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2025 年至 2033 年日本穿戴式科技市场规模、份额、趋势及预测（依产品、应用及地区）

Japan Wearable Technology Market Size, Share, Trends and Forecast by Product, Application, and Region, 2025-2033

出版日期: 2025年05月01日 | 出版商:

IMARC | 英文 122 Pages | 商品交期: 5-7个工作天内

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简介目录

2024 年，日本穿戴式科技市场规模为 42.88 亿美元。展望未来， IMARC Group估计，到 2033 年，市场规模将达到 158.81 亿美元，2025 年至 2033 年的复合年增长率为 15.7%。人们对健康意识的不断提高、人工智慧和物联网整合的进步、健身追踪器和智慧手錶的普及率不断提高以及寻求健康追踪解决方案的老龄人口不断增长都是推动日本可穿戴技术市场整体收入的一些因素。

日本穿戴式科技市场的成长归因于该国消费者健康意识的增强和人口老化。因此，根据国立社会安全人口问题研究所的预测，到2070年，65岁以上的人口将占日本总人口的约40％，医疗保健监测设备和穿戴式装置的需求也可能大幅增加。监测心跳、血压和睡眠品质等重要参数的智慧手錶和健身带已成为早期健康疾病和预防的重要工具，符合日本强调的健康和主动医疗保健。此外，穿戴式装置还拥有人工智慧 (AI)、机器学习 (ML) 和物联网 (IoT) 等先进技术。智慧型穿戴装置现在提供个人化的健康见解、即时活动追踪以及与其他数位生态系统的无缝连接，使其成为注重健康的个人和精通科技的消费者不可或缺的设备。另一个关键驱动因素是日本强大的技术基础设施和早期采用创新技术的文化。

高速网路和5G网路确保穿戴式装置的无缝运行，尤其是在城市地区。政府的政策和投资提高了人们对这些数位健康解决方案的认识，并减轻了医疗负担，促使消费者越来越多地佩戴这些设备。随着人口老化和对医疗效率的日益关注，穿戴式装置在远距病人监测和慢性病管理中发挥着至关重要的作用。日本科技公司正大力投资研发，推出满足不断变化的消费者需求的尖端穿戴装置。这包括紧凑的设计、多语言介面和人工智慧驱动的健康分析。人们对健身和健康的兴趣日益浓厚，以及智慧型手机普及率的提高，也推动了对智慧健身追踪器和连网穿戴装置的需求。所有这些因素共同使日本成为穿戴式科技不断成长的市场，并在未来几十年中具有进一步创新和扩张的巨大潜力。

日本穿戴式科技市场趋势：

人工智慧和物联网在穿戴式装置中的整合度不断提高

日本人工智慧和物联网的融合正在塑造日本穿戴式科技市场的趋势。借助人工智慧，穿戴式装置可以提供高级功能，包括预测健康分析、语音助理和针对用户行为的个人化建议。这些设备超越了健身追踪的范畴；它们对于改善健康和效率非常有价值。物联网连接使穿戴式装置能够与其他智慧型装置进行交互，从而实现对支援物联网的医疗设备的无缝控制，以实现远端健康监测和智慧家电的控制。例如，智慧手錶可以与支援物联网的装置同步，使个人能够获得有关健康状况和环境的即时资料。根据世界经济论坛预测，到 2027 年，日本的诊断和治疗 AI 医疗工具市场规模预计将达到 1.14 亿美元，这凸显了 AI 在医疗保健领域的重要性日益增加。这种趋势可以归因于日本的技术领先地位及其在5G网路方面的快速扩张，从而可以更快地传输即时资料。随着人工智慧、物联网和穿戴式装置的融合，日本在开发改变个人健康和整体健康的相关设备方面处于领先地位。

