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市场调查报告书
商品编码
1519784
2024-2032 年电锅市场报告(按产品、产能、配销通路、最终用户和地区)Electric Rice Cooker Market Report by Product, Capacity, Distribution Channel, End User, and Region 2024-2032 |
2023年全球电锅市场规模达42IMARC Group美元。人们对健康家常饭菜的日益青睐、电饭锅在简化烹饪过程中提供的便利性、产品的多功能性以及包括米饭在内的亚洲美食的日益受欢迎是推动市场的一些主要因素。
电锅是一种旨在简化煮饭过程的厨房电器。它由金属或不沾内锅、外壳和加热元件组成。使用者将所需量的米和水添加到内锅中,炊具会自动调节烹饪过程。加热元件加热锅,将水煮沸,然后将火调至小火,使米饭均匀煮熟。米饭煮熟后,炊具会切换到保温模式,将米饭保持在最佳温度,直到准备好食用。电锅无需持续监控,只需最少的努力即可提供一致且鬆软的米饭。
推动市场的主要因素之一是人们对健康家庭烹饪的偏好不断增加。电锅提供了一种轻鬆的煮饭方式,鼓励人们将其作为自製餐点的主食。此外,电锅通常具有针对不同类型米饭的设置,允许用户自订他们的烹饪体验。此外,电锅透过简化煮饭过程提供了便利。它们消除了持续监控和搅拌的需要,允许使用者设定计时器。这种节省时间的特性引起了忙碌的个人和家庭的共鸣,使电锅成为一种有吸引力的厨房用具。除此之外,以米饭为主的亚洲美食日益受欢迎,在全球广受欢迎。随着人们探索多样化的烹饪体验,对电锅的需求激增。
对健康家常饭菜的偏好不断上升
人们越来越喜欢健康的家常饭菜,鼓励人们将米饭纳入饮食,从而推动了电饭锅市场的发展。这些炊具提供了一种方便、无忧的煮饭方式,使注重健康的人能够更轻鬆地在家中烹饪营养膳食。电锅具有可编程设定和煮不同类型米饭的能力等功能,可满足注重健康、寻求控製食材和烹饪方法的个人的特定需求。
方便又省时
电锅提供了一种无忧且高效的方式,可以简化烹饪过程并节省个人时间。透过可程式设定和自动化功能,使用者可以设定所需的烹饪时间,并允许使用者在米饭完美煮熟的同时从事其他任务。节省时间的特点对于忙碌的个人、专业人士和寻求快速、轻鬆的膳食准备的家庭来说特别有吸引力。
亚洲美食越来越受欢迎
电锅专为烹饪亚洲美食中常用的不同类型的米饭而设计,确保最佳的质地和风味。随着越来越多的人探索和拥抱多样化的烹饪体验,在家复製正宗亚洲菜餚的愿望也越来越强烈。电锅成为实现一致和美味的结果的重要工具,推动了那些想要在自己的厨房里享用亚洲风味餐点的人的采用,从而促进了市场的成长。
The global electric rice cooker market size reached US$ 4.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.7 Billion by 2032, exhibiting a growth rate (CAGR) of 5.3% during 2024-2032. The rising preference for healthy home-cooked meals, convenience offered by electric cookers in simplifying the cooking process, versatility of the product, and increasing popularity of Asian cuisines that includes rice dishes are some of the major factors propelling the market.
An electric rice cooker is a kitchen appliance designed to simplify the process of cooking rice. It consists of a metal or non-stick inner pot, an outer shell, and a heating element. The user adds the desired amount of rice and water to the inner pot, and the cooker automatically regulates the cooking process. The heating element heats the pot, bringing the water to a boil and then reducing the heat to a simmer to cook the rice evenly. Once the rice is cooked, the cooker switches to a keep warm mode, maintaining the rice at an optimal temperature until it is ready to be served. Electric rice cookers eliminate the need for constant monitoring and provide consistent and fluffy rice with minimal effort.
One of the primary factors driving the market is the rising preference for healthy-home cooked meals. Electric rice cookers provide a hassle-free way to cook rice, encouraging individuals to include this as a staple food in their homemade meals. Moreover, rice cookers often feature settings for different types of rice, allowing users to customize their cooking experience. Additionally, electric rice cookers offer convenience by simplifying the rice cooking process. They eliminate the need for constant monitoring and stirring, allowing users to set the timer. This time-saving aspect resonates with busy individuals and households, making electric rice cookers an attractive kitchen appliance. Other than this, the increasing popularity of Asian cuisines, which prominently includes rice dishes, has gained widespread popularity globally. As people explore diverse culinary experiences, the demand for electric rice cookers has surged.
Rising Preference for Healthy Home-Cooked Meals
The rising preference for healthy home-cooked meals propels the electric rice cooker market by encouraging individuals to incorporate rice dishes into their diet. These cookers offer a convenient and hassle-free way to prepare rice, making it easier for health-conscious individuals to cook nutritious meals at home. With features, such as programmable settings and the ability to cook different types of rice, electric rice cookers cater to the specific needs of health-conscious individuals who seek control over their ingredients and cooking methods.
Convenience and Time Saving
Electric rice cookers offer a hassle-free and efficient way that simplify the cooking process and save time of individuals. With programmable settings and automated functions, users can set the desired cooking time and allows users to engage in other tasks while the rice cooks perfectly. The time-saving aspect is particularly appealing to busy individuals, working professionals, and families seeking quick and effortless meal preparation.
