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市场调查报告书

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1820075

2025 年至 2033 年人群分析市场报告（按组件、部署模式、应用、最终用户和地区）

Crowd Analytics Market Report by Component, Deployment Mode, Application, End User, and Region 2025-2033

出版日期: 2025年09月01日 | 出版商:

IMARC | 英文 142 Pages | 商品交期: 2-3个工作天内

价格

简介目录图表

2024 年全球人群分析市场规模达 21.31 亿美元。展望未来， IMARC Group预计到 2033 年市场规模将达到 101.24 亿美元，2025-2033 年期间的成长率 (CAGR) 为 18.9%。

人群分析是指对零售店、餐厅、公车站和其他公共场所中个人的活动和行为模式进行资料解读的过程。这些资料是透过支援互联网协定 (IP) 的摄影机、感测器、手机信标和电信业者收集的。人群分析有助于企业制定服务、配送、定价、行销和选址方面的策略，从而优化收入来源。目前，领先的公司正在提供解决方案，帮助品牌衡量其广告活动的有效性。

人群分析市场趋势：

企业向以客户为中心的经营方式的显着转变是推动零售业采用人群分析软体的主要因素之一，这些软体旨在做出明智的决策，提高工作效率和利润，并提供更好的客户体验。此外，游客数量的增长以及政府部门对智慧城市建设的日益重视，也催生了对人群分析解决方案的需求。这些解决方案用于提取客流量、停留时长、回头客、原籍国、出行模式和人员分布等资讯。此外，一些服务供应商正在使用高清 (HD) 摄影机将标准数位看板转换为人群分析解决方案。这些摄影机可以捕捉观众的表情和情绪，并在萤幕上显示相应的内容以吸引顾客。此外，主要的市场参与者正在与其他公司合作，推出先进的服务。例如，美国性能分析服务提供商 The Indoor Lab 与领先的光达解决方案提供商 Cepton 合作，提供先进的空间和人群分析，并结合无与伦比的社交距离和清洁指标。此外，由于冠状病毒病（COVID-19）的爆发，人群分析解决方案在世界各地越来越受欢迎，以监控人群中个人之间的社交距离。

本报告回答的关键问题：

到目前为止，全球人群分析市场表现如何？未来几年将如何表现？
COVID-19 对全球人群分析市场有何影响？
主要的区域市场有哪些？
根据组成部分，市场是如何分類的？
根据部署模式，市场如何划分？
根据应用，市场是如何分類的？
根据最终用户，市场是如何分類的？
该产业的价值链分为哪些阶段？
该行业的主要驱动因素和挑战是什么？
全球人群分析市场的结构是怎么样的？主要参与者是谁？
产业竞争程度如何？

Crowd analytics refers to the process of interpreting data collected from the movement and behavioral patterns of individuals in a retail store, restaurant, bus station, and other public places. This data is collected using Internet Protocol (IP) enabled video cameras, sensors, mobile phone beacons, and telecom operators. Crowd analytics helps in making strategies concerning services, delivery, pricing, marketing, and site selection for businesses, thereby resulting in optimized revenue generation. Presently, leading companies are offering solutions that allow brands to measure the effectiveness of their ad campaigns.

Crowd Analytics Market Trends:

A significant shift of businesses towards a customer-centric approach represents one of the major factors escalating the adoption of crowd analytics software in retail to make insightful decisions, increase work efficiency and profit, and provide better customer experiences. Moreover, the growing number of tourists, along with the increasing emphasis of governing authorities on developing smart cities, is catalyzing the need for crowd analytics solutions. These solutions are used to extract information about footfall, stay duration, returning visitors, country of origin, mobility patterns, and people distribution. Besides this, several service providers are transforming standard digital signage to crowd analytics solutions using high-definition (HD) cameras. They can capture the expressions and emotions of the audience and display the appropriate content on the screen accordingly to attract customers. In addition, the key market participants are collaborating with other companies to introduce advanced services. For instance, The Indoor Lab, a US-based performance analytics service provider, partnered with Cepton, a leading provider of lidar-based solutions, to deliver state-of-the-art space and crowd analytics with unparalleled social distancing and cleaning metrics. Furthermore, due to the outbreak of coronavirus disease (COVID-19), crowd analytics solutions are gaining traction around the world to monitor social distancing among individuals in crowds.

Key Market Segmentation:

Breakup by Component:

Solution
Services

Breakup by Deployment Mode:

On-premises
Cloud-based

Breakup by Application:

Safety and Security
Crowd Flow Management
Mobility and Tracking
Others

Breakup by End User:

Transportation
Retail
Hospitality and Tourism
Others

Breakup by Region:

North America
- United States
- Canada
Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
Latin America
- Brazil
- Mexico
- Others
Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being AGT International, Crowd Dynamics, Crowd Vision Limited (Skyfii Limited), CrowdANALYTIX, Mira, NEC Corporation, Nokia Oyj, Planview Inc., Savannah Simulations AG, Sightcorp and Walkbase (Stratacache).

