By Region, 2022 & 2030
  • 8.2 North America
    • 8.2.1 North America virtual reality market, 2018 - 2030
    • 8.2.2 U.S.
      • 8.2.2.1 U.S. virtual reality market, 2018 - 2030 (USD Million)
    • 8.2.3 Canada
      • 8.2.3.1 Canada virtual reality market, 2018 - 2030 (USD Million)
    • 8.2.4 Mexico
      • 8.2.4.1 Canada virtual reality market, 2018 - 2030 (USD Million)
  • 8.3 Europe
    • 8.3.1 Europe virtual reality market, 2018 - 2030
    • 8.3.2 UK
      • 8.3.2.1 UK virtual reality market, 2018 - 2030 (USD Million)
    • 8.3.3 Germany
      • 8.3.3.1 Germany virtual reality market, 2018 - 2030 (USD Million)
    • 8.3.4 Italy
      • 8.3.4.1 Italy virtual reality market, 2018 - 2030 (USD Million)
    • 8.3.5 France
      • 8.3.5.1 France virtual reality market, 2018 - 2030 (USD Million) 
  • 8.4 Asia Pacific
    • 8.4.1 Asia Pacific virtual reality market, 2018 - 2030
    • 8.4.2 China
      • 8.4.2.1 China virtual reality market, 2018 - 2030 (USD Million)
    • 8.4.3 Japan
      • 8.4.3.1 Japan virtual reality market, 2018 - 2030 (USD Million)
    • 8.4.4 South Korea
      • 8.4.4.1 South Korea virtual reality market, 2018 - 2030 (USD Million)
    • 8.4.5 India
      • 8.4.5.1 India virtual reality market, 2018 - 2030 (USD Million)
  • 8.5 South America
    • 8.5.1 South America virtual reality market, 2018 - 2030
    • 8.5.2 Brazil
      • 8.5.2.1 Brazil virtual reality market, 2018 - 2030 (USD Million)
    • 8.5.3 Argentina
      • 8.5.3.1 Argentina virtual reality market, 2018 - 2030 (USD Million)
  • 8.6 MEA
    • 8.6.1 MEA virtual reality market, 2018 - 2030
    • 8.6.2 Saudi Arabia
      • 8.6.2.1 Saudi Arabia virtual reality market, 2018 - 2030 (USD Million)
    • 8.6.3 South Africa
      • 8.6.3.1 South Africa virtual reality market, 2018 - 2030 (USD Million)

Chapter 9 Competitive Landscape

  • 9.1 Key Market Participants
    • 9.1.1 Alphabet Inc.
    • 9.1.2 Barco NV
    • 9.1.3 CyberGlove Systems Inc.
    • 9.1.4 Meta Platforms, Inc.
    • 9.1.5 HTC Corporation
    • 9.1.6 Microsoft Corporation
    • 9.1.7 Samsung Electronics Co., Ltd
    • 9.1.8 Sensics, Inc.
    • 9.1.9 Sixense Enterprises Inc. (Penumbra, Inc.)
    • 9.1.10 Ultraleap Limited
  • 9.2 Recent Developments & Impact Analysis, By Key Market Participants
  • 9.3 Company Categorization
  • 9.4 Participant's Overview
  • 9.5 Financial Performance
  • 9.6 Product Benchmarking
  • 9.7 Company Heat Map Analysis
  • 9.8 Company Market Share Analysis, 2022 
  • 9.9 Strategy Mapping
    • 9.9.1 Expansion
    • 9.9.2 Mergers & acquisitions
    • 9.9.3 Collaborations
    • 9.9.4 New product launches
    • 9.9.5 Research & development

List of Tables

  • Table 1 Virtual reality market - key market driver impact
  • Table 2 Key market restraint/challenges impact
  • Table 3 Global virtual reality market revenue estimates and forecast, by device, 2018 - 2030 (USD Million)
  • Table 4 Global virtual reality market revenue estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • Table 5 Global virtual reality market revenue estimates and forecast, by component, 2018 - 2030 (USD Million)
  • Table 6 Global virtual reality market revenue estimates and forecast, by application, 2018 - 2030 (USD Million)
  • Table 7 Company heat map analysis
  • Table 8 Key companies undergoing expansion
  • Table 9 Key companies involved in mergers & acquisitions
  • Table 10 Key companies involved in collaborations
  • Table 11 Key companies new product launches
  • Table 12 Key companies research & development

List of Figures

  • Fig. 1 Market snapshot
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Competitive landscape snapshot
  • Fig. 9 Virtual reality market value, 2022 & 2030 (USD Million)
  • Fig. 10 Key opportunity analysis
  • Fig. 11 Industry value chain analysis
  • Fig. 12 Market dynamics
  • Fig. 13 Porter's analysis
  • Fig. 14 PESTEL analysis
  • Fig. 15 Virtual reality market, by device, key takeaways
  • Fig. 16 Virtual reality market, by device, market share, 2022 & 2030
  • Fig. 17 Head-mounted display (HMD) estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 Gesture-tracking device (GTD) market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 Projectors & Display Wall (PDW) market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 Virtual reality market, by technology, key takeaways
  • Fig. 21 Virtual reality market, by technology, market share, 2022 & 2030
  • Fig. 22 Semi & fully immersive market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 23 Non-immersive market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 24 Virtual reality market, by component, key takeaways
  • Fig. 25 Virtual reality market, by component, market share, 2022 & 2030
  • Fig. 26 Hardware market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Software market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 28 Virtual reality market, by application, key takeaways
  • Fig. 29 Virtual reality market, by application, market share, 2022 & 2030
  • Fig. 30 Aerospace & defense market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 31 Consumer market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 Commercial market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 33 Enterprise market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Healthcare market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 Others market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Virtual reality market revenue, by region, 2022 & 2030 (USD Million)
  • Fig. 37 North America virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 38 U.S. virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 39 Canada virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 40 Mexico virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 41 Europe virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 42 UK virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 43 Germany virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 44 Italy virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 45 France virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 46 Asia Pacific virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 47 China virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 48 Japan virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 49 South Korea virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 50 India virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 51 South America virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 52 Brazil virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 53 Argentina virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 54 MEA virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 55 Saudi Arabia virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 56 South Africa virtual reality market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 57 Strategic framework