市场调查报告书
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2024-2032 年髮油市场报告(按类型、产品类型、类别、应用、配销通路和地区)Hair Oil Market Report by Type, Product Type, Category, Application, Distribution Channel, and Region 2024-2032 |
IMARC Group年全球髮油市场规模达43亿美元。大众中众多头髮问题的日益流行、对不粘髮油的日益偏爱以及健康意识的增强导致药油的使用量不断增加,是推动市场发展的一些关键因素。
髮油是一种油基个人护理产品,旨在改善头髮状况。除了滋养头皮和头髮外,它还可以用作护髮素、造型辅助剂和头髮修復剂,有助于避免脱髮、头皮屑和其他头髮问题。许多商业和传统髮油都是使用植物油和矿物油作为基础油製造的。髮油中使用的萃取物可以包括圣罗勒、迷迭香和芦荟等,也可以依照使用者的髮质进行客製化。除了治疗脱髮、过早白髮和头皮屑外,它还为所有与头髮相关的问题提供综合治疗。此外,药用髮油可促进再生,改善头皮的血液流动,提供强度和光泽,并确保使用后的镇静效果。在受到灰尘和污染严重影响的头髮上使用髮油有助于消除毛躁和损伤。
与头髮相关的问题和疾病(例如斑秃、休止期脱髮、头皮屑和头皮发炎)的盛行率大幅上升,是推动市场的重要因素。这可以归因于压力水平的增加和环境污染的暴露。与此一致,快速变化的头髮时尚趋势也推动了对各种护髮产品的需求,从而推动了市场的成长。此外,消费者对含有天然成分的草本护髮产品的偏好发生了范式转变,这也为市场提供了动力。除此之外,越来越多使用药用髮油作为护髮疗法和药物的补充,也为市场创造了积极的前景。透过线上和线下有组织的零售通路可以轻鬆获得各种髮油,进一步推动了市场的发展。持续的产品创新,例如开发清洁标籤、零残忍和有机产品,也提高了个人对产品的接受度。除此之外,线上美容社群的新兴趋势导致有关护髮产品和护理的点播影片消费增加,正在对市场产生积极影响。促进市场发展的其他一些因素包括易于处理的髮油品种的出现、快速的城市化、人们对护髮意识的增强、可支配收入水平的提高以及主要参与者进行的广泛的研发 (R&D) 活动。
The global hair oil market size reached US$ 4.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.1 Billion by 2032, exhibiting a growth rate (CAGR) of 3.7% during 2024-2032. The rising prevalence of numerous hair issues among the masses, the increasing preference for non-sticky hair oils, and the growing health consciousness resulting in the rising usage of medicated oils represent some of the key factors driving the market.
Hair oil is an oil-based personal care product that is designed to improve the condition of the hair. Besides nurturing the scalp and hair, it is also used as a conditioner, style aid, and healing tonic for hair, which helps avoid hair fall, dandruff, and other hair problems. Many commercial and traditional hair oils are manufactured using vegetable and mineral oils as base oils. The extracts used in hair oils can include holy basil, rosemary and aloe vera, among others, and can also be customized according to the hair type of the user. In addition to treating hair loss, premature greying, and dandruff, it also offers comprehensive treatment for all hair-related issues. Additionally, medicated hair oils promote regrowth, improve blood flow to the scalp, provide strength and shine, and ensure a calming effect after use. Using hair oils on hair that is severely impacted by dust and pollution helps eliminate frizz and damage.
A considerable rise in the prevalence of hair related issues and diseases, such as alopecia areata, telogen effluvium, dandruff and scalp inflammations, is a significant factor driving the market. This can be attributed to the increasing levels of stress and exposure to environmental pollution. In line with this, the rapidly changing hair fashion trends are also propelling the demand for various hair care products, which, in turn, is fueling the market growth. Moreover, a paradigm shift in consumer preference toward herbal hair care products with natural ingredients is providing an impetus to the market. Besides this, the rising usage of medicated hair oils as a supplement to hair care therapies and medicines is also creating a positive outlook for the market. The market is further driven by the easy availability of a wide range of hair oils via online and offline organized retail channels. Continual product innovations, such as the development of clean-label, cruelty-free, and organic products, are also resulting in a higher product uptake among the individuals. Apart from this, the emerging trend of online beauty communities resulting in the augmenting consumption of on-demand videos regarding hair care products and treatments is impacting the market positively. Some of the other factors contributing to the market include the advent of easy-to-handle hair oil variants, rapid urbanization, growing awareness regarding hair care, inflating disposable income levels and extensive research and development (R&D) activities conducted by the key players.
IMARC Group provides an analysis of the key trends in each segment of the global hair oil market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on type, product type, category, application, and distribution channel.
Light Hair Oil
Heavy Hair Oil
Cooling Hair Oil
Others
The report has provided a detailed breakup and analysis of the hair oil market based on the type. This includes light hair oil, heavy hair oil, cooling hair oil, and others. According to the report, light hair oil represented the largest segment.
Coconut Oil
Almond Oil
Argan Oil
Others
The report has provided a detailed breakup and analysis of the hair oil market based on the product type. This includes coconut oil, almond oil, argan oil, and others. According to the report, coconut oil represented the largest segment.
Non-Medicated
Medicated
The report has provided a detailed breakup and analysis of the hair oil market based on the category. This includes non-medicated and medicated. According to the report, medicated represented the largest segment.
Individual
Commercial
The report has provided a detailed breakup and analysis of the hair oil market based on the application. This includes individual and commercial.
Hypermarkets and Supermarkets
Pharmacies
Online Stores
Others
A detailed breakup and analysis of the hair oil market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, pharmacies, online stores, and others. According to the report, supermarkets and hypermarkets accounted for the largest market share.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and Middle East and Africa. According to the report, Asia Pacific was the largest market for hair oil. Some of the factors driving the Asia Pacific hair oil market include the presence of several key players, the rising incidences of hair damage and issues among the masses, the growing awareness regarding medicated oils, shifting consumer preferences towards herbal cosmetic products, etc.
Competitive Landscape
The report has also provided a comprehensive analysis of the competitive landscape in the global hair oil market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Amway Corp. (Alticor Inc.), Aveda Corporation (The Estee Lauder Companies) Bajaj Consumer Care Ltd, CavinKare Group, Dabur Ltd, Emami Limited, Himalaya Wellness Company, Johnson & Johnson Private Limited, Marico Limited, Patanjali Ayurved Limited, The Avon Company (Natura Co Holding S/A), etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.