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市场调查报告书
商品编码
1236849

实时投标市场：2023-2028 年全球行业趋势、份额、规模、增长、机遇和预测

Real-Time Bidding Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
出版日期: | 出版商: IMARC | 英文 143 Pages | 商品交期: 2-3个工作天内

价格

2022年全球实时竞价市场规模将达到128亿美元。 展望未来，IMARC Group 预测到 2028 年将达到 438 亿美元，2023 年至 2028 年的增长率 (CAGR) 为 22.5%。

实时出价 (RTB) 是指在实时自动拍卖中买卖在线广告、展示次数和观看次数的过程。 作为程序化购买的一个关键组成部分，当买家赢得拍卖时，广告会立即出现在发布商的网站上。 实时出价模仿证券交易所的功能，并使用基于计算机的算法在毫秒内执行交易，而不是以股票为中心的批量购买。 分析来自互联网的人口统计和行为数据，以提高广告活动的有效性，提高归因准确性，提高透明度和利润率，并减少媒体浪费和总体成本。为做贡献。

实时竞价市场趋势

  • 推动市场增长的主要因素是各种社交媒体平台的普及以及全球互联网用户数量的快速增长。 电子商务和零售业的繁荣也提振了市场。 消费者花费越来越多的时间在智能手机、个人电脑和笔记本电脑上上网和观看在线内容。 这促使广告商投资于 RTB 视频广告，这已被证明是吸引目标受众的有力工具。 此外，越来越多的公司推出根据个人用户的在线活动向其显示个性化广告的服务，对市场产生了积极影响。 广告商可以通过实时买卖个人综合浏览量来提高活动效率和品牌知名度。 此外，数字营销、机器学习 (ML) 和人工智能 (AI) 技术与投标软件的整合预计将进一步推动市场。 此外，媒体和娱乐行业的显着增长和进步，以及数字营销的上升趋势，都给市场带来了光明的前景。
  • IMARC Group 的最新报告深入洞察了全球实时竞价市场，涵盖了它的所有重要方面。 内容从市场的宏观概览到行业表现、近期发展、市场驱动因素/挑战、SWOT 分析、波特五力分析和价值链分析等微观细节。 这份报告是业内人士、投资者、研究人员、顾问、商业策略师以及任何正在或计划以某种方式进入实时竞价市场的人的必读之作。

主要市场细分

  • IMARC Group 分析了全球实时竞价市场报告每个子部分的主要趋势，并提供了 2023 年至 2028 年全球、区域和国家层面的预测。 该报告根据拍卖类型、广告格式、应用程序和设备对市场进行分类。

本报告中回答的关键问题

  • 1.2022年全球实时竞价市场规模有多大？
  • 2. 2023-2028年全球实时竞价市场的预期增长率是多少？
  • 3. 推动全球实时竞价市场发展的关键因素是什么？
  • 4.COVID-19 对全球实时竞价市场有何影响？
  • 5. 全球实时竞价市场按拍卖类型划分是怎样的？
  • 6. 按广告格式细分的实时竞价全球市场是怎样的？
  • 7. 按应用划分的实时竞价全球市场是怎样的？
  • 8. 按设备划分的实时竞价全球市场是怎样的？
  • 9. 全球实时竞价市场的主要区域有哪些？
  • 10. 全球实时竞价市场的主要参与者/公司有哪些？

内容

第一章前言

第 2 章范围和方法论

  • 调查目的
  • 利益相关者
  • 数据源
    • 主要信息
    • 次要信息
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 调查方法

第 3 章执行摘要

第四章介绍

  • 概览
  • 主要行业趋势

第 5 章实时竞价的全球市场

  • 市场概览
  • 市场结果
  • COVID-19 的影响
  • 市场预测

第 6 章按拍卖类型划分的市场细分

  • 公开竞价
    • 关于市场趋势
    • 市场预测
  • 邀请拍卖
    • 市场趋势
    • 市场预测

第 7 章按广告格式划分的市场细分

  • 视频
    • 市场趋势
    • 市场预测
  • 图片
    • 市场趋势
    • 市场预测

第 8 章按应用划分的市场细分

  • 媒体和娱乐
    • 市场趋势
    • 市场预测
  • 零售和电子商务
    • 市场趋势
    • 市场预测
  • 游戏
    • 市场趋势
    • 市场预测
  • 旅游与奢侈品
    • 市场趋势
    • 市场预测
  • 移动应用
    • 关于市场趋势
    • 市场预测
  • 其他
    • 关于市场趋势
    • 市场预测

