2024-2032 年按产品类型（乐透、测验型彩票、数位游戏、刮刮乐即时游戏等）、平台（桌面、行动/基于应用程式）和区域分類的线上彩票市场报告

IMARC Group年，全球线上彩券市场规模达到110亿美元。

线上彩票是指透过出售编号彩票并随机抽取号码来获取金钱并向所选号码的持有者提供奖品的赌博系统。这些游戏连接到中央计算机，该计算机进一步连接到电信网路。线上彩票应用程式可以在桌面和智慧型手机上下载，也可以透过网站玩。会议由电脑程式主持，从而消除了所有形式的身体接触和互动。除此之外，线上彩票解决方案还具有多种优势，例如即时体验、便利、安全支付、轻鬆存取、无现金交易和安全环境。

线上彩票市场趋势：

全球高速网路连线的可用性不断提高以及智慧型手机销量的激增是创造积极市场前景的一些关键因素。由于手机和个人电脑 (PC) 的可访问性增强、为线上玩家提供数位和行动支付以及改进的投注流程、安全性和可靠性，消费者广泛采用线上彩票方法。此外，由于较低的投资获得较高的回报，用户的倾向从传统的抽奖游戏转向线上彩票，这有利于市场的成长。除此之外，各种技术进步，例如虚拟实境和扩增实境（VR/AR）的集成，以及可在确保透明度的同时提供沉浸式游戏体验的连网穿戴装置的推出，都为市场成长提供了相当大的推动力。此外，越来越多地使用提供加密安全性来保护线上交易相关资料的线上支付管道，这对市场成长产生了积极影响。其他因素，包括社交媒体上的各种促销活动、消费者支出能力的提高以及促进在线彩票服务安全和合法化的各种政府倡议的实施，预计将推动市场进一步增长。

本报告回答的关键问题

• 2023 年全球线上彩券市场规模有多大？
• 2024-2032年全球线上彩券市场的预期成长率是多少？
• 推动全球线上彩票市场的关键因素是什么？
• COVID-19 对全球线上彩票市场有何影响？
• 根据产品类型，全球线上彩票市场的细分情况如何？
• 基于该平台的全球线上彩票市场格局如何？
• 全球线上彩票市场的主要区域有哪些？
• 全球线上彩票市场的主要参与者/公司有哪些？

目录

第一章：前言

第 2 章：范围与方法

• 研究目的
• 利害关係人
• 资料来源
  • 主要资源
  • 二手资料
• 市场预测
  • 自下而上的方法
  • 自上而下的方法
• 预测方法

第 3 章：执行摘要

第 4 章：简介

• 概述
• 主要行业趋势

第 5 章：全球线上彩券市场

• 市场概况
• 市场业绩
• COVID-19 的影响
• 市场预测

第 6 章：市场区隔：依产品类型

• 乐透
  • 市场走向
  • 市场预测
• 测验类型 彩票
  • 市场走向
  • 市场预测
• 数位游戏
  • 市场走向
  • 市场预测
• 刮刮乐即时游戏
  • 市场走向
  • 市场预测
• 其他的
  • 市场走向
  • 市场预测

第 7 章：市场区隔：依平台

• 桌面
  • 市场走向
  • 市场预测
• 基于行动/应用程式
  • 市场走向
  • 市场预测

第 8 章：市场区隔：按地区

• 北美洲
  • 美国
  • 加拿大
• 亚太
  • 中国
  • 日本
  • 印度
  • 韩国
  • 澳洲
  • 印尼
  • 其他的
• 欧洲
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙
  • 俄罗斯
  • 其他的
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 其他的
• 中东和非洲
  • 市场走向
  • 市场细分：按国家/地区
  • 市场预测

第 9 章：SWOT 分析

• 概述
• 优势
• 弱点
• 机会
• 威胁

第 10 章：价值链分析

第 11 章：波特五力分析

• 概述
• 买家的议价能力
• 供应商的议价能力
• 竞争程度
• 新进入者的威胁
• 替代品的威胁

第 12 章：价格分析

第13章：竞争格局

• 市场结构
• 关键参与者
• 关键参与者简介
  • Camelot Group
  • International Game Technology PLC
  • Jackpot.com
  • Lotto Agent
  • Lotto Direct Limited
  • Lotto247
  • Lottoland Limited
  • LottosOnline
  • MultiLotto
  • OneLotto.com
  • Play UK Internet NV
  • ZEAL Network SE

The global online lottery market size reached US$ 11.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 17.7 Billion by 2032, exhibiting a growth rate (CAGR) of 5.37% during 2024-2032.

Online lottery refers to a system of gambling that involves acquiring money by selling numbered tickets and randomly drawing numbers to provide prizes to holders of selected numbers. These games are linked to a central computer, which is further connected to a telecommunication network. Online lottery applications can be downloaded on the desktop and smartphones or can be played through a website. The sessions are moderated by computer programs, thus eliminating all forms of physical contact and interactions. Apart from this, online lottery solutions offer multiple benefits, such as real-time experience, convenience, secure payments, easy accessibility, cashless transactions, and a safe environment.

Online Lottery Market Trends:

The rising availability of high-speed internet connectivity and the inflating sales of smartphones across the globe represent some of the key factors creating a positive outlook for the market. Consumers are widely adopting online lottery methods due to their enhanced accessibility on mobile phones and personal computers (PCs), provision of digital and mobile payments for online players, and improved betting processes, security, and reliability. Additionally, the shifting inclination of users from traditional draw-based games to online lotteries due to a higher amount of return on lower investments is favoring the market growth. Apart from this, various advancements in technology, such as the integration of virtual and augmented reality (VR/AR), along with the introduction of connected wearables for providing an immersive gaming experience while ensuring transparency, are providing a considerable boost to the market growth. Moreover, the increasing utilization of online payment channels that offer encryption security for protecting data related to online transactions is positively impacting the market growth. Other factors, including various promotional activities on social media, rising expenditure capacities of consumers, and the implementation of various government initiatives promoting safe practices and legalization of online lottery services, are anticipated to drive the market further toward growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global online lottery market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on product type and platform.

Breakup by Product Type:

The Lotto

Quizzes Type Lottery

Numbers Game

Scratch-off Instant Games

Others

Breakup by Platform:

Desktop

Mobile/App-based

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Camelot Group, International Game Technology PLC, Jackpot.com, Lotto Agent, Lotto Direct Limited, Lotto247, Lottoland Limited, LottosOnline, MultiLotto, OneLotto.com, Play UK Internet N.V and ZEAL Network SE.

Key Questions Answered in This Report

• 1. What was the size of the global online lottery market in 2023?
• 2. What is the expected growth rate of the global online lottery market during 2024-2032?
• 3. What are the key factors driving the global online lottery market?
• 4. What has been the impact of COVID-19 on the global online lottery market?
• 5. What is the breakup of the global online lottery market based on the product type?
• 6. What is the breakup of the global online lottery market based on the platform?
• 7. What are the key regions in the global online lottery market?
• 8. Who are the key players/companies in the global online lottery market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Online Lottery Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Product Type

• 6.1 The Lotto
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Quizzes Type Lottery
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Numbers Game
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 Scratch-off Instant Games
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 Others
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast

7 Market Breakup by Platform

• 7.1 Desktop
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Mobile/App-based
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market Breakup by Region

• 8.1 North America
  • 8.1.1 United States
    • 8.1.1.1 Market Trends
    • 8.1.1.2 Market Forecast
  • 8.1.2 Canada
    • 8.1.2.1 Market Trends
    • 8.1.2.2 Market Forecast
• 8.2 Asia-Pacific
  • 8.2.1 China
    • 8.2.1.1 Market Trends
    • 8.2.1.2 Market Forecast
  • 8.2.2 Japan
    • 8.2.2.1 Market Trends
    • 8.2.2.2 Market Forecast
  • 8.2.3 India
    • 8.2.3.1 Market Trends
    • 8.2.3.2 Market Forecast
  • 8.2.4 South Korea
    • 8.2.4.1 Market Trends
    • 8.2.4.2 Market Forecast
  • 8.2.5 Australia
    • 8.2.5.1 Market Trends
    • 8.2.5.2 Market Forecast
  • 8.2.6 Indonesia
    • 8.2.6.1 Market Trends
    • 8.2.6.2 Market Forecast
  • 8.2.7 Others
    • 8.2.7.1 Market Trends
    • 8.2.7.2 Market Forecast
• 8.3 Europe
  • 8.3.1 Germany
    • 8.3.1.1 Market Trends
    • 8.3.1.2 Market Forecast
  • 8.3.2 France
    • 8.3.2.1 Market Trends
    • 8.3.2.2 Market Forecast
  • 8.3.3 United Kingdom
    • 8.3.3.1 Market Trends
    • 8.3.3.2 Market Forecast
  • 8.3.4 Italy
    • 8.3.4.1 Market Trends
    • 8.3.4.2 Market Forecast
  • 8.3.5 Spain
    • 8.3.5.1 Market Trends
    • 8.3.5.2 Market Forecast
  • 8.3.6 Russia
    • 8.3.6.1 Market Trends
    • 8.3.6.2 Market Forecast
  • 8.3.7 Others
    • 8.3.7.1 Market Trends
    • 8.3.7.2 Market Forecast
• 8.4 Latin America
  • 8.4.1 Brazil
    • 8.4.1.1 Market Trends
    • 8.4.1.2 Market Forecast
  • 8.4.2 Mexico
    • 8.4.2.1 Market Trends
    • 8.4.2.2 Market Forecast
  • 8.4.3 Others
    • 8.4.3.1 Market Trends
    • 8.4.3.2 Market Forecast
• 8.5 Middle East and Africa
  • 8.5.1 Market Trends
  • 8.5.2 Market Breakup by Country
  • 8.5.3 Market Forecast

9 SWOT Analysis

• 9.1 Overview
• 9.2 Strengths
• 9.3 Weaknesses
• 9.4 Opportunities
• 9.5 Threats

10 Value Chain Analysis

11 Porters Five Forces Analysis

• 11.1 Overview
• 11.2 Bargaining Power of Buyers
• 11.3 Bargaining Power of Suppliers
• 11.4 Degree of Competition
• 11.5 Threat of New Entrants
• 11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

