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2024-2032 年按连接类型、组件、应用程式和地区分類的一键通蜂窝市场报告Push-to-Talk Over Cellular Market Report by Connectivity Type, Component, Application, and Region 2024-2032 |
IMARC Group年全球蜂巢一键通市场规模达到 51 亿美元。中小型企业(SME)越来越多地采用远距工作模式、对紧急情况和灾难的担忧不断增加以及对跨平台相容性的需求不断增长是推动市场的一些主要因素。
蜂窝一键通 (PoC) 是一种透过蜂窝网路实现即时语音通讯的通讯技术。它允许用户只需按下行动装置上的一个按钮即可快速相互连接。它还允许用户建立一对一或一对多的沟通管道,这使得群组沟通变得有效率。它无需单独的无线电或专用设备,因为它可以在标准智慧型手机上运行。它利用现有的蜂窝基础设施,使其成为组织经济高效的解决方案。
中小型企业 (SME) 越来越多地采用远距工作模式,这促进了 PoC 的采用,以确保他们保持联繫并有效协作,无论他们位于世界各地。此外,对紧急情况和灾难的日益关注正在推动 PoC 在灾难管理和公共安全领域的使用,因为它在危机期间提供可靠和即时的通讯。此外,对跨平台相容性日益增长的需求正在影响组织采用 PoC,它通常可以在各种装置和作业系统上无缝运行。除此之外,对 PoC 系统与传统无线电系统的互通性的需求不断增长,从而使组织能够顺利过渡,这正在加强市场的成长。此外,根据特定产业需求客製化 PoC 系统的能力不断增强,也推动了市场的成长。
提高沟通效率
PoC 技术因其提高通讯效率的能力而受到广泛关注。传统的基于无线电的系统通常面临覆盖范围的限制,但 PoC 利用蜂窝网络,提供更广泛、更可靠的覆盖范围。这意味着组织可以跨大地理区域无缝通信,从而确保现场团队、紧急应变人员和企业无论身在何处都可以保持联繫。此外,PoC还提供群组通话、即时语音讯息等功能,这使其成为即时协作和决策的强大工具。随着企业优先考虑效率和快速回应时间,PoC 成为简化通讯流程的关键解决方案。
人们日益关注更好的安全和隐私
PoC 技术提供增强的安全和隐私功能,这对各个行业都至关重要。 PoC 解决方案通常采用进阶加密协定。这可确保透过网路共享的敏感资讯保持机密。执法、医疗保健和金融等行业依赖 PoC 进行安全通信,而资料外洩可能会造成严重后果。此外,PoC 允许管理员更好地控制使用者访问,这使他们能够限制与授权人员的通讯。与 PoC 相关的强化安全措施使其成为优先考虑资料保护和隐私合规性的组织的首选。
不断增强的可扩展性和灵活性
可扩展性和灵活性是 PoC 需求不断增长的驱动因素。随着企业的发展或发展,他们的沟通需求也会改变。 PoC 系统具有高度可扩展性,使组织能够轻鬆新增或删除用户,而无需对基础设施进行重大调整。这种弹性对于劳动力季节性变化或正在快速扩张的行业尤其有利。此外,PoC 可以根据特定的操作要求进行自订。无论是配置不同的使用者群组、为基于位置的通讯设置地理围栏,还是与专用硬体集成,PoC 都能提供满足不同业务场景所需的适应性。这种多功能性确保 PoC 对于希望保持通讯策略敏捷的组织仍然是面向未来的解决方案。
The global push-to-talk over cellular market size reached US$ 5.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 10.6 Billion by 2032, exhibiting a growth rate (CAGR) of 8.2% during 2024-2032. The increasing adoption of remote working models in small and medium-scale enterprises (SMEs), rising concerns about emergencies and disasters, and the growing need for cross platform compatibility are some of the major factors propelling the market.
Push-to-talk over cellular (PoC) is a communication technology that enables instant voice communication over cellular networks. It allows users to quickly connect with one another by simply pressing a button on their mobile device. It also enables users to establish one-to-one or one-to-many communication channels, which makes it highly efficient for group communication. It eliminates the need for separate radios or specialized equipment, as it operates on standard smartphones. It leverages the existing cellular infrastructure, making it a cost-effective solution for organizations.
The increasing adoption of remote working models in small and medium-scale enterprises (SMEs) is catalyzing the adoption of PoC to ensure they stay connected and collaborate effectively, regardless of their location around the world. Moreover, the rising concerns about emergencies and disasters are driving the use of PoC in disaster management and public safety sectors, as it provides reliable and instant communication during crises. In addition, the growing need for cross platform compatibility is influencing organizations to adopt PoC, which often works seamlessly on various devices and operating systems. Apart from this, the increasing demand for interoperability with PoC systems to connect with traditional radio systems, which enables a smooth transition for organizations, is strengthening the growth of the market. Furthermore, the rising ability to customize PoC systems to specific industry needs is bolstering the market growth.
Improving communication efficiency
PoC technology is gaining significant traction due to its ability to enhance communication efficiency. Traditional radio-based systems often face limitations in coverage, but PoC leverages cellular networks, which provides a broader and more reliable reach. This means that organizations can communicate seamlessly across large geographic areas, which ensures that field teams, emergency responders, and businesses can stay connected wherever they are. Moreover, PoC offers features such as group calling and instant voice messaging, which makes it a powerful tool for real-time collaboration and decision-making. As businesses prioritize efficiency and quick response times, PoC emerges as a key solution to streamline communication processes.