第 9 章设备市场细分

  • 手机
    • 关于市场趋势
    • 市场预测
  • 桌面
    • 关于市场趋势
    • 市场预测
  • 其他
    • 关于市场趋势
    • 市场预测

第 10 章区域市场细分

  • 北美
    • 美国
      • 关于市场趋势
      • 市场预测
    • 加拿大
      • 关于市场趋势
      • 市场预测
  • 亚太地区
    • 中国
      • 市场趋势
      • 市场预测
    • 日本
      • 市场趋势
      • 市场预测
    • 印度
      • 市场趋势
      • 市场预测
    • 韩国
      • 关于市场趋势
      • 市场预测
    • 澳大利亚
      • 关于市场趋势
      • 市场预测
    • 印度尼西亚
      • 关于市场趋势
      • 市场预测
    • 其他
      • 市场趋势
      • 市场预测
  • 欧洲
    • 德国
      • 市场趋势
      • 市场预测
    • 法国
      • 市场趋势
      • 市场预测
    • 英国
      • 市场趋势
      • 市场预测
    • 意大利
      • 市场趋势
      • 市场预测
    • 西班牙
      • 市场趋势
      • 市场预测
    • 俄罗斯
      • 市场趋势
      • 市场预测
    • 其他
      • 市场趋势
      • 市场预测
  • 拉丁美洲
    • 巴西
      • 市场趋势
      • 市场预测
    • 墨西哥
      • 市场趋势
      • 市场预测
    • 阿根廷
      • 市场趋势
      • 市场预测
    • 哥伦比亚
      • 市场趋势
      • 市场预测
    • 智利
      • 市场趋势
      • 市场预测
    • 秘鲁
      • 市场趋势
      • 市场预测
    • 其他
      • 市场趋势
      • 市场预测
  • 中东和非洲
    • 土耳其
      • 市场趋势
      • 市场预测
    • 沙特阿拉伯
      • 关于市场趋势
      • 市场预测
    • 伊朗
      • 关于市场趋势
      • 市场预测
    • 阿拉伯联合酋长国
      • 关于市场趋势
      • 市场预测
    • 其他
      • 关于市场趋势
      • 市场预测

第 11 章 SWOT 分析

  • 概览
  • 力量
  • 弱点
  • 机会
  • 威胁

第12章价值链分析

  • 概览
  • 入站物流
  • 运营
  • 出境物流
  • 市场营销/销售
  • 服务

第13章搬运工五力分析

  • 概览
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第14章价格指数

第15章竞争格局

  • 市场结构
  • 主要公司
  • 主要公司简介
    • Adobe Inc.
    • AppNexus Inc.
    • Criteo SA
    • Facebook Inc.
    • Google LLC
    • Match2One AB
    • MediaMath, Inc.
    • MoPub/Twitter, Inc.
    • PubMatic, Inc.
    • Salesforce.com, inc.
    • Smaato, Inc.
    • The Rubicon Project, Inc.
    • Verizon Media
    • WPP plc
    • Yandex Europe AG
Product Code: SR1523A114_Report

The global real-time bidding market size reached US$ 12.8 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 43.8 Billion by 2028, exhibiting a growth rate (CAGR) of 22.5% during 2023-2028.

Real-time bidding (RTB) refers to the process of buying and selling online advertisements, impressions or views through live, automated auctions. It is a crucial component of programmatic buying, where once the buyer wins an auction, his/her advertisement is instantly displayed on the publisher's website. Instead of inventory-centric and bulk buying, real-time bidding mimics the functioning of the stock exchange and uses computer-based algorithms to make the trade in milliseconds. It enhances the effectiveness of advertising campaigns by analyzing demographics and behavioral data obtained from the internet, thus aiding in improved attribution accuracy, and greater transparency and profit margins, while reducing media wastage and overall costs.

Real-Time Bidding Market Trends:

  • The key factors driving the growth of the market include the proliferation of various social media platforms and the rapidly increasing number of internet users across the globe. The thriving e-commerce and retail industries are also providing a boost to the market. Consumers are increasingly spending time surfing the internet and watching online content through smartphones, computers and laptops. This has encouraged the advertisers to invest in RTB video ads, as they are proving to be a powerful tool to engage the target audience. Additionally, increasing service adoption by businesses to display personalized ads to individual users according to their online activity is also creating a positive impact on the market. Advertisers can buy and sell individual page views in real-time to enhance their campaign efficiency and brand awareness. Moreover, the integration of digital marketing, machine learning (ML) and artificial intelligence (AI) techniques with the bidding software is projected to drive the market further. Other factors, such as significant growth and advancements in the media and entertainment industry, along with the rising trend of digital marketing, are also creating a positive outlook for the market.
  • IMARC Group's latest report provides a deep insight into the global real-time bidding market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the real-time bidding market in any manner.