Key Questions Answered in This Report:

How has the global crowd analytics market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global crowd analytics market?
What are the key regional markets?
What is the breakup of the market based on the component?
What is the breakup of the market based on the deployment mode?
What is the breakup of the market based on the application?
What is the breakup of the market based on the end user?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global crowd analytics market and who are the key players?
What is the degree of competition in the industry?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Crowd Analytics Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Component

6.1 Solution
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Services
- 6.2.1 Market Trends
- 6.2.2 Market Forecast

7 Market Breakup by Deployment Mode

7.1 On-premises
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Cloud-based
- 7.2.1 Market Trends
- 7.2.2 Market Forecast

8 Market Breakup by Application

8.1 Safety and Security
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Crowd Flow Management
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
8.3 Mobility and Tracking
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
8.4 Others
- 8.4.1 Market Trends
- 8.4.2 Market Forecast

9 Market Breakup by End User

9.1 Transportation
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
9.2 Retail
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
9.3 Hospitality and Tourism
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
9.4 Others
- 9.4.1 Market Trends
- 9.4.2 Market Forecast

10 Market Breakup by Region

10.1 North America
- 10.1.1 United States
  - 10.1.1.1 Market Trends
  - 10.1.1.2 Market Forecast
- 10.1.2 Canada
  - 10.1.2.1 Market Trends
  - 10.1.2.2 Market Forecast
10.2 Asia-Pacific
- 10.2.1 China
  - 10.2.1.1 Market Trends
  - 10.2.1.2 Market Forecast
- 10.2.2 Japan
  - 10.2.2.1 Market Trends
  - 10.2.2.2 Market Forecast
- 10.2.3 India
  - 10.2.3.1 Market Trends
  - 10.2.3.2 Market Forecast
- 10.2.4 South Korea
  - 10.2.4.1 Market Trends
  - 10.2.4.2 Market Forecast
- 10.2.5 Australia
  - 10.2.5.1 Market Trends
  - 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
  - 10.2.6.1 Market Trends
  - 10.2.6.2 Market Forecast
- 10.2.7 Others
  - 10.2.7.1 Market Trends
  - 10.2.7.2 Market Forecast
10.3 Europe
- 10.3.1 Germany
  - 10.3.1.1 Market Trends
  - 10.3.1.2 Market Forecast
- 10.3.2 France
  - 10.3.2.1 Market Trends
  - 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
  - 10.3.3.1 Market Trends
  - 10.3.3.2 Market Forecast
- 10.3.4 Italy
  - 10.3.4.1 Market Trends
  - 10.3.4.2 Market Forecast
- 10.3.5 Spain
  - 10.3.5.1 Market Trends
  - 10.3.5.2 Market Forecast
- 10.3.6 Russia
  - 10.3.6.1 Market Trends
  - 10.3.6.2 Market Forecast
- 10.3.7 Others
  - 10.3.7.1 Market Trends
  - 10.3.7.2 Market Forecast
10.4 Latin America
- 10.4.1 Brazil
  - 10.4.1.1 Market Trends
  - 10.4.1.2 Market Forecast
- 10.4.2 Mexico
  - 10.4.2.1 Market Trends
  - 10.4.2.2 Market Forecast
- 10.4.3 Others
  - 10.4.3.1 Market Trends
  - 10.4.3.2 Market Forecast
10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast

11 SWOT Analysis

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
- 15.3.1 AGT International
  - 15.3.1.1 Company Overview
  - 15.3.1.2 Product Portfolio
- 15.3.2 Crowd Dynamics
  - 15.3.2.1 Company Overview
  - 15.3.2.2 Product Portfolio
- 15.3.3 Crowd Vision Limited (Skyfii Limited)
  - 15.3.3.1 Company Overview
  - 15.3.3.2 Product Portfolio
- 15.3.4 CrowdANALYTIX
  - 15.3.4.1 Company Overview
  - 15.3.4.2 Product Portfolio
- 15.3.5 Mira
  - 15.3.5.1 Company Overview
  - 15.3.5.2 Product Portfolio
- 15.3.6 NEC Corporation
  - 15.3.6.1 Company Overview
  - 15.3.6.2 Product Portfolio
  - 15.3.6.3 Financials
  - 15.3.6.4 SWOT Analysis
- 15.3.7 Nokia Oyj
  - 15.3.7.1 Company Overview
  - 15.3.7.2 Product Portfolio
  - 15.3.7.3 Financials
  - 15.3.7.4 SWOT Analysis
- 15.3.8 Planview Inc.
  - 15.3.8.1 Company Overview
  - 15.3.8.2 Product Portfolio
- 15.3.9 Savannah Simulations AG
  - 15.3.9.1 Company Overview
  - 15.3.9.2 Product Portfolio
- 15.3.10 Sightcorp
  - 15.3.10.1 Company Overview
  - 15.3.10.2 Product Portfolio
- 15.3.11 Walkbase (Stratacache)
  - 15.3.11.1 Company Overview
  - 15.3.11.2 Product Portfolio