健身和运动穿戴装置的成长

日本健身和运动穿戴装置的成长显示人们对健身和积极生活方式的兴趣日益浓厚，运动型装置在日本消费者中越来越受欢迎。智慧手錶、健身带，甚至嵌入感测器的智慧服装现在被广泛用于追踪跑步、骑自行车、瑜伽和其他形式的锻炼等体力活动。这些穿戴式装置提供 GPS 追踪、最大摄氧量监测和即时指导等高级功能，满足健身爱好者、运动员和追求更健康生活方式的个人的需求。防水和防风雨的设计越来越受欢迎，特别是对于健行、游泳和跑步等户外运动，耐用性和性能至关重要。日本品牌不断创新，提供更多能适应多种环境条件、可靠性和长期使用的穿戴式装置。这一趋势很大程度上受到日本强大的健康文化、健康生活需求以及对可以检查健身进度和提高运动表现的工具集日益增长的需求的催化。随着每次成长，穿戴式装置成为每个对健身感兴趣或寻求改善训练和健康管理方法的专业运动员的必备部件。

开发时尚轻巧的设计

美学吸引力和使用者舒适度是推动日本穿戴式科技需求的主要因素。消费者正在寻找时尚、轻巧、能够无缝融入日常生活的可穿戴设备。穿戴式品牌正在与时装设计师合作，并使用优质材料来製造精緻、美观的设备。智慧戒指和隐形健身追踪器等简约紧凑的可穿戴设备在专业人士和女性消费者中越来越受欢迎。这一趋势反映了日本文化对设计和功能的强烈关注，推动日本穿戴式科技市场份额朝向更具视觉吸引力和实用性的产品发展。据中央情报局称，日本女性人口约为 63,326,676 人，这群人对时尚穿戴装置日益增长的需求在塑造市场方面发挥关键作用。这些设备是健康追踪器和通讯工具，是许多人生活方式的周边设备。穿戴式装置的时尚性和舒适性不断提升，增强了其与日常生活的融合，推动了日本穿戴式科技产业的进一步发展。

The Japan wearable technology market size was valued at USD 4,288 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 15,881 Million by 2033, exhibiting a CAGR of 15.7% from 2025-2033. The rising awareness about health, advancement in AI and IoT integration, increased adoption of fitness trackers and smartwatches, and growing older population looking for healthy tracking solutions are some of the factors contributing to overall Japan wearable technology market revenue.

The Japan wearable technology market growth is attributed to the developing health consciousness of consumers and the aging population in that country. Therefore, with National Institute of Population and Social Security Research projecting that as of 2070, the population aged 65 years and more will account for a population of roughly 40 percent of Japan's total population, healthcare monitoring devices, and wearables may also increase remarkably. Smartwatches and fitness bands that monitor vital parameters like heartbeats, blood pressure, and sleep quality have become important tools for early health diseases and prevention in line with wellness and proactive healthcare emphasized in Japan. Besides, wearables are empowered by advanced technologies such as Artificial Intelligence (AI), Machine Learning (ML), and the Internet of Things (IoT). Smart wearables now provide personalized health insights, real-time activity tracking, and seamless connectivity with other digital ecosystems, making them indispensable for both health-conscious individuals and tech-savvy consumers. Another key driver is Japan's robust technological infrastructure and culture of early adoption of innovative technologies.

High-speed internet and 5G networks ensure the seamless operation of wearables, especially in urban areas. Government policies and investments have served as triggers in raising awareness about these digital health solutions and reducing the healthcare burdens that motivate consumers to increasingly wear these devices. With an aging population and increasing focus on healthcare efficiency, wearables play a crucial role in remote patient monitoring and chronic disease management. Japanese tech companies are investing heavily in research and development and introducing cutting-edge wearables that meet the changing consumer needs. This includes compact designs, multilingual interfaces, and AI-driven health analytics. Growing interest in fitness and wellness, along with increasing smartphone penetration, is also driving demand for smart fitness trackers and connected wearables. All these factors put together position Japan as a growing market for wearable technology, with great potential for further innovation and expansion in the coming decades.