Key Market Segmentation:

  • IMARC Group provides an analysis of the key trends in each sub-segment of the global real-time bidding market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on auction type, advertisement format, application and device.

Breakup by Auction Type:

  • Open Auction
  • Invitation-Auction

Breakup by Advertisement Format:

  • Video
  • Image

Breakup by Application:

  • Media & Entertainment
  • Retail and E-commerce
  • Games
  • Travel & Luxury
  • Mobile Applications
  • Others

Breakup by Device:

  • Mobile
  • Desktop
  • Others

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Argentina
  • Colombia
  • Chile
  • Peru
  • Others
  • Middle East and Africa
  • Turkey
  • Saudi Arabia
  • Iran
  • United Arab Emirates
  • Others

Competitive Landscape:

  • The competitive landscape of the industry has also been examined with some of the key players being Adobe Inc., AppNexus Inc., Criteo SA, Facebook Inc., Google LLC, Match2One AB, MediaMath, Inc., MoPub/ Twitter, Inc., PubMatic, Inc., Salesforce.com, inc., Smaato, Inc., The Rubicon Project, Inc., Verizon Media, WPP plc, Yandex Europe AG.

Key Questions Answered in This Report:

  • 1. What was the size of the global real-time bidding market in 2022?
  • 2. What is the expected growth rate of the global real-time bidding market during 2023-2028?
  • 3. What are the key factors driving the global real-time bidding market?
  • 4. What has been the impact of COVID-19 on the global real-time bidding market?
  • 5. What is the breakup of the global real-time bidding market based on the auction type?
  • 6. What is the breakup of the global real-time bidding market based on the advertisement format?
  • 7. What is the breakup of the global real-time bidding market based on application?
  • 8. What is the breakup of the global real-time bidding market based on the device?
  • 9. What are the key regions in the global real-time bidding market?
  • 10. Who are the key players/companies in the global real-time bidding market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Real-Time Bidding Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Auction Type

  • 6.1 Open Auction
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Invitation-Auction
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Advertisement Format

  • 7.1 Video
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Image
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Media & Entertainment
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Retail and E-commerce
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Games
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Travel & Luxury
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Mobile Applications
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast
  • 8.6 Others
    • 8.6.1 Market Trends
    • 8.6.2 Market Forecast

9 Market Breakup by Device

  • 9.1 Mobile
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Desktop
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Others
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Argentina
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
    • 10.4.4 Colombia
      • 10.4.4.1 Market Trends
      • 10.4.4.2 Market Forecast
    • 10.4.5 Chile
      • 10.4.5.1 Market Trends
      • 10.4.5.2 Market Forecast
    • 10.4.6 Peru
      • 10.4.6.1 Market Trends
      • 10.4.6.2 Market Forecast
    • 10.4.7 Others
      • 10.4.7.1 Market Trends
      • 10.4.7.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Turkey
      • 10.5.1.1 Market Trends
      • 10.5.1.2 Market Forecast
    • 10.5.2 Saudi Arabia
      • 10.5.2.1 Market Trends
      • 10.5.2.2 Market Forecast
    • 10.5.3 Iran
      • 10.5.3.1 Market Trends
      • 10.5.3.2 Market Forecast
    • 10.5.4 United Arab Emirates
      • 10.5.4.1 Market Trends
      • 10.5.4.2 Market Forecast
    • 10.5.5 Others
      • 10.5.5.1 Market Trends
      • 10.5.5.2 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

  • 12.1 Overview
  • 12.2 Inbound Logistics
  • 12.3 Operations
  • 12.4 Outbound Logistics
  • 12.5 Marketing and Sales
  • 12.6 Service

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Indicators

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Adobe Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 AppNexus Inc.
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 Criteo SA
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
    • 15.3.4 Facebook Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 Google LLC
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
      • 15.3.5.3 SWOT Analysis
    • 15.3.6 Match2One AB
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
    • 15.3.7 MediaMath, Inc.
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
    • 15.3.8 MoPub/ Twitter, Inc.
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 PubMatic, Inc.
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Salesforce.com, inc.
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Smaato, Inc.
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
    • 15.3.12 The Rubicon Project, Inc.
      • 15.3.12.1 Company Overview
      • 15.3.12.2 Product Portfolio
      • 15.3.12.3 Financials
    • 15.3.13 Verizon Media
      • 15.3.13.1 Company Overview
      • 15.3.13.2 Product Portfolio
    • 15.3.14 WPP plc
      • 15.3.14.1 Company Overview
      • 15.3.14.2 Product Portfolio
      • 15.3.14.3 Financials
      • 15.3.14.4 SWOT Analysis
    • 15.3.15 Yandex Europe AG
      • 15.3.15.1 Company Overview
      • 15.3.15.2 Product Portfolio

