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市场调查报告书
商品编码
1750742
美国零售自动贩卖机市场规模、份额、趋势分析报告:按产品、位置、支付方式和细分市场预测,2025-2030 年U.S. Retail Vending Machine Market Size, Share & Trends Analysis Report By Product (Beverage Vending Machines, Snacks Vending Machines, Food Vending Machines), By Location (Manufacturing, Offices), By Payment Mode, And Segment Forecasts, 2025 - 2030 |
预计 2024 年美国零售自动贩卖机市场规模将达到 150.3 亿美元,2025 年至 2030 年的复合年增长率将达到 3.1%。
推动市场发展的因素包括:对便利的即食餐饮选择的需求日益增长,无现金付款系统和智慧自动贩卖机等技术进步,以及零售业自动化趋势的不断上升。此外,都市化的加速和繁忙的生活方式也推动了人们对快速便捷购物解决方案的需求。物联网和人工智慧与自动贩卖机的融合,透过提供个人化产品推荐和即时库存跟踪,提升了用户体验。
由于购物中心、机场、办公室和多用户住宅场所越来越多地采用自动化零售解决方案,该行业正在经历显着增长。消费者追求快速、非接触式的购物体验,而自动贩卖机提供了一种无需人工干预即可购买零食、饮料甚至电子产品的便捷方式。疫情结束后,人们转向自助服务技术,尤其推动了无人零售的扩张。例如,亚马逊推出了Amazon Go,这是一款智慧自动贩卖机,利用人工智慧和电脑视觉技术实现无收银员交易。
技术创新是该产业的另一个关键驱动力。人工智慧、物联网和无现金付款系统的整合,使自动贩卖机更加高效,更具吸引力。智慧型自动贩卖机现在可以即时追踪库存,优化补货,并根据过去的购买历史提供个人化推荐。可口可乐和百事可乐等公司推出了触控萤幕自动贩卖机,让顾客可以混合和客製化饮品。同样,安装在大学和医院的智慧自动贩卖机也正在超越传统的零食和饮料,销售健康零食、个人防护套件和药品。
健康优质自动贩卖机的兴起正在重塑整个产业。随着健康意识的增强,消费者开始寻求有机、无麸质和富含蛋白质的零食,这导致提供营养替代品的自动贩卖机数量激增。像 Farmer's Fridge 和 HelloGoodness(百货公司)这样的品牌正在职场和健身房安装自动贩卖机,贩售沙拉、新鲜捲饼和低卡路里饮料。这种变化反映了更广泛的趋势:自动贩卖机不再仅仅出售垃圾食品,而是正在成为零售业健康保健机芯的一部分。
推动该行业发展的另一个关键因素是自动贩卖机的销售范围从食品饮料扩展到电子产品、化妆品和时尚配件等类别。百思买等公司已在机场引进自动贩卖机,销售耳机、充电器、平板电脑等商品,以满足临时旅客的需求。同样,像 Benefit Cosmetics 这样的美妆品牌也在人流量大的场所安装了自动贩卖机,提供方便携带的美妆产品。这种多元化的经营模式提高了客户参与,并增加了每台自动贩卖机的收益。
多年来,该行业稳步发展壮大。随着消费者生活节奏加快,追求便捷出行和节省时间,自动贩卖机业者面临许多机会。随着消费者偏好转向更健康和有机的产品,自动贩卖机营运商有机会推出更健康的零食和饮料。提供蛋白棒、新鲜果汁、有机零食和代餐的自动贩卖机可以满足日益增长的营养便利需求。此外,销售无麸质、生酮和植物来源食品的自动贩卖机可以吸引都市区、健身房和职场注重健康的消费者,从而扩大特种食品自动贩卖的市场潜力。
该产业正展现出强劲的成长动能和主导地位,全美已安装超过700万台机器,每天为约1亿美国提供服务。领先的製造商也透过持续的产品创新推动市场成长,推出新的口味和配方,以满足不断变化的消费者偏好。 2024年7月,北美领先的自动化披萨店PizzaForno在美国多个州开展业务,包括犹他州、加利福尼亚州、德拉瓦、纽约州、佛罗里达州和马里兰州,并在2024年上半年实现了令人瞩目的扩张。
The U.S. retail vending machine market size was estimated at USD 15.03 billion in 2024 and is expected to grow at a CAGR of 3.1% from 2025 to 2030. Factors such as the increasing demand for convenient, on-the-go food and beverage options, technological advancements such as cashless payment systems and smart vending machines, and the growing trend of automation in retail are driving the market. Additionally, the rise in urbanization and busy lifestyles has fueled the need for quick and accessible shopping solutions. The integration of IoT and AI in vending machines has enhanced the user experience by offering personalized product recommendations and real-time inventory tracking.