Increasing Popularity of Asian Cuisines
Electric rice cookers are designed to cook different types of rice commonly used in Asian cuisine, ensuring optimal texture and flavor. As more people explore and embrace diverse culinary experiences, the desire to replicate authentic Asian dishes at home is growing. The electric rice cooker becomes an essential tool to achieve consistent and delicious results, driving its adoption among individuals who want to enjoy Asian-inspired meals in their own kitchens, thereby contributing to the growth of the market.
IMARC Group provides an analysis of the key trends in each segment of the global electric rice cooker market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on product, capacity, distribution channel, and end user.
Electric Rice Cooker Market
Standard
Multifunctional
Induction
Others
Standard electric rice cookers represent the most popular product
The report has provided a detailed breakup and analysis of the electric rice cooker market based on the product. This includes standard, multifunctional, induction, and others. According to the report, standard electric rice cookers represented the largest segment.
Standard electric rice cookers provide a simple and affordable solution for cooking rice. These basic models provide essential features such as automatic cooking and keep-warm functions, making them accessible to a wide range of consumers. They appeal to individuals seeking a no-frills option for cooking rice without any additional complexities. The affordability and ease-of-use of standard electric rice cookers make them a popular choice for those looking for a straightforward and reliable cooking appliance.
Small Volume
Medium Volume
Large Volume
Extra Large Volume
Small volume cookers dominate the market
A detailed breakup and analysis of the electric rice cooker market based on capacity has also been provided in the report. This includes small volume, medium volume, large volume, extra-large volume. According to the report, small volume rice cookers accounted for the largest market share.
Small volume electric rice cookers drive the market by catering to individuals or small households with lower rice consumption. These compact and portable models typically have a capacity of 1 to 3 cups of uncooked rice. They offer convenience for those who need to cook smaller portions, ensuring efficient rice preparation without wastage. Small volume electric rice cookers are popular among students, singles, or small families who value space-saving appliances and the ability to cook just the right amount of rice for their needs.
Supermarkets and Hypermarkets
Specialty Stores
Online Stores
Others
The majority of the electric rice cookers are distributed though supermarkets and hypermarkets
A detailed breakup and analysis of the electric rice cooker market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others. According to the report, supermarkets and hypermarkets represented the largest segment.
Supermarkets and hypermarkets are large-scale retail stores that offer a wide range of products, including various models and brands of electric rice cookers. The convenience of one-stop shopping and the ability to compare different options side by side attract consumers seeking an electric rice cooker. Supermarkets and hypermarkets often provide competitive pricing, promotional offers, and discounts, making them an accessible and cost-effective avenue for consumers to purchase electric rice cookers, thus driving the market through increased visibility and availability.
Household
Commercial
Household is the largest end user segment
A detailed breakup and analysis of the electric rice cooker market based on the end user has also been provided in the report. This includes household and commercial. According to the report, household accounted for the majority of the market share.
Electric rice cookers are mostly used in households, providing a convenient and efficient way to cook rice. With various sizes, capacities, and features available, electric rice cookers cater to the needs of individual households, small families, and large families alike. The desire for quick, hassle-free rice preparation, along with the growing popularity of diverse rice dishes in home cooking, contributes to the sustained demand for electric rice cookers among households, driving the market forward.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific exhibits a clear dominance in the market, accounting for the largest electric rice cooker market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for electric rice cookers.
Asia Pacific is a significant driver of the electric rice cooker market due to its rich culinary heritage and large population. The region's preference for rice-based dishes and the rising disposable incomes contribute to the growing demand for electric rice cookers. The convenience, time-saving features, and versatility of electric rice cookers align with the busy lifestyles of individuals in Asia Pacific. The expanding middle-class population and urbanization drive the market's growth as numerous households adopt electric rice cookers for their everyday cooking needs. Moreover, the strong cultural connection to rice consumption ensures the sustained demand for electric rice cookers in the region.
The key players invest in research and development (R&D) to innovate and introduce advanced features in their electric rice cooker models. This includes technologies like smart controls, programmable settings, and enhanced safety mechanisms. Additionally, key players focus on product differentiation by providing a diverse range of electric rice cooker models with varying capacities, sizes, and design aesthetics to cater to different consumer preferences. Marketing and promotional activities play a crucial role in driving the electric rice cooker market. Key players invest in advertising campaigns, digital marketing strategies, and partnerships with influencers to create brand awareness and reach a wider audience. They also engage in promotional offers, discounts, and attractive pricing strategies to attract customers and gain a competitive edge. Key players also prioritize distribution and retail partnerships to ensure wider availability of their products. They collaborate with supermarkets, specialty stores, and online platforms to reach consumers in various geographical locations. Strategic partnerships with retailers and e-commerce platforms help in expanding market reach and ensuring product visibility.
AB Electrolux
Bajaj Electricals Ltd.
Breville Group Limited
Groupe SEB
Koninklijke Philips N.V.
Newell Brands
Panasonic Corporation
Tiger Corporation
Toshiba Corporation
TTK Prestige Ltd.
Wonderchef Home Appliances Pvt. Ltd.
Zojirushi Corporation
Koninklijke Philips N.V. launched a 5-layer Bakuhanseki coating rice cooker, which is six times harder than normal coatings. It ensures that the product lasts longer, and the 3D heating system delivers 360 degrees heat circulation.
TTK Prestige Ltd. launched India's first IoT-enabled rice cooker that can be controlled remotely by consumers through the prestige smart app in their mobile phones.
Zojirushi Corporation launched Zojirushi NS-TSC10 micom rice cooker and warmer with easy-to-clean clear coated stainless-steel exterior and micro computerized fuzzy logic technology.