Japan Wearable Technology Market Trends:

Rising integration of AI and IoT in wearables

The integration of AI and IoT in Japan is shaping the Japan wearable technology market trends. With AI, the wearables offer advanced features that include predictive health analytics, voice assistants, and personalized recommendations on user behavior. These devices transcend fitness tracking; they are rather valuable for improvement in health and efficiency. IoT connectivity enables wearables to interact with other smart devices, allowing for seamless control of IoT-enabled medical equipment for remote health monitoring and control of smart home appliances. For instance, smartwatches can synchronize with IoT-enabled devices to enable an individual to have real-time data on the condition of health and the environment. According to the World Economic Forum, by 2027, the diagnostic and therapeutic AI healthcare tools market in Japan is expected to stand at USD 114 Million, underscoring how AI is growing in importance within healthcare. Such a trend can be attributed to the technological leadership in Japan and its rapid expansion in the 5G network, allowing for faster transfer of real-time data. As AI, IoT, and wearables merge, Japan is taking the lead in developing interrelated devices that transform personal health and overall wellness.

Growth of fitness and sports wearables

The growth of fitness and sports wearables in Japan is an indication of increasing interest in fitness and active lifestyles, with sport-oriented devices increasingly becoming popular among Japanese consumers. Smartwatches, fitness bands, and even smart clothing with embedded sensors are now widely used to track physical activities such as running, cycling, yoga, and other forms of exercise. These wearables provide advanced features like GPS tracking, VO2 max monitoring, and real-time coaching, catering to fitness enthusiasts, athletes, and individuals pursuing healthier lifestyles. Waterproof and weather-resistant designs are becoming popular, especially for outdoor sports like hiking, swimming, and running, in which durability and performance are critical. Japanese brands are innovating to deliver more wearables that can handle a diversity of environmental conditions and dependability and long-term use. This trend is largely catalyzed by Japan's strong culture of wellness, a need to live a healthy life, and increasing demand for toolsets that can check fitness progress and enhance athletic performance. With every growth spurt, wearables become an essential part for everybody interested in fitness or professional athletes looking for ways to improve training and health management.

Development of fashionable and lightweight designs

Aesthetic appeal and user comfort are the major factors for boosting the Japan wearable technology demand. Consumers are looking for stylish, lightweight wearables that blend into their daily lives seamlessly. Wearable brands are collaborating with fashion designers and using premium materials to make sophisticated, attractive devices. Minimalist and compact wearables, such as smart rings and discreet fitness trackers, are gaining more popularity among professional and female consumers. This trend reflects Japan's strong cultural focus on design and functionality, pushing the Japan wearable technology market share toward more visually appealing and practical products. According to the Central Intelligence Agency, Japan's female population is around 63,326,676, and this demographic's growing demand for fashion-forward wearables is playing a pivotal role in shaping the market. These devices are health trackers and communication tools that act as peripherals for many people's lifestyles. The increasing stylishness and comfortability of wearables enhance their integration into a routine, driving the wearable tech industry in Japan to shift further into development.

Japan Wearable Technology Industry Segmentation:

Analysis by Product:

Wrist-Wear
Eye-Wear and Head-Wear
Foot-Wear
Neck-Wear
Body-Wear
Others

Wrist-wear devices, including smartwatches and fitness bands, are growing and have features that include health tracking, communication, and entertainment. Eye-wear and head-wear, like smart glasses and VR/AR headsets, are increasingly applied in gaming, industrial training, and healthcare applications such as virtual surgeries. According to the IMARC Group, the virtual reality gaming market of Japan is likely to reach USD 4,382 Million by 2033, VR/AR headsets are bound to increase. Foot-wear with embedded sensors for fitness tracking and smart insoles for gait analysis is gaining popularity among athletes and health-conscious users. Neck-wear, such as smart necklaces and pendants, appeals to consumers seeking discreet health monitoring combined with stylish designs. Additionally, body-wear, which may include smart clothes with sensor technology that present real-time information on health and sporting performance, appears to have attracted the interest of tech-innate professionals at large. Thereby the extension of application proves Japan's consumption of highly wearable solutions within more sectors.

Analysis by Application:

Consumer Electronics
Healthcare
Enterprise and Industrial Application
Others

In the department of consumer electronics, smartwatches, fitness monitors, earpieces, and many others are including convenience such as easy health tracking together with smart phoning capabilities. These devices allow users to monitor their well-being and maintain connections. Hence, they are perfectly embedded in the modern lifestyle. The healthcare industry is also using wearables, with devices manufactured for continued monitoring of vital signs, chronic condition management, and telemedicine. Real-time data collection from these devices allows for proactive healthcare, which reduces the number of hospital readmissions. According to the IMARC Group, the home healthcare market in Japan will grow from its current USD 27.2 Billion in 2024 to USD 54.6 Billion by 2033, demonstrating a significant rise in reliance on wearable technology for remote patient monitoring. In enterprise and industrial applications, wearables are revolutionizing workplace efficiency and safety. Smart helmets, augmented reality glasses, and wearable sensors improve productivity through hands-free access to information and monitoring of safety parameters such as fatigue and environmental hazards. In logistics and manufacturing, wearables streamline workflows and optimize inventory management.

Competitive Landscape:

Market players in the wearables market of Japan are significantly innovating, partnering, and strategically expanding to stay relevant in this highly competitive landscape. Major tech players are constantly investing in research and development to introduce new features like AI-driven health analytics, seamless IoT connectivity, and energy-efficient designs. Companies from the wearable industry and healthcare providers are increasingly collaborating to offer personal devices for remote health monitoring and chronic disease management due to increased demand. Increased average monthly household income in Japan, at USD 3,304.25 in 2024, which increased by 4.1% in nominal terms and 0.7% in real terms compared to the 2023, as per the Statistics Bureau of Japan, increases buying capacity. This income growth encourages consumers to invest in innovative wearables and nudges demand toward health-centric and lifestyle-enhancing devices. Several companies are also emphasizing miniaturization and aesthetics, producing lightweight and fashionable wearables for style-conscious consumers. Further, partnerships with enterprises are expanding to integrate wearable solutions for workforce management, safety, and productivity enhancement. These efforts create a positive Japan wearable technology market outlook.

The report provides a comprehensive analysis of the competitive landscape in the Japan wearable technology market with detailed profiles of all major companies.

Latest News and Developments:

November 2024: Casio released its first smart ring, CRW-001-1JR, in Japan to commemorate its 50th anniversary in the digital watch business. At $128, the wearable had a retro LCD screen, stopwatch, flashing alarm, and two years of battery life, combining classic design with modern functionality in a compact form.
November 2024: LetinAR partnered with Japan's NTT QONOQ Devices to introduce its first mass-produced AR product, MiRZA(R) XR smart glasses. Equipped with PinTILT(TM) optical modules, these offered a lightweight, Full HD AR display for daily use. LetinAR planned to present its AR innovations at CES 2025 and increase its global presence.
June 2024: Casio announced the GBD-300, a new G-SHOCK model that will be released in Japan on July 5, 2024. It's a sports-oriented model made slimmer and more comfortable, with a fit, step tracking, and workout logs. It also comes integrated with the G-SHOCK MOVE app to help users track their fitness, making the workout much more efficient.
December 2024: Cellid Inc. launched its lightweight AR smart glasses, "Reference Design," in Japan. These glasses use waveguide display technology and AI integration. They are designed for enterprise use and support AR applications through an SDK. The company is recruiting partners for development and OEM branding to make AR glasses more accessible in daily life and industry.
December 2024: Pimax showcased the world's smallest full feature 8K VR headset, Dream Air. It weighs under half a Coca-Cola bottle and offers eye tracking, spatial audio, and inside-out tracking. It starts at $1,895 ($1,199 pre-order) and is available to ship in May of 2025. It is partnered with Yamada Denki and various local influencers to expand its presence in Japan.