The industry is experiencing significant growth, driven by the increasing penetration of automated retail solutions across diverse locations such as malls, airports, offices, and even residential complexes. Consumers are looking for quick, contactless shopping experiences, and vending machines provide a convenient way to purchase snacks, beverages, and even electronics without the need for human interaction. The expansion of unattended retail has been particularly fueled by the post-pandemic shift toward self-service technologies. For example, Amazon introduced Amazon Go smart vending machines, which leverage AI and computer vision to enable cashier-less transactions.
Technological innovations are another critical driver in the industry. The integration of AI, IoT, and cashless payment systems has enhanced the efficiency and appeal of vending machines. Smart vending machines can now track inventory in real-time, optimize restocking, and offer personalized product recommendations based on past purchases. Companies like Coca-Cola and PepsiCo have introduced touchscreen-enabled machines that allow customers to mix and customize their drinks. Similarly, smart vending units in universities and hospitals now dispense healthy snacks, PPE kits, and pharmaceuticals, expanding beyond traditional snack and beverage offerings.
The rise of healthy and premium vending options is reshaping the industry. With growing health consciousness, consumers are seeking organic, gluten-free, and protein-rich snacks, leading to an increase in vending machines offering nutritious alternatives. Brands like Farmer's Fridge and HelloGoodness (by PepsiCo) have installed vending machines stocked with salads, fresh wraps, and low-calorie beverages in workplaces and gyms. This shift reflects a broader trend where vending machines are no longer just for junk food but are becoming a part of the health and wellness movement in retail.
Another key factor driving the industry is the expansion of vending machines beyond food and beverage, into categories like electronics, cosmetics, and fashion accessories. Companies like Best Buy have introduced vending machines in airports that sell items like headphones, chargers, and tablets, catering to last-minute travelers. Similarly, beauty brands such as Benefit Cosmetics have installed vending machines in high-traffic areas to provide on-the-go beauty products. This diversification is enhancing customer engagement and driving higher revenue per vending unit.
The industry has evolved and steadily grown over the years. As consumers' lives get busier and people seek convenience and time-saving options while on the go, vending machine operators are presented with many opportunities. As consumer preferences shift toward health-conscious and organic products, vending machine operators have the opportunity to introduce healthier snack and beverage options. Machines offering protein bars, fresh juices, organic snacks, and meal replacements can cater to the rising demand for nutritional convenience. Additionally, vending machines selling gluten-free, keto, and plant-based foods can attract health-conscious consumers in urban areas, gyms, and workplaces, expanding the market potential for specialty vending.
The industry demonstrates robust growth and dominance, with over 7 million machines installed nationwide, serving approximately 100 million Americans daily. Key manufacturers are also driving market growth through continuous product innovations, introducing new flavors and formulations to meet changing consumer tastes. In July 2024, PizzaForno, North America's leading automated pizzeria, demonstrated a remarkable expansion in the first half of 2024, launching operations across multiple U.S. states, including Utah, California, Delaware, New York, Florida, and Maryland.
U.S. Retail Vending Machine Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. retail vending machine market report on the basis of product, payment mode, location, and country: