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市场调查报告书
商品编码
1726244

美国汽车租赁市场规模、份额、趋势分析报告：按车辆类型、用途、预订模式和细分市场预测，2025 年至 2030 年

U.S. Car Rental Market Size, Share & Trends Analysis Report By Vehicle Type, By Application, By Booking Mode, And Segment Forecasts, 2025 - 2030
出版日期: | 出版商: Grand View Research | 英文 90 Pages | 商品交期: 2-10个工作天内

价格

美国汽车租赁市场规模及趋势

预计到 2024 年，美国汽车租赁市场规模将达到 378.8 亿美元，2025 年至 2030 年的复合年增长率为 7.5%。

旅游相关旅行需求的成长正在显着推动市场的发展。国内和国际游客越来越多地选择租车，以便更灵活、更舒适地探索目的地。休閒和商务旅行的增加进一步推动了这一趋势，从而产生了对便利交通选择的持续需求。这种成长在城市中心、旅游中心和商业区尤其明显。

随着疫情相关限制措施的放鬆，美国国内和国际观光均出现復苏。美国旅游协会预测，2023年国内旅游支出将超过疫情前的水平，日本入境旅游也将持续復苏。这种繁荣直接使以机场为基地、专注于休閒的汽车租赁供应商受益，特别是在奥兰多、拉斯维加斯和洛杉矶等人流量大的目的地。

消费者越来越重视灵活性而不是所有权，特别是在城市环境中，考虑到保险、停车费和折旧免税额，汽车拥有的总成本已大幅上升。在追求便利性和较少承诺的年轻一代和商务旅客中，这种趋势更为强烈。例如，赫兹和 Enterprise 报告称，人们对订阅租赁模式和使用行动应用的短期租赁的兴趣日益浓厚。

随着商务旅行的恢復（儘管是有选择性的），汽车租赁公司发现企业客户​​的需求增加，尤其是区域商务旅行和城际旅行。在混合工作模式下，公司也开始透过汽车租赁来满足员工的交通需求。例如，Avis Budget Group 在其季度报告中强调，商务旅行量有助于稳定和成长其主要市场的收益。

科技进步彻底改变了美国的汽车租赁产业。线上平台和行动应用程式的整合简化了预订流程，使其更易于存取和用户友好。数位付款、车辆选择和基于应用程式的解锁等功能正在提高客户满意度并扩大市场。例如，Enterprise、National 和 Alamo 正在利用数位平台和物联网来简化预订、实现非接触式操作并加强车队管理。

租赁车队中电动车（EV）的采用率正在成长。随着消费者环保意识的增强，租赁公司开始转向电动车来满足永续交通解决方案的需求。这种转变符合全球永续性目标，并吸引了具有环保意识的旅客。例如，2022年8月，欧洲电动租车新兴企业UFODrive在旧金山推出服务，进入美国市场。该公司提供非接触式电动车租赁服务，以应对油价上涨、租车短缺以及电动车需求不断增长等问题。 UFODrive 于 10 月在纽约和奥斯汀推出，此后在欧洲迅速发展。

消费者对汽车租赁服务的信心增强，尤其是在疫情之后，人们更加重视卫生和安全通讯协定。该公司正在投资卫生措施并提供多样化的车辆选择以满足不同客户的偏好，进一步推动市场成长。

目录

第一章调查方法与范围

第二章执行摘要

第三章美国汽车租赁市场的变数、趋势与范围

  • 市场体系展望
    • 母市场展望
    • 相关市场展望
  • 产业价值链分析
    • 获利能力分析（产业层面）
  • 市场动态
    • 市场驱动因素分析
    • 市场限制因素分析
    • 市场机会
    • 市场问题
  • 产业分析工具
    • 波特五力分析
  • 打入市场策略

第四章消费行为分析

  • 人口统计分析
  • 消费者趋势和偏好
  • 影响购买决策的因素
  • 消费者产品采用
  • 观察和建议

第五章：美国汽车租赁市场（按车型划分）、估值和趋势分析

  • 美国汽车租赁市场、车辆类型：关键要点
  • 2024年及2030年车型变化分析及市场占有率
  • 按车辆类型，2018-2030年
    • 豪华轿车
    • 行政车
    • 经济型轿车
    • SUV
    • 多用途车辆