• 13.1 Market Structure
• 13.2 Key Players
• 13.3 Profiles of Key Players
  • 13.3.1 Camelot Group
    • 13.3.1.1 Company Overview
    • 13.3.1.2 Product Portfolio
  • 13.3.2 International Game Technology PLC
    • 13.3.2.1 Company Overview
    • 13.3.2.2 Product Portfolio
    • 13.3.2.3 Financials
  • 13.3.3 Jackpot.com
    • 13.3.3.1 Company Overview
    • 13.3.3.2 Product Portfolio
  • 13.3.4 Lotto Agent
    • 13.3.4.1 Company Overview
    • 13.3.4.2 Product Portfolio
  • 13.3.5 Lotto Direct Limited
    • 13.3.5.1 Company Overview
    • 13.3.5.2 Product Portfolio
  • 13.3.6 Lotto247
    • 13.3.6.1 Company Overview
    • 13.3.6.2 Product Portfolio
  • 13.3.7 Lottoland Limited
    • 13.3.7.1 Company Overview
    • 13.3.7.2 Product Portfolio
  • 13.3.8 LottosOnline
    • 13.3.8.1 Company Overview
    • 13.3.8.2 Product Portfolio
  • 13.3.9 MultiLotto
    • 13.3.9.1 Company Overview
    • 13.3.9.2 Product Portfolio
  • 13.3.10 OneLotto.com
    • 13.3.10.1 Company Overview
    • 13.3.10.2 Product Portfolio
  • 13.3.11 Play UK Internet N.V
    • 13.3.11.1 Company Overview
    • 13.3.11.2 Product Portfolio
  • 13.3.12 ZEAL Network SE
    • 13.3.12.1 Company Overview
    • 13.3.12.2 Product Portfolio

List of Figures

• Figure 1: Global: Online Lottery Market: Major Drivers and Challenges
• Figure 2: Global: Online Lottery Market: Sales Value (in Billion US$), 2018-2023
• Figure 3: Global: Online Lottery Market Forecast: Sales Value (in Billion US$), 2024-2032
• Figure 4: Global: Online Lottery Market: Breakup by Product Type (in %), 2023
• Figure 5: Global: Online Lottery Market: Breakup by Platform (in %), 2023
• Figure 6: Global: Online Lottery Market: Breakup by Region (in %), 2023
• Figure 7: Global: Online Lottery (The Lotto) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 8: Global: Online Lottery (The Lotto) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 9: Global: Online Lottery (Quizzes Type Lottery) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 10: Global: Online Lottery (Quizzes Type Lottery) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 11: Global: Online Lottery (Numbers Game) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 12: Global: Online Lottery (Numbers Game) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 13: Global: Online Lottery (Scratch-off Instant Games) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 14: Global: Online Lottery (Scratch-off Instant Games) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 15: Global: Online Lottery (Other Product Types) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 16: Global: Online Lottery (Other Product Types) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 17: Global: Online Lottery (Desktop) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 18: Global: Online Lottery (Desktop) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 19: Global: Online Lottery (Mobile/App-based) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 20: Global: Online Lottery (Mobile/App-based) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 21: North America: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 22: North America: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 23: United States: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 24: United States: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 25: Canada: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 26: Canada: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 27: Asia-Pacific: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 28: Asia-Pacific: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 29: China: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 30: China: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 31: Japan: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 32: Japan: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 33: India: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 34: India: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 35: South Korea: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 36: South Korea: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 37: Australia: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 38: Australia: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 39: Indonesia: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 40: Indonesia: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 41: Others: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 42: Others: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 43: Europe: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 44: Europe: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 45: Germany: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 46: Germany: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 47: France: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 48: France: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 49: United Kingdom: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 50: United Kingdom: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 51: Italy: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 52: Italy: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 53: Spain: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 54: Spain: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 55: Russia: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 56: Russia: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 57: Others: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 58: Others: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 59: Latin America: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 60: Latin America: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 61: Brazil: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 62: Brazil: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 63: Mexico: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 64: Mexico: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 65: Others: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 66: Others: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 67: Middle East and Africa: Online Lottery Market: Sales Value (in Million US$), 2018 & 2023
• Figure 68: Middle East and Africa: Online Lottery Market: Breakup by Country (in %), 2023
• Figure 69: Middle East and Africa: Online Lottery Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 70: Global: Online Lottery Industry: SWOT Analysis
• Figure 71: Global: Online Lottery Industry: Value Chain Analysis
• Figure 72: Global: Online Lottery Industry: Porter's Five Forces Analysis

List of Tables

• Table 1: Global: Online Lottery Market: Key Industry Highlights, 2023 & 2032
• Table 2: Global: Online Lottery Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
• Table 3: Global: Online Lottery Market Forecast: Breakup by Platform (in Million US$), 2024-2032
• Table 4: Global: Online Lottery Market Forecast: Breakup by Region (in Million US$), 2024-2032
• Table 5: Global: Online Lottery Market: Competitive Structure
• Table 6: Global: Online Lottery Market: Key Players