Key Questions Answered in This Report

1.How big is the wearable technology market in the Japan?
2.What factors are driving the growth of the Japan wearable technology market?
3.What is the forecast for the wearable technology market in the Japan?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Japan Wearable Technology Market - Introduction

4.1 Overview
4.2 Market Dynamics
4.3 Industry Trends
4.4 Competitive Intelligence

5 Japan Wearable Technology Market Landscape

5.1 Historical and Current Market Trends (2019-2024)
5.2 Market Forecast (2025-2033)

6 Japan Wearable Technology Market - Breakup by Product

6.1 Wrist-Wear
- 6.1.1 Overview
- 6.1.2 Historical and Current Market Trends (2019-2024)
- 6.1.3 Market Forecast (2025-2033)
6.2 Eye-Wear and Head-Wear
- 6.2.1 Overview
- 6.2.2 Historical and Current Market Trends (2019-2024)
- 6.2.3 Market Forecast (2025-2033)
6.3 Foot-Wear
- 6.3.1 Overview
- 6.3.2 Historical and Current Market Trends (2019-2024)
- 6.3.3 Market Forecast (2025-2033)
6.4 Neck-Wear
- 6.4.1 Overview
- 6.4.2 Historical and Current Market Trends (2019-2024)
- 6.4.3 Market Forecast (2025-2033)
6.5 Body-Wear
- 6.5.1 Overview
- 6.5.2 Historical and Current Market Trends (2019-2024)
- 6.5.3 Market Forecast (2025-2033)
6.6 Others
- 6.6.1 Historical and Current Market Trends (2019-2024)
- 6.6.2 Market Forecast (2025-2033)

7 Japan Wearable Technology Market - Breakup by Application

7.1 Consumer Electronics
- 7.1.1 Overview
- 7.1.2 Historical and Current Market Trends (2019-2024)
- 7.1.3 Market Forecast (2025-2033)
7.2 Healthcare
- 7.2.1 Overview
- 7.2.2 Historical and Current Market Trends (2019-2024)
- 7.2.3 Market Forecast (2025-2033)
7.3 Enterprise and Industrial Application
- 7.3.1 Overview
- 7.3.2 Historical and Current Market Trends (2019-2024)
- 7.3.3 Market Forecast (2025-2033)
7.4 Others
- 7.4.1 Historical and Current Market Trends (2019-2024)
- 7.4.2 Market Forecast (2025-2033)

8 Japan Wearable Technology Market - Competitive Landscape

8.1 Overview
8.2 Market Structure
8.3 Market Player Positioning
8.4 Top Winning Strategies
8.5 Competitive Dashboard
8.6 Company Evaluation Quadrant

9 Profiles of Key Players

9.1 Company A
- 9.1.1 Business Overview
- 9.1.2 Product Portfolio
- 9.1.3 Business Strategies
- 9.1.4 SWOT Analysis
- 9.1.5 Major News and Events
9.2 Company B
- 9.2.1 Business Overview
- 9.2.2 Product Portfolio
- 9.2.3 Business Strategies
- 9.2.4 SWOT Analysis
- 9.2.5 Major News and Events
9.3 Company C
- 9.3.1 Business Overview
- 9.3.2 Product Portfolio
- 9.3.3 Business Strategies
- 9.3.4 SWOT Analysis
- 9.3.5 Major News and Events
9.4 Company D
- 9.4.1 Business Overview
- 9.4.2 Product Portfolio
- 9.4.3 Business Strategies
- 9.4.4 SWOT Analysis
- 9.4.5 Major News and Events
9.5 Company E
- 9.5.1 Business Overview
- 9.5.2 Product Portfolio
- 9.5.3 Business Strategies
- 9.5.4 SWOT Analysis
- 9.5.5 Major News and Events

10 Japan Wearable Technology Market - Industry Analysis

10.1 Drivers, Restraints and Opportunities
- 10.1.1 Overview
- 10.1.2 Drivers
- 10.1.3 Restraints
- 10.1.4 Opportunities
10.2 Porters Five Forces Analysis
- 10.2.1 Overview
- 10.2.2 Bargaining Power of Buyers
- 10.2.3 Bargaining Power of Suppliers
- 10.2.4 Degree of Competition
- 10.2.5 Threat of New Entrants
- 10.2.6 Threat of Substitutes
10.3 Value Chain Analysis