第六章：美国汽车租赁市场的应用、预测与趋势分析

  • 美国汽车租赁市场、使用及关键要点
  • 2024年及2030年应用变化分析及市场占有率
  • 按应用，2018-2030 年
    • 本地使用
    • 机场接送
    • 商务旅行目的地
    • 其他的

第七章：美国汽车租赁市场预订模式、预测与趋势分析

  • 美国租车预订模式：关键要点
  • 2024 年及 2030 年预订模式变化分析及市场占有率
  • 按预订模式，2018-2030 年
    • 在线的
    • 线下/直销

第八章美国汽车租赁市场：竞争分析

  • 主要市场参与企业的近期趋势和影响分析
  • 公司分类
  • 参与企业概况
  • 服务基准
  • 2024年公司市场占有率分析（%）
  • 公司热图分析
  • 战略地图
  • 公司简介
    • Enterprise Holdings, Inc.
    • The Hertz Corporation
    • Avis Budget Group
    • Sixt
    • Fox Rent A Car
    • Turo
    • Getaround
    • Midway Car Rental
    • Dollar
    • Europcar
Product Code: GVR-4-68040-553-6

U.S. Car Rental Market Size & Trends:

The U.S. car rental market size was valued at USD 37.88 billion in 2024 and is projected to grow at a CAGR of 7.5% from 2025 to 2030. The increasing demand for tourism-related travel has significantly boosted the market. Travelers, both domestic and international, are opting for rental vehicles to explore destinations with greater flexibility and comfort. This trend is further supported by the rise in leisure and business travel, which has created a consistent need for convenient transportation options. This growth is particularly pronounced in urban centers, tourism hubs, and business corridors.

Following the relaxation of pandemic-related restrictions, the United States has witnessed a resurgence in both domestic and international tourism. According to the U.S. Travel Association, domestic travel spending surpassed pre-pandemic levels in 2023, while inbound travel continued its recovery trajectory. This upswing has directly benefited airport-based and leisure-focused car rental providers, particularly in high-traffic destinations such as Orlando, Las Vegas, and Los Angeles.

Consumers are increasingly valuing flexibility over ownership, particularly in urban environments where the total cost of vehicle ownership-factoring in insurance, parking, and depreciation-has escalated significantly. This trend is further amplified among younger demographics and business travelers who seek convenience and reduced commitment. For instance, Hertz and Enterprise have reported growing interest in subscription-based rental models and short-duration rentals facilitated through mobile apps.

As business travel resumes, albeit selectively, car rental companies are witnessing an uptick in demand from corporate clients, particularly for regional travel and inter-city movement. Companies are also turning to rental fleets to supplement transportation needs for employees in hybrid work models. For example, Avis Budget Group highlighted in its quarterly filings that business travel volume was contributing to revenue stabilization and growth in key markets.

Technological advancements have revolutionized the U.S. car rental industry. Integrating online platforms and mobile applications has streamlined the booking process, making it more accessible and user-friendly. Features such as digital payments, vehicle selection, and app-based unlocking have enhanced customer satisfaction and expanded the market. For instance, Enterprise, National, and Alamo leverage digital platforms and IoT for streamlined booking, contactless operations, and enhanced fleet management.

The adoption of electric vehicles (EVs) in rental fleets is gaining traction. As consumers become more environmentally conscious, rental companies are incorporating EVs to meet the demand for sustainable transportation solutions. This shift aligns with global sustainability goals and attracts eco-minded travelers. For instance, in August 2022, European electric vehicle rental startup UFODrive launched in San Francisco, marking its entry into the U.S. market. The company offers contact-free EV rentals amid high gas prices, rental car shortages, and rising demand for electric vehicles. UFODrive was launched in New York and Austin in October, followed by rapid European growth.