Rising focus on better security and privacy
PoC technology offers enhanced security and privacy features, which are vital for various industries. PoC solutions often employ advanced encryption protocols. This ensures that sensitive information shared over the network remains confidential. Industries like law enforcement, healthcare, and finance rely on PoC for secure communication, where data breaches can have severe consequences. Additionally, PoC allows administrators to have greater control over user access, which enables them to restrict communication to authorized personnel. The heightened security measures associated with PoC make it a preferred choice for organizations that prioritize data protection and privacy compliance.
Growing scalability and flexibility
Scalability and flexibility are driving factors behind the increasing demand for PoC. As businesses grow or evolve, their communication needs change. PoC systems are highly scalable, which allows organizations to easily add or remove users without significant infrastructure adjustments. This flexibility is particularly advantageous for industries with seasonal variations in the workforce or those undergoing rapid expansion. Furthermore, PoC can be tailored to suit specific operational requirements. Whether it is configuring different user groups, setting up geofencing for location-based communication, or integrating with specialized hardware, PoC offers the adaptability needed to cater to diverse business scenarios. This versatility ensures that PoC remains a future-proof solution for organizations looking to stay agile in their communication strategies.
IMARC Group provides an analysis of the key trends in each segment of the market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on connectivity type, component and application.
3G
4G
Wi-Fi
Others
3G dominates the market
The report has provided a detailed breakup and analysis of the market based on the connectivity type. This includes 3G, 4G, Wi-Fi, and others. According to the report, 3G represented the largest segment. 3G connectivity for PoC offers reliable cellular network coverage, which makes it suitable for outdoor and remote areas wherein Wi-Fi cannot be readily available. It ensures that users can communicate seamlessly in various environments, including construction sites, rural areas, or during field operations.
Wi-Fi-based PoC relies on local wireless network connections, such as those found in offices, homes, or public Wi-Fi hotspots. This can provide high-speed data transmission and is cost-effective for organizations with existing Wi-Fi infrastructure. Wi-Fi PoC can offer excellent audio quality and low latency, which makes it ideal for indoor environments or situations where high bandwidth is crucial.
Equipment
Software
Services
Equipment holds the largest share in the market
A detailed breakup and analysis of the market based on the component has also been provided in the report. This includes equipment, software, and services. According to the report, equipment accounted for the largest market share. The equipment component of a PoC system includes the physical devices used for communication. This typically involves smartphones, dedicated PoC devices, or ruggedized handheld radios equipped with PoC capabilities. These devices are essential for users to engage in PoC communication. They are designed to be user-friendly, with a prominent push-to-talk button that allows users to initiate conversations instantly. The equipment should also be durable, especially in industries, such as construction or public safety, where devices may be subjected to harsh conditions. Additionally, the equipment must be compatible with the chosen PoC software to ensure interoperability and a smooth user experience.
Public Safety and Security
Construction
Energy and Utility
Transportation and Logistics
Manufacturing
Government and Defense
Travel and Hospitality
Others
Public safety and security hold the largest share in the market
The report has provided a detailed breakup and analysis of the market based on the application. This includes public safety and security, construction, energy and utility, transportation and logistics, manufacturing, government and defense, travel and hospitality, and others. According to the report, public safety and security accounted for the largest market share. PoC is a game-changer for public safety and security agencies such as police, fire departments, and emergency medical services. In critical situations, quick and reliable communication is paramount. PoC enables instant voice communication, allowing first responders to coordinate effectively during emergencies. Police officers can share real time information about suspects or incidents, firefighters can strategize their response, and paramedics can provide updates on patient conditions. Furthermore, PoC systems often include features like location tracking, which enhances situational awareness and helps responders reach incidents faster. This technology is invaluable during disasters, which ensures efficient communication even when traditional networks may be overloaded or disrupted.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance, accounting for the largest push-to-talk over cellular market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
The increasing funding by public and private agencies for improving the overall public safety communications channels represents one of the primary factors driving the demand for PoC in the North American region. Moreover, the rising focus on employee safety is favoring the growth of the market in the region. Besides this, the growing emphasis on disaster recovery planning is influencing the market positively in the region.
Asia Pacific is estimated to witness stable growth, owing to significant improvement in the telecommunication industry, extensive research and development (R&D) activities, integration of advanced technologies, etc.
The leading companies are integrating a global positioning system (GPS) and location services that enables real-time tracking of PoC device locations, which enhances situational awareness and improving response times, especially in public safety and transportation applications. They are also launching advanced PoC systems that support multimedia sharing, which allows users to send images, videos, and documents in addition to voice messages. This feature is valuable for sharing critical visual information during emergencies or for collaborative work in industries like construction. Moreover, ley players are incorporating cloud services, which facilitates centralized management, data storage, and access to communication logs and enhances scalability, data backup, and remote device management.
AT&T Inc.
Azetti Networks
Bell Canada
KYOCERA Corporation
Mobile Tornado (Intechnology plc)
Motorola Solutions Inc.
Qualcomm Technologies Inc.
Simoco Wireless Solutions (Team Telecom Group Limited)
Sonim Technologies Inc
Verizon Communications Inc.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
In 2020, Motorola Solutions Inc. partnered with Telia to supply with a third-generation partnership project (3GPP) mission-critical push-to-talk (MCPTT) solution as part of this agreement.
In 2022, Sonim Technologies Inc announced the launch of the XP5plus on the AT&T network to offer the best of both cellular and radio-like capabilities for businesses and employees working in extreme conditions.
In 2023, Qualcomm Technologies Inc. subsidiary of Qualcomm Incorporated acquired Autotalks to expand snapdragon digital chassis product.