List of Figures

  • Figure 1: Global: Real-Time Bidding Market: Major Drivers and Challenges
  • Figure 2: Global: Real-Time Bidding Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Real-Time Bidding Market: Breakup by Auction Type (in %), 2022
  • Figure 4: Global: Real-Time Bidding Market: Breakup by Advertisement Format (in %), 2022
  • Figure 5: Global: Real-Time Bidding Market: Breakup by Application (in %), 2022
  • Figure 6: Global: Real-Time Bidding Market: Breakup by Device (in %), 2022
  • Figure 7: Global: Real-Time Bidding Market: Breakup by Region (in %), 2022
  • Figure 8: Global: Real-Time Bidding Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 9: Global: Real-Time Bidding (Open Auction) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 10: Global: Real-Time Bidding (Open Auction) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 11: Global: Real-Time Bidding (Invitation-Auction) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 12: Global: Real-Time Bidding (Invitation-Auction) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 13: Global: Real-Time Bidding (Video) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 14: Global: Real-Time Bidding (Video) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 15: Global: Real-Time Bidding (Image) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 16: Global: Real-Time Bidding (Image) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 17: Global: Real-Time Bidding (Media & Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 18: Global: Real-Time Bidding (Media & Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 19: Global: Real-Time Bidding (Retail and E-commerce) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 20: Global: Real-Time Bidding (Retail and E-commerce) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 21: Global: Real-Time Bidding (Games) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 22: Global: Real-Time Bidding (Games) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 23: Global: Real-Time Bidding (Travel & Luxury) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 24: Global: Real-Time Bidding (Travel & Luxury) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 25: Global: Real-Time Bidding (Mobile Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 26: Global: Real-Time Bidding (Mobile Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 27: Global: Real-Time Bidding (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 28: Global: Real-Time Bidding (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 29: Global: Real-Time Bidding (Mobile) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 30: Global: Real-Time Bidding (Mobile) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 31: Global: Real-Time Bidding (Desktop) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 32: Global: Real-Time Bidding (Desktop) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 33: Global: Real-Time Bidding (Other Devices) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 34: Global: Real-Time Bidding (Other Devices) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 35: North America: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 36: North America: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 37: United States: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 38: United States: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 39: Canada: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 40: Canada: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 41: Asia Pacific: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 42: Asia Pacific: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 43: China: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 44: China: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 45: Japan: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 46: Japan: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 47: India: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 48: India: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 49: South Korea: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 50: South Korea: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 51: Australia: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 52: Australia: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 53: Indonesia: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 54: Indonesia: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 55: Others: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 56: Others: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 57: Europe: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 58: Europe: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 59: Germany: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 60: Germany: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: France: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 62: France: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 63: United Kingdom: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 64: United Kingdom: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 65: Italy: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 66: Italy: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 67: Spain: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 68: Spain: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 69: Russia: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 70: Russia: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 71: Others: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 72: Others: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 73: Latin America: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 74: Latin America: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 75: Brazil: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 76: Brazil: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 77: Mexico: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 78: Mexico: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 79: Argentina: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 80: Argentina: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 81: Colombia: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 82: Colombia: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 83: Chile: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 84: Chile: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 85: Peru: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 86: Peru: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 87: Others: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 88: Others: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 89: Middle East and Africa: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 90: Middle East and Africa: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 91: Turkey: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 92: Turkey: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 93: Saudi Arabia: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 94: Saudi Arabia: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 95: Iran: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 96: Iran: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 97: United Arab Emirates: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 98: United Arab Emirates: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 99: Others: Real-Time Bidding Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 100: Others: Real-Time Bidding Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 101: Global: Real-Time Bidding Industry: SWOT Analysis
  • Figure 102: Global: Real-Time Bidding Industry: Value Chain Analysis
  • Figure 103: Global: Real-Time Bidding Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Real-Time Bidding Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Real-Time Bidding Market Forecast: Breakup by Auction Type (in Million US$), 2023-2028
  • Table 3: Global: Real-Time Bidding Market Forecast: Breakup by Advertisement Format (in Million US$), 2023-2028
  • Table 4: Global: Real-Time Bidding Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 5: Global: Real-Time Bidding Market Forecast: Breakup by Device (in Million US$), 2023-2028
  • Table 6: Global: Real-Time Bidding Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 7: Global: Real-Time Bidding Market: Competitive Structure
  • Table 8: Global: Real-Time Bidding Market: Key Players