The growing emphasis on hygiene and safety protocols, especially post-pandemic, has increased consumer confidence in car rental services. Companies are investing in sanitization measures and offering diverse vehicle options to cater to varying customer preferences, further driving market growth.

U.S. Car Rental Market Report Segmentation

This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. car rental market report based on vehicle type, application, and booking mode:

  • Vehicle Outlook (Revenue, USD Million, 2018 - 2030)
  • Luxury cars
  • Executive cars
  • Economy cars
  • SUVs
  • MUVs
  • Application Outlook (Revenue, USD Million, 2018 - 2030)
  • Local usage
  • Airport transport
  • Outstation
  • Others
  • Booking Mode Outlook (Revenue, USD Million, 2018 - 2030)
  • Offline/Direct
  • Online

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. U.S. Car Rental Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related Market Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Profit Margin Analysis (Industry-level)
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market Opportunities
    • 3.3.4. Market Challenges
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends and Preferences
  • 4.3. Factors Affecting Buying Decision
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. U.S. Car Rental Market: Vehicle Type Estimates & Trend Analysis

  • 5.1. U.S. Car Rental Market, Vehicle Type: Key Takeaways
  • 5.2. Vehicle Type Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, By Vehicle Type, 2018 - 2030 (USD Million)
    • 5.3.1. Luxury Cars
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Executive Cars
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.3. Economy Cars
      • 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.4. SUVs
      • 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.5. MUVs
      • 5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. U.S. Car Rental Market: Application Estimates & Trend Analysis

  • 6.1. U.S. Car Rental Market, By Application: Key Takeaways
  • 6.2. Application Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
    • 6.3.1. Local Usage
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Airport Transport
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. Outstation
      • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. Others
      • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. U.S. Car Rental Market: Booking Mode Estimates & Trend Analysis

  • 7.1. U.S. Car Rental Market, Booking Mode: Key Takeaways
  • 7.2. Booking Mode Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, By Booking Mode, 2018 - 2030 (USD Million)
    • 7.3.1. Online
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2. Offline/Direct
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. U.S. Car Rental Market: Competitive Analysis

  • 8.1. Recent Developments & Impact Analysis, by Key Market Participants
  • 8.2. Company Categorization
  • 8.3. Participant's Overview
  • 8.4. Financial Performance
  • 8.5. Service Benchmarking
  • 8.6. Company Market Share Analysis, 2024 (%)
  • 8.7. Company Heat Map Analysis
  • 8.8. Strategy Mapping
  • 8.9. Company Profiles
    • 8.9.1. Enterprise Holdings, Inc.
      • 8.9.1.1. Company Overview
      • 8.9.1.2. Financial Performance
      • 8.9.1.3. Service Portfolios
      • 8.9.1.4. Strategic Initiatives
    • 8.9.2. The Hertz Corporation
      • 8.9.2.1. Company Overview
      • 8.9.2.2. Financial Performance
      • 8.9.2.3. Service Portfolios
      • 8.9.2.4. Strategic Initiatives
    • 8.9.3. Avis Budget Group
      • 8.9.3.1. Company Overview
      • 8.9.3.2. Financial Performance
      • 8.9.3.3. Service Portfolios
      • 8.9.3.4. Strategic Initiatives
    • 8.9.4. Sixt
      • 8.9.4.1. Company Overview
      • 8.9.4.2. Financial Performance
      • 8.9.4.3. Service Portfolios
      • 8.9.4.4. Strategic Initiatives
    • 8.9.5. Fox Rent A Car
      • 8.9.5.1. Company Overview
      • 8.9.5.2. Financial Performance
      • 8.9.5.3. Service Portfolios
      • 8.9.5.4. Strategic Initiatives
    • 8.9.6. Turo
      • 8.9.6.1. Company Overview
      • 8.9.6.2. Financial Performance
      • 8.9.6.3. Service Portfolios
      • 8.9.6.4. Strategic Initiatives
    • 8.9.7. Getaround
      • 8.9.7.1. Company Overview
      • 8.9.7.2. Financial Performance
      • 8.9.7.3. Service Portfolios
      • 8.9.7.4. Strategic Initiatives
    • 8.9.8. Midway Car Rental
      • 8.9.8.1. Company Overview
      • 8.9.8.2. Financial Performance
      • 8.9.8.3. Service Portfolios
      • 8.9.8.4. Strategic Initiatives
    • 8.9.9. Dollar
      • 8.9.9.1. Company Overview
      • 8.9.9.2. Financial Performance
      • 8.9.9.3. Service Portfolios
      • 8.9.9.4. Strategic Initiatives
    • 8.9.10. Europcar
      • 8.9.10.1. Company Overview
      • 8.9.10.2. Financial Performance
      • 8.9.10.3. Service Portfolios
      • 8.9.10.4. Strategic Initiatives