简介目录图表

List of Figures

Figure 1: Global: Crowd Analytics Market: Major Drivers and Challenges
Figure 2: Global: Crowd Analytics Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 4: Global: Crowd Analytics Market: Breakup by Component (in %), 2024
Figure 5: Global: Crowd Analytics Market: Breakup by Deployment Mode (in %), 2024
Figure 6: Global: Crowd Analytics Market: Breakup by Application (in %), 2024
Figure 7: Global: Crowd Analytics Market: Breakup by End User (in %), 2024
Figure 8: Global: Crowd Analytics Market: Breakup by Region (in %), 2024
Figure 9: Global: Crowd Analytics (Solution) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: Crowd Analytics (Solution) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: Crowd Analytics (Services) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Crowd Analytics (Services) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Crowd Analytics (On-premises) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Crowd Analytics (On-premises) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Crowd Analytics (Cloud-based) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Crowd Analytics (Cloud-based) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Crowd Analytics (Safety and Security) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Crowd Analytics (Safety and Security) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Crowd Analytics (Crowd Flow Management) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Crowd Analytics (Crowd Flow Management) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: Crowd Analytics (Mobility and Tracking) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: Crowd Analytics (Mobility and Tracking) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: Global: Crowd Analytics (Other Applications) Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: Global: Crowd Analytics (Other Applications) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Global: Crowd Analytics (Transportation) Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Global: Crowd Analytics (Transportation) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Global: Crowd Analytics (Retail) Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Global: Crowd Analytics (Retail) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: Global: Crowd Analytics (Hospitality and Tourism) Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: Global: Crowd Analytics (Hospitality and Tourism) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: Global: Crowd Analytics (Other End Users) Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: Global: Crowd Analytics (Other End Users) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: North America: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: North America: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: United States: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: United States: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: Canada: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: Canada: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: Asia-Pacific: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: Asia-Pacific: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: China: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: China: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: Japan: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: Japan: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: India: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: India: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: South Korea: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: South Korea: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: Australia: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: Australia: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: Indonesia: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: Indonesia: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Others: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Others: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: Europe: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: Europe: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: Germany: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: Germany: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: France: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: France: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: United Kingdom: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: United Kingdom: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 63: Italy: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 64: Italy: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 65: Spain: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 66: Spain: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 67: Russia: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 68: Russia: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 69: Others: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 70: Others: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 71: Latin America: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 72: Latin America: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 73: Brazil: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 74: Brazil: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 75: Mexico: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 76: Mexico: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 77: Others: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 78: Others: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 79: Middle East and Africa: Crowd Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 80: Middle East and Africa: Crowd Analytics Market: Breakup by Country (in %), 2024
Figure 81: Middle East and Africa: Crowd Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 82: Global: Crowd Analytics Industry: SWOT Analysis
Figure 83: Global: Crowd Analytics Industry: Value Chain Analysis
Figure 84: Global: Crowd Analytics Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Crowd Analytics Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Crowd Analytics Market Forecast: Breakup by Component (in Million USD), 2025-2033
Table 3: Global: Crowd Analytics Market Forecast: Breakup by Deployment Mode (in Million USD), 2025-2033
Table 4: Global: Crowd Analytics Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 5: Global: Crowd Analytics Market Forecast: Breakup by End User (in Million USD), 2025-2033
Table 6: Global: Crowd Analytics Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 7: Global: Crowd Analytics Market: Competitive Structure
Table 8: Global: Crowd Analytics Market: Key Players

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License/价格

2025 年至 2033 年人群分析市场报告（按组件、部署模式、应用、最终用户和地区）

Crowd Analytics Market Report by Component, Deployment Mode, Application, End User, and Region 2025-2033

人群分析市场趋势：

本报告回答的关键问题：

目录

第一章：前言

第二章：范围与方法

第三章：执行摘要

第四章：简介

第五章：全球人群分析市场

第六章：市场细分：按组成部分

第七章：市场区隔：依部署模式

第 8 章：市场区隔：按应用

第九章：市场区隔：依最终用户

第十章：市场细分：按地区

第 11 章：SWOT 分析

第 12 章：价值链分析

第 13 章：波特五力分析

第 14 章：价格分析

第 15 章：竞争格局