List of Tables

  • Table 1 U.S. car rental market: Key market driver analysis
  • Table 2 U.S. car rental market: Key market restraint analysis
  • Table 3 U.S. car rental market estimates & forecast, by vehicle type (USD Million)
  • Table 4 U.S. luxury rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 5 U.S. executive rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 6 U.S. economy rental cars rental market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 7 U.S. SUVS rental car market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 8 U.S. MUVs rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 9 U.S. car rental market estimates & forecast, by application (USD Million)
  • Table 10 U.S. car rental market estimates & forecast, for local usage, 2018 - 2030 (USD Million)
  • Table 11 U.S. car rental market estimates & forecast, for airport transport, 2018 - 2030 (USD Million)
  • Table 12 U.S. car rental market estimates & forecast, for outstation, 2018 - 2030 (USD Million)
  • Table 13 U.S. car rental market estimates & forecast, for others application, 2018 - 2030 (USD Million)
  • Table 14 U.S. car rental market estimates & forecast, by booking mode (USD Million)
  • Table 15 U.S. car rental market estimates and forecast through online, 2018 - 2030 (USD Million)
  • Table 16 U.S. car rental market estimates and forecast, through offline/direct, 2018 - 2030 (USD Million)
  • Table 17 Recent developments & impact analysis, by key market participants
  • Table 18 Company market share, 2024 (%)
  • Table 19 Company heat map analysis, 2024
  • Table 20 Companies implementing key strategies

List of Figures

  • Fig. 1 U.S. car rental market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Regional snapshot
  • Fig. 9 Competitive landscape snapshot
  • Fig. 10 Parent industry and US car rental market size, 2024 (USD Million)
  • Fig. 11 U.S. car rental market: Value chain analysis
  • Fig. 12 U.S. car rental market: Dynamics
  • Fig. 13 U.S. car rental market: Porter's five forces analysis
  • Fig. 14 U.S. car rental market, by vehicle type: Key takeaways
  • Fig. 15 U.S. car rental market: Vehicle Type movement analysis, 2024 & 2030 (%)
  • Fig. 16 U.S. luxury rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 17 U.S. executive rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 U.S. economy rental cars rental market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 U.S. SUVS rental car market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 U.S. MUVs rental cars market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 21 U.S. car rental market, by application: Key takeaways
  • Fig. 22 U.S. car rental market: Application movement analysis, 2024 & 2030 (%)
  • Fig. 23 U.S. car rental market estimates & forecast, for local usage, 2018 - 2030 (USD Million)
  • Fig. 24 U.S. car rental market estimates & forecast, for airport transport, 2018 - 2030 (USD Million)
  • Fig. 25 U.S. car rental market estimates & forecast, for outstation, 2018 - 2030 (USD Million)
  • Fig. 26 U.S. car rental market estimates & forecast, for others applications, 2018 - 2030 (USD Million)
  • Fig. 27 U.S. car rental market, by booking mode: Key takeaways
  • Fig. 28 U.S. car rental market: Booking Mode movement analysis, 2024 & 2030 (%)
  • Fig. 29 U.S. car rental market estimates and forecast through online, 2018 - 2030 (USD Million)
  • Fig. 30 U.S. car rental market estimates and forecast, through offline/direct, 2018 - 2030 (USD Million)
  • Fig. 31 Key company categorization
  • Fig. 32 Company market share analysis, 2024
  • Fig. 33 Strategic framework of US car rental market